Modern Restaurant Management

FEBRUARY 7, 2024

The Gen Z Influence This tasteful group of about 70 million Americans craves authenticity in every bite, from organic street foods to diverse global cuisines. Gen Z is keenly aware of what social media follows and they’re eager to see if the hype is real by showing up and trying new food experiences.

Social Media 197

Social Media Customer Experience Influencer Dine-in 197

Modern Restaurant Management

AUGUST 31, 2023

Build and Nurture Relationships with Local Media Local media decide what stories get published. To start building your relationship with the local media, have a good story to tell in the first place. So, once you have a date for your event, make sure you send out invites to the local media so they can cover it.

Social Media 154

Social Media Email Marketing Influencer Events 154

EATER

SEPTEMBER 18, 2024

Sometimes it’s happened at my own table (I work in food media after all). But two weeks later, in Kansas City, I ate dinner while an influencer a table over had his phone stand and ring light set up for the entire meal, shining across the dining room. I cannot abide by this. Or they see it as a temporary but necessary annoyance.

Social Media 137

Social Media Influencer 2024 Document 137

The Restaurant Times

MARCH 2, 2022

Since the inception of social media, food has often been a trending topic. When it comes to generating exposure for your food business, there are numerous social media platforms and Influencer Marketing activation options to explore. Food Influencing 101: How To Leverage Food Influencers.

Influencer 52

Influencer Marketing Social Media Food 52

7 Shifts

OCTOBER 22, 2019

In a social media-heavy world, the visual appeal of a restaurant has become more important than ever. Instagram is influencing menu offerings, restaurant design, and marketing strategies. With social media, we're able to reach people around the globe—it's so important.

Marketing 284

Marketing Social Media SEO Consumer Goods 284

Modern Restaurant Management

JANUARY 3, 2024

Let’s look at some of them: relaxing with a cup of coffee ordering food home strolling with a drink in the park holding a meeting hanging out with friends in the evening going to a concert taking photos for social media. A social media presentation is crucial. This serves as a demo version of a guest’s visit.

2024 208

2024 Social Media Customer Experience Events 208

7 Shifts

JULY 20, 2024

With over 5 billion people using social media globally, platforms like Facebook, Instagram, and TikTok have become necessary tools for businesses to reach customers. From introducing your restaurant to fulfilling orders, you can use social media to drive more traffic to your establishment, in-person and digitally.

Social Media 221

Social Media Customer Experience Seasonal Menu Customer Service 221

The Restaurant Times

NOVEMBER 5, 2021

Influencer marketing is proving to be indispensable for restaurant marketing in the new normal. Using a combination of alluring photos and videos of food, influencers work their magic to get their audiences to try out an outlet. For example, a mid-level influencer, who has 10-100k followers, may demand $250-$400 for their services.

Influencer 52

Influencer Marketing Food Social Media 52

Bingage

AUGUST 29, 2019

Influencer marketing : Well I hope it’s not a new term for you because when we talk about the term “marketing” social media and digital marketing is always on the top. Today 90% of youth is on social media. Table of Content – What is Influencer marketing? Why Influencer marketing is important?

Influencer 72

Influencer Marketing Social Media Advertising 72

7 Shifts

JUNE 16, 2024

These strategies can combine traditional restaurant advertising techniques like pamphlets, billboards, and radio promotions with modern ideas like running paid ads, advertising on social media, and collaborating with influencers. Customers today strongly believe in the importance of social responsibility. a boycott).

Marketing 195

Marketing 2024 Email Marketing Social Media 195

The Restaurant Group

NOVEMBER 20, 2024

Maintain Active Social Media Profiles Regularly post engaging content and interact with your followers. Utilize Social Media Marketing Share High-Quality Photos and Videos A picture is worth a thousand words, and a video even more. Source Ingredients Locally Support local producers and appeal to eco-conscious customers.

Loyalty Program 78

Loyalty Program Customer Experience Social Media Customer Service 78

The Restaurant Group

NOVEMBER 9, 2020

Restaurant-to-Consumer Social Media Engagement. If “a picture is worth a thousand words,” social media is to be thanked for taking Norwegian playwright Henrick Ibsen’s adage and using technology to digitally canvas the ether with multiple complex ideas, then framing them in a single image. Source: QSR. Source: QSR.

Social Media 164

Social Media Loyalty Program Customer Service Customer Experience 164

Modern Restaurant Management

JANUARY 10, 2023

Other social media platforms have rolled out vertical video formats to compete with TikTok, so you might as well use them. Developing a presence on multiple social apps helps users recognize your brand. Does Tik Tok provide a better opportunity than other social media? How does it differ?

Marketing 212

Marketing Social Media Small Business Cash Management 212

Modern Restaurant Management

MAY 17, 2023

Born between 1997 and 2012, Generation Z is a demographic known for being tech-savvy and socially conscious. As one of the largest generations of consumers, they continually influence the ways restaurants innovate, and there are identifiable characteristics that differentiate Gen Z consumers from their older counterparts.

Loyalty Program 189

Loyalty Program Mobile Ordering Social Media Online Ordering 189

Modern Restaurant Management

JANUARY 28, 2022

Source: Alt/Grub/Faction. Use Social Media to Promote Your Business. Ghost kitchens are a modern concept, so using modern promotional techniques like social media makes sense. Using social media to engage with your customers is also crucial to your brand’s success.

Social Media 211

Social Media Small Business Advertising Food Order 211

EATER

OCTOBER 29, 2024

Did the celebrity judges actually have the talent, technique, and sufficient awareness of the culinary traditions that inform the globally influenced dishes landing in front of them? Did bias find its way into the judging panel? It’s in the questionably harsh critiques of the traditional Korean dishes Lee chooses to cite as inspirations.

Social Media 101

Social Media Fine Dining Influencer Food Order 101

Open for Business

APRIL 25, 2023

Earned media value is a critical metric for any restaurant owner looking to understand their total marketing ROI. Earned media—when your restaurant appears on local news or OpenTable puts you on a list of best restaurants—always gives an owner the warm fuzzies but it may be worth more in hard dollars than you realize. You deserve it.

Social Media 78

Social Media SEO Email Marketing Influencer 78

Next Restaurants

APRIL 17, 2024

High-quality food photos and videos are the new currency of cravings, influencing where hungry customers spend their money. Massive reach: Tap into a global network of potential restaurant guests, with a significant portion being young adults who heavily rely on social media for purchasing decisions.

Social Media 126

Social Media Seasonal Menu Customer Experience Specials 126

The Rail

OCTOBER 10, 2024

Understanding What’s Driving the Demand for Sustainable Coffee Understanding changing food trends is about understanding what factors and influences are changing the perceptions and, therefore, behaviors of consumers and your guests. Ask questions on sourcing practice, environmental receptivity, and coffee farmer support.

Sustainability 52

Sustainability Dine-in Compost Consumer Goods 52

Modern Restaurant Management

OCTOBER 22, 2021

Seventy-two percent of people choose a restaurant based on comments and images shared by others on Facebook, according to a study by Social Media Monthly. Those stats demonstrate the power and influence of social media. You might also decide to create a custom landing page for visitors from social media.

Social Media 197

Social Media Advertising Events Customer Experience 197

Goliath Consulting

SEPTEMBER 7, 2023

Mastering Social Media: It’s More Than Just Food Pics While showcasing dishes is essential, it’s equally important to: Host interactive polls or quizzes. Influencer Marketing: The Modern Word-of-Mouth Influencers can drive a considerable amount of traffic. Writing about the local sourcing of your ingredients.

Marketing 78

Marketing SEO Email Marketing Mobile Ordering 78

Open for Business

MARCH 21, 2023

Social media: Word-of-mouth marketing includes organic social media mentions. User-generated content and influencer marketing campaigns are both types of word-of-mouth marketing. This can happen through social media or an email newsletter. Engage with your restaurant’s social media followers.

Marketing 78

Marketing Social Media Email Marketing Customer Experience 78

Perfect Daily Grind

AUGUST 16, 2022

There’s no doubt that seasonality plays an important role in influencing consumer behaviour. Holly tells me that colder weather influences the food and beverages that consumers order. “In Eve agrees, saying: “Social media is a helpful tool to see which coffee beverages create a buzz during autumn.”. Keeping it simple.

Design 157

Design Menu Seasonal Menu Social Media 157

Modern Restaurant Management

APRIL 17, 2020

. “Instagram-worthy” is a thing in the restaurant business and it’s not going away: who hasn’t snapped a photo of a drool-worthy meal to share on social media? Part of your social media marketing strategy might be stepping up your ‘gram game with careful attention to plating, and that’s smart.

Marketing 175

Marketing Social Media Fine Dining Customer Experience 175

Modern Restaurant Management

FEBRUARY 22, 2024

Through the campaign, the James Beard Foundation will support chefs by: Providing Communications Support The Foundation will equip chefs and culinary leaders with essential information, data, and media and advocacy training. This will include testimonial videos, social media campaigns, press engagements, and events.

Food Supply 110

Food Supply Leadership Social Media Education 110

ChowNow

APRIL 8, 2021

They’re ripe for use on social media, within marketing emails, and on your online ordering menu. Get more expert marketing tactics from our Restaurant Success team in our ebook, “The Ultimate Guide to Social Media for Restaurants.” ” Read the eBook. Plan for the best lighting. Garnish your dishes.

Equipment 148

Equipment Menu Social Media Email Marketing 148

The Restaurant Times

DECEMBER 8, 2021

Social Media. Social media, in this tech-savvy world, is a key asset when it comes to marketing campaigns. To reach people accustomed to their phones and highly active on social media, restaurant operators have started running interactive visual and text-based content for building brand awareness and conversion.

Social Media 52

Social Media Marketing Email Marketing Tip Distribution 52

Modern Restaurant Management

DECEMBER 10, 2021

Influencers like food bloggers and food critics have a loyal audience that trusts what they say and recommend. These influencers are considered experts on the issue of restaurants, and their verdict can be taken as a guarantee of great experience and even better food. Invite Food Critics and Bloggers. What happened to Snow’s BBQ?

Marketing 226

Marketing SEO Front of House Website Management 226

The Restaurant Group

JULY 25, 2024

Social media leverages this aspect of our nature to attract potential guests. They’re responsible for the entire experience, and can thus influence customers’ perception of service quality. A condensed menu will allow your crew to perfect the offerings and get dishes on the table faster, even during peak hours.

Hiring 78

Hiring Loyalty Program Website Management Cash Management 78

Perfect Daily Grind

APRIL 4, 2023

This helps to elevate the quality perception of your coffee, and shows that you’re going the extra mile [when sourcing].” He explains that most specialty coffee brands want to demonstrate that they source and purchase their products fairly and sustainably. Do we also know everything about the coffees we source?

Consumer Goods 144

Consumer Goods Sustainability Email Marketing Café 144

Social Hospitality

MAY 29, 2019

Social media strongly influences customer behavior. In fact, brands can be built on social media channels. Similarly, established brands use social media to build recognition and increase sales. The restaurant industry is heavily influenced by this trend.

Social Media 150

Social Media Marketing 2019 Compost 150

Bingage

DECEMBER 2, 2019

Source ) 2. Source ) 3. Source ) 2. Source ) 2. Source ) 4. Source ) 4. Source ) 5. 35% of diners said they are influenced by online reviews when choosing a restaurant. Source ) 4. Source ) 5. Source ) 5. Restaurant Social media Statistics.

Social Media 96

Social Media Online Ordering Employee Relations Sourcing 96

EATER

SEPTEMBER 11, 2024

Only recently has Doiron, who’s known across all social media platforms as @justine_snacks, acquired what she calls a “normal” kitchen. Doiron, while similarly successful, maintains a down-to-earth air; her audience wants a recipe provider, not a lifestyle influencer, she says. This is how Justine Doiron — 2.3

Food 95

Food Social Media Point of Sale Book 95

Perfect Daily Grind

JUNE 4, 2023

Nordic coffee culture has had a huge impact on specialty coffee around the world, with the wide-reaching influence of Scandinavian roasters on sustainable sourcing practices and roast profiles clearly evident in many markets. Back then, however, tea was much more popular than coffee – largely thanks to British colonial influence.

Influencer 128

Influencer Point of Sale Back of House Innovation 128

Hot Schedules

NOVEMBER 3, 2021

Wellness and ecological trends that gained popularity over COVID will continue in the post-pandemic world, meaning hotel recipe management practices will need to prioritize sourcing from local suppliers to meet these expectations. Source eco-friendly products where possible, and look at implementing onsite produce gardens and/or composting.

Hotels 148

Hotels 2022 Menu Tip Distribution 148

Modern Restaurant Management

JUNE 13, 2024

Consistency across all communication channels, from signage and advertising to social media and packaging, reinforces the unique selling points of a specific menu item, creating a cohesive brand experience that resonates with customers at every touchpoint.

Seasonal Menu 123

Seasonal Menu Loyalty Program Innovation Point of Sale 123

7 Shifts

JULY 16, 2021

Sourcing Equipment. Will you use social media marketing? Keep in mind that every coffee shop is going to be different, influenced by its location, size, and target market. Source: Smart Draw. Sourcing Equipment: Should You Buy, Lease, or Rent? Generate a buzz on social media. Obtain Funding.

License 459

License Hiring Equipment Small Business 459