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Why Restaurants Should Lean Into Loyalty Programs As a Way to Increase Direct Sales

Modern Restaurant Management

By using loyalty programs as a way to encourage customers to order directly. To do this effectively and successfully, brands will need to dive into the customer data gathered from their POS system. The first step in crafting a winning loyalty program is gathering the right data.

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2025 Restaurant Payment Trends and Predictions

Modern Restaurant Management

Embedded Payments in Ordering Systems Embedded payments are also set to play a pivotal role in enhancing the restaurant experience by opening up new opportunities for efficiency, revenue generation, and customer loyalty. This trend, which gained significant momentum during the pandemic, will remain a core focus in 2025.

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Scaling Success: How to Leverage a POS System for Restaurant Expansion

Modern Restaurant Management

Every restaurant owner is familiar with a POS system and knows how essential a strong system is to every aspect of restaurant operations and management. However, for restaurant owners looking to expand their operations, a POS system can help reduce some of the stress and questions associated with doing so.

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Value Is the New Battleground for Loyalty

Modern Restaurant Management

The report found that loyalty is eroding as brands worked hard to offer new limited time offers, value meals, upgraded loyalty programs, and digital innovations. Brand loyalty has also shifted significantly, with 33 percent of consumers saying their favorite QSR or FSR brand has changed within the past year.

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How Restaurants Can Use Digital Hosts

Modern Restaurant Management

A second emerging use case is to follow-up after a meal with patrons to gather feedback in order to maintain customer loyalty and minimize the intention for dissatisfied diners to post low rated Google Reviews. Call forward actions are programmed according to what the caller may be asking for.

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How to Consolidate Your Gift Card Program to Promote Cross-Brand Loyalty

Modern Restaurant Management

As multi-brand operators seek new ways to reach their customers, gift card programs are one way to engage multiple customer bases at once. One initiative that makes this process easy is consolidating individual brands’ gift card programs into one single program. Incorporate a Loyalty Program.

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Restaurant Giants Declare War on Digital Chaos

Modern Restaurant Management

Reliable experiences build brand loyalty, and systemic processes lead to reliable profit margins. The 2024 State of the Restaurant Industry report revealed that 22 percent of restaurant operators plan to invest in technology like POS software, back-of-house systems, and data analytics in the near future.