7 Shifts

OCTOBER 22, 2024

Nowadays, running a successful restaurant takes more than great food and good service. To do so, you must have an optimized website and engaging social media profiles. Build a mobile-friendly restaurant website In 2024, roughly around 63% of all web traffic came from mobile devices.

Book 195

Book Marketing Email Marketing Social Media 195

ChowNow

FEBRUARY 12, 2025

By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door. Customers have more choices, higher expectations, and countless ways to discover (or overlook) your restaurant.

2025 195

2025 Marketing Email Marketing Operations 195

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Customers are going to be hesitant to dine indoors. Keegan Brown, Marketing Manager Easy On Hold & Brand Music. Here are their insights. Basant Baruah, Senior Content Marketer, Beaconstac.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

Modern Restaurant Management

MARCH 3, 2025

For a deeper dive into brand messaging, strategy, and authenticity, creating unified guest experiences, and the orchestration of physical and experiential touchpoints, Modern Restaurant Management (MRM) magazine reached out to The Plaid Penguin’s Founder and Sir Idea Man Joe Haubenhofer. Having a digital presence is critical.

Social Media 251

Social Media Email Marketing Customer Experience Loyalty Program 251

Modern Restaurant Management

SEPTEMBER 28, 2020

What is the ongoing goal for all restaurant owners and managers? Whether that be via restaurant operations, menu improvements, or services, there are quite a few criteria that restaurant owners constantly juggle to create the perfect balance. Another important marketing tactic, which is a necessity in modern times, is having a website.

Operations 553

Operations Website Management Social Media Customer Service 553

Modern Restaurant Management

JUNE 24, 2021

Creating and deliver engaging content, maintaining customer communications, establishing an online presence, reviewing data-driven analytics, setting up paid advertising initiatives…all of these important steps take time. Can customers find you? Think for a moment about your restaurant’s current online presence.

Marketing 508

Marketing Social Media Mobile Ordering Website Management 508

Modern Restaurant Management

AUGUST 28, 2024

Recent reports of possible portion-size discrepancies at Chipotle are a cautionary tale for brands, highlighting a few critical issues in the restaurant industry: consistently meeting customer expectations and the swift power of social media.

Social Media 442

Social Media Loyalty Program Customer Service Customer Experience 442

Modern Restaurant Management

FEBRUARY 12, 2024

Beyond the brick and mortar, there are many digital assets to manage during the transition phase. The challenge then becomes finding and purchasing a new domain name appropriate for the restaurant, updating all of the collateral branding pieces, online listings, social media, (possibly email accounts) and starting from scratch with SEO.

Social Media 454

Social Media SEO Online Ordering Website Management 454

Modern Restaurant Management

JUNE 2, 2020

The consistent execution of every safe service process and procedure will be imperative to survive and thrive in the years to come. The same goes for the standard of service. So, with so many restaurants offering great food and service, what was the differentiator? Safety is Priority #1. Remember the pre-COVID world?

Training 545

Training Kitchen Safety Food Safety Website Management 545

Modern Restaurant Management

FEBRUARY 9, 2021

Valentine’s Day is often a busy time for restaurants, but many are now dealing with various challenges amid the pandemic, like no indoor dining or limited capacity as well as more customers opting for carry out. Give Your Website All of the Love. Leverage CRM Tools That Will Make Your Customers Swoon.

Marketing 553

Marketing Email Marketing Website Management Social Media 553

Modern Restaurant Management

MAY 21, 2020

The news may raise concerns for both customers and operators alike because it’s no secret just how contagious COVID-19 can be in public places. With less inventory and even fewer customers coming in, we recommend that you widen your margins and revamp your offerings. Offer Safe and Contact-Free Services.

Social Media 539

Social Media Food Safety Cash Management Customer Service 539

Modern Restaurant Management

DECEMBER 10, 2021

While your restaurant may feature a diverse menu, delicious food, a great ambiance, and excellent customer service, you will still struggle to build a customer base without promoting it. The fact is that running a successful restaurant is more than just offering good food and good service. Emphasize Best-Selling Items.

Marketing 567

Marketing SEO Front of House Website Management 567

Modern Restaurant Management

APRIL 2, 2021

Prior to restaurant lockdowns in March 2020, the establishment received the majority of its business through dine-in customers. The integration allowed Pho MPH to streamline all online orders, including third-party delivery and direct from their website, into one user-friendly platform.

Online Ordering 504

Online Ordering Website Management Social Media Customer Service 504

Modern Restaurant Management

OCTOBER 28, 2021

Regardless of your restaurant’s chosen policies in response to the pandemic — and there are a wide range of approaches — your customers need to know what they can expect when visiting your establishment. Both owned and earned media are available to nearly every restaurant that promotes itself to the public.

Communication 506

Communication Social Media Menu Loyalty Program 506

ChowNow

JANUARY 23, 2025

Regular customers make up the backbone of any restaurants sales , but if you put a group of restaurant owners around a table, the conversation inevitably focuses on growth through new customer acquisition. But first, why is customer retention such a big deal? Sales: 80% of sales typically come from 20% of clients. Thats huge!

2025 195

2025 Loyalty Program Operations Email Marketing 195

Modern Restaurant Management

MARCH 8, 2023

Generous, extra-mile service, complimentary extras, and personalization all create memorable experiences that make diners feel like the risk of dining out is worth it. The stakes are high for restaurants; 32 percent of customers say they would turn away from a business with whom they had just one negative experience.

Social Media 450

Social Media Customer Experience Website Management Customer Service 450

Goliath Consulting

JANUARY 1, 2020

With more than 79% of the US population now using Facebook, Instagram or Twitter 1 and users projected to increase to 257 million by 2023, restaurants can no longer afford not to invest in their social media presence. In fact, more than 63% of restaurants reported to have used social media to market their business in 2018 2.

Social Media 230

Social Media 2006 2016 Website Management 230

Modern Restaurant Management

JANUARY 12, 2023

The top challenge will continue to be labor shortages, which will restrict restaurants’ abilities to deliver an extra level of stellar service, and they’ll look to tech to fill in the gaps. A diner who wants to order directly through a restaurant’s website one day, may pivot to making a reservation the next.

2023 493

2023 Online Ordering Social Media Website Management 493

Modern Restaurant Management

MAY 14, 2020

Ensuring a positive digital customer experience entails optimizing various channels and technological infrastructure to improve how customers navigate a restaurant’s online persona. Creating Digital Customer Experiences: Three Best Practices. This isn’t just about ensuring a website looks nice.

Customer Experience 558

Customer Experience Online Ordering Social Media Mobile Ordering 558

Modern Restaurant Management

APRIL 15, 2024

Restaurant managers balance several responsibilities while taking care of staff and guest needs. One of the most important parts of being a successful restaurant manager is having the ability to hear their customers’ concerns. However, it can sometimes take time to get customers to respond to surveys they're given.

Management 490

Management Management Loyalty Program Social Media 490

ChowNow

FEBRUARY 5, 2025

When customers are looking for a new place to eat, one of the first steps in that journey is checking reviews. The power of social proof. Reviews give your restaurant the credibility it needs to attract new customers on a daily basis. We all do it. Its to protect our time, our wallets, and our tastebuds. Leave us a review!

2025 221

2025 Customer Experience Customer Service Website Management 221

Modern Restaurant Management

AUGUST 24, 2022

Tasks such as managing Accounts Payable and Accounts Receivable, handling ledger entries, and invoicing can easily be handled by co-sourced employees. Customer Service. Co-sourcing Customer Service employees is extremely popular in the restaurant industry. Hire an outsourced employee to help.

Sourcing 450

Sourcing Social Media Front of House Customer Experience 450

Modern Restaurant Management

SEPTEMBER 21, 2023

When it comes to attracting customers to restaurants, local SEO is crucial and can optimize their online presence to attract more local customers. ” The idea behind local SEO is to ensure that your business appears in search results when people are looking for products or services related to your company in your area.

SEO 507

SEO Website Management Email Marketing Online Ordering 507

Modern Restaurant Management

JANUARY 22, 2024

But precisely, how can you determine what customers want? How do you manage your restaurant in a modern and efficient way? Businesses must remain ahead of the curve by checking all the correct boxes as customer tastes evolve at an unparalleled pace. People want service that is quick, easy, and hassle-free.

Loyalty Program 453

Loyalty Program Mobile Ordering Dietary Restrictions Social Media 453

ChowNow

FEBRUARY 28, 2025

Customers expect to browse menus, place orders, and pay for their meals with just a few taps of their phones. For restaurant operators, this presents both an opportunity and a challenge: how to implement an online ordering system that maximizes revenue while maintaining control over their customer relationships. billion in revenue.

Online Ordering 195

Online Ordering Ordering Email Marketing Mobile Ordering 195

ChowNow

MARCH 7, 2025

Its the number one way customers discover new restaurants and if your business isnt showing up in the search results, youre losing diners to competitors who are. Local restaurant SEO is the best way to attract new customers, and its easier than you thinkyou dont need to be a technical expert to start seeing real results.

SEO 195

SEO Online Ordering Mobile Ordering Website Management 195

ChowNow

JUNE 5, 2024

Since 98% of consumers read reviews to help inform their decisions , it’s crucial for restaurants to encourage satisfied customers to provide feedback and manage their online reputation effectively. Train your staff to ask for reviews at the end of a meal when customers express satisfaction.

Email Marketing 394

Email Marketing Social Media Website Management Online Ordering 394

Modern Restaurant Management

OCTOBER 25, 2022

As our world becomes increasingly digitized- with the rise of food delivery services, QR Code Menus and online orders- it's more important than ever for restaurant owners and employees to become familiar with the latest threats to their business. A QR code is really just a different way to distribute a website address.

Online Ordering 474

Online Ordering Website Management Social Media Mobile Ordering 474

Modern Restaurant Management

MARCH 19, 2020

Any person with a social media account can be considered an influencer, so where should you begin? One of the most fundamental principles underpinning any business is to understand your customers; that way you tailor your offering around their needs. Find Bloggers in Your Niche. offer a gift voucher of $100).

Influencer 532

Influencer Marketing Social Media Online Ordering 532

Modern Restaurant Management

JUNE 10, 2020

The last few months have been very uncertain for people all over the world, with every country implementing social distancing rules to flatten the curve and reduce the number of infections. A pandemic of this magnitude may not have been something they considered when they wrote their crisis management plan. Work on Your Website.

Hospitality 518

Hospitality Marketing Social Media SEO 518

Modern Restaurant Management

FEBRUARY 25, 2021

“Restaurants are embracing new channels for customers to interact with their business, effectively meeting them wherever they are. Each of these channels represents a revenue stream for the restaurant and they connect to the same kitchen and are all managed by the same centralized POS system.”

Social Media 395

Social Media Retail Website Management Online Ordering 395

Modern Restaurant Management

JUNE 12, 2023

For restaurant owners or franchise managers, the importance of brand purpose and social responsibility can’t be overstated, especially when attracting the Gen Z demographic. This tech-savvy, socially conscious generation has distinct preferences and values that can significantly shape the success of your establishment.

Social Media 419

Social Media Loyalty Program Communication Website Management 419

Modern Restaurant Management

AUGUST 11, 2020

Your restaurant already has a crew of experts: chefs, bartenders, event managers, and more. There’s great potential for revenue here, including the class registration and any supplies you can sell for pickup at your restaurant or delivery to your customers’ doors. Classes and Tastings. Trivia Nights.

Events 531

Events Food Supply Entertainment Equipment 531

ChowNow

FEBRUARY 21, 2025

If your business isnt keeping up with the changes, you risk falling behind and not meeting modern customer expectations. For operators, restaurant apps mean higher sales, greater customer retention, and smoother day-to-day operations. Beyond mobile ordering, restaurant apps support operations in ways that were never available before.

2025 195

2025 Loyalty Program Mobile Ordering Online Ordering 195

Modern Restaurant Management

OCTOBER 22, 2021

Seventy-two percent of people choose a restaurant based on comments and images shared by others on Facebook, according to a study by Social Media Monthly. Those stats demonstrate the power and influence of social media. This article will explore seven tips on using Facebook Ads to increase your market share of customers.

Social Media 493

Social Media Advertising Events Customer Experience 493

Modern Restaurant Management

DECEMBER 28, 2020

Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their opinions on what we can expect in 2021. Britt Mills, Senior Director of Customer Experience at Mobiquity. In 2021, we will see a dip in customer satisfaction. Change management needs to be a top priority. Here are their responses.

2021 576

2021 Mobile Ordering Kitchen Safety Loyalty Program 576

Modern Restaurant Management

AUGUST 31, 2021

Following new health guidelines all while remaining profitable meant thinking beyond plexiglass dividers and social distancing signage. If restaurants don’t provide a seamless customer experience off the bat, one in three customers may walk away after just one poor interaction. Given that 46.5

Customer Experience 480

Customer Experience Customer Service Online Ordering Food Safety 480