What Is A Happy Hour? (7 Strategies To Make Your Happy Hour Successful)
The Restaurant Times
FEBRUARY 26, 2023
Happy hours are among the most effective marketing strategies for boosting sales in bars and restaurants. A report found that one-third of all sales of alcoholic beverages occur during happy hour and late-night drink specials. And for good reason — everyone enjoys happy hour, to unwind after a long day, and socialize with friends all while taking advantage of discounts.
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