Modern Restaurant Management

JANUARY 31, 2024

These genuine snapshots—when shared on social media—can help paint an authentic picture of your business, and create a powerful word-of-mouth effect. Create a social media campaign that prompts customers to share content related to your business.

Social Media 508

Social Media Email Marketing Influencer Customer Experience 508

Social Hospitality

DECEMBER 2, 2019

The Acai berry market ‘s fast growth has a lot to do with social media. Social media propelled this once little-known Brazilian native fruit onto the global scene. Social media propelled this once little-known Brazilian native fruit onto the global scene. billion people use social media daily.

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Modern Restaurant Management

FEBRUARY 25, 2022

Social media platforms will play just as significant a marketing role for restaurants in 2022. Facebook continues to dominate but is losing younger consumers rapidly, while Instagram continues to be the most important social platform for restaurants. The Influencer Question. Instead, look at macro-influencers.

2022 531

2022 Marketing Email Marketing Social Media 531

Modern Restaurant Management

DECEMBER 31, 2024

Elevated Snacking Redefining snacking with creative flair and global influence, tapas and shareable boards will evolve in new directions such as Middle Eastern-inspired mezze platters, top photo. Check out some of the insights driven by the social response below: Gen Z says ranch is overrated, but there’s a catch.

2025 450

2025 Beverage Fine Dining Guest Recovery 450

The Rail

APRIL 4, 2023

When it comes to video marketing for your restaurant on social media, there are a myriad of tips, tricks, topics, and trends that you can implement as soon as today in order to leverage your audience and turn it into a sea of loyal, cash-paying patrons. Create a video slideshow of all your seasonal dishes and special offers.

Social Media 264

Social Media Front of House Advertising 2022 264

Modern Restaurant Management

AUGUST 3, 2021

That means the digital experience is of the utmost importance as more consumers are accustomed to researching online, reading reviews and turning to social media for what’s new and hot in their area. Create and/or cultivate your social media presence as well. Build Social Proof. Keep it Fresh.

Customer Experience 539

Customer Experience Email Marketing Social Media Online Ordering 539

Modern Restaurant Management

NOVEMBER 29, 2023

This can be achieved through a variety of tactics, such as media coverage, influencer partnerships and social media campaigns. Responding to customer feedback on social media, offering personalized experiences and creating original events are all PR strategies for building an engaged customer base.

Social Media 493

Social Media Employee Relations Food Safety Customer Service 493

Goliath Consulting

JANUARY 1, 2020

With more than 79% of the US population now using Facebook, Instagram or Twitter 1 and users projected to increase to 257 million by 2023, restaurants can no longer afford not to invest in their social media presence. In fact, more than 63% of restaurants reported to have used social media to market their business in 2018 2.

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Social Media 2006 2016 Website Management 230

ChowNow

FEBRUARY 7, 2025

Increase sales by promoting high-margin menu items and special offers. Promotions, local SEO, and social media ads can help bring more people through your door. A strong social media presence, community partnerships, and local events can get your name in front of more potential customers.

Marketing 195

Marketing Email Marketing Social Media Loyalty Program 195

Modern Restaurant Management

APRIL 30, 2021

Prominently advertise your commitment to these safety and health guidelines in your social media page and website. If you run a restaurant focusing on pastries and confections, you may want to partner with an event organizer that specializes in birthdays. Enforce face-mask wearing for both employees and customers.

Marketing 568

Marketing Food Safety Social Media Small Business 568

Modern Restaurant Management

JANUARY 28, 2022

Your business name should make it immediately apparent what kind of cuisine you specialize in. You can display images and descriptions of your food and advertise special offers. Use Social Media to Promote Your Business. Using social media to engage with your customers is also crucial to your brand’s success.

Social Media 528

Social Media Small Business Advertising Food Order 528

Modern Restaurant Management

DECEMBER 10, 2021

Influencers like food bloggers and food critics have a loyal audience that trusts what they say and recommend. These influencers are considered experts on the issue of restaurants, and their verdict can be taken as a guarantee of great experience and even better food. Provide Free Meals on Special Occasions.

Marketing 567

Marketing SEO Front of House Website Management 567

Modern Restaurant Management

SEPTEMBER 16, 2020

If they have outdoor dining and require all of their staff to wear masks and gloves, practicing social distancing in the restaurant, they should prominently display those things everywhere. Lastly, put up a sign that says your restaurant is open and practicing social distancing. Doing these things accomplishes that and then some.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

Modern Restaurant Management

MAY 10, 2024

With 22 percent of Gen Zers having at least one immigrant parent and the unlimited access they have to the world through social media, this generation has grown up with more exposure to dynamic cultures; and that global perspective has influenced everything from fashion to food. Be in the right place at the right time.

Social Media 450

Social Media 2024 Seasonal Menu 2023 450

The Rail

FEBRUARY 7, 2025

As a restaurant owner, you can capitalize on these trends by showcasing seasonal menu items, behind-the-scenes kitchen prep , chef interviews, clips of special events, and customer testimonials to provide an authentic glimpse into the restaurant operations that fosters trust. Special events make for good video content as well.

Serving 130

Serving Marketing Loyalty Program Social Media 130

Modern Restaurant Management

JANUARY 3, 2024

Let’s look at some of them: relaxing with a cup of coffee ordering food home strolling with a drink in the park holding a meeting hanging out with friends in the evening going to a concert taking photos for social media. A social media presentation is crucial. This serves as a demo version of a guest’s visit.

2024 520

2024 Social Media Customer Experience Events 520

Modern Restaurant Management

MAY 28, 2021

Plus, using pictures of your restaurant and food on social media is a great way to get noticed and spark digital conversations. Consider the fact that nearly 50 percent of diners are influenced by social media. Optimizing your website and social media pages. Researching current marketing trends.

Social Media 546

Social Media Website Management Mobile Ordering Food Order 546

Modern Restaurant Management

SEPTEMBER 28, 2020

For more local restaurants, targeting communities through social media channels such as Facebook and Instagram can have a huge impact. This ultimately influences your menu choices, because you may find that leaving certain meals off the menu will allow you to minimize leftovers. Conduct a Competitive Analysis.

Operations 553

Operations Website Management Social Media Customer Service 553

Modern Restaurant Management

OCTOBER 6, 2022

Make a Special Menu, Don't Include Everyday Things. To do that, you can collaborate with your chef to come up with some happy hour specials that are both delicious and unique. So, it's important to make sure that your happy hour specials are truly appealing from the price point of view as well.

Loyalty Program 508

Loyalty Program Social Media Point of Sale Customer Experience 508

Modern Restaurant Management

JUNE 26, 2020

From share-worthy photos on Instagram to restaurant reviews on Facebook, social media platforms determine how the restaurants engage with the masses. Yes, not all videos and media platforms are the same – this is a lesson worth knowing. The latest tool to make a splash on the social media scene is TikTok.

Social Media 450

Social Media Entertainment Influencer Consumer Goods 450

Social Hospitality

JUNE 22, 2020

The image-based social network now has a revenue of approximately $6.84 To start out with any kind of social media for business, planning is key. If you run a special offer for a major event or national holiday, advertise it on Instagram well in advance. . Under the Influence. Plan Ahead. High Days and Holidays.

Marketing 440

Marketing Social Media Advertising Influencer 440

ChowNow

JANUARY 23, 2025

Social media Everyone is on social media , even if every person isnt on the same platform, so youll need to hit each of the major apps like: Instagram Facebook X (Twitter) TikTok Create a buzz with event pages, behind-the-scenes teasers, and countdowns to the big event.

Events 195

Events Seasonal Menu Social Media Customer Experience 195

Modern Restaurant Management

AUGUST 8, 2022

The key is that it’s not just one technology—it can be umbrella of integrated technologies working together to produce compelling results including WiFI, text messaging, email, and digital displays to leverage guest engagement and social media to the maximum. Drive Organic Social Media. Reward Loyal Customers.

Social Media 468

Social Media Loyalty Program Email Marketing Point of Sale 468

Modern Restaurant Management

JUNE 23, 2023

Are you trying to reach the after-work dinner crowd, leisurely weekend brunch groups, or families looking to celebrate a special occasion? Is your concept a fun dessert spot, do you provide an upscale dining experience, or do you specialize in authentic international cuisine? business park or neighborhood shopping plaza).

Franchise 450

Franchise Franchising Marketing Social Media 450

Modern Restaurant Management

JULY 3, 2024

Social media engagement is another powerful tool for connecting with your audience. Email marketing allows you to keep your restaurant top of mind by sending newsletters featuring new menu items, special offers, and upcoming events to customers who have opted in to receive updates.

SEO 489

SEO Website Management Online Ordering Mobile Ordering 489

ChowNow

FEBRUARY 12, 2025

Email marketing might not be as flashy as social media marketing, but for restaurants, its possibly the most effective way to stay connected with customers. Unlike social media platforms, where the algorithm overlords dictate who will and will not see your posts, emails go straight to your customers inboxeswhich they check daily.

Email Marketing 195

Email Marketing 2025 Marketing Online Ordering 195

Modern Restaurant Management

MAY 17, 2023

Born between 1997 and 2012, Generation Z is a demographic known for being tech-savvy and socially conscious. As one of the largest generations of consumers, they continually influence the ways restaurants innovate, and there are identifiable characteristics that differentiate Gen Z consumers from their older counterparts.

Loyalty Program 474

Loyalty Program Mobile Ordering Social Media Online Ordering 474

Goliath Consulting

AUGUST 16, 2023

In today’s technologically driven era, the restaurant industry is no stranger to the digital space’s influence. With social media platforms leading the charge, there has been a profound impact on how eateries connect with their patrons and curate dining experiences. Let’s dive in.

Social Media 195

Social Media Email Marketing Customer Experience Innovation 195

Modern Restaurant Management

FEBRUARY 10, 2021

Working with the right social media influencers can therefore enhance your reputation. When approaching particular influencers, remember that knowledge and credibility carry a lot more weight in the gluten-free community than the number of followers an influencer has.

Marketing 452

Marketing Social Media Online Ordering Demo 452

Social Hospitality

NOVEMBER 22, 2019

The Acai berry market ‘s fast growth has a lot to do with social media. Social media propelled this once little-known Brazilian native fruit onto the global scene. Social media propelled this once little-known Brazilian native fruit onto the global scene. billion people use social media daily.

Social Media 222

Social Media Influencer 2009 2010 222

Modern Restaurant Management

OCTOBER 4, 2021

Sit-down restaurant Red Robin, meanwhile, is another example of how branding and brand personality should influence everything about a restaurant, not just the logo design. Manage Social Media. More consumers are looking to interact with brands on social media platforms. Make Your Specials Really Special.

Marketing 474

Marketing Loyalty Program Social Media Online Ordering 474

ChowNow

JANUARY 23, 2025

Personalize the Customer Experience Dale Carnegie, author of How to Win Friends and Influence People , once said: A persons name is, to that person, the sweetest, most important sound in any language. For more expert tips, check out our article on social media marketing for restaurants. Absolutely.

2025 195

2025 Loyalty Program Operations Email Marketing 195

Modern Restaurant Management

NOVEMBER 20, 2019

Well, just like with organic produce farming, organic online growth is the type of growth that happens without the aid of human-made external influences. You can guess what they are searching for too; social media platforms, communication accounts, leisure and entertainment options (and that includes restaurants!).

Social Media 335

Social Media Mobile Ordering Online Ordering Influencer 335

Modern Restaurant Management

AUGUST 31, 2023

They may even promote these special events for free via word of mouth. Build and Nurture Relationships with Local Media Local media decide what stories get published. To start building your relationship with the local media, have a good story to tell in the first place. Influencers have thousands to millions of followers.

Social Media 385

Social Media Email Marketing Influencer Events 385

Modern Restaurant Management

APRIL 15, 2022

Instagram has become one of the most popular social media platforms for marketing. Collaborate with Food Bloggers and Influencers. Collaborations with influencers are an excellent way to increase your Instagram discoverability and engagement. On such occasions, social media activity is also often at its peak.

Marketing 493

Marketing Influencer Social Media Food Supply 493

Modern Restaurant Management

AUGUST 2, 2024

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features news of LTO impact, influencer impact and no-show fees. Another 25 percent said they were investing in special events and one-off promotions, and 24 percent said they were prioritizing takeout and delivery operations. LTO Impact A new Placer.ai

Influencer 251

Influencer Pricing 2024 Social Media 251

Modern Restaurant Management

MARCH 23, 2020

Another possible marketing technique is to create a special pre-fixed menu that appeals to both adults and children. For example, if you’re a pizza joint, offer a remote pizza making class online or on social media where people can connect with you and your cuisine from the comfort of their own home.

Marketing 507

Marketing Back of House Employee Relations Social Media 507