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‘Marketing Doesn’t Stop at Getting Customers in the Door’

Modern Restaurant Management

. “Every guest touchpoint–whether it’s a dine-in experience, an online order, or even a response to a review – can influence future business,” Mike Eng, Senior Director of Vertical Expansion at Klaviyo, told Modern Restaurant Management (MRM) magazine.

Marketing 471
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Pandemic Reflections: What Lessons Has the Restaurant Industry Learned?, Part Three

Modern Restaurant Management

We’ve reimagined our drive-thru model, introduced new kitchen technology to improve throughput, and strengthened our loyalty program to keep customers engaged. This surge in off-premise orders forced restaurants to optimize their operational workflows, from kitchen management and packaging to delivery logistics.

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2025 Outlook: Experts Weigh In on Restaurant Trends and Challenges, Part One

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their views on what trends and challenges owners and operators can expect to see in 2025. When consumers order more food online, it’s clearly good for business – but it can also make it harder for businesses to manage inventory.

2025 419
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Improving Survey Response Rates for Restaurant Managers

Modern Restaurant Management

Restaurant managers balance several responsibilities while taking care of staff and guest needs. One of the most important parts of being a successful restaurant manager is having the ability to hear their customers’ concerns. Fortunately, managers can apply multiple strategies to increase their response rates.

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Taking Loyalty to the New Normal Level and Beyond

Modern Restaurant Management

Brands that have shifted to a more customer-centric approach have an understanding of loyalty as being earned and not sold. Loyalty programs are commonplace today, a necessity and important part of restaurant marketing strategy. What do these programs provide to an organization? Suzi Tripp.

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Maximize Guest Loyalty: Build Repeat Business with Digital Programs

SpotOn

With all the focus on the day-to-day—making sure the kitchen runs smoothly, managing staff, and keeping customers happy—it’s easy to overlook the bigger picture: how do you get your customers to keep coming back? One growing trend is helping restaurants do just that: digital loyalty programs.

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The Best Restaurant Technology Of 2025

ChowNow

An inventory management system with automated restocking alerts keeps your stock levels in check. If customer retention is a priority consider a digital loyalty program or automated marketing tools. Guest Experience & Loyalty : Integrate with CRM and loyalty programs to personalize offers and encourage repeat business.

2025 195