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Restaurant Market Research: Ultimate Guide to Market Analysis

7 Shifts

You can identify potential gaps in the local dining landscape and create unique value propositions. However, the systematic gathering and analysis of data serves to lay a solid foundation for your business. For instance, "Discover which menu items are most popular among our target market" is a clear and focused goal.

Marketing 370
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YOU THINK YOU KNOW HOW TO BE A CHEF

Culinary Cues

Have you experienced the flavors and presentations of the items that may grace your menu? Can you plan a menu focused on total utilization of meat and carcass? Is this the extent of your knowledge of menu planning? Is there breadth to your understanding of cooking, cooking techniques, and ingredients?

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Providing The Best Restaurant Customer Experience in 2024

7 Shifts

60% of guests who have a positive experience are likely to dine at a restaurant more frequently. From creating a welcoming ambiance to offering unique menu items, let’s explore the ways you can refine your restaurant's customer experience in 2024. Moreover, the menu sets expectations for the dining experience.

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How to Calculate Food Costs For Your Restaurant

7 Shifts

The cost of the food you serve can be affected by so many different outside influences, some of them more obvious, like the rise and fall of fuel costs or the effects of good or bad weather. It is affected by seasonality, market prices, and even pop culture. It all depends on the kind of restaurant and what's on your menu.

Food 363
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CHEF’S HAVE PERMISSION TO SUCCEED

Culinary Cues

Menus became encyclopedic, the skills to execute these menus were over the top, the equipment that allowed for this level of creativity was space age and expensive, the intensity and stress in the kitchen was as heavy as lead, and the number of staff members required to execute this complexity was painful.

Dine-in 427
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Restaurant Forecasting: How To, Formulas, Methods, and More

7 Shifts

Staff scheduling, inventory management, menu analysis , guest satisfaction, profitability, and so much more rest on the shoulders of accurate restaurant forecasting. When successful, they keep a restaurant in the black - but they require time, dedication, and a good bit of math to get right. Tools to Help Restaurant Forecasting.

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What is a Virtual Restaurant? And How to Start One

7 Shifts

Virtual restaurant concepts only exist in apps, and use ‘ ghost kitchens ’ (aka ‘virtual kitchens’ or ‘dark kitchens’) to serve a virtual menu to virtual customers. The sales increase comes from successfully optimizing food production lines to serve in-house and virtual customers, without adding additional operational costs.