Modern Restaurant Management

JULY 3, 2024

Ensure that your site is intuitive and easy to navigate, with clear menus, contact information, and reservation options readily accessible. The Pitfalls of SEO Deception While implementing effective website strategies is vital, restaurateurs must also be vigilant against the deceptive tactics employed by unscrupulous SEO providers.

SEO 489

SEO Website Management Online Ordering Mobile Ordering 489

Modern Restaurant Management

OCTOBER 30, 2023

What Is Restaurant SEO? When people talk about restaurant SEO, what they’re actually referring to is “local SEO.” ” First, let’s define SEO—then we’ll cover local SEO. Local SEO is like regular SEO, but its goal is to focus on a specific area.

SEO 486

SEO Website Management Online Ordering Information 486

7 Shifts

NOVEMBER 24, 2024

Aside from improving restaurant customer experience , market research also helps you make informed decisions about location, pricing, and marketing strategies. Clear goals help you focus your efforts and gather the right information. With firsthand information, you can make better decisions about your overall restaurant strategy.

Marketing 370

Marketing Social Media SEO Customer Service 370

Modern Restaurant Management

NOVEMBER 22, 2019

While SEO is most-often associated with keywords and content, site design does play a role in searchability. If your pages contain useful information, their content will attract many visitors and entice webmasters to link to your site. Have a Logical, Fast and Mobile-Friendly Website. This is the single most important thing to do.

SEO 349

SEO Social Media Email Marketing Customer Experience 349

Modern Restaurant Management

DECEMBER 23, 2024

Reviews are a key to ensuring new customers keep walking through your doors and legions of SEO experts are focused on ranking your website higher on Google Search Results and becoming Local SEOs to rank your Restaurant higher on Google Maps.

2025 308

2025 SEO Social Media Front of House 308

ChowNow

FEBRUARY 13, 2025

Customers are left scrolling through outdated posts trying to find relevant information, becoming more irritated by the moment. Make It Easy for Customers to Find You (SEO Benefits) When people search for a restaurant, theyre not scrolling through Instagramtheyre turning to Google. Another great benefit? Owning your customer data.

Social Media 195

Social Media Online Ordering SEO Email Marketing 195

Modern Restaurant Management

DECEMBER 10, 2020

Keeping websites up to date with fresh content and complete restaurant information including menus, hours of operation, and address can improve SEO (Search Engine Optimization). Focusing on local SEO. Local SEO is an effective digital marketing strategy that can increase the visibility of a restaurant in local search results.

Marketing 563

Marketing Social Media SEO Website Management 563

ChowNow

JUNE 20, 2024

That’s where SEO for restaurants comes in and can be incredibly important. SEO can feel incredibly technical and overwhelming, especially if it’s new to you, but this beginner’s guide will help you get started. What is SEO? Why is SEO for restaurants so important?

SEO 195

SEO Social Media Website Management Mobile Ordering 195

Modern Restaurant Management

JUNE 29, 2021

Using SEO-friendly keywords to boost your patriotic messages is also important so that your restaurant’s website ranks higher in search engines and diners can find you online. Implement SEO Strategies. Having an effective SEO strategy around the 4th of July is just as important. Consider a Small Advertising Campaign.

Social Media 530

Social Media SEO Email Marketing Seasonal Menu 530

ChowNow

FEBRUARY 28, 2025

The next step to optimizing your online presence is to take advantage of SEO so more customers find you. Leverage Local SEO to Get Found Local SEO (search engine optimization) is how customers in your local area find you online. Here are two ways to make a big impact on your local SEO.

2025 195

2025 Email Marketing Social Media Loyalty Program 195

Modern Restaurant Management

FEBRUARY 25, 2022

Having a website, learning even a little about search engine optimization (SEO), and filling out your Google My Business (GMB) template should all be something you already have in place. It needs to be visible to casual browsers who simply won’t take the time to download information that should be easily accessible.

2022 531

2022 Marketing Email Marketing Social Media 531

Modern Restaurant Management

JANUARY 24, 2023

When your website has tons of quality backlinks, its SEO strategy gets a boost, and your pages start showing up on the first page of search results. You can use this information to focus your online marketing efforts on the most efficient channels. Make sure that your contact information and business hours are updated regularly.

Social Media 493

Social Media Website Management SEO Customer Experience 493

Modern Restaurant Management

DECEMBER 10, 2021

Make Use of Local SEO and Content Marketing. When your customers are looking for somewhere to eat, they type what they want into Google to get the information they need. This information includes your location, hours of operation, menu, and reviews. How much do you spend on creating your website and promoting it online?

Marketing 567

Marketing SEO Front of House Website Management 567

Modern Restaurant Management

OCTOBER 1, 2022

Most prospects use Google search to find a local restaurant, so make SEO optimization a priority. SEO (search engine optimization) covers strategies to improve the website positions in search results. Include such information in the footer to appear wherever visitors go on the website and make a dedicated page with contact details.

Marketing 508

Marketing Email Marketing Social Media SEO 508

ChowNow

FEBRUARY 12, 2025

Staying on top of industry trends can help you make informed marketing decisions. SEO Best Practices for Restaurants : Search engine optimization (SEO) helps your restaurant show up in top online search results, displaying your website to more customers. Use analytics tools to make informed decisions.

2025 195

2025 Marketing Email Marketing Operations 195

Modern Restaurant Management

FEBRUARY 12, 2024

To prevent issues down the road, it's best to make sure you speak with your attorney to have all the necessary information. If a domain name is lost, the valuable search engine optimization (SEO) associated with it is erased. Part of what you’re paying for when purchasing a restaurant is the brand reputation and web history.

Social Media 454

Social Media SEO Online Ordering Website Management 454

Modern Restaurant Management

FEBRUARY 1, 2021

If nothing else, 2020 clearly demonstrated that restaurants need to start utilizing social media influencers more strategically, giving the spotlight to their core values, and incorporating SEO practices into any and all online copy. Jump on the SEO Bandwagon. Here are our recommendations: Utilize the Right Social Media Influencers.

2021 539

2021 SEO Marketing Social Media 539

Social Hospitality

AUGUST 11, 2023

Implementing a solid SEO strategy may not be the heart of a good restaurant, but it certainly can help. Here are some SEO practices for restaurants to boost their digital presence and attract customers. One of the key advantages of SEO for a restaurant business is the ability to stand out in local searches. By localizing it.

SEO 195

SEO Social Media Reservations Online Ordering 195

7 Shifts

AUGUST 12, 2020

Complete a competitor analysis This will not only inform decisions such as pricing and menu ideas—but it can serve as inspiration too. Knowing they have a lunch special on Wednesdays is invaluable knowledge to have, and can inform your own decision making. One key aspect of your website is search engine optimization (SEO).

Marketing 418

Marketing 2020 SEO Loyalty Program 418

Modern Restaurant Management

NOVEMBER 22, 2021

Recent marketing research shows people now trust customer reviews and recommendations more than advertising, and surveyed marketers attributed a combined 58 percent of new customers to search engine optimization (SEO), online reputation and referrals. Listings are vital for guests who search online for places to dine out.

Sustainability 568

Sustainability Guest Recovery Customer Experience SEO 568

Modern Restaurant Management

JUNE 10, 2020

Maintaining your social media, SEO and blogging efforts represent the bare minimum needed to remain relevant in your customer’s eyes. Reassess your SEO strategy and see where improvements can be made. Reassess your SEO strategy and see where improvements can be made. Work on Your Website.

Hospitality 518

Hospitality Marketing Social Media SEO 518

7 Shifts

OCTOBER 28, 2024

How to calculate your restaurant customer acquisition cost (CAC) As a business owner, understanding CAC is important if you want to make informed decisions about your marketing investments. Social media, SEO, and word-of-mouth are powerful tools for attracting new customers without spending a fortune.

Loyalty Program 195

Loyalty Program Fast Casual Social Media Email Marketing 195

Modern Restaurant Management

NOVEMBER 7, 2023

If you’re not marketing yourself online or devising a powerful local search engine optimization (SEO) strategy, how are they going to find you? Restaurant operators should focus on real-time engagement, staying informed about platform updates, and leveraging these tools to enhance their brand messaging and customer engagement.

Marketing 508

Marketing Social Media SEO Front of House 508

Next Restaurants

AUGUST 5, 2021

Since people nowadays take YouTube as one of the major information sources online, having a channel about your restaurant will help you reach out to a broader audience. This article will delve into how to optimize SEO for your restaurant’s YouTube channel. Use these SEO tips for the YouTube channel above. Conclusion.

SEO 177

SEO Social Media Online Ordering Email Marketing 177

Restaurant365

MARCH 4, 2022

Search Engine Optimization, or SEO, is a great way to increase your revenue by growing your customer base with patrons who may not have otherwise found your restaurant. Search Engine Optimization, or SEO, is a great way to increase your revenue by growing your customer base with patrons who may not have otherwise found your restaurant.

SEO 156

SEO Email Marketing Website Management Consumer Goods 156

Modern Restaurant Management

FEBRUARY 12, 2021

Your restaurant website needs to help your guests find you online, inform them about your menu and, possibly, help them reserve a table or order a delivery directly from you. Make your contact information visible. Keep your guests informed at all times and reassure them that it’s safe to visit your restaurant.

Design 520

Design Online Ordering Mobile Ordering Reservations 520

ChowNow

FEBRUARY 7, 2025

This will make your budget strategic and sustainable, allowing you to make smart, informed decisions. Promotions, local SEO, and social media ads can help bring more people through your door. Fully understanding your restaurants financial landscape means youre prepared for the months ahead. Are you trying to increase foot traffic?

Marketing 195

Marketing Email Marketing Social Media Loyalty Program 195

Modern Restaurant Management

OCTOBER 15, 2020

As marketplaces and your competitors continue to invest in SEM and SEO you may be losing upwards of 60 percent of search traffic and paying commissions on a larger percentage of orders. Knowing what percent of your customers go directly to your site/app can help inform your retargeting efforts and loyalty rewards going forward.

Delivery 558

Delivery Social Media Loyalty Program Customer Service 558

Modern Restaurant Management

JULY 19, 2024

This new function highlights how essential it is that business owners keep their information updated on Google and other sites so that they can be discovered by searchers for the right terms. Ensuring your information is updated and your brand is communicated on every relevant channel is the key to a winning digital strategy.

Customer Experience 492

Customer Experience SEO Customer Service Take-out 492

7 Shifts

OCTOBER 9, 2020

After all, intuitive design and up-to-date information can turn a website visitor into a paying customer. Use these notes to inform your website's aesthetic and functionalities. Include essential information like the restaurant's address, hours, and phone number. How to build your restaurant’s website. Online ordering - Ditto.

Design 397

Design Online Ordering Social Media Mobile Ordering 397

Modern Restaurant Management

OCTOBER 10, 2023

Prioritizing Data Security and Privacy Safeguarding the security and confidentiality of customer information is of utmost importance when data breaches are widespread. Techniques like content marketing, SEO optimization, and social media campaigns can work wonders when applied correctly.

Loyalty Program 486

Loyalty Program Franchise Franchising Social Media 486

Modern Restaurant Management

AUGUST 12, 2024

Surface Actionable Data and Insights One of the best use cases of AI in the restaurant industry relates to the real-time data and insights surfaced by the technology which can help restauranteurs make more informed decisions. The technology not only can create content but also optimize it for SEO purposes to help target customers.

Audits 449

Audits Back of House Employee Relations SEO 449

7 Shifts

AUGUST 12, 2021

One option is to include important information like your company name and phone number at the top of your page. If we consider Google, having such information on your website helps it appear in geo-targeted searches. However, local SEO is only one aspect of location-based marketing. Local Community Marketing.

Marketing 397

Marketing Email Marketing Loyalty Program Social Media 397

Modern Restaurant Management

OCTOBER 31, 2019

Focus on SEO. SEO, which stands for search engine optimization, is the practice of receiving top results on Google, Bing or Yahoo for specific keyword phrases. A few initial steps before you contact an SEO company include: Defining your niche (i.e. If you want to ensure that your restaurant is busy SEO is a win, win.

SEO 318

SEO Social Media Email Marketing Point of Sale 318

Modern Restaurant Management

JUNE 23, 2023

Understand Your Audiences As a franchise restaurant brand, you have multiple audiences, and they are all looking for very different information. Relevant: For a story to be effective, it must convey timely information your audience wants and needs. Let’s talk about how to tell your story.

Franchise 450

Franchise Franchising Marketing Social Media 450

Modern Restaurant Management

FEBRUARY 7, 2020

One way to do this is to use specialist SEO tools, like SEMrush or Google Keyword Planner, to work out which words and phrases get the most search. A user-friendly site is one that looks great, is well structured, has a clear menu system so users can find the information they need, and loads quickly.

Mobile Ordering 361

Mobile Ordering SEO Customer Experience Online Ordering 361

Modern Restaurant Management

OCTOBER 4, 2021

These are usually the first results that come up when a business is searched for, so it’s vital that the information is correct. This means making sure there are links to the website and menu, and ensuring that the phone numbers and address information are all up to date. Start a Food Blog.

Marketing 474

Marketing Loyalty Program Social Media Online Ordering 474