Modern Restaurant Management

DECEMBER 10, 2021

Make Use of Local SEO and Content Marketing. If you’re trying to grow your customer base, you don’t need to go all-out with your SEO campaign. Instead, use local SEO to target people in your area who are more likely to drop by and try out your dishes. Provide Free Meals on Special Occasions.

Marketing 567

Marketing SEO Front of House Website Management 567

ChowNow

FEBRUARY 12, 2025

SEO Best Practices for Restaurants : Search engine optimization (SEO) helps your restaurant show up in top online search results, displaying your website to more customers. Show your restaurants personality, team, and daily specials to keep your audience engaged. Participate in local events and sponsorships.

2025 195

2025 Marketing Email Marketing Operations 195

7 Shifts

OCTOBER 22, 2024

Local SEO strategies, like targeting location-specific searches, will help your site show up when people look for nearby dining options on search engines. Collaborate with nearby businesses for events or promotions, and ask them to include a link to your website on their site. Use it to share updates, special events, or new menu items.

Book 195

Book Marketing Email Marketing Social Media 195

ChowNow

FEBRUARY 13, 2025

Make It Easy for Customers to Find You (SEO Benefits) When people search for a restaurant, theyre not scrolling through Instagramtheyre turning to Google. Using a website thats been optimized for SEO (search engine optimization), you stand a better chance of ranking high because they provide structured, reliable information.

Social Media 195

Social Media Online Ordering SEO Email Marketing 195

ChowNow

MARCH 21, 2025

Meanwhile, a fine-dining steakhouse targeting business professionals will prioritize a refined menu, premium pricing, and marketing efforts that focus on corporate events and high-end experiences. Key behavioral factors include: Dining Habits: Do they eat out frequently or only for special occasions? Whats Their Menu Like?

Marketing 195

Marketing Social Media Email Marketing Loyalty Program 195

7 Shifts

AUGUST 12, 2020

Your marketing plan is your year-long guide to seek opportunities in public holidays and cultural events; it’s your marketing budget that will help reduce risk and minimize overspending; it’s your insights into customer behavior and trends; it’s your pièce de résistance to serve up a great experience and achieve your financial targets.

Marketing 418

Marketing 2020 SEO Loyalty Program 418

The Rail

FEBRUARY 7, 2025

As a restaurant owner, you can capitalize on these trends by showcasing seasonal menu items, behind-the-scenes kitchen prep , chef interviews, clips of special events, and customer testimonials to provide an authentic glimpse into the restaurant operations that fosters trust. Special events make for good video content as well.

Marketing 130

Marketing Serving Loyalty Program Social Media 130

7 Shifts

OCTOBER 28, 2024

Social media, SEO, and word-of-mouth are powerful tools for attracting new customers without spending a fortune. SEO (Search Engine Optimization): Optimizing your restaurant’s website for search helps people find you online. You can also offer special promotions to keep customers engaged.

Loyalty Program 195

Loyalty Program Fast Casual Social Media Email Marketing 195

Social Hospitality: Restaurants

MARCH 27, 2020

Offer them a special deal for a later time. Many business events and conferences are now canceled. That said, many of these clients will search for deals and offers to re-book their event this fall. Provide special rates, free upgrades, and other perks that help you clinch those reservations. Consider Your Employees.

Hospitality 454

Hospitality Marketing Travel Hotels 454

Modern Restaurant Management

JUNE 18, 2020

Inspiring stories of unexpected successes are already beginning to emerge, and there have been many valuable lessons learned over the last few eventful months. Historically, times of great adversity have also been times of great opportunities. This spirit of positivity will be both an asset and a competitive edge in the days and weeks ahead.

Marketing 568

Marketing Social Media Email Marketing Innovation 568

Modern Restaurant Management

JUNE 23, 2023

Are you trying to reach the after-work dinner crowd, leisurely weekend brunch groups, or families looking to celebrate a special occasion? Is your concept a fun dessert spot, do you provide an upscale dining experience, or do you specialize in authentic international cuisine? business park or neighborhood shopping plaza).

Franchise 450

Franchise Franchising Marketing Social Media 450

Modern Restaurant Management

MAY 28, 2021

Spearheading promotional events. Managing SEO. If the best thing they can find is a dark, underexposed, or fuzzy picture of last week’s special, you’re going to face a problem. Researching current marketing trends. Optimizing your website and social media pages. Developing strategies to grow your brand.

Social Media 546

Social Media Website Management Mobile Ordering Food Order 546

Restaurant365

MARCH 4, 2022

Search Engine Optimization, or SEO, is a great way to increase your revenue by growing your customer base with patrons who may not have otherwise found your restaurant. Search Engine Optimization, or SEO, is a great way to increase your revenue by growing your customer base with patrons who may not have otherwise found your restaurant.

SEO 156

SEO Email Marketing Website Management Consumer Goods 156

Modern Restaurant Management

OCTOBER 31, 2019

They range the gamut from loyalty points ( Fivestarts ) to local events ( Restaurant Week ). Focus on SEO. SEO, which stands for search engine optimization, is the practice of receiving top results on Google, Bing or Yahoo for specific keyword phrases. If you want to ensure that your restaurant is busy SEO is a win, win.

SEO 318

SEO Social Media Email Marketing Point of Sale 318

7 Shifts

OCTOBER 23, 2020

Thus, the platform has excellent features for restaurants, like online ordering , e-commerce, events management, contactless dining, and catering capabilities. All of the websites Bentobox designs for its clients are mobile-friendly and incorporate SEO to help them stand out in local searches.

Website Management 370

Website Management Online Ordering Hiring SEO 370

The Rail

DECEMBER 12, 2024

SEO is crucial here; make sure your website is optimized for local searches so you pop up when people in the area are looking for businesses like yours. Optimizing local SEO will help bring in new customers who may not have known about you before. Are you moving specialized equipment? Local media can be a huge help here.

SEO 130

SEO Customer Service Social Media Email Marketing 130

Modern Restaurant Management

SEPTEMBER 16, 2020

Blaze Bullock, SEO Strategist, Blaze Digital Marketing. They'll likely post about the event tagging you and your restaurant, driving more traffic and their followers to come visit you in the coming days and weeks. Send out weekly email newsletters (no more, no less) telling customers about new menu options and special offers.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

Web Diner

MARCH 21, 2025

Local SEO isn’t just another marketing buzzwordit’s the digital equivalent of having your restaurant on the most visible intersection in the neighborhood. Our expertise in restaurant-specific local SEO has made them the go-to partner for businesses seeking to dominate their local digital landscape.

SEO 36

SEO Website Management Audits Mobile Ordering 36

7 Shifts

NOVEMBER 1, 2022

Knowing they have a lunch special on Wednesdays is invaluable knowledge and can inform your decision-making. This is where special offers, newsletters, and SMS marketing can come in handy. What to use it for: Showing off your food and drink, promoting events and specials, and engaging with your audience.

Seating 221

Seating Email Marketing Marketing SEO 221

Goliath Consulting

SEPTEMBER 7, 2023

Local SEO: Claim Your Territory When “best restaurants near me” is searched, your restaurant should be the top recommendation. Beyond basic information, include detailed menus, daily specials, and an events calendar. Local SEO also benefits from: Regularly updating Google My Business listings.

Marketing 195

Marketing SEO Email Marketing Mobile Ordering 195

Goliath Consulting

AUGUST 24, 2023

Invest in search engine optimization (SEO) to ensure your restaurant appears prominently in local online searches. Engage customers on social media platforms like Facebook, Instagram, and Twitter to keep them informed about promotions, events, and new menu items.

Loyalty Program 195

Loyalty Program Marketing Email Marketing SEO 195

7 Shifts

MAY 23, 2024

We’ve studied what makes the 20% of restaurateurs successful and categorized them into essential categories, including optimizing your menu, providing unforgettable experiences, hosting events, and improving takeout. You want to focus your SEO efforts on targeting people around your area, a.k.a.

Social Media 195

Social Media Loyalty Program Email Marketing Seasonal Menu 195

7 Shifts

AUGUST 18, 2024

You can use Facebook and Instagram to post updates about new products, showcase events you're hosting, or give coupons for people to try out new items on the menu. The best way to get people in your bar is by using website marketing and SEO. You can also host events like bingo or have a quiz night. That's not how it works.

Bar 370

Bar License Email Marketing Customer Service 370

7 Shifts

JANUARY 7, 2021

Your marketing plan is your year-long guide to seek opportunities in public holidays and cultural events; it’s your marketing budget that will help reduce risk and minimize overspending; it’s your insights into customer behavior and trends; it’s your pièce de résistance to serve up a great experience and achieve your financial targets.

Marketing 195

Marketing 2021 SEO Loyalty Program 195

The Restaurant Group

NOVEMBER 20, 2024

Optimize for Search Engines (SEO) Use relevant keywords and keep your content updated to climb the search engine ranks. Share high-quality photos of your dishes, behind-the-scenes moments, and upcoming events to keep your audience hooked. Showcase your delectable dishes, lively events, and the warm ambiance of your restaurant.

Loyalty Program 78

Loyalty Program Customer Experience Social Media Customer Service 78

Restaurant Engine

MARCH 26, 2025

” Its important to consider this behavior when creating your Google and Facebook ads and working on your website’s SEO (search engine optimization). If your website isnt optimized for local SEO and mobile search, youre missing out on highly motivated customers who are ready to eat at a local restaurant. The result?

Marketing 52

Marketing SEO Mobile Ordering Online Ordering 52

ChowNow

JULY 3, 2024

Make sure you avoid holidays and local events that might be occurring in your community so you don’t have to worry about competing for attention. Consider Relevant Activities Integrating fun activities into the grand opening can help the event feel more cohesive and ultimately, more successful.

Email Marketing 195

Email Marketing Social Media Customer Service Training 195

Modern Restaurant Management

OCTOBER 9, 2024

For example, restaurants like Subway see a nearly doubled average order value for business catering compared to social events. Meanwhile, parties and family events might want tray catering buffets. Business catering orders typically have a higher AOV and are often recurring.

Catering 221

Catering Dietary Restrictions Seasonal Menu Tip Distribution 221

Next Restaurants

AUGUST 7, 2020

When you’re trying to market your restaurant and your brand, the first things that likely come to mind are improving SEO , creating unique campaigns to draw attention, and perhaps even holding special events to draw customers into your space. Encouraging Event Excitement.

Marketing 177

Marketing Social Media SEO Customer Experience 177

7 Shifts

JUNE 16, 2024

Giving them incentives for being loyal patrons of your establishment makes customers feel appreciated and, in a sense, special, as there are perks and discounts that only they can get access to. Some uses for a poster include promoting a new item on your menu, hosting an event, or offering a "buy one, take one" promotion.

Marketing 195

Marketing 2024 Email Marketing Social Media 195

7 Shifts

AUGUST 26, 2024

However, SEO is no longer enough due to high competition in the food industry. You can retarget them with an ad that features a special offer or highlights a popular dish. Identify the key services and events that set your restaurant apart. Identify the key services and events that set your restaurant apart.

Seasonal Menu 195

Seasonal Menu Customer Service Website Management Online Ordering 195

Next Restaurants

SEPTEMBER 4, 2024

This content improves your SEO and positions your restaurant as an industry authority. Whether you’re offering a new dish, hosting an event, or providing a limited-time discount, you can post these updates directly to your GMB profile. Local SEO is essential for attracting customers searching for restaurants in your area.

SEO 122

SEO Online Ordering Website Management Customer Experience 122

Next Restaurants

DECEMBER 2, 2020

Search Engine Optimization (SEO). If you need help getting started, this comprehensive local SEO guide is a great jumping off point. . Many diners look at going out to eat as an event , not just a way to get food. You don’t want to surprise diners who were expecting one experience, only to find another. New guests are great.

SEO 143

SEO Fine Dining Back of House Point of Sale 143

7 Shifts

OCTOBER 9, 2019

Make online assets search friendly with SEO tactics. Keep these things in mind when building your website: What’s the most important information you want to communicate to your customers? Try local ads to deliver the right message at the right time. Optimize your listings on platforms like Google My Business.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

The Rail

JUNE 4, 2024

By Eric Tress, Contributor When you talk about marketing in this era, people quickly think of social media marketing, content marketing, and search engine optimization (SEO), among other online marketing methods. Personalize Your Mails Receiving personalized mail from a reputable brand feels special.

Marketing 130

Marketing Email Marketing Restaurant Law Coupons 130

Next Restaurants

MAY 8, 2024

Spotlight Your Star Dishes Your star dishes are the menu items that have earned a special place in your customers’ hearts (and stomachs). Regularly post updates, positive reviews, specials, and behind-the-scenes peeks to keep your audience engaged. At the same time, these events provide ample opportunities for brand visibility.

Loyalty Program 105

Loyalty Program Social Media Point of Sale Online Ordering 105

Lavu

DECEMBER 4, 2019

Music festivals, weddings, and corporate events are profitable opportunities for food truck operators. How Food Trucks Can Book More Events. You’re ready to book your food truck—now how do you find events? In the event that your site depends on record with sound, give a transcript or subtitles.

Food Truck 78

Food Truck Catering Book Social Media 78