Make or Break: Managing the Media’s Role in Food Recalls
Modern Restaurant Management
JANUARY 13, 2025
In a recall crisis, the media can be your greatest ally or your worst enemy – it all comes down to how you manage the message. With food recalls at a five year high , there’s (understandably!) increased consumer demand for real-time information about these incidents. The media can be incredibly valuable in distributing updates to the public and other key stakeholders, but if the information they have is inaccurate or sensationalized, it’s not helpful in protecting public health
Let's personalize your content