ChowNow

MARCH 27, 2025

Without KPIs, spotting inefficiencies in your workflow is nearly impossibleleaving you without the data needed to make informed decisions and grow your online sales. If youre one of the thousands of restaurants that added online food delivery in recent years, you might be wondering: is it actually helping my business grow?

Delivery 195

Delivery Online Ordering Loyalty Program Food 195

ChowNow

FEBRUARY 12, 2025

This guide will teach you everything you need to know about getting started with restaurant marketing. By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door.

2025 195

2025 Marketing Email Marketing Operations 195

7 Shifts

DECEMBER 18, 2023

The role of a restaurant manager is always in motion. But there are several different tools to help you manage your restaurant—from single shifts and tasks to top-level overviews showing your business's health. That’s where task management software comes in. Task management software maintains historical data of tasks completed.

Management 397

Management Management Email Marketing Point of Sale 397

7 Shifts

OCTOBER 22, 2024

Let’s explore 26 proven online marketing strategies to help your restaurant thrive. Target location-specific searches for more visibility The ultimate goal of your online marketing campaigns should be to bring in local customers to your restaurant. To do so, you must have an optimized website and engaging social media profiles.

Book 195

Book Marketing Email Marketing Social Media 195

Modern Restaurant Management

JANUARY 4, 2022

Typically, customer data is collected by the point of sale platform and website, along with other online properties, apps, and third-party platforms. Armed with the right information, restaurants can develop hyper-targeted marketing campaigns triggered by behavior from the point of acquisition throughout the customer lifecycle.

Point of Sale 539

Point of Sale Customer Service Email Marketing Website Management 539

ChowNow

FEBRUARY 21, 2025

If your restaurant isnt showing up in local searchesor if customers cant easily place an order once they find youyoure missing out on sales. You can also use loyalty incentives, like a rewards program that gives customers points when they order through your website but not when they order through third-party apps.

Online Ordering 195

Online Ordering Ordering Email Marketing Mobile Ordering 195

Modern Restaurant Management

JANUARY 22, 2021

Marketing a restaurant looks completely different today than it did heading into 2020. Not only are marketers in the restaurant space facing the fallout of the pandemic, they are dealing with the implications of ever-increasing privacy concerns. Let me walk through a few of these changes. Be Driven by the Right Data.

Marketing 508

Marketing Email Marketing Loyalty Program Point of Sale 508

ChowNow

MARCH 14, 2025

Even when they manage to attract online orders, a lack of repeat business makes sustained growth feel out of reach. Improve Your Online Visibility and Marketing Optimizing your website is just the first stepnow you need to make sure customers can find it. Make mobile-friendliness a top priority.

Ordering 195

Ordering Mobile Ordering Online Ordering Email Marketing 195

Modern Restaurant Management

APRIL 3, 2024

Statista’s market insights forecast the global cost of cybercrime will increase from $9.22T in 2024 to $13.82T in 2028. Artificial intelligence (AI) has emerged as another advantage for attackers, enabling them to personalize phishing emails for highly effective business email compromise scams to introduce ransomware packages at scale.

Email Marketing 512

Email Marketing Small Business Point of Sale Franchise 512

Modern Restaurant Management

DECEMBER 5, 2022

The restaurant industry is driving the growth of modern point-of-sale (POS) solutions that enable contactless payments. restaurant sales are expected to reach 898 billion dollars by the end of 2022. Contactless solutions have become a tool to ensure the survival of many businesses over the past three years.

Mobile Ordering 563

Mobile Ordering Loyalty Program Employee Relations Customer Experience 563

Goliath Consulting

OCTOBER 16, 2024

By combining various tools like ordering, payments, and management systems into one cohesive platform, restaurants can enhance efficiency, reduce errors, and create a more seamless experience for both staff and guests. It processes orders and payments while tracking sales data. These ensure that the kitchen is always well-prepared.

Operations 150

Operations Loyalty Program Front of House Online Ordering 150

Modern Restaurant Management

MARCH 30, 2022

Restaurants are making use of workflow automation to increase efficiency in numerous ways inlcuding customer service automation and sales and marketing automation. Sales teams and marketers are deploying sales and marketing technology to automate the customers' journey and accelerate conversions.

Front of House 450

Front of House Social Media Email Marketing Point of Sale 450

Modern Restaurant Management

MARCH 25, 2022

As the impact of the pandemic wanes, restaurant owners should evaluate the contactless service options they implemented to keep customers and staff safe to see how they can help drive sales. While QR codes are a great tool for contactless service, they have a wide variety of uses, particularly when it comes to marketing. At least 63.6

Social Media 539

Social Media Email Marketing Mobile Ordering Kitchen Safety 539

Modern Restaurant Management

MARCH 3, 2025

For a deeper dive into brand messaging, strategy, and authenticity, creating unified guest experiences, and the orchestration of physical and experiential touchpoints, Modern Restaurant Management (MRM) magazine reached out to The Plaid Penguin’s Founder and Sir Idea Man Joe Haubenhofer. A strong restaurant brand goes beyond a logo.

Social Media 251

Social Media Email Marketing Customer Experience Loyalty Program 251

Modern Restaurant Management

MAY 20, 2022

Teriyaki Madness (TMAD) had the "bowls" to admit they messed up and turned the mistake into a unique marketing opportunity. In late February, a marketing team member was training a coworker on how to send five winners of a “Free Bowls for a Year” drawing their notifications at once instead of one at a time.

Email Marketing 473

Email Marketing Loyalty Program Point of Sale Download 473

7 Shifts

SEPTEMBER 16, 2021

Managing multiple restaurant locations is a good challenge to have. But to be clear, multi-location restaurant management is challenging. It requires a manager to differentiate concepts, ensure a consistent guest experience, and manage employees and technology across multiple storefronts. Table of Contents.

Management 370

Management Management Document Hiring 370

7 Shifts

FEBRUARY 8, 2024

Restaurants turned to restaurant management apps to navigate this change, and it appears there’s no going back. 7shifts Most managers are familiar (and frustrated) with traditional paper scheduling techniques. 7shifts Most managers are familiar (and frustrated) with traditional paper scheduling techniques. Try 7shifts for free.

Management 367

Management Management Operations Mobile Ordering 367

ChowNow

FEBRUARY 21, 2025

For operators, restaurant apps mean higher sales, greater customer retention, and smoother day-to-day operations. They help with reservations and table management, staff scheduling and time management, inventory tracking, rewards programs, automated marketing, and more. Online ordering and delivery apps.

2025 195

2025 Loyalty Program Mobile Ordering Online Ordering 195

Modern Restaurant Management

JUNE 8, 2021

While third party providers offer increased exposure for many restaurants and can help to widen service and delivery areas, this comes at a cost: third party providers can charge up to 30 percent in fees per sale. So how can restaurants avoid these fees? By using loyalty programs as a way to encourage customers to order directly.

Loyalty Program 531

Loyalty Program Point of Sale POS Email Marketing 531

7 Shifts

FEBRUARY 8, 2024

Restaurants turned to restaurant management apps to navigate this change, and it appears there’s no going back. 7shifts Most managers are familiar (and frustrated) with traditional paper scheduling techniques. 7shifts Most managers are familiar (and frustrated) with traditional paper scheduling techniques. Try 7shifts for free.

Management 352

Management Management Operations Mobile Ordering 352

Modern Restaurant Management

FEBRUARY 27, 2023

Different restaurant models achieve a break-even or profitability point at varying times. Increase Restaurant Sales The best way to increase a restaurant’s cash flow is to increase sales. Use creativity to market a restaurant on a limited budget. Careful forecasting can help improve order accuracy and reduce waste.

Cash Management 474

Cash Management Point of Sale Inventory Email Marketing 474

EATER

NOVEMBER 4, 2024

How much Hayden ultimately paid isn’t clear since she wasn’t made available for an interview, but it suggests a hot market for old Martha Stewart cookbooks. Though this pushes the pricing of Entertaining up, that interest inevitably dies down again: As of this writing, recent eBay sales of Entertaining have been more in the $5-$15 range.

Book 252

Book Entertainment Point of Sale Email Marketing 252

Modern Restaurant Management

MAY 24, 2024

Brands like McDonald's, Pizza Hut, Domino's, Starbucks, and others invest and implement customer retention strategies to hold the market share. It increases the restaurant sales and builds a loyal customer base. This customer loyalty stays strong, negating the changing market landscape.

Loyalty Program 438

Loyalty Program Point of Sale Email Marketing Customer Experience 438

Modern Restaurant Management

JANUARY 31, 2023

The first step in this process should be analyzing the data from their point-of-sale system – labor costs, game days sales and more. Use data to identify high-traffic times during the Super Bowl and offer promotions or discountsduring those times to increase sales.

Loyalty Program 461

Loyalty Program Social Media Email Marketing Online Ordering 461

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Basant Baruah, Senior Content Marketer, Beaconstac. Below are a few examples of small and big F&B chains applying unique marketing techniques. Here are their insights.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

Modern Restaurant Management

JULY 31, 2024

With the pumpkin spice market forecast to be worth $2.4 From May 15 to July 15, SpotOn saw 1,070 “pumpkin” items added to menus across the country, with a spike of 176 items added just between July 7 and 13 alone. " There’s no denying the power in pumpkin.

Seasonal Menu 474

Seasonal Menu Point of Sale Email Marketing 2024 474

Modern Restaurant Management

MAY 20, 2020

To say that the current COVID-19 crisis represents a major change to the way we live our lives is, at this point, probably a bit of an understatement. A lot of restaurants have seen sales decrease by as much as 70 percent in a lot of cases, with no end to the current situation in sight. Email Marketing: Keep People Informed.

Mobile Ordering 585

Mobile Ordering Email Marketing Online Ordering Point of Sale 585

Modern Restaurant Management

JULY 12, 2022

This can be done by calculating your restaurant’s food cost percentage and cost of each dish using reports and data that an integrated point-of-sale can provide. Keep things running smoothly by using an integrated point-of-sale system that allows you to do everything in one place. Be In Charge of Your Own Marketing.

Loyalty Program 558

Loyalty Program Online Ordering Point of Sale Customer Experience 558

Modern Restaurant Management

DECEMBER 1, 2020

While customer loyalty apps offer the benefit of being touch-free, they often require extensive personal information such as names, email addresses and birth dates. For staff, a new customer loyalty program should require little employee training or program management. First, consider adopting a touchless loyalty system.

Loyalty Program 519

Loyalty Program Customer Experience Point of Sale Employee Relations 519

Modern Restaurant Management

OCTOBER 1, 2024

Connecting all staff through a single system, a KDS can help avoid costly mistakes and can help make even the busiest rush periods predictable and manageable. Moreover, a KDS helps prep stations focus on one task at a time, while managers can instantly identify which servers need assistance to turn tables or bar seats faster.

Bar 449

Bar Operations Back of House Front of House 449

Modern Restaurant Management

AUGUST 8, 2022

Customers come in many forms, so often the focus is on new customers, but the reality is that repeat, loyal customers are really the starting point. So how can a restaurant drive revenue without time-intensive and costly marketing initiatives? What allows simple WiFi to move past WiFi “marketing”? Real-Time Offers.

Social Media 468

Social Media Loyalty Program Email Marketing Point of Sale 468

Modern Restaurant Management

JULY 1, 2021

At the start of their visit, guests are looking to be welcomed and seated quickly, so operators can implement virtual waitlist solutions to help reduce crowding at the host stand and table management tools to optimize their floor at 100 percent capacity. Streamlining the In-Person Experience. In fact, 50 percent of U.S.

Dietary Restrictions 443

Dietary Restrictions Email Marketing Customer Experience Mobile Ordering 443

7 Shifts

AUGUST 12, 2021

In today's highly competitive environment, restaurant marketing requires precise, dependable, and complete consumer data. Data acquired about your actual consumers can be used in both online and offline marketing campaigns. Consider online marketing for restaurant engagement to be a long-term commitment. Optimization of NAPs.

Marketing 397

Marketing Email Marketing Loyalty Program Social Media 397

Modern Restaurant Management

FEBRUARY 27, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features the National Restaurant Association's State of the Indusrty Report, food industry pressures, foodservice opportunities, influencer marketing, foot traffic analysis and the dining-out dollar. 2020 State of the Restaurant Industry.

2020 481

2020 Influencer Point of Sale Food Safety 481

Modern Restaurant Management

FEBRUARY 2, 2022

So if you have to deal with bigger crowds, your staff can easily manage the queues of orders, personalize staff alerts, and more. So if you have to deal with bigger crowds, your staff can easily manage the queues of orders, personalize staff alerts, and more. Undoubtedly, it has become a community favorite across the country.

Online Ordering 492

Online Ordering Loyalty Program Social Media Mobile Ordering 492

7 Shifts

JANUARY 31, 2024

Managing a restaurant is a delicate routine—if we can even call it a routine. Managers are responsible for nearly every aspect of the restaurant and have to cover a variety of duties. In addition to their main duties, restaurant managers also have to contend with all the unwritten or hidden responsibilities that fall on them.

Management 397

Management Management Kitchen Safety Front of House 397

Modern Restaurant Management

JANUARY 8, 2024

Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their views on what trends and challenges owners and operators can expect to see in 2024. Consider, for instance, a scenario in which your Point of Sale (POS) system can forecast the popularity of a new dish based on historical customer behaviour.

2024 539

2024 Loyalty Program Cash Management Customer Experience 539