7 Shifts

OCTOBER 22, 2024

To do so, you must have an optimized website and engaging social media profiles. From improving your Google listing to leveraging customer reviews, these tips will show you how to boost your visibility and drive more traffic to your restaurant. This way, you won’t need to code your site from scratch.

Book 195

Book Marketing Email Marketing Social Media 195

Modern Restaurant Management

MARCH 3, 2025

For a deeper dive into brand messaging, strategy, and authenticity, creating unified guest experiences, and the orchestration of physical and experiential touchpoints, Modern Restaurant Management (MRM) magazine reached out to The Plaid Penguin’s Founder and Sir Idea Man Joe Haubenhofer. Having a digital presence is critical.

Social Media 251

Social Media Email Marketing Customer Experience Loyalty Program 251

ChowNow

FEBRUARY 12, 2025

By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door. Customers have more choices, higher expectations, and countless ways to discover (or overlook) your restaurant.

2025 195

2025 Marketing Email Marketing Operations 195

Modern Restaurant Management

DECEMBER 10, 2020

As restaurants work to navigate through the seismic economic impact of the coronavirus, connecting with and engaging customers is more important than ever for driving revenue and weathering the crisis. Digital marketing is a key ingredient that can help restauranteurs connect with customers to achieve both. Keep them updated.

Marketing 563

Marketing Social Media SEO Website Management 563

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Customers are going to be hesitant to dine indoors. Create a contactless experience via QR Codes with a contactless menu and contactless check-ins. 'Safety' Here are their insights.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

ChowNow

FEBRUARY 21, 2025

Youll learn how to: Make your website easier to use Improve your restaurants online visibility so more customers find you Offer rewards to create more repeat customers Leverage third-party apps to drive more customers to your direct ordering system And so much more. If customers have to hunt for it, they might not bother.

Online Ordering 195

Online Ordering Ordering Email Marketing Mobile Ordering 195

ChowNow

MARCH 14, 2025

Operators who ignore this opportunity risk losing significant revenue to their competitors while missing out on the chance to build a stronger connection with their customers. Many restaurants struggle with high third-party app fees, low website traffic, and clunky ordering experiences that drive customers away.

Ordering 195

Ordering Mobile Ordering Online Ordering Email Marketing 195

ChowNow

FEBRUARY 28, 2025

In this guide, youll learn how to use ChowNow tools along with a handful of other effective strategies to increase order volume, boost your current customer traffic, and grow your overall sales. Email marketing is one of the most effective ways to stay top-of-mind with customers and remind them its time to order again from your restaurant.

Ordering 195

Ordering Email Marketing Social Media Online Ordering 195

Modern Restaurant Management

JANUARY 24, 2023

In the digital age, online reputation management is critical for business success. Many depend on social media reviews and posts about a particular restaurant before deciding whether they will dine there or not. Nearly half of your market depends on social media comments for their restaurant reviews.

Social Media 493

Social Media Website Management SEO Customer Experience 493

Modern Restaurant Management

FEBRUARY 25, 2022

To stand out and get more customers means focusing more on marketing. Having a website, learning even a little about search engine optimization (SEO), and filling out your Google My Business (GMB) template should all be something you already have in place. Build and Optimize Your Website. That needs to go. Learn Some Basic SEO.

2022 531

2022 Marketing Email Marketing Social Media 531

Modern Restaurant Management

SEPTEMBER 28, 2020

What is the ongoing goal for all restaurant owners and managers? To always, continuously search for ways to improve the guest experience. For more local restaurants, targeting communities through social media channels such as Facebook and Instagram can have a huge impact. Create A Successful Marketing Plan.

Operations 553

Operations Website Management Social Media Customer Service 553

Modern Restaurant Management

JULY 14, 2020

As a restaurant owner, social media is one of the cheapest and most-accessible ways to connect and engage with your diners—and drive more business through your virtual or real-life doors. You need to adapt your restaurant’s social media marketing approach in the “new normal” of COVID-19.

Marketing 539

Marketing Social Media Influencer Online Ordering 539

Modern Restaurant Management

AUGUST 7, 2024

. "It’s important to think long term," HungerRush's SVP of Marketing Shannon Chirone told Modern Restaurant Management (MRM) magazine. "Cutting "You want to advertise where your customers are already looking. Collaborate with local businesses or events to cross-promote and reach new audiences."

Marketing 471

Marketing Email Marketing Social Media Coupons 471

Modern Restaurant Management

FEBRUARY 9, 2021

Valentine’s Day is often a busy time for restaurants, but many are now dealing with various challenges amid the pandemic, like no indoor dining or limited capacity as well as more customers opting for carry out. Give Your Website All of the Love. Leverage CRM Tools That Will Make Your Customers Swoon.

Marketing 553

Marketing Email Marketing Website Management Social Media 553

Modern Restaurant Management

AUGUST 28, 2024

Recent reports of possible portion-size discrepancies at Chipotle are a cautionary tale for brands, highlighting a few critical issues in the restaurant industry: consistently meeting customer expectations and the swift power of social media. What lessons can be learned from the recent Chipotle portion size controversy?

Social Media 442

Social Media Loyalty Program Customer Service Customer Experience 442

ChowNow

JANUARY 23, 2025

Regular customers make up the backbone of any restaurants sales , but if you put a group of restaurant owners around a table, the conversation inevitably focuses on growth through new customer acquisition. But first, why is customer retention such a big deal? Sales: 80% of sales typically come from 20% of clients. Thats huge!

2025 195

2025 Loyalty Program Operations Email Marketing 195

Modern Restaurant Management

MAY 28, 2021

When you’re in the restaurant business, it’s not enough to let your customers share pictures for you. Plus, using pictures of your restaurant and food on social media is a great way to get noticed and spark digital conversations. Consider the fact that nearly 50 percent of diners are influenced by social media.

Social Media 546

Social Media Website Management Mobile Ordering Food Order 546

ChowNow

FEBRUARY 5, 2025

When customers are looking for a new place to eat, one of the first steps in that journey is checking reviews. The power of social proof. Reviews give your restaurant the credibility it needs to attract new customers on a daily basis. We all do it. Its to protect our time, our wallets, and our tastebuds. Leave us a review!

2025 221

2025 Customer Experience Customer Service Website Management 221

Modern Restaurant Management

JULY 3, 2024

A well-crafted website serves as the virtual storefront for your restaurant, providing potential diners with a glimpse into your establishment's unique offerings, ambiance, and culinary delights. Stunning visuals play a significant role in enticing visitors to explore your website further.

SEO 489

SEO Website Management Online Ordering Mobile Ordering 489

ChowNow

FEBRUARY 28, 2025

Customers expect to browse menus, place orders, and pay for their meals with just a few taps of their phones. For restaurant operators, this presents both an opportunity and a challenge: how to implement an online ordering system that maximizes revenue while maintaining control over their customer relationships. billion in revenue.

Online Ordering 195

Online Ordering Ordering Email Marketing Mobile Ordering 195

Modern Restaurant Management

MARCH 8, 2023

From the rise of Instagram food bloggers and selfie walls to paying outrageous prices for the #SaltBae experience , consumers are now expecting restaurants to deliver an experience beyond flavor. In a world still recovering from a pandemic and economic crisis, consumers long to escape into experiences of delight and togetherness.

Social Media 450

Social Media Customer Experience Website Management Customer Service 450

Modern Restaurant Management

JUNE 2, 2020

So, the public is listening and watching very closely for clues that you are doing all the things to keep employees, the food, and customers safe. ' So now the big question everyone is trying to answer is this- What exactly is ‘Safe Hospitality’ and how is that going to affect the whole dining experience?

Training 545

Training Kitchen Safety Food Safety Website Management 545

Modern Restaurant Management

APRIL 15, 2024

Restaurant managers balance several responsibilities while taking care of staff and guest needs. One of the most important parts of being a successful restaurant manager is having the ability to hear their customers’ concerns. However, it can sometimes take time to get customers to respond to surveys they're given.

Management 490

Management Management Loyalty Program Social Media 490

Modern Restaurant Management

MAY 21, 2020

The news may raise concerns for both customers and operators alike because it’s no secret just how contagious COVID-19 can be in public places. With less inventory and even fewer customers coming in, we recommend that you widen your margins and revamp your offerings. Instead, you can reach a compromise in your menu.

Social Media 539

Social Media Food Safety Cash Management Customer Service 539

Modern Restaurant Management

NOVEMBER 19, 2020

However, as the bill works its way through further approvals, restaurants are in a position where they must continue honing their strategies for handling the consequences of the pandemic while keeping customers coming through the doors. New Marketing Tactics Can Help Reach Target Customers.

Social Media 539

Social Media Online Ordering Coupons Advertising 539

EATER

FEBRUARY 17, 2023

The pink sauce, as it now appears on Walmart’s website. From the creator fund to sponsored content and upstart new businesses seeking to capitalize on a newly massive social media following, influencers are cashing in. going viral on social media can get even businesses that are doing things right in trouble.

Social Media 264

Social Media Influencer Food Kitchen Safety 264

Modern Restaurant Management

NOVEMBER 7, 2023

Invest in an Online Presence Social media platforms provide an unparalleled opportunity to get in front of the right audience at the right time. It allows businesses to engage with current customers and help build organic brand ambassadors while also serving up content in front of new customers.

Marketing 508

Marketing Social Media SEO Front of House 508

Modern Restaurant Management

JANUARY 12, 2023

We’ll see the consolidation of restaurant tech solutions into all-in-one platforms that can leverage approved guest data to build direct relationships, deliver exceptional experiences, and increase repeat visits and orders. How will persisting labor shortages shape the industry in 2023?

2023 493

2023 Online Ordering Social Media Website Management 493

Modern Restaurant Management

MARCH 27, 2020

Customer discounts and free sandwiches for healthcare workers are just two of the ways that the barbeque brand is showing its genuine care and appreciation for the communities it serves. Continued access to at least some of life’s amenities can serve as a huge morale-booster to customers who otherwise feel cooped up in their homes.

Healthcare 536

Healthcare Social Media Online Ordering Website Management 536

Modern Restaurant Management

AUGUST 24, 2022

Tasks such as managing Accounts Payable and Accounts Receivable, handling ledger entries, and invoicing can easily be handled by co-sourced employees. Customer Service. Co-sourcing Customer Service employees is extremely popular in the restaurant industry. Hire an outsourced employee to help.

Sourcing 450

Sourcing Social Media Front of House Customer Experience 450

7 Shifts

OCTOBER 28, 2024

However, it’s best to understand how cost-effective your current customer acquisition efforts are before dedicating resources to it. Knowing how to calculate and optimize your customer acquisition cost (CAC) can help you make smarter decisions about your marketing and advertising strategies.

Loyalty Program 195

Loyalty Program Fast Casual Social Media Email Marketing 195

ChowNow

MARCH 7, 2025

Its the number one way customers discover new restaurants and if your business isnt showing up in the search results, youre losing diners to competitors who are. Local restaurant SEO is the best way to attract new customers, and its easier than you thinkyou dont need to be a technical expert to start seeing real results.

SEO 195

SEO Online Ordering Mobile Ordering Website Management 195

Modern Restaurant Management

DECEMBER 10, 2021

While your restaurant may feature a diverse menu, delicious food, a great ambiance, and excellent customer service, you will still struggle to build a customer base without promoting it. Both approaches might cause your restaurant to fail in attracting new customers. Emphasize Best-Selling Items. Create a Conversation Trigger.

Marketing 567

Marketing SEO Front of House Website Management 567

Modern Restaurant Management

SEPTEMBER 20, 2022

Find out how video content can turn customers into brand ambassadors by enabling them to share their experiences with prospective customers. How do I attract new customers, manage my costs and differentiate my establishment from the competition? Even sincere reviews from well-meaning customers can be misleading.

Marketing 493

Marketing Social Media Front of House Customer Experience 493

Modern Restaurant Management

JULY 26, 2024

If your restaurant was involved in a food recall, would you know how to properly communicate about the incident to key stakeholders – including media, customers, employees, supply chain partners, and regulatory agencies? Decide in advance who the spokesperson will be, which media contacts will get your press release, etc.

Communication 465

Communication Food Safety Social Media Loyalty Program 465

Modern Restaurant Management

OCTOBER 21, 2019

There’s no question that the restaurant delivery and reservations experience has become increasingly digitized in recent years, and there’s no sign of this trend slowing down in the future. Despite the number of customer calls that come in, 62 percent of them go unanswered.

Customer Experience 299

Customer Experience Online Ordering Customer Service Reservations 299

Modern Restaurant Management

JANUARY 22, 2024

But precisely, how can you determine what customers want? How can you adjust your B2C marketing strategy to align with their needs and provide an elevated culinary experience? How do you manage your restaurant in a modern and efficient way? The Big Question: What Do Modern Diners Really Want?

Loyalty Program 453

Loyalty Program Mobile Ordering Dietary Restrictions Social Media 453