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Driving Recovery and Revenue with Digital Marketing Strategies

Modern Restaurant Management

Some of these strategies include: Optimizing the Website. Optimizing restaurant websites is an important part of driving sales in any business climate but is critical in the pandemic environment. Optimized websites have a clean, uncluttered, navigable design and, most importantly, are Google-friendly. Keep them updated.

Marketing 563
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How to Make Your Restaurant Stand Out Online: Effective Website Strategies and Avoiding SEO Deception

Modern Restaurant Management

A well-crafted website serves as the virtual storefront for your restaurant, providing potential diners with a glimpse into your establishment's unique offerings, ambiance, and culinary delights. Stunning visuals play a significant role in enticing visitors to explore your website further.

SEO 489
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For Restaurant Owners, Cybersecurity is a People Problem 

Modern Restaurant Management

If you’re like me, chances are you’ve probably ordered food online or through an app at least once in the last couple of weeks. We’re not alone — market research company Frost & Sullivan projects that online/mobile ordering will be a $200 billion dollar industry by 2025.

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The Digital Foodie: Top Trends That Will Drive 2022 Restaurant Marketing

Modern Restaurant Management

Increased Emphasis on Online Ordering. This combination of pressures has brands doubling down on digital ordering – effectively reducing the labor cost of this process. Appeal to Mobile Gamers. At the same time, the labor shortage means that associates need to be focused on high-value activities.

2022 520
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Restaurant Experts’ 2021 Outlook, Part Two

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their opinions on what we can expect in 2021. Contactless ordering at the table, virtual host stands, and online staff wellness checks have all become standard operating procedures for us now. Here are their responses. To read part one, click here.

2021 576
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How Important Is Professional Photography for Your Restaurant

Modern Restaurant Management

While we do live in a mobile world where smartphone pictures have become the norm, professional photography is still needed for restaurants. But, chances are you got into the restaurant business to manage or cook, not to market. Spearheading promotional events. Optimizing your website and social media pages. Managing SEO.

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SEO Tips to Help Restaurants Vault into the Google Six Pack

Modern Restaurant Management

Search engines rank the most relevant results first and the average organic click-through rate (CTR) the very top Google mobile search result gets is 26.9 Claiming their GMB account can help restaurateurs manage how their business appears in Google search results and improve website rankings on Google Maps and local search results.

SEO 577