Modern Restaurant Management

FEBRUARY 7, 2025

" Among the key findings: Consumers crave interactive dining : 70 percent are interested in tasting events, 52 percent in private dinners with a chef, and 50 percent in cooking classes at restaurants. Loyalty programs and promotions drive traffic – 70 percent of operators say loyalty programs increased customer visits in 2024.

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Definition 2025 Loyalty Program Fine Dining 282

Modern Restaurant Management

MARCH 11, 2025

Many restaurant owners had believed they would be covered in the event of something like the pandemic, and found themselves without a safety net. We’ve reimagined our drive-thru model, introduced new kitchen technology to improve throughput, and strengthened our loyalty program to keep customers engaged. more an hour.

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Mobile Ordering Kitchen Safety Fine Dining Food Safety 408

Modern Restaurant Management

MARCH 28, 2025

This generation prioritizes social responsibility over traditional brand loyalty and gravitates toward integrity, sustainability, and values-driven experiences. Local Events for Social Impact Hosting local giveback events is a powerful way to attract Gen Z diners who prioritize social responsibility and community engagement.

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Social Media Loyalty Program Sustainability Food Supply 221

Modern Restaurant Management

DECEMBER 17, 2024

. – Jay Fiske, President, Powerhouse Dynamics Beyond the App: Loyalty and Data-Driven Personalization In 2025, loyalty and digital innovation are set to shape the QSR industry more than ever. A great example of this is McAlister’s Club MCA – designed to elevate the guest experience for loyalty members.

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2025 Loyalty Program Customer Experience Online Ordering 419

Modern Restaurant Management

JULY 8, 2024

At a time when the competition for the guest dollar and loyalty is fierce, it's a challenge to stand out. How can a brand develop a loyalty program that is relevant for a variety of guests? What are the best practices for building a new loyalty program?

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Loyalty Program Customer Experience Customer Service Communication 467

ChowNow

JANUARY 23, 2025

Build a Customer Loyalty Program Were starting here because a loyalty program is one of the most effective ways to build lasting connections with your customers, and its easier to set up than you might think. For example, the ChowNow Rewards Program makes it incredibly simple for restaurants to offer this experience.

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2025 Loyalty Program Operations Email Marketing 195

Modern Restaurant Management

JULY 12, 2022

The event celebrates another year of connecting hungry guests with discounted meals at restaurants all over the country, and 2022 is shaping up to be a different experience than in years past. Attract and Retain Guests with a Loyalty Program. But don’t stop there. Do More with Less with Technology.

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Loyalty Program Online Ordering Point of Sale Customer Experience 558

ChowNow

FEBRUARY 28, 2025

Build a Rewards Program to Encourage Repeat Visits Getting first-time guests through the door is the hard partbringing them back is much easier. A well-designed rewards program does just that, turning one-time customers into loyal regulars. A well-designed rewards program does just that, turning one-time customers into loyal regulars.

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2025 Email Marketing Social Media Loyalty Program 195

7 Shifts

OCTOBER 22, 2024

Collaborate with nearby businesses for events or promotions, and ask them to include a link to your website on their site. Use it to share updates, special events, or new menu items. When done right, it helps keep your restaurant at the top of customers' minds, encourages repeat visits, and promotes special events or menu items.

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Book Marketing Email Marketing Social Media 195

Modern Restaurant Management

FEBRUARY 24, 2025

Extreme weather events have become a major cost driver, with 92 percent of respondents believing it impacted their business in 2024. From Hurricanes Milton and Helene to Los Angeles wildfires, these events have disrupted operations and supply chains nationwide, with 79 percent reporting that they have led to rising general costs.

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Modern Restaurant Management

MAY 3, 2022

It’s always smart to consider current events and local happenings when deciding on discounts for delivery services. Loyalty Rewards. Most QSRs have a loyalty rewards program, so promotions for those programs is key to a program’s success. Creating offers is an important way to gain customers.

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Delivery Loyalty Program Food Customer Service 508

Modern Restaurant Management

JULY 28, 2022

Loyalty Programs. When registering for a loyalty, your customers give you some of their information to qualify. Loyalty programs also allow you to collect behavioral data. If your loyalty program is set up with each of your ordering channels (in-store, online, and on your app), you can track how customers order.

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Loyalty Program Mobile Ordering Email Marketing Online Ordering 520

ChowNow

MARCH 21, 2025

Meanwhile, a fine-dining steakhouse targeting business professionals will prioritize a refined menu, premium pricing, and marketing efforts that focus on corporate events and high-end experiences. Do they rely on social media, local events, or partnerships with delivery services? Whats Their Menu Like? How Are They Marketing?

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Marketing Social Media Email Marketing Loyalty Program 195

Modern Restaurant Management

OCTOBER 12, 2022

Offering discounts to incentivize customers to enroll and engage with loyalty programs has been a common practice in the restaurant industry for years. Targeted loyalty benefits focused on access and exclusivity are essential tools to drive cost-effective guest engagement. Exclusivity can apply to more than just menu items.

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Loyalty Program Merchandise Mobile Ordering Coupons 471

ChowNow

FEBRUARY 21, 2025

Mobile ordering has become the preferred method for customers, with 71% saying they would rather use a restaurants branded mobile app over third-party platforms because its more affordable, easy to use, and personalized due to loyalty programs. Here is an example of a restaurants branded app.

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2025 Loyalty Program Mobile Ordering Online Ordering 195

Modern Restaurant Management

MAY 17, 2023

Another is to add convenience like saved orders, saved payment methods or Apple Pay, loyalty programs, and personalized offers or perks. Loyalty rewards don’t have to include discounts and coupons anymore. Ongoing rewards or loyalty programs can additionally encourage repeat business and build loyalty.

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Loyalty Program Mobile Ordering Social Media Online Ordering 474

Modern Restaurant Management

NOVEMBER 23, 2021

Today’s restaurant guests are more selective about their dining experiences, and boosting customer loyalty is crucial as restaurants shift into this next phase of service and look toward the holidays. Customers now expect more than a simple rewards program or general mailing list. Sustaining Customer Loyalty.

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Loyalty Program Email Marketing Customer Experience Seasonal Menu 474

Modern Restaurant Management

JANUARY 24, 2024

From there, customers can learn more about your business’s history, download recipes or read about upcoming events or menu changes. Digitize your loyalty program instead of relying on traditional plastic loyalty cards. Dunkin Donuts, for example, uses QR codes as part of its digital loyalty program.

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Loyalty Program Social Media Coupons Customer Experience 493

Modern Restaurant Management

DECEMBER 28, 2020

That also applies to the event space itself. People will not want to be elbow-to-elbow at events like they used to, meaning they will either need to opt for a larger event space or a smaller number of guests. This extends into every facet of event planning and preparation. Colin Palfrey, CMO of Majesty Coffee.

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2021 Mobile Ordering Kitchen Safety Loyalty Program 576

ChowNow

FEBRUARY 7, 2025

Drive repeat business through loyalty programs, email campaigns, and promotions. A strong social media presence, community partnerships, and local events can get your name in front of more potential customers. Email Marketing Ideal for building loyalty with repeat customers through special offers and updates.

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Marketing Email Marketing Social Media Loyalty Program 195

Modern Restaurant Management

JANUARY 31, 2023

Create a loyalty program that rewards customers for repeat visits during the Super Bowl. Thiscan be done by offering discounts or special promotions to customers who have visited the restaurant multiple times during the event. This can help increase sales and also encourage repeat business.

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Loyalty Program Social Media Email Marketing Online Ordering 461

Modern Restaurant Management

NOVEMBER 19, 2021

Create a Customer Loyalty Program. Loyalty programs drive repeat traffic by offering discounts based on the number of visits. Host Fun Events. Customers are eager to attend fun events, especially post-pandemic. Customers are eager to attend fun events, especially post-pandemic. Offer BOGO Deals.

Marketing 474

Marketing Social Media Loyalty Program Food Supply 474

ChowNow

FEBRUARY 12, 2025

Boosts Repeat Business: Special promotions, loyalty rewards, and exclusive deals encourage guests to return. Newsletter A regular email newsletter keeps your restaurant top-of-mind by sharing exciting updates, upcoming events, and behind-the-scenes content. Here are the most effective email types for restaurants. can go a long way.

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Email Marketing 2025 Marketing Online Ordering 195

ChowNow

FEBRUARY 12, 2025

Whether its a loyalty program, strategic promotions, or email marketing campaigns, great marketing isnt just about attracting new customersits about keeping the ones you already have coming back. Build and Segment Your Email List : Collect emails from customers who order online, make reservations, or join your rewards program.

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2025 Marketing Email Marketing Operations 195

Modern Restaurant Management

JULY 13, 2022

Maximizing this opportunity for free marketing is key to developing deep relationships with customers and building customer loyalty. Promotion and Loyalty Programs. In order to succeed in 2022, it’s important that single-location restaurants consider what choices will get them on par with chain franchises.

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Franchise Franchising Operations Loyalty Program 536

Modern Restaurant Management

JUNE 14, 2023

“Most loyalty programs are largely transactional, and many brands still heavily rely on discounts and coupons to drive sales. ’ We’re really deliberate about asking our customers how we can make sure they have the best programs that are the most impactful to their customers. percent more during the program.

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Loyalty Program Point of Sale Customer Experience Email Marketing 449

Modern Restaurant Management

MARCH 3, 2025

Offer loyalty programs, early access to new menu items, or members-only experiences to make regulars feel valued. Host events, support local causes, and create moments where loyal guests feel part of something bigger than just a restaurant. Used correctly, data can also drive personalization and improve the guest experience.

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Social Media Email Marketing Customer Experience Loyalty Program 251

Cheetah

JANUARY 13, 2022

Restaurants, retailers and airlines have been using loyalty programs to drive revenue for nearly three centuries. From their humble, though ingenious, beginnings as copper tokens and stamps, through the era of credit card clubs, to today’s mobile apps, loyalty programs have become indispensable marketing tools.

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Loyalty Program Mobile Ordering Airlines Merchandise 148

7 Shifts

OCTOBER 28, 2024

Many restaurants use POS systems that can differentiate between new and existing customers based on payment methods or loyalty program sign-ups. For example, restaurants that encourage user-generated content (like customers posting their meals) leverage social proof while building brand loyalty without any direct ad spend.

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Loyalty Program Fast Casual Social Media Email Marketing 195

The Rail

FEBRUARY 7, 2025

As a restaurant owner, you can capitalize on these trends by showcasing seasonal menu items, behind-the-scenes kitchen prep , chef interviews, clips of special events, and customer testimonials to provide an authentic glimpse into the restaurant operations that fosters trust. Special events make for good video content as well.

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Marketing Serving Loyalty Program Social Media 130

Modern Restaurant Management

FEBRUARY 2, 2022

A vast, community-wide event like Restaurant Week can be the perfect push to start 2022 successfully. A loyalty program enables you to increase your profits by motivating your customers to come more often, and Restaurant Week gives you the perfect opportunity to dramatically grow your customer list. Reward Your Loyal Customers.

Online Ordering 492

Online Ordering Loyalty Program Social Media Mobile Ordering 492

Modern Restaurant Management

AUGUST 8, 2022

With these tough times innovation is required and restaurants are seizing the opportunity to turn simple WiFi into valuable guest engagement and ultimately a competitive advantage to drive guest loyalty and provide immediate revenue growth. But traditional loyalty programs are antiquated. Personalization is even more impactful.

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Social Media Loyalty Program Email Marketing Point of Sale 468

Modern Restaurant Management

AUGUST 19, 2022

One surefire way to help your restaurant stand out is to incorporate a new mover marketing program to capture new residents before they form loyalties with the competition. As part of my company’s new mover marketing program, we send a Welcome Package filled with proven offers to new residents. 10, Host local events.

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Franchise Franchising Social Media Loyalty Program 492

Lavu

MARCH 28, 2025

These advanced tools empower restaurants to create personalized offers, track customer data, and automate processes to enhance customer loyalty and streamline operations. Key Features to Consider in the Best POS System Promotion Management : Tools like automated scheduling to handle discounts for events like birthdays or anniversaries.

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Modern Restaurant Management

JANUARY 8, 2024

Other advancements include: integrating data from various sources, including social media, reviews, and loyalty programs, to gain a holistic view of customer behaviour as well as as well as the implementation of real-time analytics for immediate insights into customer behaviour and preferences. Nothing is fraud proof.

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2024 Loyalty Program Cash Management Customer Experience 539

Modern Restaurant Management

MARCH 11, 2022

Using affinity marketing, brands are teaming up with non-competitors as they capitalize on the interests of their consumers for sporting events, concerts and now, gaming platforms. These co-marketing initiatives could tie in-game accomplishments to QSR brand offers and rewards, like purchasing points or other loyalty incentives.

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2022 Marketing Fast Casual Mobile Ordering 520

Modern Restaurant Management

OCTOBER 29, 2020

Most impactful of all the events has, of course, been COVID-19. Alongside changes in their operations, the technology they use and the way they serve customers, brands must change their approach towards loyalty if they’re to continue earning it as we move into 2021. How can that be achieved? Display Empathy.

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2021 Loyalty Program Social Media Webinar 364