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How to Find the Target Market for Your Restaurant

ChowNow

Key customer factors that influence dining preferences, from demographics to behavior. These are the people most likely to dine with you based on factors like their age, income, dining preferences, and lifestyle. Climate & Seasonality: Does the weather impact what people order or when they dine out?

Marketing 195
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Tea Is a Natural Complement to the Modern Foodie Experience

Modern Restaurant Management

The premiumization of tea is a natural extension to what has been taking place in fine wine, specialty coffee, craft spirits and beer over the past several decades. Really, wherever food and beverage has an intentional focus on quality and customer experience, fine tea has a rightful place – just like wine and craft beverages.

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An Eater’s Guide to Sri Lanka

EATER

Key terms for food lovers Bath: Directly translated, bath just means cooked rice, but it often refers to a complex mix of rice and vegetables, protein (egg, fish, chicken, pork), dal, popadam, pol sambola (chile coconut relish), and maybe mallung (sauteed greens and coconut). Fox Jaffna A full spread at Fox Jaffna.

Hotels 276
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CHEFS FACING THE CHALLENGE OF CREATIVITY VERSUS BUSINESS DECISIONS

Culinary Cues

Restaurants survive and thrive on the “early and late majority” that represents over 60 percent of the dining population. I can vividly remember a chef position at a fine dining operation that I walked into and faced planning my first signature menu. So, how does a chef approach the dilemma of creativity vs. business sense?

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How to Calculate and Optimize Your Restaurant’s Customer Acquisition Cost (CAC)

7 Shifts

Total New Customers refers to how many new customers your restaurant gains during a specific period because of your marketing efforts. For dining establishments that rely on in-person traffic, a simple way to track new customers is by asking them directly when they place an order or through digital receipts that prompt a brief survey.

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How to Make Your Guests Feel Safe and Get them Back in the Door

Modern Restaurant Management

Gen Z and millennials are likely to return to in-restaurant dining before older guests; and each group will have different concerns. It is important to communicate what you are doing for safety, but don’t forget to highlight the amazing dining experience you have to offer. Anticipation. That’s where value comes in.

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Restaurant Menu Pricing: How to Set Prices That Boost Profits And Keep Customers

ChowNow

Yes, competitor pricing can give you a ballpark idea of what customers in your area expect to paybut it shouldnt be your only reference point. Competitive pricing is helpful as a reference , not a roadmap. But thats only part of the picture. You dont know their food costs, rent, or labor volume.

Pricing 195