ChowNow

FEBRUARY 12, 2025

Between online reservations, third-party delivery apps, and direct ordering from your website, digital interactions often happen before a guest ever steps through your doors. Look at their pricing, menu offerings, branding, and customer reviews. A strong online presence means more visibility, more orders, and, ultimately, more revenue.

2025 195

2025 Marketing Email Marketing Operations 195

7 Shifts

OCTOBER 22, 2024

To do so, you must have an optimized website and engaging social media profiles. Build a mobile-friendly restaurant website In 2024, roughly around 63% of all web traffic came from mobile devices. If your website isn’t optimized for mobile, you could be losing out on potential customers.

Book 195

Book Marketing Email Marketing Social Media 195

ChowNow

FEBRUARY 21, 2025

Youll learn how to: Make your website easier to use Improve your restaurants online visibility so more customers find you Offer rewards to create more repeat customers Leverage third-party apps to drive more customers to your direct ordering system And so much more. The first step is making sure your website is mobile-friendly.

Online Ordering 195

Online Ordering Ordering Email Marketing Mobile Ordering 195

Modern Restaurant Management

JUNE 24, 2021

Can they view your menu online? The great news is that an effective digital marketing strategy can be designed and implemented to fit just about any marketing budget. Growth : Outsourcing digital marketing allows restaurant management to focus on growing their restaurant, not stressing over marketing efforts.

Marketing 508

Marketing Social Media Mobile Ordering Website Management 508

Modern Restaurant Management

DECEMBER 20, 2021

The concept goes far beyond a simple online menu or QR code. Every dine-in experience starts with a menu, so having yours available online is the first step to going contactless. However, restaurants have discovered that not all online menus are made the same. So what makes a good contactless menu?

Mobile Ordering 568

Mobile Ordering Online Ordering Consumer Goods Customer Experience 568

7 Shifts

AUGUST 29, 2019

Menu engineering: while the name might suggest you need to go to college at MIT to be good at it, is actually a common and essential task that all restaurateurs should regularly undertake. Menu engineering can be simplified as the steps taken to increase the profitability of a restaurant menu. Menu Pricing and 2.

Menu 279

Menu Point of Sale Website Management Online Ordering 279

ChowNow

MARCH 14, 2025

Many restaurants struggle with high third-party app fees, low website traffic, and clunky ordering experiences that drive customers away. Even when they manage to attract online orders, a lack of repeat business makes sustained growth feel out of reach. Use high-quality images and compelling menu descriptions.

Ordering 195

Ordering Mobile Ordering Online Ordering Email Marketing 195

Modern Restaurant Management

DECEMBER 10, 2020

Some of these strategies include: Optimizing the Website. Optimizing restaurant websites is an important part of driving sales in any business climate but is critical in the pandemic environment. Optimized websites have a clean, uncluttered, navigable design and, most importantly, are Google-friendly. Keep them updated.

Marketing 563

Marketing Social Media SEO Website Management 563

Modern Restaurant Management

MARCH 3, 2025

For a deeper dive into brand messaging, strategy, and authenticity, creating unified guest experiences, and the orchestration of physical and experiential touchpoints, Modern Restaurant Management (MRM) magazine reached out to The Plaid Penguin’s Founder and Sir Idea Man Joe Haubenhofer.

Social Media 251

Social Media Email Marketing Customer Experience Loyalty Program 251

ChowNow

FEBRUARY 13, 2025

An inventory management system with automated restocking alerts keeps your stock levels in check. Order Management : Reduce human error and speed up service with tableside ordering, kitchen display system (KDS) integration, and self-service kiosks. Beyond where customers place orders, how you manage deliveries matters just as much.

2025 195

2025 Technology Loyalty Program Mobile Ordering 195

SpotOn

JANUARY 15, 2025

According to a Gallup poll, guests only look at your menu for 109 seconds before ordering. Menu engineering uses real data to show you which items are the most profitable and should be your main focus. See how your menu items are performing with our free menu engineering worksheet. What is menu engineering?

Menu 80

Menu Online Ordering Website Management Inventory 80

Modern Restaurant Management

APRIL 24, 2023

Devote a Section of Your Website to Catering I find that, usually, customers would rather interact with a well-designed and functional website than have to try to get someone on the phone to discuss catering. The website should allow them to enter the type of event they want catered, date, location and number of expected guests.

Catering 493

Catering Website Management Point of Sale Travel 493

ChowNow

FEBRUARY 28, 2025

So, if instant exposure and hands-off management are what youre looking for, third-party platforms can help bring in orders without requiring much on your end. Theres little room for branding, and menu presentation, pricing, and promotions are often influenced by the platforms rules rather than the restaurants preferences.

Online Ordering 195

Online Ordering Ordering Email Marketing Mobile Ordering 195

Modern Restaurant Management

FEBRUARY 4, 2022

Restaurants will also explore delivery options beyond costly third-party partnerships, and hike delivery menu prices to make the channel more lucrative as off-premise demand holds steady. Simplified Menus. Menu variety plays a substantial role in every dining experience. Health-Conscious Food Will Dominate Menus.

2022 547

2022 Customer Service Online Ordering Website Management 547

ChowNow

MARCH 28, 2025

These are tools that can help you streamline operations, easily schedule staff, and make sure you never run out of ingredients for your best-selling menu items. AI isnt about replacing peopleits about making everyday tasks faster, smarter, and easier to manage. Theyre designed to be easy to implement and even easier to see value from.

Front of House 195

Front of House Back of House Online Ordering Email Marketing 195

Modern Restaurant Management

MAY 8, 2020

Modern AI exists without the limitations that you see in movies, operating on everything from the smartphones in your pocket to the website that uses machine learning to track COVID-19. Capacity Management. The good news is that AI can help decrease food waste through bin management. Engineering the Perfect Menu.

Food Safety 522

Food Safety Kitchen Safety Front of House Website Management 522

Modern Restaurant Management

FEBRUARY 12, 2024

Beyond the brick and mortar, there are many digital assets to manage during the transition phase. If the restaurant uses a third-party hosting service for its website, be sure to get record of the login information and contact information of the service provider. The same applies to websites on other platforms like WordPress or Drupal.

Social Media 454

Social Media SEO Online Ordering Website Management 454

Modern Restaurant Management

AUGUST 9, 2021

Modern Restaurant Management ((MRM) asked Lindsey Yeakle, Gluten-Free Food Service (GFFS) Program Manager, Food Safety at Gluten Intolerance Group (GIG), what restaurants need to know about gluten-free options. As restaurants recover and are making menu changes, it is a great time to add or expand gluten-free options.

Coaching 520

Coaching Kitchen Safety Food Safety Training 520

7 Shifts

OCTOBER 23, 2020

Did you know that three in four customers will visit a restaurant's website before dining at that restaurant? Here's the good news: restaurant website builders are making it easier than ever to create an online presence for your business. Restaurant website builders make your website easy to update and maintain.

Website Management 370

Website Management Online Ordering Hiring SEO 370

Modern Restaurant Management

FEBRUARY 25, 2022

Having a website, learning even a little about search engine optimization (SEO), and filling out your Google My Business (GMB) template should all be something you already have in place. Build and Optimize Your Website. If you do already have a website, you need to ensure it loads quickly and is easy to navigate.

2022 531

2022 Marketing Email Marketing Social Media 531

ChowNow

FEBRUARY 21, 2025

They help with reservations and table management, staff scheduling and time management, inventory tracking, rewards programs, automated marketing, and more. These apps make it easier to manage digital orders, streamline kitchen operations, and reach more customers. Reservation and table management apps.

2025 195

2025 Loyalty Program Mobile Ordering Online Ordering 195

Modern Restaurant Management

APRIL 15, 2024

Restaurant managers balance several responsibilities while taking care of staff and guest needs. One of the most important parts of being a successful restaurant manager is having the ability to hear their customers’ concerns. Fortunately, managers can apply multiple strategies to increase their response rates.

Management 490

Management Management Loyalty Program Social Media 490

Modern Restaurant Management

AUGUST 26, 2024

In-House vs. Third-Party Delivery In the past, customers had to call or fill out forms on the restaurant's website to get food to their doorsteps. As a restaurant owner, you can tailor your solution to accommodate complex menu options. The technology simplifies the entire process, from selecting menu items to making payments.

Delivery 448

Delivery Mobile Ordering Online Ordering Customer Service 448

Modern Restaurant Management

NOVEMBER 16, 2020

Not too long ago, the restaurant storefront and menu helped to attract customers, but now an online presence is more important than ever. To do this, nothing could be easier: just go to the Google My Business website and create your account. And Google tends to rank websites better when they offer regular, fresh content.

SEO 537

SEO Website Management Online Ordering Information 537

Modern Restaurant Management

MAY 14, 2020

While this list is by no means comprehensive, three key best practices include: Ensure an Intuitive, Well-Designed Digital Presence with a Positive User Experience (UX). This isn’t just about ensuring a website looks nice. Evaluate and Shift Your Ad Spend. The Way Forward.

Customer Experience 558

Customer Experience Online Ordering Social Media Mobile Ordering 558

Modern Restaurant Management

OCTOBER 4, 2021

But the advertising and marketing also sells a snarky sense of humor , elevating the simplistic brand design to create a funky, unique personality that appeals to the target market. Setting aside the logo design for the moment, however, another aspect of making color work for your restaurant marketing is the decor of the building itself.

Marketing 474

Marketing Loyalty Program Social Media Online Ordering 474

Modern Restaurant Management

AUGUST 19, 2020

Modern Restaurat Management (MRM) magazine is collaborating with the team at MarketScale on The Main Course , a podcast that aims to explore the intense and competitive modern restaurant industry. "We Barbara Castiglia , MODERATOR – Modern Restaurant Management. The Main Course. Space is limited, so click here to register.

Kitchen Safety 515

Kitchen Safety Loyalty Program Delivery Customer Service 515

Modern Restaurant Management

AUGUST 11, 2023

Multidisciplinary designer Marissa Zajack is deeply passionate about food and the art of dining. “I seize every opportunity to intertwine my design expertise with the restaurant industry,” she said. Zajack brought the chef's creative vision to life through her branding and graphic design.

Design 419

Design Customer Experience Dine-in Transportation 419

Modern Restaurant Management

FEBRUARY 7, 2023

The modern restaurant ecosystem demands that businesses of all shapes and styles, from full-service fine dining to quick-serve fast-casual, incorporate third-party delivery systems into their business models, strategic planning, Front and Back of House training and physical design.

Delivery 492

Delivery Front of House Back of House Fine Dining 492

7 Shifts

OCTOBER 28, 2024

It just goes to show how important drink pricing and cost management are to maximizing profits. Bars that effectively manage their inventory and reduce waste tend to maintain higher margins. Calculate the cost of each drink on your menu, including the cost of the alcohol, garnishes, mixers, and anything else that goes into the drink.

Point of Sale 195

Point of Sale Merchandise Seasonal Menu Bar 195

Modern Restaurant Management

FEBRUARY 2, 2022

Oftentimes, the best solution isn’t as elusive as we think, and that’s certainly the case with new restaurant tech designed to enable you to do more with less. So if you have to deal with bigger crowds, your staff can easily manage the queues of orders, personalize staff alerts, and more. Optimize Your Menu.

Online Ordering 492

Online Ordering Loyalty Program Social Media Mobile Ordering 492

Modern Restaurant Management

FEBRUARY 4, 2020

One summer, he completely rewrote the menu. He also added a POS system and created a mobile-friendly website. Each platform was independently designed, with its own system and hardware. But, creating the online order management solution did not come without its own set of challenges.

Hospitality 576

Hospitality Online Ordering Mobile Ordering Customer Service 576

Modern Restaurant Management

JUNE 24, 2020

Square is launching On-Demand Delivery for Square Online Store where sellers can dispatch a courier through delivery partners for orders placed directly on their website. ” Traditionally, to enable delivery most sellers list their menu on food delivery platforms because the restaurant doesn’t have their own couriers. .

Guest Recovery 539

Guest Recovery Mobile Ordering Kitchen Safety Food Safety 539

Modern Restaurant Management

MAY 28, 2021

But, chances are you got into the restaurant business to manage or cook, not to market. It’s often worth it to hire a marketing manager who knows how to strategize and build your brand by: Planning campaigns and specific messaging. Optimizing your website and social media pages. Managing SEO.

Social Media 546

Social Media Website Management Mobile Ordering Food Order 546

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Create a contactless experience via QR Codes with a contactless menu and contactless check-ins. 'Safety' Keegan Brown, Marketing Manager Easy On Hold & Brand Music.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

Modern Restaurant Management

MAY 21, 2020

High-end restaurants that tend to have a pricier menu should look to add more affordable items. Instead, you can reach a compromise in your menu. So send out emails, revamp your social media pages, put up the new menu and deals on your website, and do all else you can to announce the reopening of your restaurant.

Social Media 539

Social Media Food Safety Cash Management Customer Service 539

SpotOn

FEBRUARY 4, 2025

Lynn Kupczyk is a Lead Designer on the SpotOn marketing team. She's designed menus, Instagram ads, and logos for small businesses. Your restaurant menu defines your restaurant. Streamline your menu A well-designed restaurant menu starts in the kitchen. You don’t need to reinvent the wheel.

Design 52

Design Menu Seasonal Menu Social Media 52