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The Powerful Potential of Email Marketing for Restaurants (Podcast)

Modern Restaurant Management

In this week's episode of The Main Course host Modern Restaurant Management (MRM) Executive Editor Barbara Castiglia discusses restaurant marketing advice with Johann Moonesinghe, Founder and CEO of inKind, a unique restaurant financing engine that’s already helped more than 460 restaurants around the world.

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‘Marketing Doesn’t Stop at Getting Customers in the Door’

Modern Restaurant Management

. “Every guest touchpoint–whether it’s a dine-in experience, an online order, or even a response to a review – can influence future business,” Mike Eng, Senior Director of Vertical Expansion at Klaviyo, told Modern Restaurant Management (MRM) magazine. ”

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How Email Marketing Can Boost Your Restaurant Brand

Modern Restaurant Management

Many business owners believe that emailing is an obsolete form of marketing. Even for a unique niche like restaurants, the power of email marketing can boost brand awareness and ROI. Eighty-three percent of global consumers state that they prefer emails when receiving communications from businesses. Welcome Email.

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Pandemic Reflections: What Lessons Has the Restaurant Industry Learned?, Part One

Modern Restaurant Management

These changes have become permanent shifts in how they target customers, market themselves, and design their offerings." Escoffier is aiding restaurant owners and managers by preparing qualified candidates ready for engaged employment. Aligning tech with business goals is a must.

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From Local Love to Lasting Loyalty: Five Marketing Tips for Community Engagement

Modern Restaurant Management

Building a unique identity for your restaurant can be challenging in a competitive market. At Health Nut, we've successfully capitalized on local marketing to create a brand that resonates deeply with our community and inspires a loyal following. To truly connect with a local audience, creativity and community involvement are key.

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10 Email Marketing Ideas for Restaurants to Drive Sales

ChowNow

If your restaurant isn’t using email marketing, now is the ideal time to start. It may seem like a big undertaking—especially given everything else you’re probably managing—but it’ll be worth your while. We recommend emailing your guests on a regular basis to establish consistency. Profile a special dish.

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Turning Tables with Video Testimonials: A New Recipe for Restaurant Marketing

Modern Restaurant Management

Incorporating video testimonials into your restaurant marketing strategy can showcase authentic experiences that build trust and engage prospective customers, turning them into loyal regulars. Share in Email Blasts Integrating video testimonials into your email marketing campaigns makes the communication more personal and engaging.

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