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‘Marketing Doesn’t Stop at Getting Customers in the Door’

Modern Restaurant Management

. “Every guest touchpoint–whether it’s a dine-in experience, an online order, or even a response to a review – can influence future business,” Mike Eng, Senior Director of Vertical Expansion at Klaviyo, told Modern Restaurant Management (MRM) magazine.

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MRM EXCLUSIVE: Personalized Promotions Must Line the Loyalty Path

Modern Restaurant Management

While overall interest in AI-driven restaurant features remains low, loyalty is increasingly influenced by personalized promotions, according to the Summer 2025 Consumer Trends Report from Provoke Insights in collaboration with Modern Restaurant Management (MRM) magazine.

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How Better Cooking Oil Management Enhances Efficiency and Reduces Costs

Modern Restaurant Management

To learn more about how cooking oil management can help with this goal, Modern Restaurant Management (MRM) magazine reached out to John Michals, COO of Filta Environmental Kitchen Services. At this time of year, restaurant operators often search for ways to be more efficient, reduce costs and be more profitable.

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Balancing Dining Experiences with Cost-Conscious Strategies

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine asked Zabaneh to elaborate on best practices restaurant operators should put in place now. Key influences include limited-time offers (81 percent), MICHELIN Stars (50 percent), and social media (67 percent decide where to eat via social platforms).

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Merch with a Mission: Creating Brand Ambassadors

Modern Restaurant Management

" That's what Jason Cortellesso, Partner & Creative Director at Sport & Leisure , told Modern Restaurant Management (MRM) magazine when discussing the merch program at his latest estabilshment in East Greenwich, Rhode Island that is seeing people to line up before they open on drop days to get their hands on the items.

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‘Miami Is a Panoply of International Peoples, Culture, and Cuisine Making it an Ideal Mecca for the Food Scene in Franchise Development’

Modern Restaurant Management

Miami-based brand I Heart Fries teamed with Artist, Athlete, Activist, Celebrity Influencer Dylan Gonzalez to launch an international franchise expansion effort. To learn more about the plans for the growing brand, Modern Restaurant Management (MRM) magazine spoke with Araque and Gonzalez. Why you wanted to franchise.

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‘Coming to Your Restaurant Should be in Everyone’s Feed.’

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine asked Murray for her insights on how and why to change a restaurant’s concept, social media marketing, and more. This includes ensuring that an influencer is posting your food items on Instagram and TikTok or making a video about their experience.