Modern Restaurant Management

DECEMBER 10, 2020

Some of these strategies include: Optimizing the Website. Optimizing restaurant websites is an important part of driving sales in any business climate but is critical in the pandemic environment. Optimized websites have a clean, uncluttered, navigable design and, most importantly, are Google-friendly. Keep them updated.

Marketing 563

Marketing Social Media SEO Website Management 563

Modern Restaurant Management

DECEMBER 17, 2024

Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their views on what trends and challenges owners and operators can expect to see in 2025. When consumers order more food online, it’s clearly good for business – but it can also make it harder for businesses to manage inventory.

2025 419

2025 Loyalty Program Customer Experience Online Ordering 419

Modern Restaurant Management

APRIL 24, 2023

Devote a Section of Your Website to Catering I find that, usually, customers would rather interact with a well-designed and functional website than have to try to get someone on the phone to discuss catering. The website should allow them to enter the type of event they want catered, date, location and number of expected guests.

Catering 493

Catering Website Management Point of Sale Travel 493

Modern Restaurant Management

JUNE 2, 2020

Consistently delivering safe dining experiences requires a total re-think of processes and service standards, then the skills and behaviours required of both managers and team members. Everywhere a potential customer is in contact with your brand- social media, the website, a phone call, the entrance.

Training 545

Training Kitchen Safety Food Safety Website Management 545

Modern Restaurant Management

JUNE 4, 2021

Claiming their GMB account can help restaurateurs manage how their business appears in Google search results and improve website rankings on Google Maps and local search results. phone number, website URL, type of payments accepted, menu items, and photos of the establishment. Last year alone there were 6.9 Title Tags.

SEO 577

SEO Website Management Online Ordering Mobile Ordering 577

Modern Restaurant Management

MARCH 20, 2020

However, thanks to the explosion of online ordering, owner/operators are left managing massive data sets — without any experience in doing so. The same can be said for their employees, who oftentimes aren’t properly trained in managing data threats. Equally devastating are failures to properly configure online servers.

Online Ordering 540

Online Ordering Email Marketing Website Management Franchise 540

Modern Restaurant Management

SEPTEMBER 21, 2023

How to Optimize Your Website for Local SEO Here are some tips to optimize your website for local SEO: Include Location Information on Your Site : Make sure to include details like your restaurant's address, phone number, and operating hours. Verify your business to confirm that you are the owner or manager.

SEO 507

SEO Website Management Email Marketing Online Ordering 507

Modern Restaurant Management

AUGUST 7, 2024

"It’s important to think long term," HungerRush's SVP of Marketing Shannon Chirone told Modern Restaurant Management (MRM) magazine. "Cutting Collaborate with local businesses or events to cross-promote and reach new audiences." Participating in local events and partnerships can enhance visibility.

Marketing 471

Marketing Email Marketing Social Media Coupons 471

7 Shifts

OCTOBER 28, 2024

It just goes to show how important drink pricing and cost management are to maximizing profits. Bars that effectively manage their inventory and reduce waste tend to maintain higher margins. Using restaurant team management software like 7shifts allows you to adjust shifts based on real-time demand.

Point of Sale 195

Point of Sale Merchandise Seasonal Menu Bar 195

Modern Restaurant Management

MAY 28, 2021

But, chances are you got into the restaurant business to manage or cook, not to market. It’s often worth it to hire a marketing manager who knows how to strategize and build your brand by: Planning campaigns and specific messaging. Spearheading promotional events. Optimizing your website and social media pages.

Social Media 546

Social Media Website Management Mobile Ordering Food Order 546

Modern Restaurant Management

AUGUST 19, 2020

Modern Restaurat Management (MRM) magazine is collaborating with the team at MarketScale on The Main Course , a podcast that aims to explore the intense and competitive modern restaurant industry. "We Barbara Castiglia , MODERATOR – Modern Restaurant Management. They both went through a management training program.

Kitchen Safety 515

Kitchen Safety Loyalty Program Delivery Customer Service 515

ChowNow

JANUARY 23, 2025

Time Management: 80% of tasks completed often come from 20% of the effort. The best way to accomplish this is with CRM (Customer Relationship Management) software that can track details like guests names, order history, and contact information. For more ideas, check out our restaurant event ideas guide.

2025 195

2025 Loyalty Program Operations Email Marketing 195

Modern Restaurant Management

DECEMBER 10, 2021

You can then use these photos on your menu, Instagram and Facebook page, website, and other listing platforms that feature your restaurant. How much do you spend on creating your website and promoting it online? Their online presence on social media platforms can help attract visitors to your website and build awareness of your outlet.

Marketing 567

Marketing SEO Front of House Website Management 567

Culinary Cues

FEBRUARY 18, 2020

So, wouldn’t it be safe to say that if you can manage a kitchen – you can manage any kitchen? In this size operation there will likely be a sous chef for each restaurant outlet and a banquet chef whose focus is large-scale events. The answer is emphatically – no. Sometimes the difference is the shear scale of the operation.

Beverage 497

Beverage Events Food Order Website Management 497

Modern Restaurant Management

NOVEMBER 7, 2023

Prioritize Building and Managing Your Website There’s a new trend where restaurants are opening locations without creating a website. Restaurant owners should strongly consider developing a website and linking that website to an optimized Google My Business listing to improve the chances of being found in local search.

Marketing 508

Marketing Social Media SEO Front of House 508

Modern Restaurant Management

OCTOBER 19, 2022

To boil it down even more, if Google can quickly find a credible and useful website, that website will appear higher up in search results. Generally speaking, the higher the rank, the more likely a consumer is to click on a website. The position of a result on the SERP is referred to as its ranking.

SEO 474

SEO Social Media Website Management Online Ordering 474

Modern Restaurant Management

NOVEMBER 1, 2022

Restaurant guests in cost-saving mode are eating out less and more conscious of menu prices, according to Restaurants: Consumer Trends Fall 2022/Winter 2023 a report produced by Provoke Insights in collaboration with Modern Restaurant Management (MRM) magazine. The study was in-field from Autumn 2022.

Fine Dining 473

Fine Dining Seasonal Menu Social Media 2022 473

7 Shifts

JULY 30, 2021

From managing your budget to accounting and bookkeeping for national holidays and events, this document will be your year-long guide to tracking your restaurant's promotional strategy. Create an awesome website. You and your team are in full control of your website-use it to tell the story you want! Do my hyperlinks work?

Email Marketing 370

Email Marketing Social Media Loyalty Program Website Management 370

Modern Restaurant Management

MARCH 11, 2022

While the top three third-party delivery services dominate the food delivery market , 70 percent of consumers prefer to order from a restaurant’s own website or mobile app, and 52 percent of US diners trust those websites and apps more than other portals.

2022 520

2022 Marketing Fast Casual Mobile Ordering 520

Modern Restaurant Management

FEBRUARY 2, 2022

A vast, community-wide event like Restaurant Week can be the perfect push to start 2022 successfully. So if you have to deal with bigger crowds, your staff can easily manage the queues of orders, personalize staff alerts, and more. You're managing employees, finances, compliance, and many other pieces of the business.

Online Ordering 492

Online Ordering Loyalty Program Social Media Mobile Ordering 492

Modern Restaurant Management

DECEMBER 28, 2020

Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their opinions on what we can expect in 2021. Change management needs to be a top priority. John Moezzi, National Account Manager, Sharp NEC Display Solutions. That also applies to the event space itself. Here are their responses.

2021 576

2021 Mobile Ordering Kitchen Safety Loyalty Program 576

ChowNow

FEBRUARY 5, 2025

With 83% of consumers checking Google reviews before choosing a restaurant, having a robust system for collecting and managing feedback should be a top priority. Next, add a Leave a Review button on your website that directly links to your Google review page. This isnt a suggestion or helpful tipits a must-do in 2025.

2025 221

2025 Customer Experience Customer Service Website Management 221

Modern Restaurant Management

JULY 26, 2024

As recalls continue to happen frequently, restaurants (and other food businesses) must be prepared to manage all aspects of these events – which includes proper communications efforts. Leverage a combination of your website, social media platforms, news outlets, in-store signs, app notifications, loyalty program emails, etc.

Communication 465

Communication Food Safety Social Media Loyalty Program 465

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Keegan Brown, Marketing Manager Easy On Hold & Brand Music. What’s working right now: Hours should be updated everywhere: Facebook, google my business, yelp, your website, etc.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

Modern Restaurant Management

OCTOBER 22, 2021

You can’t just have a well-optimized company website that follows the latest web development trends anymore. You can configure location targeting by entering your restaurant's zip code into Facebook's Ad Manager platform. Why not combine the power of Facebook Ads with a free event? The ad is visually engaging.

Social Media 493

Social Media Advertising Events Customer Experience 493

7 Shifts

OCTOBER 9, 2020

This rise in digital interactions has made it critical for restaurants to have well-designed websites. After all, intuitive design and up-to-date information can turn a website visitor into a paying customer. In this ultimate restaurant website design guide for beginners, you’ll learn: How to prepare for a website makeover.

Design 397

Design Online Ordering Social Media Mobile Ordering 397

Modern Restaurant Management

JANUARY 13, 2020

Pricing events for happy hours and special occasions. Performed manually, these tasks eat up dozens of hours from a high-level manager on a recurring basis. Mobile phone manager alerts for voids and pricing event approvals. Leverage Your Restaurant’s Website. Employee scheduling. Employee time-off requests.

2020 364

2020 Website Management Online Ordering Point of Sale 364

Modern Restaurant Management

APRIL 13, 2021

Location Based Services , which allows you to tailor your message to events occurring in those hyper local geographic locations including weather, transportation, and vicinity to friends. A tricky part to location based marketing can be setting up and managing your campaign but luckily there are providers out there that do much of it for you.

Advertising 491

Advertising Mobile Ordering Website Management Customer Service 491

Modern Restaurant Management

FEBRUARY 4, 2020

He also added a POS system and created a mobile-friendly website. He attracted others to help produce the event, got all of the necessary permits, and set out to raise $500,000. But, creating the online order management solution did not come without its own set of challenges. One summer, he completely rewrote the menu.

Hospitality 576

Hospitality Online Ordering Mobile Ordering Customer Service 576

Modern Restaurant Management

MAY 14, 2020

This isn’t just about ensuring a website looks nice. Similarly, various social media websites allow businesses to enlist their menu for customers to order, which can attract new audience that may not earlier have had access to. Evaluate and Shift Your Ad Spend.

Customer Experience 558

Customer Experience Online Ordering Social Media Mobile Ordering 558

7 Shifts

OCTOBER 23, 2020

Did you know that three in four customers will visit a restaurant's website before dining at that restaurant? Here's the good news: restaurant website builders are making it easier than ever to create an online presence for your business. Restaurant website builders make your website easy to update and maintain.

Website Management 370

Website Management Online Ordering Hiring SEO 370

Modern Restaurant Management

JANUARY 22, 2024

How do you manage your restaurant in a modern and efficient way? Engage consumers using social media, storytelling, and events to create a deep emotional tie that extends beyond the plate. Make sure your website is mobile-friendly, provide online reservations, and think about building a user-friendly mobile app.

Loyalty Program 453

Loyalty Program Mobile Ordering Dietary Restrictions Social Media 453

Modern Restaurant Management

JULY 14, 2020

Update your website, social media, online listings, and answering machine with what you’re offering right now such as takeout, delivery, and curbside pickup. If you’re already open : Update your website, social media, online listings and answering machine with your new hours and details such as seating capacity.

Marketing 539

Marketing Social Media Influencer Online Ordering 539

Modern Restaurant Management

AUGUST 31, 2023

Identify Your USP and Use it to Conceptualize PR Events Identify what makes your brand stand out from the rest. You may then leverage this unique selling proposition (USP) when conceptualizing PR events. So, basically, you’re harping on your USP—which your customers love—to make your event a success.

Social Media 385

Social Media Email Marketing Influencer Events 385

Modern Restaurant Management

JUNE 12, 2023

For restaurant owners or franchise managers, the importance of brand purpose and social responsibility can’t be overstated, especially when attracting the Gen Z demographic. Brand purpose is crucial in the management of restaurants as it can significantly enhance customer loyalty, employee engagement, and overall business performance.

Social Media 419

Social Media Loyalty Program Communication Website Management 419

Social Hospitality: Restaurants

MARCH 27, 2020

Hilton Hotels had to furlough much of its staff and has set up a website for those employees to find work. Many business events and conferences are now canceled. That said, many of these clients will search for deals and offers to re-book their event this fall. Promote Future Meetings . Putting it All Together.

Hospitality 454

Hospitality Marketing Travel Hotels 454

Modern Restaurant Management

MAY 21, 2020

Given the unpredictable nature of circumstances today, you need to promote and market the event. So send out emails, revamp your social media pages, put up the new menu and deals on your website, and do all else you can to announce the reopening of your restaurant. Have a Marketing Plan for Reopening. Pick the Right Marketing Channels.

Social Media 539

Social Media Food Safety Cash Management Customer Service 539