Modern Restaurant Management

OCTOBER 30, 2023

What Is Restaurant SEO? When people talk about restaurant SEO, what they’re actually referring to is “local SEO.” ” First, let’s define SEO—then we’ll cover local SEO. Local SEO is like regular SEO, but its goal is to focus on a specific area.

SEO 486

SEO Website Management Online Ordering Information 486

Modern Restaurant Management

DECEMBER 23, 2024

Reviews are a key to ensuring new customers keep walking through your doors and legions of SEO experts are focused on ranking your website higher on Google Search Results and becoming Local SEOs to rank your Restaurant higher on Google Maps. You need to actively manage your reviews as a cornerstone of your business strategy.

2025 308

2025 SEO Social Media Front of House 308

Modern Restaurant Management

DECEMBER 10, 2020

Some of these strategies include: Optimizing the Website. Optimizing restaurant websites is an important part of driving sales in any business climate but is critical in the pandemic environment. Optimized websites have a clean, uncluttered, navigable design and, most importantly, are Google-friendly. Focusing on local SEO.

Marketing 563

Marketing Social Media SEO Website Management 563

Modern Restaurant Management

JANUARY 24, 2023

In the digital age, online reputation management is critical for business success. This creates the necessity for restaurant reputation management strategies to amplify positive reputation while downplaying negative criticism. ORM increases your website’s authority. Here’s how you can hit the ground running.

Social Media 493

Social Media Website Management SEO Customer Experience 493

Modern Restaurant Management

FEBRUARY 25, 2022

Having a website, learning even a little about search engine optimization (SEO), and filling out your Google My Business (GMB) template should all be something you already have in place. Build and Optimize Your Website. If you do already have a website, you need to ensure it loads quickly and is easy to navigate.

2022 531

2022 Marketing Email Marketing Social Media 531

Modern Restaurant Management

DECEMBER 10, 2021

You can then use these photos on your menu, Instagram and Facebook page, website, and other listing platforms that feature your restaurant. Make Use of Local SEO and Content Marketing. How much do you spend on creating your website and promoting it online? Let the pictures speak a thousand words. Create a Conversation Trigger.

Marketing 567

Marketing SEO Front of House Website Management 567

ChowNow

FEBRUARY 12, 2025

Between online reservations, third-party delivery apps, and direct ordering from your website, digital interactions often happen before a guest ever steps through your doors. Staying on top of industry trends can help you make informed marketing decisions. Heres how to make the most of your digital presence: Optimize your website.

2025 195

2025 Marketing Email Marketing Operations 195

Modern Restaurant Management

FEBRUARY 12, 2024

Beyond the brick and mortar, there are many digital assets to manage during the transition phase. To prevent issues down the road, it's best to make sure you speak with your attorney to have all the necessary information. If a domain name is lost, the valuable search engine optimization (SEO) associated with it is erased.

Social Media 454

Social Media SEO Online Ordering Website Management 454

ChowNow

JUNE 20, 2024

That’s where SEO for restaurants comes in and can be incredibly important. SEO can feel incredibly technical and overwhelming, especially if it’s new to you, but this beginner’s guide will help you get started. What is SEO? Why is SEO for restaurants so important?

SEO 195

SEO Social Media Website Management Mobile Ordering 195

Modern Restaurant Management

NOVEMBER 7, 2023

If you’re not marketing yourself online or devising a powerful local search engine optimization (SEO) strategy, how are they going to find you? Prioritize Building and Managing Your Website There’s a new trend where restaurants are opening locations without creating a website.

Marketing 508

Marketing Social Media SEO Front of House 508

Modern Restaurant Management

JUNE 10, 2020

A pandemic of this magnitude may not have been something they considered when they wrote their crisis management plan. Maintaining your social media, SEO and blogging efforts represent the bare minimum needed to remain relevant in your customer’s eyes. Work on Your Website. Many may not have even had such a plan.

Hospitality 518

Hospitality Marketing Social Media SEO 518

7 Shifts

OCTOBER 9, 2020

This rise in digital interactions has made it critical for restaurants to have well-designed websites. After all, intuitive design and up-to-date information can turn a website visitor into a paying customer. In this ultimate restaurant website design guide for beginners, you’ll learn: How to prepare for a website makeover.

Design 397

Design Online Ordering Social Media Mobile Ordering 397

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Keegan Brown, Marketing Manager Easy On Hold & Brand Music. What’s working right now: Hours should be updated everywhere: Facebook, google my business, yelp, your website, etc.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

7 Shifts

OCTOBER 28, 2024

How to calculate your restaurant customer acquisition cost (CAC) As a business owner, understanding CAC is important if you want to make informed decisions about your marketing investments. You can also integrate your restaurant's POS system with customer relationship management (CRM) software to better understand your customer base.

Loyalty Program 195

Loyalty Program Fast Casual Social Media Email Marketing 195

7 Shifts

OCTOBER 22, 2024

To do so, you must have an optimized website and engaging social media profiles. Build a mobile-friendly restaurant website In 2024, roughly around 63% of all web traffic came from mobile devices. If your website isn’t optimized for mobile, you could be losing out on potential customers.

Book 195

Book Marketing Email Marketing Social Media 195

7 Shifts

AUGUST 12, 2021

Is your website optimized, and does it provide a good user experience? Assume a customer discovers your website but cannot identify where you are located or how to contact you. One option is to include important information like your company name and phone number at the top of your page. Practical Website Design.

Marketing 397

Marketing Email Marketing Loyalty Program Social Media 397

7 Shifts

OCTOBER 23, 2020

Did you know that three in four customers will visit a restaurant's website before dining at that restaurant? Here's the good news: restaurant website builders are making it easier than ever to create an online presence for your business. Restaurant website builders make your website easy to update and maintain.

Website Management 370

Website Management Online Ordering Hiring SEO 370

Restaurant365

MARCH 4, 2022

Don’t leave it to chance that search engines will automatically return your website when a search is conducted. Search Engine Optimization, or SEO, is a great way to increase your revenue by growing your customer base with patrons who may not have otherwise found your restaurant. By increasing your SEO. Solicit reviews.

SEO 156

SEO Email Marketing Website Management Consumer Goods 156

Modern Restaurant Management

OCTOBER 4, 2021

Manage Social Media. But just as important as starting your own social media account is claiming and managing the pages for the restaurant on Yelp, Google, and other similar sites. These are usually the first results that come up when a business is searched for, so it’s vital that the information is correct.

Marketing 474

Marketing Loyalty Program Social Media Online Ordering 474

Social Hospitality

MARCH 27, 2020

With this information in hand, you might be able to predict what’s coming next. Hilton Hotels had to furlough much of its staff and has set up a website for those employees to find work. Take advantage of campaign management software to schedule these posts ahead of time and keep your messaging aligned.

Hospitality 454

Hospitality Marketing Travel Hotels 454

7 Shifts

OCTOBER 17, 2019

While Instagram in particular has taken the food and restaurant communities by storm, it’s still important to have a website to serve as your restaurant’s official home on the internet. Fortunately, website design platforms like WordPress, Squarespace, and Wix are lowering the barrier to entry to web design. Not convinced?

Demo 240

Demo Website Management Online Ordering SEO 240

Modern Restaurant Management

JULY 20, 2022

consumers have used the internet to find information about local businesses more than once a week. The right partner should be able to employ all the local search-specific tools and content management solutions that exist today. In fact, according to a 2022 survey from BrightLocal , 78 percent of U.S.

Advertising 474

Advertising Consumer Goods Transportation Retail 474

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. Your marketing plan is a central place that outlines and informs your marketing strategy. Restaurant owners and operators wear a lot of hats. You need a marketing plan.

Seating 221

Seating Email Marketing Marketing SEO 221

7 Shifts

MAY 23, 2024

This is a restaurant revenue management strategy that can help ensure optimal ingredient usage and prevent over-portioning. It can also be a great step to creating more accurate inventory management! You want to focus your SEO efforts on targeting people around your area, a.k.a.

Social Media 195

Social Media Loyalty Program Email Marketing Seasonal Menu 195

Goliath Consulting

SEPTEMBER 28, 2021

Google My Business enables you to manage and optimize your Business Profile on Google. 1 It also allows you to use Google My Business listings and advanced SEO tools. Furthermore, Google My Business is often the first place most customers go to look for information about a company. What is Google My Business (GMB)?

SEO 195

SEO Website Management Food Safety Customer Service 195

7 Shifts

AUGUST 18, 2024

Specialty bars focus on a particular type of drink or theme, such as wine bars or cigar bars, but can be much more expensive to manage. Hiring a Strong Team You'll need a manager, bartenders, waiters, and security. Google/Website marketing You have all the things that are required of you to make the bar look appealing.

Bar 370

Bar License Email Marketing Customer Service 370

Indoor Media

AUGUST 1, 2020

Creating and claiming auto repair local listings can have a significant impact on your shop’s local SEO. In just one week, you can put your business on the map (literally and figuratively) by tackling the online directories that pack the most local SEO punch. Your NAP plays an essential role in your local SEO strategy.

SEO 147

SEO Social Media Website Management Customer Service 147

Next Restaurants

SEPTEMBER 4, 2024

However, it’s not just about collecting reviews; it’s also about managing them. A well-maintained blog can drive organic traffic to your website by providing engaging content such as recipes, cooking tips, and behind-the-scenes stories. This content improves your SEO and positions your restaurant as an industry authority.

SEO 122

SEO Online Ordering Customer Experience Website Management 122

7 Shifts

AUGUST 26, 2024

62% of consumers use the search engine to find restaurants, while 51% cite it as the best tool to get more information on a dining establishment, so you should maximize your online presence. However, SEO is no longer enough due to high competition in the food industry.

Seasonal Menu 195

Seasonal Menu Customer Service Website Management Online Ordering 195

ChowNow

SEPTEMBER 9, 2024

Investing in an automated marketing solution, like ChowNow’s automated email marketing, can help keep expenses predictable and manageable. Automated marketing partnerships like ChowNow’s email suite help keep your marketing expenses predictable and easy to manage.

Marketing 195

Marketing Email Marketing Social Media Loyalty Program 195

Modern Restaurant Management

OCTOBER 9, 2024

To learn more about how restaurants can optimize and create craveworthy catering menus, Modern Restaurant Management (MRM) magazine reached out to Michelle Smart, Chief Customer Care Officer at ezCater, for real-world examples and tips. Restaurants require different menus, operations, and technology to manage their catering business.

Catering 221

Catering Dietary Restrictions Seasonal Menu Tip Distribution 221

Indoor Media

AUGUST 5, 2020

While few would argue that an auto shop website isn’t necessary, the range of what qualifies as a “website” is pretty broad. Whichever route you choose to take, be it build your own or hire a professional, here’s a checklist to help you create an effective, traffic-driving auto shop website. Choose a Website Builder.

SEO 117

SEO Website Management Customer Service Advertising 117

Web Diner

FEBRUARY 14, 2025

These voice assistants pull information from your digital presence to answer questions like “Where can I get pizza delivery near me?” Voice assistants look for specific signals to determine which restaurants to recommend: First, they check if your business information is consistent across all platforms.

Audits 65

Audits Online Ordering Website Management SEO 65

SpotOn

AUGUST 12, 2024

What is local SEO? Before discussing the best ways to optimize your business pages, let's first talk about using local SEO, or local search engine optimization , to boost your ranking on Google. With strong local SEO, your business profile will be matched with users exploring relevant searches.

SEO 98

SEO Social Media Website Management Customer Service 98

SpotOn

MAY 1, 2024

To get some extra recognition online, restaurants can complete a few simple changes to their website and Google Business Profile to improve how guests discover their business online. This process is known as optimizing for local SEO (search engine optimization). What exactly is search engine optimization (SEO)?

SEO 52

SEO Definition Online Ordering Website Management 52

7 Shifts

JUNE 16, 2024

Restaurant marketing strategies combine online and offline techniques to help managers create a strong brand identity, attract new customers, retain old diners, promote their restaurants, and ultimately increase revenue. Not only that, 34% of consumers choose where to dine based on peer-reviewed websites.

Marketing 195

Marketing 2024 Email Marketing Social Media 195

Indoor Media

JULY 27, 2017

But, how can you find time to incorporate all of this helpful information for growing your business into your day to day routine? Don’t get overwhelmed at the amount of information at your fingertips when you first visit Nation’s Restaurant News. Modern Restaurant Management. Look no further! Michael Hartzell.

Blog 88

Blog Marketing SEO Website Management 88