Modern Restaurant Management

MAY 17, 2023

As one of the largest generations of consumers, they continually influence the ways restaurants innovate, and there are identifiable characteristics that differentiate Gen Z consumers from their older counterparts. Loyalty rewards don’t have to include discounts and coupons anymore.

Loyalty Program 474

Loyalty Program Mobile Ordering Social Media Online Ordering 474

Modern Restaurant Management

OCTOBER 4, 2021

Sit-down restaurant Red Robin, meanwhile, is another example of how branding and brand personality should influence everything about a restaurant, not just the logo design. This is a great marketing opportunity, since it gives you the chance to connect on a more meaningful level and build loyalty with your diners.

Marketing 474

Marketing Loyalty Program Social Media Online Ordering 474

Modern Restaurant Management

JUNE 17, 2024

But at the same time, 46 percent of Gen Z diners said they value deals and specials as a deciding factor in whether they choose to dine somewhere, which was a greater percentage than other generations. “This generation interacts with loyalty programs so often, what they want from these programs is different from other generations.”

Operations 473

Operations Loyalty Program Mobile Ordering Consumer Goods 473

Modern Restaurant Management

MAY 24, 2024

This stresses the need for customer retention programs. Today, customers find restaurant brands through influencers, social media, review sites, and multiple channels. Thus, loyalty programs are the best ROI-driven strategy for customer retention. This customer loyalty stays strong, negating the changing market landscape.

Loyalty Program 438

Loyalty Program Point of Sale Email Marketing Customer Experience 438

Modern Restaurant Management

OCTOBER 2, 2024

Operators know it’s becoming a crucial part of staying competitive to price-conscious customers as inflation and other macroeconomic factors influence spending habits. How can a brand develop a valuable value program that builds relationships and encourages people to come back even when prices change?

Loyalty Program 449

Loyalty Program Mobile Ordering Coupons Customer Experience 449

ChowNow

FEBRUARY 28, 2025

Phone orders are prone to human errormisheard items, incorrect addresses, and unclear special requests are all common issues with manual order taking. With your own online ordering system, you can collect emails, send promotions , and encourage repeat business with reward programs or special discounts.

Online Ordering 195

Online Ordering Ordering Email Marketing Mobile Ordering 195

The Rail

FEBRUARY 7, 2025

As a restaurant owner, you can capitalize on these trends by showcasing seasonal menu items, behind-the-scenes kitchen prep , chef interviews, clips of special events, and customer testimonials to provide an authentic glimpse into the restaurant operations that fosters trust. Special events make for good video content as well.

Serving 130

Serving Marketing Loyalty Program Social Media 130

Modern Restaurant Management

OCTOBER 6, 2022

Data reveals that bars with happy-hour programs had an average increase in revenue of 26 percent during happy hours. Happy hour promotions can help build brand loyalty and create a sense of community around your business. Make a Special Menu, Don't Include Everyday Things. Change Up Happy Hour Specials Every Week.

Loyalty Program 508

Loyalty Program Social Media Point of Sale Customer Experience 508

ChowNow

FEBRUARY 12, 2025

And it works 59% of respondents say marketing emails influence their purchase decisions. A well-timed email with a special offer, new menu item, or exclusive promotion can be the nudge they need to place another order. Boosts Repeat Business: Special promotions, loyalty rewards, and exclusive deals encourage guests to return.

Email Marketing 195

Email Marketing 2025 Marketing Online Ordering 195

ChowNow

FEBRUARY 7, 2025

Drive repeat business through loyalty programs, email campaigns, and promotions. Increase sales by promoting high-margin menu items and special offers. Targeted email campaigns, influencer partnerships, and limited-time offers can generate interest. Looking to promote new menu items?

Marketing 195

Marketing Email Marketing Social Media Loyalty Program 195

Modern Restaurant Management

AUGUST 8, 2022

With these tough times innovation is required and restaurants are seizing the opportunity to turn simple WiFi into valuable guest engagement and ultimately a competitive advantage to drive guest loyalty and provide immediate revenue growth. But traditional loyalty programs are antiquated. Personalization is even more impactful.

Social Media 468

Social Media Loyalty Program Email Marketing Point of Sale 468

Modern Restaurant Management

JULY 6, 2023

Without question the superior answer is a strategy and implementation that creates customized experiences, fosters strong connections, boosts guest engagement and significantly influences customer behaviors. By offering incentives and rewards, restaurants can encourage customers to join the program and willingly provide their data.

Seating 450

Seating Innovation Marketing Loyalty Program 450

7 Shifts

AUGUST 12, 2021

In that sense, make sure to double-check your NAP across the web to ensure its consistency and accuracy, as this directly influences your SEO ranking and search visibility. According to brightlocal , at least 87% of internet users are influenced by reviews and comments. Loyalty Rewards. Special Offers and Promotions.

Marketing 397

Marketing Email Marketing Loyalty Program Social Media 397

Modern Restaurant Management

MAY 16, 2023

By displaying menu items, offers, and specials on screens, QSR operators can effectively communicate with their customers and influence their purchasing decisions. Advertise New Products or Specials Digital signage is also a great way to advertise new products or specials.

Loyalty Program 391

Loyalty Program Advertising Seasonal Menu Customer Experience 391

The Rail

DECEMBER 2, 2024

Today, more than ever, restaurants are turning to custom-built apps to improve convenience, streamline operations, and foster customer loyalty. Building a food delivery app for your restaurant can help you expand your reach, streamline operations, and foster customer loyalty. If so, you’re not alone. The numbers speak for themselves.

Delivery 147

Delivery Food Loyalty Program Food Order 147

Modern Restaurant Management

OCTOBER 24, 2023

Surging prices have been top of mind for consumers for two years and counting, leaving restaurant leaders questioning how inflation might influence diners’ behavior and overall spending habits, including their usage of digital ordering and third-party delivery apps– both of which gained momentum during the pandemic.

Ordering 493

Ordering Online Ordering Loyalty Program Customer Experience 493

Modern Restaurant Management

JANUARY 9, 2020

Loyalty Program. Almost 70 percent of customers admitted that rewards or loyalty programs do influence their shopping decisions. Loyalty programs can, therefore, go a long way in enticing customers to come back to your cafe versus the competition. Social Media.

Marketing 366

Marketing Email Marketing Loyalty Program Social Media 366

The Eat Restaurant

MARCH 13, 2025

A restaurant referral program is essential for client acquisition, as 61% of diners trust recommendations from friends, family, and coworkers. Personal recommendations are more effective than influencers or review platforms, which only 22% and 15% of diners trust, respectively. Heres why it matters: 1.

Loyalty Program 78

Loyalty Program Reference Customer Experience POS 78

7 Shifts

JULY 30, 2021

Influencer Marketing. By partnering with influencers on either of these platforms, you'll be able to get your restaurant in front of a whole new audience. By partnering with influencers on either of these platforms, you'll be able to get your restaurant in front of a whole new audience. Loyalty programs.

Email Marketing 370

Email Marketing Social Media Loyalty Program Website Management 370

7 Shifts

AUGUST 12, 2020

Knowing they have a lunch special on Wednesdays is invaluable knowledge to have, and can inform your own decision making. Instagram influences menus, food presentation, and interior design, and it should be equally influential in your overall marketing strategy. Loyalty programs Who doesn’t love free stuff?

Marketing 418

Marketing 2020 SEO Loyalty Program 418

Modern Restaurant Management

MAY 5, 2021

In this edition of MRM Research Roundup, we have news on understanding customer loyalty, beverage insights, restaurant supply loyalty, the influence of discounts, the state of payments and the evolution of gift cards. Customer satisfaction has traditionally been the main driver of loyalty. The Value of Trust.

2021 490

2021 Coupons Loyalty Program Fast Casual 490

Modern Restaurant Management

DECEMBER 21, 2022

As mentioned before, this expands the need for loyalty programs, and also demands an agile technology stack that can go where customers are, as well as bring customers in. Loyalty will continue to get more personal and less transactional. Gamification will play a larger role in driving brand loyalty.

2023 419

2023 Loyalty Program Fast Casual Customer Experience 419

Modern Restaurant Management

JUNE 13, 2024

These timeless menu items have been meticulously crafted and perfected over the years, holding a special place in the hearts (and stomachs) of many. Effective brand storytelling helps to strengthen emotional brand connections, reinforcing brand loyalty. In the $387.5

Seasonal Menu 309

Seasonal Menu Loyalty Program Innovation Point of Sale 309

Modern Restaurant Management

FEBRUARY 18, 2020

A lot of places are also offering dine-in only specials or dishes that can only be ordered in-house. We’re going to see companies come to market with the ability to tap into their security systems and use facial recognition and audio, enabling them to: Identify customers and attach them to loyalty programs. Reduce theft.

Mobile Ordering 539

Mobile Ordering Front of House Customer Service Customer Experience 539

Modern Restaurant Management

APRIL 15, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features the dismal March restaurant sales, security, loyalty, trends and teen consumer behaviors. But as much of the story written during the month, it is really the last two weeks that require special attention. Emotional Connection and Loyalty.

2020 491

2020 Point of Sale Fast Casual Online Ordering 491

Goliath Consulting

AUGUST 24, 2023

These are the basics of local restaurant marketing to attract customers and cultivate loyalty. Moreover, encourage satisfied diners to leave positive reviews, as these can significantly influence new customers’ decisions. Implement a Loyalty Program Rewarding repeat customers is an excellent way to encourage customer loyalty.

Loyalty Program 195

Loyalty Program Marketing Email Marketing SEO 195

The Rail

AUGUST 28, 2024

By Nellia Melnyk, Contributor Relocating a restaurant to a new location is a serious event that, if not handled correctly, can negatively impact your business and customer loyalty. In this article, we will explore the key aspects that need to be taken into account to maintain and even increase customer loyalty when relocating a restaurant.

Loyalty Program 219

Loyalty Program Customer Service Social Media Customer Experience 219

The Restaurant Group

FEBRUARY 25, 2025

A simple beverage pairing suggestion or a special addition can significantly increase sales over time. Strengthens Customer Loyalty When guests receive personalized service, they return. Focusing on High-Profit Items Training programs should emphasize selling premium offerings. People love to try before they commit.

Loyalty Program 68

Loyalty Program Customer Experience Customer Service Email Marketing 68

The Restaurant Group

DECEMBER 1, 2024

It sets the stage for customer excitement, loyalty, and lasting buzz. Leveraging Existing Menu Items Before Transitioning Ease the shift by creating synergy between your current offerings and the new items: Feature Farewell Specials – Give your guests a chance to enjoy outgoing dishes one last time.

Menu 88

Menu Social Media Loyalty Program Seasonal Menu 88

Modern Restaurant Management

DECEMBER 21, 2020

We’ve also noticed the increased importance of loyalty programs at times like this. During the start of the pandemic, data show that sales from loyalty program customers dropped off more slowly and ultimately recovered faster than anonymous ones. Danny Turner, Global SVP of Creative Programming, Mood Media.

2020 493

2020 Kitchen Safety Food Safety Loyalty Program 493

Modern Restaurant Management

APRIL 20, 2021

. “Hospitality operators should be prepared to meet this demand — both from an operational and technological standpoint — to keep guests safe and provide the types of hospitality experiences that will foster long-term loyalty with customers. ” Optimism Is Returning. The Great Restaurant Restart. Paytronix Systems, Inc.,

2021 473

2021 Online Ordering Mobile Ordering Guest Recovery 473

Goliath Consulting

SEPTEMBER 7, 2023

Beyond basic information, include detailed menus, daily specials, and an events calendar. If a diner always orders vegan dishes, they should receive updates on vegan specials. Digital Loyalty Programs: Point, Click, Reward Digitize loyalty rewards to make the collection and redemption process seamless.

Marketing 195

Marketing SEO Email Marketing Mobile Ordering 195

Modern Restaurant Management

DECEMBER 4, 2020

Over one-quarter of respondents (27 percent) believe that a company's social distancing policies are among the most important characteristics when choosing a local business, roughly equal with the appearance of the store (28 percent), and above familiarity (21 percent) and loyalty (19 percent). To access the full report, click here.

Loyalty Program 364

Loyalty Program Online Ordering Consumer Goods Fast Casual 364

Modern Restaurant Management

JANUARY 2, 2024

The data collected will help create future strategies to identify customer preferences influencing a company's sales and marketing strategies. Looking specifically at 2024, AI's influence on restaurant payments is expected to grow, with applications such as predictive ordering and personalized promotions taking center stage.

2024 493

2024 Fast Casual Food Safety Insurance 493

The Restaurant Group

NOVEMBER 20, 2024

Building a community around your brand fosters loyalty. Collaborate with Influencers and Food Bloggers Partnering with local influencers and food bloggers can expand your reach. Offer Promotions and Discounts Implement Loyalty Programs Reward repeat customers with discounts or freebies.

Loyalty Program 78

Loyalty Program Customer Experience Social Media Customer Service 78

Modern Restaurant Management

JUNE 3, 2021

Fast and easy (56 percent) ties with coupons and deals (56 percent) for the top reasons consumers download apps followed by earn and track loyalty points (48 percent), easy payment options (43 percent), and to avoid long lines (40 percent). percent), special events (31.6 Apps are being downloaded for convenience and discounts.

2021 474

2021 Fast Casual Mobile Ordering Guest Recovery 474

Modern Restaurant Management

AUGUST 16, 2021

“We’ve taken the time to analyze our data, study the trends and influencing factors, and assess how 2020 continues to affect business diner behaviors in order to predict what might happen next,” says Alison Galik, CEO of Dinova. percent of 2019 sales by year-end. 3) Industry focus on healthcare and pharmaceuticals.

2021 450

2021 Guest Recovery 2019 Point of Sale 450