Loyalty Program Magazine Website Management 
Modern Restaurant Management
JANUARY 12, 2022
Brands that have shifted to a more customer-centric approach have an understanding of loyalty as being earned and not sold. Loyalty programs are commonplace today, a necessity and important part of restaurant marketing strategy. What do these programs provide to an organization? Suzi Tripp.
Modern Restaurant Management
AUGUST 28, 2024
Modern Restaurant Management (MRM) magazine connected with Kim Lawton, founder and CEO of New York City-based marketing agency Enthuse to discuss social media accountability, safeguarding a brand, best practices and more. What are some best practices brands need to put in place to maintain consistency throughout stores?
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Modern Restaurant Management
AUGUST 7, 2024
"It’s important to think long term," HungerRush's SVP of Marketing Shannon Chirone told Modern Restaurant Management (MRM) magazine. "Cutting Website metrics can help measure how many people come to your website on average a month. "You want to advertise where your customers are already looking.
Modern Restaurant Management
NOVEMBER 15, 2023
There is one caveat: Gen Z consumers equally prefer using a restaurant’s mobile app or website, an option firmly ranked in second place for all other generations. However, Millennials were also more likely to cite loyalty points and special offers as a reason for using this option.
Focus POS
DECEMBER 22, 2021
A Recipe for Successful Restaurant Management. FSR magazine reports that 60 percent of restaurants don’t make it past their first year, and 80 percent go out of business within five years. Technology for Successful Restaurant Management. H3: A strong loyalty program. Beat the Odds. Gift cards and eGift cards.
7 Shifts
JUNE 16, 2024
Restaurant marketing strategies combine online and offline techniques to help managers create a strong brand identity, attract new customers, retain old diners, promote their restaurants, and ultimately increase revenue. Not only that, 34% of consumers choose where to dine based on peer-reviewed websites.
Modern Restaurant Management
JANUARY 31, 2024
To delve more into the results, Modern Restaurant Management (MRM) magazine reached out to Matt Zibell, VP Technology at TouchBistro. I think I was most surprised by the fact that 72 percent of FSR operators said they had a dedicated website – I thought this would be higher. What results did you find surprising and why?
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