Modern Restaurant Management

OCTOBER 1, 2022

Most prospects use Google search to find a local restaurant, so make SEO optimization a priority. SEO (search engine optimization) covers strategies to improve the website positions in search results. Optimize the Website for Search and Usability. One of the best ways to become visible is to go online and create a website.

Marketing 508

Marketing Email Marketing Social Media SEO 508

The Rail

FEBRUARY 7, 2025

As a restaurant owner, you can capitalize on these trends by showcasing seasonal menu items, behind-the-scenes kitchen prep , chef interviews, clips of special events, and customer testimonials to provide an authentic glimpse into the restaurant operations that fosters trust. Special events make for good video content as well.

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Modern Restaurant Management

JUNE 20, 2023

For this, you can follow these tips: Leverage review incentives programs like discount offers or free appetizers. But they have to make sure that the plugin and new content do not negatively impact their SEO efforts. That’s why having good web hosting for SEO is important. UGC can help your content strategy as well.

Social Media 508

Social Media Email Marketing SEO Consumer Goods 508

Modern Restaurant Management

JANUARY 31, 2025

The research found that businesses worldwide – particularly restaurants – intend to experiment more in 2025, especially with customer retention programs like loyalty, as they face the triple challenge of sustained high inflation, shrinking consumer wallets and the need to raise prices across the board.

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Modern Restaurant Management

AUGUST 17, 2020

A consumer's brand loyalty was also impacted during recent events, with 33 percent of overall respondents citing an increase in loyalty to the brands they frequented during stay-at-home-orders. This sentiment was most prevalent with millennials, with 43 percent reporting an increase in loyalty.

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Goliath Consulting

AUGUST 24, 2023

These are the basics of local restaurant marketing to attract customers and cultivate loyalty. Invest in search engine optimization (SEO) to ensure your restaurant appears prominently in local online searches. Host Events and Promotions Organize special events and promotions to attract new customers and reward loyal ones.

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Loyalty Program Marketing Email Marketing SEO 195

Goliath Consulting

SEPTEMBER 7, 2023

Local SEO: Claim Your Territory When “best restaurants near me” is searched, your restaurant should be the top recommendation. Beyond basic information, include detailed menus, daily specials, and an events calendar. Local SEO also benefits from: Regularly updating Google My Business listings.

Marketing 195

Marketing SEO Email Marketing Mobile Ordering 195

7 Shifts

OCTOBER 9, 2019

Engage your Customers with Loyalty Programs Restaurant loyalty programs have come a long way from the days of the “10 stamps on a business card = 1 free beverage” system. There are a few things you can do to take your loyalty program to the next level. Use a loyalty program to keep customers engaged.

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Loyalty Program Marketing Social Media Mobile Ordering 284

7 Shifts

NOVEMBER 1, 2022

This is best when it includes as much information as possible—plan ahead on social posts, events, direct mail campaigns, holiday promotions, and other marketing campaigns so you always know what's coming next. What to use it for: Showing off your food and drink, promoting events and specials, and engaging with your audience.

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Seating Email Marketing Marketing SEO 221

7 Shifts

JANUARY 7, 2021

Your marketing plan is your year-long guide to seek opportunities in public holidays and cultural events; it’s your marketing budget that will help reduce risk and minimize overspending; it’s your insights into customer behavior and trends; it’s your pièce de résistance to serve up a great experience and achieve your financial targets.

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7 Shifts

MAY 23, 2024

We’ve studied what makes the 20% of restaurateurs successful and categorized them into essential categories, including optimizing your menu, providing unforgettable experiences, hosting events, and improving takeout. You want to focus your SEO efforts on targeting people around your area, a.k.a.

Social Media 195

Social Media Loyalty Program Email Marketing Seasonal Menu 195

The Restaurant Group

NOVEMBER 20, 2024

Optimize for Search Engines (SEO) Use relevant keywords and keep your content updated to climb the search engine ranks. Share high-quality photos of your dishes, behind-the-scenes moments, and upcoming events to keep your audience hooked. Showcase your delectable dishes, lively events, and the warm ambiance of your restaurant.

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Loyalty Program Customer Experience Social Media Customer Service 78

7 Shifts

AUGUST 18, 2024

Another option is to look into government programs that might offer financial assistance for small businesses. You can use Facebook and Instagram to post updates about new products, showcase events you're hosting, or give coupons for people to try out new items on the menu. You can also host events like bingo or have a quiz night.

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Bar License Email Marketing Customer Service 370

7 Shifts

JUNE 16, 2024

Best restaurant marketing ideas for 2024 Here are some of the proven and tested restaurant marketing ideas you can try in 2024: Offer your customers rewards using loyalty programs 47% of diners in loyalty programs say they use their memberships a couple of times monthly, and 32% use them several times weekly.

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Next Restaurants

MAY 8, 2024

Leverage effective content marketing and local SEO by sharing informative and entertaining content about your business. Spice Up Your Calendar with Special Events Special events have a magnetic effect, drawing in crowds of curious diners eager to join in the fun. Show your followers some love by responding to their comments.

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Next Restaurants

OCTOBER 31, 2019

An online presence that builds loyalty, hype and grows your restaurant business. Post regular, timely content to keep your channels relevant on trending topics and events. Browse the calendar to create custom posts for national events and holidays. Focus on Local SEO. If not, it’s time to focus on your local SEO.

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Sling

JULY 4, 2021

Contact a local SEO business or go the DIY route instead. 8) Invite Local Media To A Special Event. Organize a VIPs-only special event and invite local media to attend. People love to party and if you make the event fun and memorable, attendees will remember your restaurant for some time to come. Offer preferred seating.

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Marketing Social Media Loyalty Program Food Truck 78

Lavu

NOVEMBER 27, 2019

Loyalty Programs with Push Notifications. Through a loyalty program, you can send notifications and emails to your customers. For your food truck loyalty members, try sending a notification when you move locations to keep them up-to-date and always able to find you. Local SEO targeting. GPS information.

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Food Truck Technology Food Mobile Ordering 78

Touch Bistro

JULY 15, 2021

Everything you need to know about social media, digital marketing, SEO, and more! Be sure to schedule ‘Special Hours’ if your hours change on public holidays or during special events. special events like a seasonal brunch or live entertainment). Loyalty Marketing. The Ultimate Guide to Restaurant Marketing.

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Marketing 2021 Email Marketing Social Media 77

Next Restaurants

JUNE 30, 2021

It can help for better advertisement and SEO ranking. If you consider non-digital options, then it would be quite effective to print a mini-menu with a food delivery option and event flyers. Well-designed discount systems, loyalty programs, special promotions, and contests help your visitors remember you.

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Bar Seasonal Menu Advertising Restaurant Law 103

Restaurant Clicks

NOVEMBER 5, 2017

Private dining, event & catering lead generation optimization. Marketing automations – birthday email program, loyalty systems, and more. SEO – Search engine optimization. SEO – Search Engine Optimization. So having basic knowledge of SEO is a must. Promotions and specials.

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Marketing Email Marketing SEO Social Media 61

The Restaurant Times

SEPTEMBER 22, 2021

Be consistent with your social media management and tell the customers about special promotions or events, loyalty programs, gift cards, and other restaurant news. . SEO aids in the visibility and attraction of visitors to your restaurant’s website. Source: Starbucks website. Optimize For Search Engines.

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Social Media SEO Website Management Online Ordering 59

Ordyx

OCTOBER 23, 2019

Photo by Marek Rucinski It t urns out that customer loyalty is an essential ingredient for any thriving business. There is no downside to customer loyalty. One way is to use a good customer l oyalty program , such as one integrated directly with your restaurant POS system. Sounds simple enough, right? This also counts as PR.

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Loyalty Program Email Marketing Social Media Customer Service 52

Gourmet Marketing

SEPTEMBER 23, 2021

Establish a loyalty program to offer your customers rewards. A loyalty program is a fantastic way to get your customers to come back again and again. There are a number of ways to approach a loyalty program and how it works will ultimately depend on your personal preferences. In-restaurant ideas.

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Marketing 2021 Social Media Website Management 61

The Restaurant Times

OCTOBER 27, 2021

You can go for personalized marketing and appreciate their loyalty by greeting them and giving them discounts on their birthdays or other special occasions. Moreover, you can leverage your loyalty programs by offering tier-based or point-based programs to bolster customer loyalty and sales. Control Operating Costs.

Bar 52

Bar Loyalty Program Point of Sale Customer Experience 52

Lavu

NOVEMBER 15, 2019

Adding a geotag to an Instagram post, such as your restaurant or an event location, lets locals search for you. Sharing Event Photos to Instagram. Connect to the community by getting involved in events. Create and share photos that are unique to local events and causes. What is a geotag, and why is it important?

Social Media 60

Social Media Events Point of Sale Influencer 60

Restaurant Engine

AUGUST 9, 2023

Have employee events. tweet this) It’s vital that you have a modern, thorough website that renders well on mobile devices, is optimized for SEO (search engine optimization), and provides an excellent user experience. Here are some tips to take your restaurant to the next level: Incorporate a loyalty reward program.

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Compost Recycling Website Management Employee Relations 52

Takeaway Solutions

FEBRUARY 17, 2019

But you are also likely to pay a commission fee and in many cases, delivery services are just as bad as third party menu apps when it comes to stealing your SEO hits and customers in the long run. Some will spend days planning an event and lingering on your catering website. The best thing you can do is to make online ordering easy.

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Delivery Online Ordering Dietary Restrictions Catering 62

24/7 Waiter

MAY 5, 2017

You can also use the website for SEO purposes, so you start to rank higher in the search engines when people are looking for food in the area. You do not want to inundate them with marketing emails, but you do want to let them know when there will be special events, for example. Create a Loyalty Program.

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Modern Restaurant Management

FEBRUARY 10, 2023

Local optimization for restaurants works best when targeting diners within a neighborhood or community, and SEO is ideal when you’re not targeting a specific location (like if you want more brand awareness of a multi-chain business, for example). Your Restaurant Website Checklist of Features 1. Fifty percent of U.S.

Mobile Ordering 492

Mobile Ordering Social Media Email Marketing Online Ordering 492

7 Shifts

OCTOBER 22, 2024

When a restaurant participates in local events or partners with local businesses, it becomes part of the neighborhood’s fabric. Partner with other businesses Local restaurants that partner with nearby businesses can leverage each other's customers, offering promotions or joint events that benefit both parties.

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