7 Shifts

JULY 10, 2020

1 Set goals for the event ?? Having a specific goal will help you plan out your budget, labor needs, marketing strategy, messaging, and organization before the event. Plan your menu To maximize the exclusivity of the event, plan a limited-time, reduced menu to showcase new dishes in your restaurant. Set a budget ??

Events 351

Events Social Media Kitchen Safety Seating 351

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Keegan Brown, Marketing Manager Easy On Hold & Brand Music. What’s working right now: Hours should be updated everywhere: Facebook, google my business, yelp, your website, etc.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

Modern Restaurant Management

AUGUST 7, 2024

"It’s important to think long term," HungerRush's SVP of Marketing Shannon Chirone told Modern Restaurant Management (MRM) magazine. "Cutting " For cost-effective marketing, Chirone advises operators to leverage social media channels such as Yelp and local Google ads, utilize email and seek out local partnerships. "You

Marketing 471

Marketing Email Marketing Social Media Coupons 471

Modern Restaurant Management

MAY 28, 2021

Plus, using pictures of your restaurant and food on social media is a great way to get noticed and spark digital conversations. Consider the fact that nearly 50 percent of diners are influenced by social media. But, chances are you got into the restaurant business to manage or cook, not to market. Managing SEO.

Social Media 546

Social Media Website Management Mobile Ordering Food Order 546

Modern Restaurant Management

JULY 14, 2020

As a restaurant owner, social media is one of the cheapest and most-accessible ways to connect and engage with your diners—and drive more business through your virtual or real-life doors. You need to adapt your restaurant’s social media marketing approach in the “new normal” of COVID-19.

Marketing 539

Marketing Social Media Influencer Online Ordering 539

Modern Restaurant Management

MARCH 3, 2025

For a deeper dive into brand messaging, strategy, and authenticity, creating unified guest experiences, and the orchestration of physical and experiential touchpoints, Modern Restaurant Management (MRM) magazine reached out to The Plaid Penguin’s Founder and Sir Idea Man Joe Haubenhofer. Don’t just rely on organic social media.

Social Media 251

Social Media Email Marketing Customer Experience Loyalty Program 251

ChowNow

JANUARY 23, 2025

Time Management: 80% of tasks completed often come from 20% of the effort. The best way to accomplish this is with CRM (Customer Relationship Management) software that can track details like guests names, order history, and contact information. For more expert tips, check out our article on social media marketing for restaurants.

2025 195

2025 Loyalty Program Operations Email Marketing 195

Modern Restaurant Management

NOVEMBER 7, 2023

Invest in an Online Presence Social media platforms provide an unparalleled opportunity to get in front of the right audience at the right time. Prioritize Building and Managing Your Website There’s a new trend where restaurants are opening locations without creating a website.

Marketing 508

Marketing Social Media SEO Front of House 508

Modern Restaurant Management

JULY 3, 2024

A well-crafted website serves as the virtual storefront for your restaurant, providing potential diners with a glimpse into your establishment's unique offerings, ambiance, and culinary delights. Stunning visuals play a significant role in enticing visitors to explore your website further.

SEO 489

SEO Website Management Online Ordering Mobile Ordering 489

Modern Restaurant Management

OCTOBER 22, 2021

Seventy-two percent of people choose a restaurant based on comments and images shared by others on Facebook, according to a study by Social Media Monthly. Those stats demonstrate the power and influence of social media. You might also decide to create a custom landing page for visitors from social media.

Social Media 493

Social Media Advertising Events Customer Experience 493

Modern Restaurant Management

JUNE 2, 2020

Consistently delivering safe dining experiences requires a total re-think of processes and service standards, then the skills and behaviours required of both managers and team members. Everywhere a potential customer is in contact with your brand- social media, the website, a phone call, the entrance.

Training 545

Training Kitchen Safety Food Safety Website Management 545

Modern Restaurant Management

JULY 26, 2024

If your restaurant was involved in a food recall, would you know how to properly communicate about the incident to key stakeholders – including media, customers, employees, supply chain partners, and regulatory agencies? Decide in advance who the spokesperson will be, which media contacts will get your press release, etc.

Communication 465

Communication Food Safety Social Media Loyalty Program 465

Modern Restaurant Management

MAY 21, 2020

However, as long as you keep the spotlight on food safety – sanitization, employee health monitoring and personal hygiene, and social distancing – your restaurant won’t be a hub of contagion. Given the unpredictable nature of circumstances today, you need to promote and market the event. Publicize Your Reopening.

Social Media 539

Social Media Food Safety Cash Management Customer Service 539

Modern Restaurant Management

OCTOBER 19, 2022

To boil it down even more, if Google can quickly find a credible and useful website, that website will appear higher up in search results. Generally speaking, the higher the rank, the more likely a consumer is to click on a website. Create unique content – Think blog posts, testimonials, engaging/fun social media posts.

SEO 474

SEO Social Media Website Management Online Ordering 474

Modern Restaurant Management

MAY 14, 2020

With social distancing guidelines specifying six feet of distance between customers in essential businesses, and most states ordering stay-at-home and shelter-in-place mandates, many restaurants that previously focused only on exceptional dine-in experiences, or those that thrived on foot traffic, have been forced to shutter.

Customer Experience 558

Customer Experience Online Ordering Social Media Mobile Ordering 558

Modern Restaurant Management

NOVEMBER 19, 2020

By creating a social media presence, restaurant owners can utilize tools that these platforms offer such as localized advertising using demographic filters or using cookies and remarketing techniques to find repeating customers. This is key for collecting data, and enables the restaurant to create targeted advertising materials.

Online Ordering 539

Online Ordering Social Media Coupons Advertising 539

7 Shifts

JULY 30, 2021

From stand-out social media accounts, to good old-fashioned mail marketing, we'll walk you through 12 unique customer-driving ideas! From managing your budget to accounting and bookkeeping for national holidays and events, this document will be your year-long guide to tracking your restaurant's promotional strategy.

Email Marketing 370

Email Marketing Social Media Loyalty Program Website Management 370

Modern Restaurant Management

FEBRUARY 2, 2022

A vast, community-wide event like Restaurant Week can be the perfect push to start 2022 successfully. So if you have to deal with bigger crowds, your staff can easily manage the queues of orders, personalize staff alerts, and more. You're managing employees, finances, compliance, and many other pieces of the business.

Online Ordering 492

Online Ordering Loyalty Program Social Media Mobile Ordering 492

Modern Restaurant Management

JUNE 12, 2023

For restaurant owners or franchise managers, the importance of brand purpose and social responsibility can’t be overstated, especially when attracting the Gen Z demographic. This tech-savvy, socially conscious generation has distinct preferences and values that can significantly shape the success of your establishment.

Social Media 419

Social Media Loyalty Program Communication Website Management 419

Modern Restaurant Management

DECEMBER 10, 2021

You can then use these photos on your menu, Instagram and Facebook page, website, and other listing platforms that feature your restaurant. How much do you spend on creating your website and promoting it online? Their online presence on social media platforms can help attract visitors to your website and build awareness of your outlet.

Marketing 567

Marketing SEO Front of House Website Management 567

Modern Restaurant Management

APRIL 24, 2023

Devote a Section of Your Website to Catering I find that, usually, customers would rather interact with a well-designed and functional website than have to try to get someone on the phone to discuss catering. The website should allow them to enter the type of event they want catered, date, location and number of expected guests.

Catering 493

Catering Website Management Point of Sale Travel 493

Modern Restaurant Management

DECEMBER 28, 2020

Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their opinions on what we can expect in 2021. Change management needs to be a top priority. John Moezzi, National Account Manager, Sharp NEC Display Solutions. That also applies to the event space itself. Here are their responses.

2021 576

2021 Mobile Ordering Kitchen Safety Loyalty Program 576

Modern Restaurant Management

NOVEMBER 1, 2022

Restaurant guests in cost-saving mode are eating out less and more conscious of menu prices, according to Restaurants: Consumer Trends Fall 2022/Winter 2023 a report produced by Provoke Insights in collaboration with Modern Restaurant Management (MRM) magazine. The study was in-field from Autumn 2022.

Fine Dining 473

Fine Dining Seasonal Menu Social Media 2022 473

Modern Restaurant Management

SEPTEMBER 21, 2023

When people search online to find a local business, they're usually ready to make a purchase and are more likely to become customers than those casually browsing the web or social media platforms. Verify your business to confirm that you are the owner or manager. More on this in the next topic!

SEO 507

SEO Website Management Email Marketing Online Ordering 507

7 Shifts

OCTOBER 28, 2024

For example, if you run a social media campaign or pay for online ordering integrations, all of these contribute to your overall marketing expenses. You can also integrate your restaurant's POS system with customer relationship management (CRM) software to better understand your customer base.

Loyalty Program 195

Loyalty Program Fast Casual Social Media Email Marketing 195

Modern Restaurant Management

JANUARY 22, 2024

How do you manage your restaurant in a modern and efficient way? Engage consumers using social media, storytelling, and events to create a deep emotional tie that extends beyond the plate. Make sure your website is mobile-friendly, provide online reservations, and think about building a user-friendly mobile app.

Loyalty Program 453

Loyalty Program Mobile Ordering Dietary Restrictions Social Media 453

Modern Restaurant Management

AUGUST 31, 2023

Identify Your USP and Use it to Conceptualize PR Events Identify what makes your brand stand out from the rest. You may then leverage this unique selling proposition (USP) when conceptualizing PR events. So, basically, you’re harping on your USP—which your customers love—to make your event a success.

Social Media 385

Social Media Email Marketing Influencer Events 385

7 Shifts

OCTOBER 9, 2020

This rise in digital interactions has made it critical for restaurants to have well-designed websites. After all, intuitive design and up-to-date information can turn a website visitor into a paying customer. In this ultimate restaurant website design guide for beginners, you’ll learn: How to prepare for a website makeover.

Design 397

Design Online Ordering Social Media Mobile Ordering 397

Goliath Consulting

MAY 19, 2020

It can be stressful to manage a growing catering business without relying on technology. there will be logistical challenges in trying to keep track of every detail without a business management software. INVEST IN SOCIAL MEDIA. More ideas can be found in our earlier blog, “5 Steps To Do Social Media Right.”)

Catering 378

Catering Social Media Online Ordering Loyalty Program 378

ChowNow

FEBRUARY 5, 2025

The power of social proof. With 83% of consumers checking Google reviews before choosing a restaurant, having a robust system for collecting and managing feedback should be a top priority. Next, add a Leave a Review button on your website that directly links to your Google review page. Leave us a review!

2025 221

2025 Customer Experience Customer Service Website Management 221

Social Hospitality: Restaurants

MAY 18, 2020

In a world driven by social media and online search, sales tactics are essential to generate revenue. Organize Local Seasonal Events. Local cheese makers invite locals and tourists to this event, and the peaceful village becomes a top tourist destination over that period of time. Follow Social Media Trends.

Hospitality 309

Hospitality Marketing Social Media Hotels 309

Modern Restaurant Management

AUGUST 19, 2020

Modern Restaurat Management (MRM) magazine is collaborating with the team at MarketScale on The Main Course , a podcast that aims to explore the intense and competitive modern restaurant industry. "We Barbara Castiglia , MODERATOR – Modern Restaurant Management. They both went through a management training program.

Kitchen Safety 515

Kitchen Safety Loyalty Program Delivery Customer Service 515

ChowNow

FEBRUARY 21, 2025

They help with reservations and table management, staff scheduling and time management, inventory tracking, rewards programs, automated marketing, and more. These apps make it easier to manage digital orders, streamline kitchen operations, and reach more customers. Reservation and table management apps.

2025 195

2025 Loyalty Program Mobile Ordering Online Ordering 195

Open for Business

JANUARY 24, 2023

A busy owner’s guide to restaurant social media strategy Restaurant social media strategy refers to having a plan to connect with your guests where they spend their time: online. A strong social media presence has never been a more important marketing strategy, whether your restaurant is new or 110 years old.

Social Media 148

Social Media Front of House Download Marketing 148

7 Shifts

OCTOBER 23, 2020

Did you know that three in four customers will visit a restaurant's website before dining at that restaurant? These social networks don't have the capabilities your restaurant needs to become an online business. Restaurant website builders make your website easy to update and maintain.

Website Management 370

Website Management Online Ordering Hiring SEO 370

EATER

JANUARY 11, 2022

The FeedFeed describes itself as “the world’s largest crowdsourced publication,” and “the world’s largest epicurean social influencer network.” The couple created their popular hashtags as a way to centralize and organize content created by a wide array of food bloggers on social media. But what does that actually mean?

Influencer 335

Influencer Social Media Employee Relations Website Management 335

Modern Restaurant Management

APRIL 20, 2021

Event Planning Is Back. With summer around the corner, and an imminent surge of demand for experiences and events in the months ahead, Tripleseat and SevenRooms partnered to survey 1,000 U.S. consumers to better understand their feelings about planning events in 2021.

2021 473

2021 Online Ordering Mobile Ordering Guest Recovery 473