7 Shifts

AUGUST 12, 2020

Work on your brand strategy Create the face of your brand You probably already have a logo, a nicely designed menu, and all the other trimmings to make your restaurant look and feel like a cohesive brand. Complete a competitor analysis This will not only inform decisions such as pricing and menu ideas—but it can serve as inspiration too.

Marketing 418

Marketing 2020 SEO Loyalty Program 418

7 Shifts

DECEMBER 17, 2020

Once you have access to a guest’s contact info, it creates the opportunity to reach them via email or text and let them know about special offers, new menu items, changing hours, and more. Recommended Reading: Simple Restaurant Marketing Plan for 2020 Reward Their Loyalty ?? Customer loyalty is formed with positive experiences.

Loyalty Program 370

Loyalty Program Social Media Email Marketing Customer Service 370

Culinary Cues

AUGUST 28, 2020

Remember that guest chef program that you tried before – do it again with real gusto – hype it up – make it your signature. Whether it’s menu, special events, feature nights, or catchy pricing packages – do something that keeps people guessing and returning to your social media posts for more news. HOSPITALITY FIRST.

Social Media 436

Social Media Communication Loyalty Program Training 436

7 Shifts

JANUARY 31, 2023

This makes the day the perfect occasion for restaurants to offer special menus or wine pairings and to celebrate romance with their customers. Restaurants can make Valentine’s Day a profitable holiday by offering special menus and promotions that cater to couples celebrating a first date or an anniversary.

Specials 195

Specials Online Ordering Email Marketing Loyalty Program 195

7 Shifts

JULY 30, 2021

Whether you want to highlight your restaurant's guest experience, or get the word out about a new menu item, it's important to work with the influencers to create the most profitable content. Is my menu accessible and legible? Chances are you all have different expertise, specials, and concepts, that attract varying local foodies.

Email Marketing 370

Email Marketing Social Media Loyalty Program Website Management 370

Modern Restaurant Management

NOVEMBER 4, 2024

Loyalty programs are the secret sauce for keeping customers hooked, whether you're a cozy corner café or a massive restaurant chain. Whether you’re a mom-and-pop diner or a fancy spot downtown, a good loyalty program keeps things fresh, and those repeat visits rolling in.

Loyalty Program 88

Loyalty Program Social Media Small Business Customer Experience 88

Modern Restaurant Management

JULY 12, 2022

Review and Revise Your Menu Offerings. Before Restaurant Week kicks off, craft a menu that is friendly to both your bottom line and your customers. This way, you can encourage guests to return when your menu isn’t discounted while also encouraging employee retention by showcasing your kitchen team’s talents and creativity.

Loyalty Program 223

Loyalty Program Online Ordering Point of Sale Customer Experience 223

7 Shifts

OCTOBER 22, 2024

Photos of your menu items, ambiance, and even happy customers will give potential guests a glimpse of the dining experience you offer. Use it to share updates, special events, or new menu items. For example, you can promote your seasonal dishes or happy hour specials. It's an active marketing tool.

Book 195

Book Marketing Email Marketing Social Media 195

7 Shifts

OCTOBER 9, 2019

Engage your Customers with Loyalty Programs Restaurant loyalty programs have come a long way from the days of the “10 stamps on a business card = 1 free beverage” system. There are a few things you can do to take your loyalty program to the next level.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

Modern Restaurant Management

JANUARY 17, 2024

Restaurants seeking to capture more Gen Z and millennial diners should support this fast-paced lifestyle with meaningful loyalty programs that save time and encourage return visits. To maximize consumer loyalty, divide diners into separate groups to help you speak to them directly.

Loyalty Program 195

Loyalty Program Mobile Ordering Customer Experience Back of House 195

Modern Restaurant Management

DECEMBER 6, 2024

Partner with a Community Program and Give Back One of our most impactful strategies is partnering with GiftAMeal, a community engagement platform that fosters social good. With GiftAMeal, customers can take a photo of their food or drink at any Health Nut, and for each photo shared, a meal is donated to someone in need.

Marketing 178

Marketing Social Media Loyalty Program Email Marketing 178

Modern Restaurant Management

JUNE 3, 2024

The evolution from paper punch cards to digital loyalty programs marks a significant progression in how restaurants engage with their guests. Armed with this knowledge, you can strategically offer coupons or special promotions during those occasions. Digital loyalty programs extend beyond transactions.

Loyalty Program 203

Loyalty Program Coupons Customer Experience Seasonal Menu 203

Modern Restaurant Management

OCTOBER 28, 2021

Your Response Menu. They run the gamut, from signage at the host stand and the restaurant website, to the restaurant’s social media pages and customer email list or loyalty program. Today’s Pandemic Special. Any restaurant reward or loyalty program should have this messaging included as well.

Communication 202

Communication Social Media Menu Loyalty Program 202

7 Shifts

JULY 25, 2024

Offering additional services, like delivery and takeout, meal kits and subscription boxes, and even catering and hosting special events can unlock new growth opportunities. Create specialized catering menus tailored to different types of events to enhance this revenue stream further.

2024 243

2024 Loyalty Program Point of Sale Online Ordering 243

Modern Restaurant Management

JULY 16, 2024

Personalization is key to successful loyalty programs, according to the 2024 Paytronix Loyalty Trends Report. "Top "Loyalty innovation is not always true innovation," Lynch added. "It’s "Restaurants have a loyalty program but haven’t put in place many best practices (i.e.

Innovation 197

Innovation Loyalty Program Email Marketing Customer Experience 197

Modern Restaurant Management

DECEMBER 3, 2020

If you don’t already have a gift card program, now would be the time to launch one. Consider running a special promotion where when customers order certain menu items, a portion of their total receipt will go back into this community initiative. Make Your Menu Seasonal. Launch a Loyalty Program.

Loyalty Program 215

Loyalty Program Seasonal Menu Social Media Email Marketing 215

Modern Restaurant Management

OCTOBER 4, 2021

Experts suggest calming, fresh greens for a restaurant that focuses on a healthy menu, for instance. This is a great marketing opportunity, since it gives you the chance to connect on a more meaningful level and build loyalty with your diners. Keep Your Online Menu up to Date. Begin a Loyalty Program.

Marketing 189

Marketing Loyalty Program Social Media Online Ordering 189

Modern Restaurant Management

OCTOBER 2, 2024

Neiman highlights the role of technology-powered tactics such as upselling menu add-ons and optimizing digital ordering in addition to using collected data to better meet the needs of the still-value conscious guest. The value menu trend has been a domino effect – the more restaurant brands introduce deals, the more others will follow.

Loyalty Program 179

Loyalty Program Mobile Ordering Coupons Customer Experience 179

Modern Restaurant Management

NOVEMBER 23, 2021

Today’s restaurant guests are more selective about their dining experiences, and boosting customer loyalty is crucial as restaurants shift into this next phase of service and look toward the holidays. Customers now expect more than a simple rewards program or general mailing list. Enhancing the In-Person Experience.

Loyalty Program 189

Loyalty Program Email Marketing Customer Experience Seasonal Menu 189

Modern Restaurant Management

OCTOBER 12, 2022

Offering discounts to incentivize customers to enroll and engage with loyalty programs has been a common practice in the restaurant industry for years. Targeted loyalty benefits focused on access and exclusivity are essential tools to drive cost-effective guest engagement. Additionally, the Backdoor “Secret.”Menu

Loyalty Program 188

Loyalty Program Merchandise Mobile Ordering Coupons 188

Modern Restaurant Management

MAY 13, 2024

But two non-negotiables have remained strong for diners: convenience and loyalty. The NCR Voyix 2024 Digital Commerce Index revealed nearly half (48 percent) of consumers dine out less than they used to because inflation is top of the menu. In doing so, they improve the customer experience, which, in turn, increases loyalty.

Pricing 197

Pricing Loyalty Program Mobile Ordering Customer Service 197

Modern Restaurant Management

MAY 24, 2024

This stresses the need for customer retention programs. Thus, loyalty programs are the best ROI-driven strategy for customer retention. This customer loyalty stays strong, negating the changing market landscape. So, let us explore the top strategies to develop customer retention programs.

Loyalty Program 175

Loyalty Program Point of Sale Email Marketing Customer Experience 175

Modern Restaurant Management

OCTOBER 6, 2022

Data reveals that bars with happy-hour programs had an average increase in revenue of 26 percent during happy hours. Happy hour promotions can help build brand loyalty and create a sense of community around your business. Make a Special Menu, Don't Include Everyday Things. Load Up the Menu With Shareables.

Loyalty Program 203

Loyalty Program Social Media Point of Sale Customer Experience 203

Modern Restaurant Management

SEPTEMBER 6, 2023

Without customer loyalty, it’s difficult to succeed in any business, particularly when you’re competing in a crowded landscape like hospitality. Connect with Guests to Drive Loyalty Loyalty pays off in spades. Consider your own restaurant loyalty experiences. No Marketing Staff? No Problem.

Loyalty Program 196

Loyalty Program Customer Experience Customer Service Technology 196

7 Shifts

AUGUST 18, 2021

Show them you value their loyalty by remembering their name or striking a conversation over a topic you've previously chatted about. List all daily specials and offers. Are your customers dining in honor of a special occasion? Digital Loyalty. The same goes for regulars, recognize that they're coming back for more!

Customer Service 369

Customer Service Customer Experience Online Ordering Loyalty Program 369

Modern Restaurant Management

JANUARY 31, 2023

From that data, restaurant owners can gather winning insights into how to create an optimized menu, develop a promotional strategy as well as to create back-of-house efficiencies during peak hours to be able to handle an increase in orders. Use data to identify popular menu items and promote them during the Super Bowl to drivesales.

Loyalty Program 184

Loyalty Program Social Media Email Marketing Online Ordering 184

7 Shifts

OCTOBER 28, 2024

Many restaurants use POS systems that can differentiate between new and existing customers based on payment methods or loyalty program sign-ups. For example, restaurants that encourage user-generated content (like customers posting their meals) leverage social proof while building brand loyalty without any direct ad spend.

Loyalty Program 195

Loyalty Program Fast Casual Social Media Email Marketing 195

7 Shifts

OCTOBER 31, 2022

you'll use, and what makes your new business special. Sample Menu. You don't, by any means, have to have a menu ready to go. A sample menu can go a long way in helping a potential investor imagine themselves eating at your restaurant. US Chamber: 64 Grants, Loans and Programs to Benefit Your Small Business.

Point of Sale 397

Point of Sale Back of House Document Download 397

7 Shifts

AUGUST 18, 2024

This document will outline your bar's concept, menu, marketing strategy, and financial projections. Another option is to look into government programs that might offer financial assistance for small businesses. Planning Your Menu Here are a few bar menu design tips : Your food should match the concept and theme.

Bar 370

Bar License Email Marketing Customer Service 370

Modern Restaurant Management

OCTOBER 11, 2021

Additionally, POS insights can help restaurant owners identify their top-selling seasonal items based on customer data and adjust the menu accordingly. For example, while summer specials may lean heavily on refreshing spritzes, oyster specials and light salads, cold weather patio specials should emphasize warming cocktails and hearty soups.

Outdoor 197

Outdoor POS Front of House Seasonal Menu 197

Modern Restaurant Management

OCTOBER 7, 2024

In 2025, more plant-based menu items will be appearing at an incredible rate of speed as well. It also means fewer chef-driven creative specials and more management-driven menu items. ” That’s what we’re seeing as the next loyalty step for restaurants. For $14.99

2025 189

2025 Loyalty Program Waste Compost 189

Sling

MAY 9, 2021

One of the best ways to keep customers coming back to sample your fare is to implement restaurant loyalty programs into your workflow. In this article, the restaurant-management experts at Sling discuss some of the best ideas and give you tips for making your restaurant loyalty program great. What Is Customer Loyalty?

Loyalty Program 78

Loyalty Program FOH Customer Service Website Management 78

7 Shifts

MAY 23, 2024

We’ve studied what makes the 20% of restaurateurs successful and categorized them into essential categories, including optimizing your menu, providing unforgettable experiences, hosting events, and improving takeout. When done right, menu engineering can grow your sales by as much as 15% !

Social Media 195

Social Media Loyalty Program Email Marketing SEO 195

7 Shifts

JULY 16, 2021

Create a Menu. This includes but is not limited to your equipment, permits, menu, and marketing. Expected menu prices. A common way for coffee shops to get financed is through business loan programs. Planned marketing strategies: Will you have a loyalty program? Create a Menu. Coffee Shop Concepts.

License 459

License Hiring Equipment Small Business 459

7 Shifts

SEPTEMBER 15, 2021

It's a tactic that can also take multiple forms, such as suggesting a limited special burger to someone who orders the usual signature every time. Compared to going through the specials to every guest or blasting all online orders with an offer, these personalized approaches are favorable. Know the Menu, Back to Front.

Loyalty Program 195

Loyalty Program Customer Experience Customer Service Point of Sale 195

Modern Restaurant Management

JANUARY 22, 2024

Using technology to facilitate contactless payments, online ordering, and quick table rotation can increase consumers’ satisfaction and loyalty. Implement personalized suggestions, loyalty programs, and special incentives to make each diner feel appreciated and understood.

Loyalty Program 181

Loyalty Program Mobile Ordering Dietary Restrictions Social Media 181

Modern Restaurant Management

MARCH 27, 2024

Offer Menu Recommendations Menu recommendations are more than just suggestions to drive sales. Reward Loyal Guests with Special Offers Incentives and loyalty programs are becoming increasingly popular, especially amongst the millennial crowd.

Customer Service 189

Customer Service Loyalty Program Customer Experience Employee Relations 189