7 Shifts

OCTOBER 9, 2020

According to a survey conducted by S&P Global Market Intelligence, 40% of Americans are ordering more food for takeout and delivery now than they were before the pandemic. For example, Shopify’s app store lets you connect more than 90 CRMs and 600 marketing tools to your website.

Design 397

Design Online Ordering Mobile Ordering Social Media 397

7 Shifts

JUNE 23, 2020

You’re responsible for marketing your in-house delivery effectively and reaching an audience or else you will not receive orders. You’re responsible for marketing your in-house delivery effectively and reaching an audience or else you will not receive orders. Market your in-house delivery. Run the numbers. Labor target.

FOH 370

FOH Delivery Insurance Back of House 370

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. Your marketing plan is the cornerstone of your restaurant's success and business plan. Marketing Plan Template.

Seating 221

Seating Email Marketing Marketing SEO 221

7 Shifts

MARCH 10, 2021

Market Your Restaurant Less time, a smaller staff, and tight budgets mean restaurateurs wear lots of hats. One of the most important is that of the marketer – after all, it's how you generate customers. Marketing is an integral part of every business plan. Your marketing plan is the vehicle by which you compel them.

Management 370

Management Management Small Business Email Marketing 370

7 Shifts

DECEMBER 18, 2023

This keeps information from getting lost in the text and email shuffle. This information can then influence your marketing initiatives. These tools also send email and text message reminders to customers who have upcoming reservations. Employee retention Employee turnover is a huge challenge in the current restaurant market.

Management 397

Management Management Email Marketing Point of Sale 397

7 Shifts

JUNE 3, 2022

Give your employees the flexibility to swap shifts with their coworkers in the event of last-minute changes. And there are a number of easy ways to do it: Praise publicly on internal communication channels like email, group chats, or staff pages. When conversations start verbal, go to text, and end up in an email, things get lost.

Tip Distribution 397

Tip Distribution Email Marketing Communication Coaching 397

7 Shifts

OCTOBER 22, 2024

If you feel that digital marketing isn’t giving your local restaurant the results you need, then it's time to explore more targeted strategies. Local restaurant marketing can help you reach your target audience more effectively. Local restaurant marketing can help you reach your target audience more effectively.

2025 195

2025 Marketing Social Media Email Marketing 195

7 Shifts

NOVEMBER 9, 2022

A great email newsletter. When done right, email marketing works wonders—you stay top of mind and increase order values. of customers make a monthly purchase based on marketing emails. But what makes email newsletters such an effective marketing strategy for restaurants? Emails are easy to track.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Modern Restaurant Management

AUGUST 7, 2024

That's where old-fashioned consistent marketing efforts comes into play. "It’s "It’s important to think long term," HungerRush's SVP of Marketing Shannon Chirone told Modern Restaurant Management (MRM) magazine. "Cutting A balanced mix of online marketing and local marketing is ideal. "Make

Marketing 188

Marketing Email Marketing Social Media Coupons 188

7 Shifts

FEBRUARY 10, 2023

I remember teasing San Diego Charger Lew Bush at a catering event in 2007 because he told me he was going to stand in line for the first iPhone. When we started our restaurant, marketing meant the Yellow Pages and billboards. Now marketing is Yelp and TikTok. What do you use for marketing? moment, I was digitally naive.

Social Media 370

Social Media Email Marketing Technology 2007 370

Modern Restaurant Management

AUGUST 3, 2021

Use Facebook, Instagram and/or TikTok to share your unique offerings, daily specials and other events and to interact with customers. Deploy email marketing to build a subscriber list and send news of special features and special events on a regular cadence. I really look forward to those emails!

Customer Experience 215

Customer Experience Email Marketing Social Media Online Ordering 215

Open for Business

APRIL 27, 2023

Email marketing strategy might not be the first thing you think of when it comes to promoting your restaurant. But when it’s done well, email marketing can be as effective as other digital marketing channels like social media and search engine optimization (SEO). Quick Links What is email marketing?

Email Marketing 78

Email Marketing Marketing Social Media Reservations 78

7 Shifts

JUNE 16, 2024

This is where being well-equipped with a fool-proof restaurant marketing plan comes in. After analyzing the latest industry trends, viral content, and successful campaigns, we have developed an all-in-one marketing guide to help you craft your strategy to attract new customers and keep your previous diners coming back. a boycott).

Marketing 195

Marketing 2024 Email Marketing Social Media 195

Tableo

JULY 20, 2023

Email marketing is becoming a crucial tool for promoting restaurants, cultivating client loyalty and encouraging repeat business in. In this post, we’ll examine five key tactics that are crucial for mastering restaurant email marketing and achieving outstanding results. So let’s start right now!

Email Marketing 75

Email Marketing Marketing Website Management Reservations 75

7 Shifts

OCTOBER 23, 2020

Thus, the platform has excellent features for restaurants, like online ordering , e-commerce, events management, contactless dining, and catering capabilities. Shopify's integrations for restaurants Shopify's App Store offers tools from Facebook and Google, which can be useful for marketing your restaurant.

Website Management 370

Website Management Online Ordering Hiring SEO 370

7 Shifts

FEBRUARY 8, 2024

Apple | Android Team Communication The Team Communication tool from 7shifts fixes the chaos of disconnected conversations, text threads, and email chains that seem to go nowhere. You’ll also gain powerful data into your guests’ behavior and preferences, which you can feed back into your marketing efforts or your loyalty program.

Management 367

Management Management Operations Mobile Ordering 367

Modern Restaurant Management

NOVEMBER 8, 2024

Incorporating video testimonials into your restaurant marketing strategy can showcase authentic experiences that build trust and engage prospective customers, turning them into loyal regulars. Share in Email Blasts Integrating video testimonials into your email marketing campaigns makes the communication more personal and engaging.

Marketing 180

Marketing Social Media Email Marketing Customer Experience 180

Modern Restaurant Management

OCTOBER 1, 2022

Restaurant marketing revolves around making your business known. Let’s look at low-budget restaurant marketing ideas to succeed in inflationary times. Send Relevant Emails. Restaurant email marketing is another cost-effective way to boost your brand. Does this type of marketing work in 2022?

Marketing 203

Marketing Email Marketing Social Media SEO 203

Modern Restaurant Management

JANUARY 31, 2023

5 Use social media and email marketing to promote Super Bowl specials and gift card promotions to attract customers. Thiscan be done by offering discounts or special promotions to customers who have visited the restaurant multiple times during the event. This can help increase sales and also encourage repeat business.

Loyalty Program 184

Loyalty Program Social Media Email Marketing Online Ordering 184

7 Shifts

FEBRUARY 8, 2024

Apple | Android Team Communication The Team Communication tool from 7shifts fixes the chaos of disconnected conversations, text threads, and email chains that seem to go nowhere. You’ll also gain powerful data into your guests’ behavior and preferences, which you can feed back into your marketing efforts or your loyalty program.

Management 352

Management Management Operations Mobile Ordering 352

7 Shifts

JULY 25, 2024

Offering additional services, like delivery and takeout, meal kits and subscription boxes, and even catering and hosting special events can unlock new growth opportunities. Choosing this option is beneficial if your restaurant is in a competitive market where people use these apps frequently.

2024 243

2024 Loyalty Program Point of Sale Online Ordering 243

7 Shifts

JANUARY 31, 2024

Marketing & advertising It's your job to ensure the restaurant's seats are full, especially if you're not part of a massive franchise that benefits from corporate advertising. This means that managers tend to bear more of the marketing responsibilities and have to know how to use digital marketing platforms effectively.

Management 397

Management Management Kitchen Safety Front of House 397

7 Shifts

MARCH 16, 2022

Without the back-and-forth across text, email, and in-person conversations, staff can come to each shift with a clear mind and agenda, motivating them to do their best work. These could be as simple as 30-minute pre-shift activities each week or as extravagant as a staff appreciation event every quarter.

Front of House 370

Front of House Back of House Communication Customer Service 370

Modern Restaurant Management

JULY 28, 2022

Customer data is only one segment of the information you need for good sales insights, marketing information, and business analytics. By comparing the information collected over time, you can better understand changes in your business and your market. Many ask for the name and email or phone number of the customer. Phone Number.

Loyalty Program 208

Loyalty Program Mobile Ordering Email Marketing Online Ordering 208

7 Shifts

MAY 23, 2024

We’ve studied what makes the 20% of restaurateurs successful and categorized them into essential categories, including optimizing your menu, providing unforgettable experiences, hosting events, and improving takeout. Check to see which areas you can cut back on or replace with alternatives without sacrificing the quality of your food.

Social Media 195

Social Media Loyalty Program Email Marketing SEO 195

Modern Restaurant Management

DECEMBER 10, 2020

Digital marketing is a key ingredient that can help restauranteurs connect with customers to achieve both. Digital marketing strategies can be a force multiplier for bringing back loyal restaurant customers, attracting new customers and increasing brand awareness. Focusing on local SEO. Prioritizing Social Media. With over 2.7

Marketing 225

Marketing Social Media SEO Website Management 225

Modern Restaurant Management

MARCH 20, 2020

We’re not alone — market research company Frost & Sullivan projects that online/mobile ordering will be a $200 billion dollar industry by 2025. Following suspicious email links and attachments, for example, falls precisely into that definition.

Online Ordering 216

Online Ordering Email Marketing Website Management Franchise 216

7 Shifts

AUGUST 18, 2020

Traditional strategies for driving additional revenue in your restaurant such as new menus items, events, catering, or pop-ups have been displaced by changed consumer habits, regulatory guidelines, and dine-in restrictions. a bi-weekly email digest of the most important stories affecting restaurateurs right now.

Social Media 195

Social Media Online Ordering Email Marketing Website Management 195

Social Hospitality

JULY 5, 2019

Digital marketing has revolutionized the marketing landscape, especially for restaurants. Even if your restaurant is well established, you have to keep up with current marketing trends in order to remain competitive. Are you marketing your restaurant in the right way? Are you marketing to the right people.

Marketing 170

Marketing Social Media Loyalty Program Email Marketing 170

Modern Restaurant Management

JUNE 20, 2023

So, how do you attract more customers to your restaurant in the competitive market? Social proof in marketing leverages the fact that consumers trust the actions and opinions of other users to make decisions. But after you generate positive reviews on these online sites, you need to showcase them on your other marketing platforms.

Social Media 203

Social Media Email Marketing SEO Consumer Goods 203

Modern Restaurant Management

JULY 13, 2022

Differences in manpower, brand recognition, technology and marketing budgets have all presented significant challenges for single location restaurants to compete for market share. Marketing. Maximizing this opportunity for free marketing is key to developing deep relationships with customers and building customer loyalty.

Franchising 214

Franchising Franchise Operations Loyalty Program 214

Restaurant Engine

DECEMBER 11, 2024

Promote your special events and themed nights to both current customers and your target audience. One way to do this is with special events and theme nights. Not only do these special events bring in new people, but they may also help you gain back customers who havent dined with you in a while.

Events 52

Events Specials Workshop Entertainment 52

Modern Restaurant Management

APRIL 30, 2021

Consumers and customers have changed their behavior due to the events of the previous year. So it makes good business sense to revamp your marketing strategies. Five Local Marketing Strategies. Any credible digital marketing provider will tell you that the best goal of any marketing campaign is to attract local business.

Marketing 227

Marketing Food Safety Social Media Small Business 227

Modern Restaurant Management

JANUARY 9, 2020

These aren’t just adjectives explaining coffee flavors, but should also be terms that describe your coffee shop’s marketing campaigns. Keep reading as we share marketing tips designed to help small coffee shops better compete in today’s market. Crisp and sharp. Attracting New Customers. Out-Of-Home.

Marketing 146

Marketing Email Marketing Loyalty Program Social Media 146

Modern Restaurant Management

MAY 25, 2022

If you are able, consider hitting the road with a food truck or participating in food events, like local Chamber “Taste of” opportunities, where you can showcase your establishment.This can go miles in increasing awareness and visibility for your brand. Your best restaurant and bar marketers are the customers themselves.

Email Marketing 189

Email Marketing Social Media Food Truck Loyalty Program 189

Next Restaurants

MAY 12, 2021

Bar marketing is all about that. Create an Email List. An email list is important for any sort of business, particularly for bars advertising. Emails can be used for multiple purposes, whether to invite for some event, present a menu update, or an upcoming giveaway, etc. Show the Magic of the Moment.

Bar 163

Bar Marketing Email Marketing Social Media 163

Modern Restaurant Management

JUNE 18, 2020

Inspiring stories of unexpected successes are already beginning to emerge, and there have been many valuable lessons learned over the last few eventful months. What marketing methods would you employ with a proactive mindset? And how can you infuse your optimism into your marketing?

Marketing 227

Marketing Social Media Email Marketing Innovation 227