7 Shifts

OCTOBER 22, 2024

Nowadays, running a successful restaurant takes more than great food and good service. With 90% of diners checking a restaurant online before visiting, you also need a strong online presence to attract and boost reservations. Let’s explore 26 proven online marketing strategies to help your restaurant thrive.

Book 195

Book Marketing Email Marketing Social Media 195

Modern Restaurant Management

JANUARY 16, 2020

What will inspire event themes and design in 2020? Wellness is a still a top trend in catered events for 2020. We are designing menus in the following ways with this trend in mind: Plant Based Foods : In 2020 we will be designing menus with more plant based foods than ever!

Events 558

Events Catering 2020 Outdoor 558

ChowNow

MARCH 21, 2025

Meanwhile, a fine-dining steakhouse targeting business professionals will prioritize a refined menu, premium pricing, and marketing efforts that focus on corporate events and high-end experiences. Climate & Seasonality: Does the weather impact what people order or when they dine out?

Marketing 195

Marketing Social Media Email Marketing Loyalty Program 195

ChowNow

FEBRUARY 12, 2025

Today, customers rely on Google searches, online reviews, and social media to decide where to eat. People want convenience, transparency, and a connection to the brands they support, and that starts with how you market your restaurant online. A strong online presence means more visibility, more orders, and, ultimately, more revenue.

2025 195

2025 Marketing Email Marketing Operations 195

ChowNow

FEBRUARY 12, 2025

A well-crafted email can remind a past guest to stop by again, encourage reservations for a new seasonal menu, or even boost online orders with a limited-time discount. A well-timed email with a special offer, new menu item, or exclusive promotion can be the nudge they need to place another order.

Email Marketing 195

Email Marketing 2025 Marketing Online Ordering 195

Modern Restaurant Management

JANUARY 23, 2025

For example, implementing procedures to monitor inventory closely can prevent overstocking or food spoilage, while clear cleaning and maintenance schedules ensure the proper use and consumption of supplies. Develop weekly schedules that account for staffing, inventory, and major events.

Operations 395

Operations Workshop Sustainability Inventory 395

Modern Restaurant Management

JULY 12, 2022

The event celebrates another year of connecting hungry guests with discounted meals at restaurants all over the country, and 2022 is shaping up to be a different experience than in years past. Restaurants continue to face labor and supply chain issues, plus rising food costs. Offer Easy Online Ordering.

Loyalty Program 558

Loyalty Program Online Ordering Point of Sale Customer Experience 558

Modern Restaurant Management

APRIL 8, 2025

" Fink suggests promoting family-friendly experiences, such as special “family night out” events, while high-end restaurants should position themselves as an escape from daily responsibilities, offering luxurious and relaxing experiences tailored to busy parents and professionals looking for a refined dining atmosphere.

2025 282

2025 Fast Casual Consumer Goods Seasonal Menu 282

ChowNow

JANUARY 23, 2025

Its significantly more cost-effective to keep your regulars walking through the door than it is to get a new customer every time you take an order. Think about it: your regulars already know what you offer, love your food, and trust your service. All you have to do is keep them happy. And when you do?

2025 195

2025 Loyalty Program Operations Email Marketing 195

Modern Restaurant Management

MARCH 5, 2021

A well-designed restaurant website will help bring guests from online into your restaurant’s front door. Ordering Online. The COVID-19 pandemic has more than doubled online food ordering and delivery. If ordering online is now a major part of your business, then you want this to stand out more.

Mobile Ordering 491

Mobile Ordering Online Ordering Social Media Food Order 491

Modern Restaurant Management

MARCH 20, 2020

If you’re like me, chances are you’ve probably ordered food online or through an app at least once in the last couple of weeks. We’re not alone — market research company Frost & Sullivan projects that online/mobile ordering will be a $200 billion dollar industry by 2025.

Online Ordering 540

Online Ordering Email Marketing Website Management Franchise 540

Modern Restaurant Management

FEBRUARY 2, 2022

A vast, community-wide event like Restaurant Week can be the perfect push to start 2022 successfully. For example, a handheld POS device will allow you to turn tables faster, improve order accuracy, and speed up service. A direct digital online ordering platform can help boost efficiency in several ways. Go Digital.

Online Ordering 492

Online Ordering Loyalty Program Social Media Mobile Ordering 492

Modern Restaurant Management

JANUARY 31, 2023

With the Super Bowl and March Madness coming up, restaurant owners should be preparing now in order to capitalize on the influx of online orders. Offer gift card promotions to customers who purchase a certain amount of food or drink duringthe Super Bowl. This can help increase sales and also encourage repeat business.

Loyalty Program 461

Loyalty Program Social Media Email Marketing Online Ordering 461

7 Shifts

JULY 10, 2020

1 Set goals for the event ?? Set a goal for your restaurant’s grand opening—whether it’s seating capacity, an order volume, or revenue for your first day back in business. Having a specific goal will help you plan out your budget, labor needs, marketing strategy, messaging, and organization before the event. Set a budget ??

Events 351

Events Social Media Seating Kitchen Safety 351

ChowNow

FEBRUARY 7, 2025

Consider market conditions: Shifts in the economy, rising food costs, and local competition can all impact how much you should invest in marketing. Do you want to drive more online orders? Investing in digital ads, email marketing , and an optimized online ordering system that can boost sales.

Marketing 195

Marketing Email Marketing Social Media Loyalty Program 195

ChowNow

FEBRUARY 13, 2025

77% of diners look at a restaurants website before going out to eat or ordering takeout or delivery. If you dont have a website, that means over three-quarters of the people near your restaurantyour potential customerswill never come in or place an order because they have no way to find you when theyre looking for a place to eat.

Social Media 195

Social Media Online Ordering SEO Email Marketing 195

Modern Restaurant Management

MAY 14, 2020

Ensuring a positive digital customer experience entails optimizing various channels and technological infrastructure to improve how customers navigate a restaurant’s online persona. And with economic uncertainty looming, many consumers are ordering out less frequently and cooking at home more.

Customer Experience 558

Customer Experience Online Ordering Social Media Mobile Ordering 558

Modern Restaurant Management

JANUARY 24, 2022

Picture the perfect dinner party: thoughtful food selection, a welcoming host, and an ambiance that takes your mind off of the troubles of your every day. They’re demanding increased levels of immediacy, having grown accustomed to ordering and paying — even ordering ahead — with a few taps of a smartphone.

Technology 558

Technology Front of House Back of House Online Ordering 558

Modern Restaurant Management

SEPTEMBER 11, 2023

Automated Ordering AI-powered chatbots can handle customer orders, reducing the need for human intervention. Within a single chat interface, consumers can go through the entire menu, choose food and beverage products, add them to their cart, and make payments. For example, Gupshup partnered with India-based food joint Wow!

Technology 538

Technology Seasonal Menu Online Ordering Customer Service 538

Modern Restaurant Management

FEBRUARY 4, 2020

” The space earned that moniker because staff used it to handle delivery orders from a multitude of online platforms. He attracted others to help produce the event, got all of the necessary permits, and set out to raise $500,000. That meant that orders came into the deli on about nine different tablets and a fax machine.

Hospitality 576

Hospitality Online Ordering Mobile Ordering Customer Service 576

Modern Restaurant Management

SEPTEMBER 24, 2020

According to Morgan Stanley estimates, online delivery is set to grow from $260 billion in 2017 to $325 billion in 2020 – and possibly $470 billion by 2025. And be sure to include napkins with every order to promote good hygiene. Eating out, or taking out, is never just about the food. Make Takeout a Social Event.

Coupons 596

Coupons Social Media Online Ordering Customer Experience 596

ChowNow

FEBRUARY 21, 2025

Diners want the convenience of ordering, booking, and engaging with their favorite restaurants straight from their phones. Beyond mobile ordering, restaurant apps support operations in ways that were never available before. Online ordering and delivery apps. Here is an example of a restaurants branded app.

2025 195

2025 Loyalty Program Mobile Ordering Online Ordering 195

Modern Restaurant Management

MARCH 11, 2022

Increased Emphasis on Online Ordering. This combination of pressures has brands doubling down on digital ordering – effectively reducing the labor cost of this process. Among mobile gamers, more than a third (35 percent) of them eat fast food at least once a week, and nearly a quarter (22 percent) eat it more frequently.

2022 520

2022 Marketing Fast Casual Mobile Ordering 520

Modern Restaurant Management

MARCH 7, 2023

If you run a bar or restaurant, you already know how important it is to have an online presence. In today's competitive market, you must ensure your business can be easily found online. Here are ten reasons why your bar and restaurant needs SEO: Boost Your Online Visibility Put your business on the map with SEO!

SEO 493

SEO Bar Online Ordering Social Media 493

Modern Restaurant Management

APRIL 29, 2021

“We are seeing sign-on bonuses at fast food and fast casual locations, something never seen before in the industry. Some operators are willing to have you work today, get paid tomorrow in order to get people in place to handle their minimum requirements. 200 online orders a month with one to two people.

Fast Casual 553

Fast Casual Hiring Online Ordering Front of House 553

ChowNow

JANUARY 27, 2025

Restaurant Partners Making a Difference in the LA Fire Relief Efforts The ChowNow restaurant partners on this list have demonstrated the unbelievable power of food to bring people together and provide comfort in times of need, transforming their restaurants into hubs of community care and relief.

Food Supply 300

Food Supply Social Media Food Order Take-out 300

7 Shifts

OCTOBER 28, 2024

A bar is a profitable business option if you’re looking to enter the food industry. Start by tracking all the income your bar generates, including sales from drinks, food, and any additional services. Analyze your product mix Review the drinks and food items you sell the most and least.

Point of Sale 195

Point of Sale Merchandise Seasonal Menu Bar 195

Modern Restaurant Management

JANUARY 19, 2021

But, along the boulevard of online ordering, new locations are built with a handful of pixels, not a truckload of bricks. Finally, find a place to cook and start filling orders, often alongside tickets from a traditional front-of-house. New idea, online menu, real food. Welcome to the age of virtual restaurants.

Front of House 530

Front of House Online Ordering Food Order Small Business 530

Modern Restaurant Management

NOVEMBER 15, 2023

It only exists online; customers can order food through a delivery app. Optimize for Search Engines It's important to make your restaurant stand out in an online marketplace. Listing your restaurant on delivery apps will help you reach more people and make it easier for them to order food from you.

Marketing 492

Marketing SEO Social Media Mobile Ordering 492

Modern Restaurant Management

JUNE 15, 2021

The ingrained customer behavior over the past year, delivery, mobile orders, curbside pick-up, will likely continue. Digitize Your Ordering Function and Enhance Your Presence. Just prior to the pandemic, off-premises orders accounted for 60 percent of restaurant engagements, according to a National Restaurant Association report.

Technology 508

Technology Loyalty Program Front of House Online Ordering 508

Modern Restaurant Management

MARCH 5, 2020

Numerous United States restaurant and fast food chains, including Applebee’s, Wendy’s, Chili’s, Huddle House, and Cheddar’s Scratch Kitchen have suffered cyberattacks in recent years and months.

Restaurant Law 596

Restaurant Law Small Business Customer Service Information 596

Modern Restaurant Management

JUNE 12, 2024

For example, implementing a seamless online reservation system optimizes the restaurant's scheduling while offering convenience to customers. When was the last time you placed an order in a restaurant app for curbside pick-up? Some restaurants already employ such tools for optimizing food preparation.

Loyalty Program 473

Loyalty Program Mobile Ordering Dietary Restrictions Customer Experience 473

Modern Restaurant Management

APRIL 14, 2020

The National Restaurant Association launched an industry grassroots education and engagement resource available online at RestaurantsAct.com. Restaurant groups, such as the Arizona Restaurant Association, are also using this opportunity to launch and promote creative Take Out campaigns that benefit the broader food community.

Online Ordering 530

Online Ordering Back of House Customer Service Small Business 530

Modern Restaurant Management

SEPTEMBER 16, 2020

The marketing message has not changed drastically from food-based to safety procedures. Safety is the new variable that got added up along with the usual suspects pertaining to food. Pizza chains still getting orders via phone 70 percent of the time. Has the marketing message changed from food-based to safety procedures?

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

Modern Restaurant Management

APRIL 30, 2021

Consumers and customers have changed their behavior due to the events of the previous year. Today, examine the effects the pandemic has had on the restaurant and food service industry as well as five simple but effective marketing techniques to boost your local business. Partner with Other Local Businesses.

Marketing 568

Marketing Food Safety Social Media Small Business 568

Modern Restaurant Management

JULY 3, 2024

Crafting a Captivating Website Experience Your restaurant's website is the first point of contact for many potential customers, making it crucial to create a captivating online experience. With the majority of online searches now conducted on mobile devices, having a mobile-responsive website is non-negotiable.

SEO 489

SEO Website Management Online Ordering Mobile Ordering 489

Modern Restaurant Management

MAY 25, 2021

In general, the pandemic has changed leasing structures to address the inability of restaurants, bars, and nightclubs to conduct business in the event of government regulations that prohibit or limit the ability of the tenant to conduct business.

Hospitality 474

Hospitality Online Ordering Insurance Government 474