Modern Restaurant Management

DECEMBER 10, 2020

Keeping websites up to date with fresh content and complete restaurant information including menus, hours of operation, and address can improve SEO (Search Engine Optimization). Focusing on local SEO. Local SEO is an effective digital marketing strategy that can increase the visibility of a restaurant in local search results.

Marketing 563

Marketing Social Media SEO Website Management 563

ChowNow

FEBRUARY 7, 2025

Promotions, local SEO, and social media ads can help bring more people through your door. A strong social media presence, community partnerships, and local events can get your name in front of more potential customers. Local Events Increases brand visibility within the community and attracts new customers.

Marketing 195

Marketing Email Marketing Social Media Loyalty Program 195

Modern Restaurant Management

JUNE 20, 2023

One way to do this is by building social proof. Social proof in marketing leverages the fact that consumers trust the actions and opinions of other users to make decisions. How do you build social proof for your restaurant business? So, you can post some of these reviews on social media.

Social Media 508

Social Media Email Marketing SEO Consumer Goods 508

ChowNow

FEBRUARY 13, 2025

You find one that looks promising, but theres no websitejust a few scattered social media posts. A common mistake among restaurant operators is thinking that a social media account alone will be enough to satisfy customersbut there are problems. Here are the seven biggest benefits of having a website for your restaurant.

Social Media 195

Social Media Online Ordering SEO Email Marketing 195

ChowNow

FEBRUARY 12, 2025

Today, customers rely on Google searches, online reviews, and social media to decide where to eat. By defining your ideal customer, you can tailor your branding, social media content, and promotions to resonate with the right peoplerather than wasting marketing dollars on an audience that isnt a good fit.

2025 195

2025 Marketing Email Marketing Operations 195

Modern Restaurant Management

NOVEMBER 15, 2023

SEO is more than just a trend; it's a way to get potential customers to your website. Run Social Media Ads Social media is a huge part of people's lives today, so it's an important place for any virtual restaurant to be present. Reach : Delivery apps list your restaurant to many potential customers.

Marketing 492

Marketing SEO Social Media Mobile Ordering 492

Modern Restaurant Management

OCTOBER 1, 2022

Most prospects use Google search to find a local restaurant, so make SEO optimization a priority. SEO (search engine optimization) covers strategies to improve the website positions in search results. Communicate with Customers on Social Media. Meet your guests on social media.

Marketing 508

Marketing Email Marketing Social Media SEO 508

ChowNow

MARCH 21, 2025

Meanwhile, a fine-dining steakhouse targeting business professionals will prioritize a refined menu, premium pricing, and marketing efforts that focus on corporate events and high-end experiences. Lifestyle Choices: Do they prefer fast, casual meals or long, social dining experiences? Behavioral Factors: How Do Your Customers Dine?

Marketing 195

Marketing Social Media Email Marketing Loyalty Program 195

7 Shifts

OCTOBER 22, 2024

To do so, you must have an optimized website and engaging social media profiles. Local SEO strategies, like targeting location-specific searches, will help your site show up when people look for nearby dining options on search engines. Use it to share updates, special events, or new menu items.

Book 195

Book Marketing Email Marketing Social Media 195

Modern Restaurant Management

NOVEMBER 7, 2023

If you’re not marketing yourself online or devising a powerful local search engine optimization (SEO) strategy, how are they going to find you? Invest in an Online Presence Social media platforms provide an unparalleled opportunity to get in front of the right audience at the right time.

Marketing 508

Marketing Social Media SEO Front of House 508

7 Shifts

OCTOBER 28, 2024

For example, if you run a social media campaign or pay for online ordering integrations, all of these contribute to your overall marketing expenses. If you run a burger joint near a college campus, you could create social media content and promotions tailored to students' preferences and budgets.

Loyalty Program 195

Loyalty Program Fast Casual Social Media Email Marketing 195

Modern Restaurant Management

MAY 28, 2021

Plus, using pictures of your restaurant and food on social media is a great way to get noticed and spark digital conversations. Consider the fact that nearly 50 percent of diners are influenced by social media. Spearheading promotional events. Optimizing your website and social media pages.

Social Media 546

Social Media Website Management Mobile Ordering Food Order 546

Modern Restaurant Management

SEPTEMBER 16, 2020

Blaze Bullock, SEO Strategist, Blaze Digital Marketing. If they have outdoor dining and require all of their staff to wear masks and gloves, practicing social distancing in the restaurant, they should prominently display those things everywhere. Lastly, put up a sign that says your restaurant is open and practicing social distancing.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

7 Shifts

AUGUST 12, 2020

There are many restaurants who’ve never touched advertising or social media, and they’ve been the neighborhood’s go-to spot for decades. See how they’re branding themselves online and across social media, and what kind of promotions they’re running throughout the week.

Marketing 418

Marketing 2020 SEO Loyalty Program 418

Modern Restaurant Management

NOVEMBER 30, 2021

Make it Easy to RSVP for an Event. During the winter season, there are many opportunities for events. If you plan on throwing a holiday party or hosting another type of event at your restaurant or bar this holiday season, think about using a QR code on your flyers or table tents. Increase Your Social Media Following.

Social Media 508

Social Media Seasonal Menu Online Ordering SEO 508

Modern Restaurant Management

JUNE 18, 2020

Inspiring stories of unexpected successes are already beginning to emerge, and there have been many valuable lessons learned over the last few eventful months. Historically, times of great adversity have also been times of great opportunities. This spirit of positivity will be both an asset and a competitive edge in the days and weeks ahead.

Marketing 568

Marketing Social Media Email Marketing Innovation 568

Modern Restaurant Management

DECEMBER 10, 2021

Make Use of Local SEO and Content Marketing. If you’re trying to grow your customer base, you don’t need to go all-out with your SEO campaign. Instead, use local SEO to target people in your area who are more likely to drop by and try out your dishes. Chances are, it will be a five-figure number.

Marketing 567

Marketing SEO Front of House Website Management 567

Modern Restaurant Management

JUNE 23, 2023

Perhaps you sponsor the little league team, partner with a community organization, or host special events. Social Media A good story, or a mouth-watering photo or video of a signature dish, makes audiences stop scrolling and take action. The key is to match the right storyline with the right media outlet.

Franchise 450

Franchise Franchising Marketing Social Media 450

The Rail

FEBRUARY 7, 2025

As a restaurant owner, you can capitalize on these trends by showcasing seasonal menu items, behind-the-scenes kitchen prep , chef interviews, clips of special events, and customer testimonials to provide an authentic glimpse into the restaurant operations that fosters trust. Special events make for good video content as well.

Marketing 130

Marketing Serving Loyalty Program Social Media 130

7 Shifts

OCTOBER 9, 2020

Contact - Beyond your phone number and address, which should be in the footer of every page, you need a contact page to let people know how to reach you for catering, press, events, and career inquiries. Utilize SEO Search engine optimization (SEO) helps people find your website via Google and other search engines.

Design 397

Design Online Ordering Social Media Mobile Ordering 397

Modern Restaurant Management

OCTOBER 31, 2019

They range the gamut from loyalty points ( Fivestarts ) to local events ( Restaurant Week ). If you are struggling with content for social media, running a contest can spur photographic masterpieces. Social Media Integration. Focus on SEO. Offer Online Promotions. Responsiveness and Mobility.

SEO 318

SEO Social Media Email Marketing Point of Sale 318

Social Hospitality: Restaurants

MARCH 27, 2020

Many business events and conferences are now canceled. That said, many of these clients will search for deals and offers to re-book their event this fall. Personally reach out to everyone that canceled an event and present your special offer to them. Promote Future Meetings .

Hospitality 454

Hospitality Marketing Travel Hotels 454

The Rail

DECEMBER 12, 2024

Think of your website and social media profiles as digital billboards for your brand they should reflect everything new about you. SEO is crucial here; make sure your website is optimized for local searches so you pop up when people in the area are looking for businesses like yours. Local media can be a huge help here.

SEO 130

SEO Customer Service Social Media Email Marketing 130

7 Shifts

OCTOBER 23, 2020

These social networks don't have the capabilities your restaurant needs to become an online business. Thus, the platform has excellent features for restaurants, like online ordering , e-commerce, events management, contactless dining, and catering capabilities. Connect your social media accounts. Customize the template.

Website Management 370

Website Management Online Ordering Hiring SEO 370

7 Shifts

NOVEMBER 1, 2022

Many local restaurants have never touched advertising or social media; they've been the neighborhood's go-to spot for decades. What social media platforms do they use? See how they're branding themselves online and across social media and what kind of promotions they're running throughout the week.

Seating 221

Seating Email Marketing Marketing SEO 221

Goliath Consulting

SEPTEMBER 7, 2023

Local SEO: Claim Your Territory When “best restaurants near me” is searched, your restaurant should be the top recommendation. Beyond basic information, include detailed menus, daily specials, and an events calendar. Local SEO also benefits from: Regularly updating Google My Business listings.

Marketing 195

Marketing SEO Email Marketing Mobile Ordering 195

7 Shifts

MAY 23, 2024

We’ve studied what makes the 20% of restaurateurs successful and categorized them into essential categories, including optimizing your menu, providing unforgettable experiences, hosting events, and improving takeout. As the Auguste Escoffier School of Culinary Arts puts it: "Food is not just sustenance, but a rich experience.

Social Media 195

Social Media Loyalty Program Email Marketing Seasonal Menu 195

7 Shifts

JANUARY 7, 2021

There are many restaurants who’ve never touched advertising or social media, and they’ve been the neighborhood’s go-to spot for decades. See how they’re branding themselves online and across social media, and what kind of promotions they’re running throughout the week.

Marketing 195

Marketing 2021 SEO Loyalty Program 195

7 Shifts

AUGUST 18, 2024

They should also be outgoing and able to socialize with customers. Once your post is ready, you can share it directly with employees in the 7shifts app, as well as on social platforms. Bars are social, vibrant, and entertaining places so consider how your design will showcase this. Step 2: Track job candidates.

Bar 370

Bar License Email Marketing Customer Service 370

Web Diner

MARCH 21, 2025

Local SEO isn’t just another marketing buzzwordit’s the digital equivalent of having your restaurant on the most visible intersection in the neighborhood. Our expertise in restaurant-specific local SEO has made them the go-to partner for businesses seeking to dominate their local digital landscape.

SEO 36

SEO Website Management Audits Mobile Ordering 36

7 Shifts

OCTOBER 9, 2019

Awareness Campaigns Awareness campaigns include social media ads such as Facebook and/or Instagram ads that reach out to a specific audience in a specific location (for example, people between 20 to 55 years old living within a 5km radius of your restaurant). The graph trend speaks for itself.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

Goliath Consulting

AUGUST 24, 2023

Invest in search engine optimization (SEO) to ensure your restaurant appears prominently in local online searches. Engage customers on social media platforms like Facebook, Instagram, and Twitter to keep them informed about promotions, events, and new menu items.

Loyalty Program 195

Loyalty Program Marketing Email Marketing SEO 195

The Rail

AUGUST 23, 2022

The restaurant business is one of the most competitive destinations in search engine optimization (SEO). Before choosing a food delivery service, catering company, restaurant to have dinner, or venue to celebrate an event, people weigh all options. Social media for regional offices allow communication directly with customers.

SEO 130

SEO Social Media Customer Service Customer Experience 130

Next Restaurants

AUGUST 7, 2020

When you’re trying to market your restaurant and your brand, the first things that likely come to mind are improving SEO , creating unique campaigns to draw attention, and perhaps even holding special events to draw customers into your space. You can also use social media as a research tool to help you learn more about your audience.

Marketing 177

Marketing Social Media SEO Customer Experience 177

7 Shifts

OCTOBER 17, 2019

Search engine optimization (SEO): People are searching for the best restaurants in your area on Google. Social media links - Include a call to action to encourage website visitors to follow your restaurant on social media. Blog - Share updates about the restaurant’s menu , staff, events, etc.

Demo 240

Demo Website Management Online Ordering SEO 240

Restaurant Engine

MARCH 26, 2025

Not only are you competing with chain restaurants and their massive advertising budgets, but youre also competing against local restaurants on social media platforms and with their own pay-per-click budgets. Share stories about your staff, source local ingredients, and sponsor community events.

Marketing 52

Marketing SEO Mobile Ordering Online Ordering 52

Modern Restaurant Management

AUGUST 17, 2020

A consumer's brand loyalty was also impacted during recent events, with 33 percent of overall respondents citing an increase in loyalty to the brands they frequented during stay-at-home-orders. ” Branding and rebranding in view of the social justice movement. ” Health of F&B employees and privacy rights.

2020 493

2020 Mobile Ordering Loyalty Program Food Safety 493