Modern Restaurant Management

MAY 22, 2023

Promotions and loyalty programs are necessary to convince Americans to dine out more frequently, according to new research from Provoke Insights and Modern Restaurant Management (MRM) magazine. Americas still want to dine out, so promotional deals and loyalty programs make them feel like they are being responsible with their money.”

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SpotOn

NOVEMBER 15, 2024

One growing trend is helping restaurants do just that: digital loyalty programs. If your loyalty program is still paper-based or you’re not fully leveraging digital tools, it’s time to rethink your strategy. SpotOn offers restaurants a customizable loyalty rewards program.

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7 Shifts

DECEMBER 17, 2020

Recommended Reading: Simple Restaurant Marketing Plan for 2020 Reward Their Loyalty ?? Customer loyalty programs have been around for a while, but they’ve seen tremendous growth over the past few years thanks to the restaurant industry’s digital evolution. Customer loyalty is formed with positive experiences.

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Modern Restaurant Management

NOVEMBER 4, 2024

Loyalty programs are the secret sauce for keeping customers hooked, whether you're a cozy corner café or a massive restaurant chain. Whether you’re a mom-and-pop diner or a fancy spot downtown, a good loyalty program keeps things fresh, and those repeat visits rolling in.

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7 Shifts

AUGUST 12, 2021

Loyalty Rewards. Restaurant loyalty programs , when done correctly, can increase repeat sales. This method is used by several large food chains, like Starbucks, Panera Bread, and TGI Fridays, which have attracted millions of customers due to their loyalty programs. There are several factors to consider.

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Culinary Cues

FEBRUARY 8, 2020

YES- PAY THEM FAIRLY AND CREATE A BENEFIT PROGRAM. This can be an incentive program that engages the employees in helping the restaurant reach its goals through efficiency, waste reduction, and a unified approach towards being entrepreneurial. Of course – I haven’t ignored the need for better compensation. HAVE THEIR BACK.

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7 Shifts

AUGUST 12, 2020

Loyalty programs Who doesn’t love free stuff? Loyalty programs can be simple cards, or you can take the gamification aspect further with digital ‘point scoring’ for every dollar spent. Post special offers to attract both first-time and price-conscious customers. Need some inspiration?

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Modern Restaurant Management

JANUARY 12, 2022

Brands that have shifted to a more customer-centric approach have an understanding of loyalty as being earned and not sold. Loyalty programs are commonplace today, a necessity and important part of restaurant marketing strategy. What do these programs provide to an organization? Suzi Tripp.

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Modern Restaurant Management

SEPTEMBER 12, 2024

While there’s no single recipe for recruitment and retention success, many restaurateurs are leveraging a proven approach: loyalty programs. The recurring business these programs drive ultimately helps increase revenue while fostering customer loyalty. times more likely to experience double-digit revenue growth.

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Modern Restaurant Management

JULY 8, 2024

At a time when the competition for the guest dollar and loyalty is fierce, it's a challenge to stand out. How can a brand develop a loyalty program that is relevant for a variety of guests? What are the best practices for building a new loyalty program?

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7 Shifts

JANUARY 14, 2020

Formalizing an employee engagement program helps restaurants keep staff happiness top of mind. But don’t worry; your employee engagement program doesn’t have to be fancy, expensive, or resource-intensive. Here’s how to develop your program thoughtfully for optimal results: 1. Employees make or break the customer experience.

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7 Shifts

SEPTEMBER 15, 2021

Create a loyalty program. Restaurant loyalty programs are highly effective in increasing both customer spend and customer visits. A great loyalty program itself acts as another channel for suggestive selling. If your servers are all about a certain dish or drink, let them show their enthusiasm to guests.

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7 Shifts

OCTOBER 9, 2019

Engage your Customers with Loyalty Programs Restaurant loyalty programs have come a long way from the days of the “10 stamps on a business card = 1 free beverage” system. There are a few things you can do to take your loyalty program to the next level. Use a loyalty program to keep customers engaged.

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Modern Restaurant Management

OCTOBER 10, 2023

Simplifying Loyalty Programs Efficiency in integrating loyalty programs can distinguish between successful and failed initiatives. Franchises need to ensure that loyalty programs are consistent across all locations. This means easy sign-ups, uncomplicated point systems, and a hassle-free redemption process.

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7 Shifts

JULY 30, 2021

Loyalty programs. Loyalty programs are a great way to attract previous customers by rewarding them for their repeat business. Recommended Reading: Restaurant Loyalty Program Ideas: How to Start. VIP programs. VIP programs are designed for you to show your appreciation to your most loyal customers.

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Modern Restaurant Management

JUNE 3, 2024

The evolution from paper punch cards to digital loyalty programs marks a significant progression in how restaurants engage with their guests. Connect with Customers : Implementing loyalty programs provides a direct line of communication with your customers. Digital loyalty programs extend beyond transactions.

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Modern Restaurant Management

JUNE 1, 2023

By now, loyalty programs have shifted from a “nice-to-have” to a “need-to-have” for restaurants looking to retain customers and drive revenue amid record inflation figures and increased prices. In fact, research from Accenture found that more than 90 percent of companies have some sort of loyalty program.

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Modern Restaurant Management

JULY 16, 2024

Personalization is key to successful loyalty programs, according to the 2024 Paytronix Loyalty Trends Report. "Top "Loyalty innovation is not always true innovation," Lynch added. "It’s "Restaurants have a loyalty program but haven’t put in place many best practices (i.e.

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Modern Restaurant Management

AUGUST 23, 2023

Restaurant loyalty programs are nothing new so what can restaurants do to stand out from the competition and better engage with guests to build relationships? How and why are loyalty programs evolving? Loyalty programs are made to cater to customers' ever-changing needs and expectations.

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Modern Restaurant Management

JANUARY 17, 2024

Restaurants seeking to capture more Gen Z and millennial diners should support this fast-paced lifestyle with meaningful loyalty programs that save time and encourage return visits. To maximize consumer loyalty, divide diners into separate groups to help you speak to them directly.

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Modern Restaurant Management

FEBRUARY 15, 2022

Because of the native integration with their loyalty program, Tocaya’s digital tableside capabilities ensure customer data is captured while customer patronage is rewarded with progress toward their loyalty account. Integrating loyalty program or CRM so guests are incentivized to seek out and use these channels.

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Modern Restaurant Management

JUNE 30, 2021

Mobile-Based Loyalty Programs. It is no surprise that the rollout of loyalty programs is all around us, with companies like McDonald’s, Burger King and Taco Bell all providing this offering to their customers. Data-Driven Personalization.

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Modern Restaurant Management

MAY 24, 2024

This stresses the need for customer retention programs. Thus, loyalty programs are the best ROI-driven strategy for customer retention. This customer loyalty stays strong, negating the changing market landscape. So, let us explore the top strategies to develop customer retention programs.

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Modern Restaurant Management

JULY 12, 2022

Attract and Retain Guests with a Loyalty Program. And one of the easiest ways to do that is by implementing or reinvigorating a loyalty rewards program. Following the pandemic, fine dining and table service restaurants are embracing loyalty programs now more than ever.

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Social Hospitality

AUGUST 13, 2020

You can do this through loyalty programs, special curated deals and packages, and by simply asking some basic questions at the booking stage so you can prep a special welcome package for your guests, for example. This is why personalizing customer interactions and those everyday experiences should be one of your top priorities.

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Modern Restaurant Management

JULY 28, 2022

Loyalty Programs. When registering for a loyalty, your customers give you some of their information to qualify. Loyalty programs also allow you to collect behavioral data. If your loyalty program is set up with each of your ordering channels (in-store, online, and on your app), you can track how customers order.

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7 Shifts

JUNE 13, 2022

Customer loyalty has come a long way from the paper punch card. Now it seems like every restaurant has their own app, their own loyalty programs , and their own way to reward customers and keep them coming back. And we're talking all things customer loyalty tech. Loyalty programs benefit everybody. “I

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Modern Restaurant Management

MAY 3, 2022

Loyalty Rewards. Most QSRs have a loyalty rewards program, so promotions for those programs is key to a program’s success. As noted in the MRM research roundup mentioned earlier, 39 percent of respondents report they download an app for a loyalty program because of a deal or a promotion.

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Modern Restaurant Management

JANUARY 24, 2024

Digitize your loyalty program instead of relying on traditional plastic loyalty cards. A simplified experience helps consumers quickly climb the loyalty ladder, easily make repeat orders and receive personalized, valuable rewards. Dunkin Donuts, for example, uses QR codes as part of its digital loyalty program.

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Modern Restaurant Management

OCTOBER 2, 2024

How can a brand develop a valuable value program that builds relationships and encourages people to come back even when prices change? Brands can also leverage digital loyalty program capabilities to enhance the customer experience by matching their preferences.

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Culinary Cues

AUGUST 28, 2020

Remember that guest chef program that you tried before – do it again with real gusto – hype it up – make it your signature. Everyone is engaged in take out or delivery – don’t settle for being everybody – make your engagement in this arena really exceptional. Social distancing is un-nerving in restaurant settings – how can you make it fun?

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Modern Restaurant Management

DECEMBER 10, 2024

Subscriptions Grow as Consumers Seek Value In a February report published by the National Restaurant Association, in their 2024 State of the Restaurant Industry report , consumers—especially Gen Z and millennials—are drawn to the value and exclusivity of subscription dining programs.

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Modern Restaurant Management

JANUARY 8, 2024

Other advancements include: integrating data from various sources, including social media, reviews, and loyalty programs, to gain a holistic view of customer behaviour as well as as well as the implementation of real-time analytics for immediate insights into customer behaviour and preferences. Nothing is fraud proof.

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Modern Restaurant Management

JULY 13, 2021

Personalization is a key ingredient to dishing up a comprehensive customer experience, capturing valuable data and enabling brands to reach out to customers though several touchpoints that create the customer journey: the drive-thru, menu board, branded apps, kiosks and loyalty programs.

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Modern Restaurant Management

MAY 17, 2023

Another is to add convenience like saved orders, saved payment methods or Apple Pay, loyalty programs, and personalized offers or perks. Loyalty rewards don’t have to include discounts and coupons anymore. Ongoing rewards or loyalty programs can additionally encourage repeat business and build loyalty.

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Modern Restaurant Management

APRIL 17, 2024

. “At a time when restaurants are continuing to face increased costs of operation, owners must be cognizant of not only the customer experience but also the impacts their changes will have on loyalty patterns. A loyalty program is a must-have and it’s an investment restaurant cannot not afford to lose.

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