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MRM Research Roundup: Mid-April 2020 Edition

Modern Restaurant Management

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features the dismal March restaurant sales, security, loyalty, trends and teen consumer behaviors. The top factor influencing the choice to buy alcoholic drinks with take out/delivery relates to ease and safety. Emotional Connection and Loyalty.

2020 491
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The Enduring Appeal of Signature Staples at QSRs and Beyond

Modern Restaurant Management

Effective brand storytelling helps to strengthen emotional brand connections, reinforcing brand loyalty. Whether it's a limited-time offer, a special discount or a loyalty program incentive, promotions provide an opportunity to showcase signature staples in a fresh light and attract new customers while rewarding loyal patrons.

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2024 Outlook: Restaurant Trends and Challenges, Part One

Modern Restaurant Management

The data collected will help create future strategies to identify customer preferences influencing a company's sales and marketing strategies. Looking specifically at 2024, AI's influence on restaurant payments is expected to grow, with applications such as predictive ordering and personalized promotions taking center stage.

2024 493
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MRM Research Roundup: Mid-November 2020 Edition

Modern Restaurant Management

More than 27 percent of Americans have not used cash to pay for food, beverages, merchandise, or services since Covid-19, and 77 percent will prefer contactless payments even after the pandemic ends. In fact, 44 percent Americans said convenience was the most important factor for ordering and paying for food and merchandise with their phone.

2020 402
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How to Open a Coffee Shop: The Ultimate Guide

7 Shifts

A common way for coffee shops to get financed is through business loan programs. Planned marketing strategies: Will you have a loyalty program? Keep in mind that every coffee shop is going to be different, influenced by its location, size, and target market. Shelving if you're selling merchandise like hats or t-shirts.

License 459
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How to Handle Temporary Restaurant Closure during COVID-19

7 Shifts

Consider things like merchandise sales, inventory sales, or private cooking lessons. You can point your restaurant staff towards monetary relief programs offered by the government and other organizations to help them stay afloat if your business closes. Stay tuned for 7shifts’ very own relief program!

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10 Ways Coffee Shops Can Make The Most Of Social Media

The Restaurant Times

Social media marketing software is a smart tool to enhance customer loyalty and engage with your regular clients while giving them information about timings, new flavours or combos, exciting discounts, and community events. Showcase Customer Loyalty Programs. Get Social Media Influencers Onboard. Source: ClassyWish.