Modern Restaurant Management

DECEMBER 10, 2021

When your customers are looking for somewhere to eat, they type what they want into Google to get the information they need. This information includes your location, hours of operation, menu, and reviews. Influencers like food bloggers and food critics have a loyal audience that trusts what they say and recommend.

Marketing 567

Marketing SEO Front of House Website Management 567

Modern Restaurant Management

DECEMBER 20, 2023

Restaurants are active on popular platforms such as Instagram and TikTok and strategically partner with influencers to extend their reach and influence consumer choices. Influencers can be powerful advocates for restaurants. User-generated content (UGC) shapes your restaurant's online identity.

Customer Experience 493

Customer Experience Innovation Social Media Seasonal Menu 493

Modern Restaurant Management

APRIL 30, 2021

Social media influencers are all the rage when it comes to promotional material and it’s undeniable that their reach is considerable. Some influencers have followers in the hundreds of thousands and their recommendations can mean hundreds of dollars of business to your restaurant. Reach Out to Local Foodies.

Marketing 568

Marketing Food Safety Social Media Small Business 568

Goliath Consulting

MARCH 14, 2025

Beyond portion size, Ozempic also influences food preferences. By understanding how medications like Ozempic are shaping consumer habits, restaurant operators can make informed decisions that enhance their menus, service, and overall guest experience. Goliath Consulting Group is a restaurant consultancy group based in Atlanta, Georgia.

Email Marketing 195

Email Marketing 2025 Customer Experience Customer Service 195

7 Shifts

OCTOBER 22, 2024

Claiming and optimizing your profile makes sure that your restaurant information is displayed accurately across all Google platforms, like Google Maps and the local 3-pack, which shows the top three results on Google searches. Identify local influencers or food bloggers who align with your restaurant's brand and values.

Book 195

Book Marketing Email Marketing Social Media 195

Modern Restaurant Management

APRIL 24, 2024

“People read reviews, are influenced by reviews, and are very influenced by negative reviews,” George Swetlitz, co-founder of RightResponse AI, told Modern Restaurant Management magazine. Make the response relevant and informative, especially the negative reviews. That can be done by hand, no need for AI.

Dine-in 446

Dine-in Influencer Customer Service 2024 446

Modern Restaurant Management

OCTOBER 14, 2020

You can use it to lay out your menu items in a way that influences your customers to purchase more, increasing the average order value. In sit-down restaurants, it’s often the case that menu item placement influences consumer purchasing decisions. BONUS – Inform Customers of Your Health Standards During the Pandemic.

Customer Experience 550

Customer Experience Customer Service Influencer Menu 550

EATER

DECEMBER 17, 2024

Please stop getting your food supply information from trad wives and carnivore diet influencers. The act of pasteurizing, or heating up milk until its hot enough to kill such bacteria, does not detract from the overall nutrition of milk. Kat Thompson, associate editor

2024 268

2024 Food Food Supply Restaurant Law 268

Modern Restaurant Management

OCTOBER 24, 2024

Fuel costs: The price of electricity is influenced by the cost of the fuels used to generate that electricity, and as demand for these fuels also increases, prices are likely to climb. Armed with this information, you can start making needed adjustments to your processes or equipment to reduce overall energy consumption.

Equipment 221

Equipment Pricing Influencer Sustainability 221

ChowNow

FEBRUARY 28, 2025

Plus, reviews give curious guests insight into what kind of experience they can expect, influencing their decision to place an order. Engage with local influencers and food bloggers: If youre in a large enough community to have influencers, reach out to them, and you can tap into their food-curious audience.

2025 195

2025 Email Marketing Social Media Loyalty Program 195

Modern Restaurant Management

FEBRUARY 25, 2022

It needs to be visible to casual browsers who simply won’t take the time to download information that should be easily accessible. The Influencer Question. The rise of the “influencer” has seen a lot of criticism. Instead, look at macro-influencers. That needs to go. Learn Some Basic SEO.

2022 531

2022 Marketing Email Marketing Social Media 531

Modern Restaurant Management

MARCH 27, 2020

Weather forecasts impact sales greatly because changes in weather conditions influence the customer’s food choices. The information enables them to make informed decisions owners to know busy times and food preferences for a particular season. While on a sunny day, iced tea might be the best choice.

Inventory 517

Inventory Waste Customer Experience Events 517

Modern Restaurant Management

FEBRUARY 27, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features the National Restaurant Association's State of the Indusrty Report, food industry pressures, foodservice opportunities, influencer marketing, foot traffic analysis and the dining-out dollar. State of Influencer Marketing.

2020 481

2020 Influencer Point of Sale Food Safety 481

Modern Restaurant Management

FEBRUARY 24, 2025

Although concerns about customer sensitivity influenced pricing decisions, only 9 percent of restaurants did not change prices in 2024, down 19 percent from 2023, indicating a stronger shift towards strategic price increases. Revenue growth in 2024 was largely driven by menu price adjustments.

2024 251

2024 2025 2023 Loyalty Program 251

Modern Restaurant Management

APRIL 15, 2022

Because of this, it's important to make sure you give the viewers as much information as possible at the first glance. Collaborate with Food Bloggers and Influencers. Collaborations with influencers are an excellent way to increase your Instagram discoverability and engagement. Host Contests and Giveaways.

Marketing 493

Marketing Influencer Social Media Food Supply 493

Modern Restaurant Management

OCTOBER 1, 2022

Include such information in the footer to appear wherever visitors go on the website and make a dedicated page with contact details. Implement a chatbot to assist users with making reservations, getting information, and answering frequently asked questions. Show restaurant contact details and address. Meet your guests on social media.

Marketing 508

Marketing Email Marketing Social Media SEO 508

Modern Restaurant Management

FEBRUARY 7, 2024

The Gen Z Influence This tasteful group of about 70 million Americans craves authenticity in every bite, from organic street foods to diverse global cuisines. Restaurants that provide clear information about the sourcing of their ingredients and the ethics behind their operations are likely to win the loyalty of this conscientious cohort.

Social Media 493

Social Media Customer Experience Influencer Dine-in 493

Modern Restaurant Management

JULY 3, 2024

Ensure that your site is intuitive and easy to navigate, with clear menus, contact information, and reservation options readily accessible. Collaborations and influencer partnerships can help expand your reach and tap into new audiences. Navigation is key to providing a seamless user experience on your website.

SEO 489

SEO Website Management Online Ordering Mobile Ordering 489

Modern Restaurant Management

FEBRUARY 1, 2021

If nothing else, 2020 clearly demonstrated that restaurants need to start utilizing social media influencers more strategically, giving the spotlight to their core values, and incorporating SEO practices into any and all online copy. Here are our recommendations: Utilize the Right Social Media Influencers. Bottom line?

2021 539

2021 SEO Marketing Social Media 539

Modern Restaurant Management

JANUARY 3, 2024

This issue is primarily associated with the overwhelming amount of information that surrounds individuals today, demanding their attention. The main thing is to understand where your potential guests are looking for information about restaurants and how this process occurs. Partner with local businesses and organizations.

2024 520

2024 Social Media Customer Experience Events 520

Modern Restaurant Management

AUGUST 2, 2023

This information helps to strategize the placement of high-profit items on the menu, influencing sales and promoting popular dishes. You can captivate customers' attention and influence their choices by using enticing descriptions and appealing visuals.

Menu 419

Menu Cash Management Seasonal Menu Customer Experience 419

Modern Restaurant Management

SEPTEMBER 21, 2023

Or, if you want information about another city, state, or country, you just need to enter the desired location, like “restaurants in Orlando.” Register with Google My Business : It's a free platform that allows businesses to manage their online information and appear in Google search results.

SEO 507

SEO Website Management Email Marketing Online Ordering 507

Modern Restaurant Management

JANUARY 17, 2024

These kinds of loyalty programs also allow you to track information like what locations customers frequent and what time of day they visit. Finally, Create Brand Advocates In addition to loyalty programs, restaurants are also teaming up with celebrities and influencers to reach younger audiences.

Loyalty Program 489

Loyalty Program Mobile Ordering Customer Experience Back of House 489

Modern Restaurant Management

MARCH 18, 2024

The influence of chefs continues to expand whether it is championing a cause or investigating the provenance of a unique ingredient. Eighty-two percent of survey participants agreed that restaurant patrons are interested in detailed information on the sources of the ingredients in menu items.

2024 474

2024 Food Truck Fast Casual Allergens 474

Modern Restaurant Management

SEPTEMBER 3, 2021

Using a text messaging platform generates a depth of information and immediate feedback based on user responses. This information can help you fine-tune your LBA. LBA enables you to target relevant customers with the correct information according to their location. Beacons use small physical objects located in specific areas.

Advertising 495

Advertising Marketing Coupons Customer Service 495

Restaurant Business

MARCH 10, 2025

In this age of information, consumers are seeking out specific ingredients to meet their targeted nutritional needs. This trend is known as Precision Wellness, identified by Innova as one of the top influencing trends in 2025. Historically consumers managed their health and wellness by eliminating certain ingredients.

Beverage 183

Beverage 2001 Innovation 2025 183

Modern Restaurant Management

JANUARY 28, 2022

The answers to these questions will inform your company's brand, and your brand informs all your branding decisions. The layout should be influenced by your logo, too. Use social media to highlight your brand values, products, and menu and engage with your customers and influencers. What are the values of your brand?

Social Media 528

Social Media Small Business Advertising Food Order 528

Modern Restaurant Management

DECEMBER 4, 2023

With a virtual queuing system, notifications can be sent directly to the customer’s device to inform them of status updates, including unexpected reservation changes or the amount of time remaining until they’ll be seated. Reasonably, not knowing how long something is going to take causes unease for waiting patrons.

Customer Experience 506

Customer Experience Customer Service Technology Communication 506

Modern Restaurant Management

JUNE 24, 2022

Being impaired or under the influence of legal or illegal drugs or alcohol away from the Company or customer premises, if such impairment or influence adversely affects the employee’s work performance, the safety of the employee or of others, or puts at risk the Company’s reputation.

Food Safety 493

Food Safety Kitchen Safety Restaurant Law Equipment 493

Modern Restaurant Management

FEBRUARY 10, 2021

Working with the right social media influencers can therefore enhance your reputation. When approaching particular influencers, remember that knowledge and credibility carry a lot more weight in the gluten-free community than the number of followers an influencer has. Take to the Camera.

Marketing 452

Marketing Social Media Online Ordering Demo 452

Modern Restaurant Management

APRIL 14, 2022

At first glance, factors influencing where to grab a quick bite to eat may seem different from those behind buying a new pair of shoes. Yet they share a similar objective – influencing and serving customers wherever they are and with whatever they want. Associates who feel valued will make any customer interaction better.

Retail 474

Retail Customer Experience Online Ordering Point of Sale 474

Modern Restaurant Management

JUNE 21, 2023

The item's contribution to the bottom line will influence its category and therefore, its place on the menu: Stars : Menu items that are more popular and profitable than average. "Stars” To effectively engineer a menu, it is best to separate menu items into categories, and then measure their popularity and profitability.

Menu 450

Menu Influencer Design Food Order 450

Modern Restaurant Management

JANUARY 24, 2023

You can use this information to focus your online marketing efforts on the most efficient channels. Make sure that your contact information and business hours are updated regularly. This includes using the same logo, colors, and font on all digital assets and conveying the same information across different digital channels.

Social Media 493

Social Media Website Management SEO Customer Experience 493

Modern Restaurant Management

MARCH 23, 2020

This will give you the helpful, human touchpoint that influences brand loyalty in many consumers. Keep Employees Informed. Information relating to the virus is changing on a day-by-day basis, so your staff may need to alter their schedules to accommodate unforeseen circumstances. Restrict Hours.

Marketing 507

Marketing Back of House Employee Relations Social Media 507

Modern Restaurant Management

DECEMBER 17, 2024

It automatically extracts key order details—such as account information, location, and the orderer's name—regardless of how the order is submitted. In addition, using an AI Order Desk further streamlines the ordering process by capturing orders from multiple sources, including voicemail, text, email, or e-fax.

2025 419

2025 Loyalty Program Customer Experience Online Ordering 419

Modern Restaurant Management

FEBRUARY 18, 2022

Your website should be attractive and user friendly and include all relevant contact information, including in-house delivery. Promotional Branding : Collaborate with food bloggers and influencers for referral and promotion of your in-house restaurant. Offer Quality Services. Reward Reviews, Referrals, and Feedback.

Delivery 471

Delivery Marketing Email Marketing Social Media 471

Modern Restaurant Management

OCTOBER 15, 2020

To further reinforce the importance of search, Google recently shared that one in two restaurant visits is digitally influenced during their presentation at MUFSO 2019. Knowing what percent of your customers go directly to your site/app can help inform your retargeting efforts and loyalty rewards going forward.

Delivery 558

Delivery Social Media Loyalty Program Customer Service 558