Modern Restaurant Management

MAY 22, 2023

Promotions and loyalty programs are necessary to convince Americans to dine out more frequently, according to new research from Provoke Insights and Modern Restaurant Management (MRM) magazine. Americas still want to dine out, so promotional deals and loyalty programs make them feel like they are being responsible with their money.”

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Modern Restaurant Management

APRIL 17, 2024

Eighty-one percent of diners said they would either stop going to a restaurant altogether or alter their dining hours to avoid prices surging during peak hours and 64 percent said they have a negative reaction to restaurants using surge and dynamic pricing, according to a HungerRush’s National Restaurant Price Surging Survey.

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Modern Restaurant Management

NOVEMBER 14, 2024

Despite 93 percent of QSR operators indicating they raised prices in 2024, nearly two-thirds (64 percent) reported increased traffic across all dayparts, according to TransUnion’s QSR Industry Report: Bridging the Affordability and Profitability Gap.

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Modern Restaurant Management

MAY 29, 2024

"Restaurants thinking about implementing surge pricing need to balance the revenue upside with the potential brand backlash," says Savneet Singh, CEO of PAR Technology. "While ’" Is it possible for restaurants to have the best of both worlds and maximize revenue and still capture customer loyalty? Yes, and yes!

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Modern Restaurant Management

DECEMBER 17, 2024

. – Jay Fiske, President, Powerhouse Dynamics Beyond the App: Loyalty and Data-Driven Personalization In 2025, loyalty and digital innovation are set to shape the QSR industry more than ever. A great example of this is McAlister’s Club MCA – designed to elevate the guest experience for loyalty members.

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ChowNow

FEBRUARY 7, 2025

Heres how it works: Instead of pricing items individually, menus show a combined price that offers a slight discount compared to ordering each item separately. Prix Fixe Menu: A multi-course meal at a set price encourages guests to order more while offering an elevated dining experience. Why do bundles work?

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Modern Restaurant Management

FEBRUARY 7, 2025

In 2025, the meaning of "value" to the dining consumer will extend beyond price to include a mix of experience, hospitality and affordability. To address this demand, restaurant operators must strike a balance between offering value-based pricing while ensuring cleanliness alongside a friendly, approachable staff.

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Modern Restaurant Management

OCTOBER 30, 2024

. "Value is a broader tent than price, but price is an important value platform when consumers are faced with high inflation or a personal economic situation such as a job loss," Tim Fires, president of global foodservice at Circana, told Modern Restaurant Management (MRM) magazine. "We

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Modern Restaurant Management

NOVEMBER 7, 2022

Striking a balance between value and price. Is it possible to strike a balance between value and price to satisfy both parties? To answer that question, Revenue Management Solutions (RMS) examined two factors: the impact of price increases on QSR sales performance and consumers’ perception of value. Is it possible?

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Modern Restaurant Management

MARCH 10, 2025

However, 30 percent of high-income consumers are dining at TSRs more frequently than before, signaling room for premium offerings at the right price. Value Isn’t Just About Price—It’s About Experience Price sensitivity may be at an all-time high, but focusing solely on discounts risks missing the bigger picture.

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Modern Restaurant Management

MAY 13, 2024

But two non-negotiables have remained strong for diners: convenience and loyalty. Loyalty Reigns Supreme Although consumers may be more selective on where and when they dine out, they still want to frequent their favorite restaurants and access any deals possible. They also want convenience and frictionless digital experiences.

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ChowNow

MARCH 25, 2020

That’s why we’re excited to introduce a new, free loyalty program for your restaurant. What is ChowNow’s new loyalty product? ChowNow’s new loyalty product is a membership program between diners and your restaurant. ChowNow’s new loyalty product is a membership program between diners and your restaurant.

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ChowNow

MARCH 21, 2025

Understanding your target market is the foundation of making smart decisions for your menu, pricing, and overall guest experience. Meanwhile, a fine-dining steakhouse targeting business professionals will prioritize a refined menu, premium pricing, and marketing efforts that focus on corporate events and high-end experiences.

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Modern Restaurant Management

OCTOBER 2, 2024

Value pricing will eventually become a less effective tactic for restaurant brands with the market becoming oversaturated with discounted options. To do so, they must evaluate how value can be derived outside of price point. Operators must consider how they can strategically ease customers back into full price menus.

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Modern Restaurant Management

FEBRUARY 17, 2025

Operators would see increased prices in their supply chain, resulting in rising costs to their guests as well. This level of customization not only enhances guest satisfaction but also drives customer loyalty, which is crucial in our competitive market. In terms of operations, we're seeing a trend towards integrated systems.

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ChowNow

MARCH 7, 2025

Every online order, email sign up, and reward program interaction generates valuable insightsbut if that data just sits there, youre missing a major opportunity. The more you understand your customers, the better you can fine-tune your marketing and pricing strategies. Restaurants collect a ton of customer data.

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ChowNow

MARCH 27, 2025

Order Accuracy Rate Customer loyalty is significantly impacted by the order accuracy rate, which measures how often customers receive exactly what they ordered. Promotions & Discounts: Limited-time deals and loyalty programs can incentivize more online orders. Portion size. How well your menu is optimized for delivery.

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Modern Restaurant Management

JULY 16, 2024

Personalization is key to successful loyalty programs, according to the 2024 Paytronix Loyalty Trends Report. "Top "Loyalty innovation is not always true innovation," Lynch added. "It’s "Restaurants have a loyalty program but haven’t put in place many best practices (i.e.

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Modern Restaurant Management

JUNE 1, 2023

By now, loyalty programs have shifted from a “nice-to-have” to a “need-to-have” for restaurants looking to retain customers and drive revenue amid record inflation figures and increased prices. In fact, research from Accenture found that more than 90 percent of companies have some sort of loyalty program.

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Modern Restaurant Management

FEBRUARY 24, 2025

Revenue growth in 2024 was largely driven by menu price adjustments. Although concerns about customer sensitivity influenced pricing decisions, only 9 percent of restaurants did not change prices in 2024, down 19 percent from 2023, indicating a stronger shift towards strategic price increases.

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ChowNow

FEBRUARY 21, 2025

Mobile ordering has become the preferred method for customers, with 71% saying they would rather use a restaurants branded mobile app over third-party platforms because its more affordable, easy to use, and personalized due to loyalty programs. Be sure to understand the pricing structure and how it fits into your budget.

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Modern Restaurant Management

AUGUST 23, 2023

Restaurant loyalty programs are nothing new so what can restaurants do to stand out from the competition and better engage with guests to build relationships? How and why are loyalty programs evolving? Loyalty programs are made to cater to customers' ever-changing needs and expectations.

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ChowNow

FEBRUARY 28, 2025

Running your own online ordering system gives you complete control over pricing, promotions, and customer data, helping you maximize profits while still offering convenience. With your own online ordering system, you can collect emails, send promotions , and encourage repeat business with reward programs or special discounts.

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Modern Restaurant Management

JANUARY 8, 2024

This capability can prove invaluable for refining pricing strategies, optimising ingredient and waste management, and planning forthcoming shifts, among other benefits. To capture their attention and loyalty, businesses, including restaurants, must prioritise easy access and convenience. Nothing is fraud proof.

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ChowNow

FEBRUARY 13, 2025

If customer retention is a priority consider a digital loyalty program or automated marketing tools. A higher-priced system that saves time and reduces errors might be more valuable than a cheaper, less effective alternative. If expansion is in your future choose scalable, cloud-based technology that grows with your business.

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Modern Restaurant Management

JULY 28, 2022

Loyalty Programs. When registering for a loyalty, your customers give you some of their information to qualify. Loyalty programs also allow you to collect behavioral data. If your loyalty program is set up with each of your ordering channels (in-store, online, and on your app), you can track how customers order.

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Modern Restaurant Management

MAY 17, 2023

Dynamic pricing on these platforms might be necessary to combat some of the lost revenue due to fees. Another is to add convenience like saved orders, saved payment methods or Apple Pay, loyalty programs, and personalized offers or perks. Loyalty rewards don’t have to include discounts and coupons anymore.

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EATER

FEBRUARY 27, 2024

Fast food chain Wendy’s has announced plans to test “dynamic pricing” at its locations across the country, beginning in 2025. According to CNN, the move is a part of the chain’s $20 million investment in digital menu boards, which will allow it to tweak the price of a Biggie Bag or Frosty in real time. If so, you’re in luck!

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Modern Restaurant Management

APRIL 10, 2024

Adapt to Growing Price Fatigue Since the pandemic, controlling food costs has been a major challenge for restaurant operators. When prices for staple ingredients like chicken rose dramatically in 2023, restaurant operators were forced to increase their prices. Full-service menu prices climbed 4.5

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ChowNow

APRIL 4, 2025

That interaction might seem small in the moment, but over time, it adds up to something bigger: loyalty. It also opens the door to loyalty programs and personalized marketingthings that are hard or impossible to do through third-party platforms. It also gives you more freedom to price your menu the way you want.

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ChowNow

FEBRUARY 28, 2025

Build a Rewards Program to Encourage Repeat Visits Getting first-time guests through the door is the hard partbringing them back is much easier. A well-designed rewards program does just that, turning one-time customers into loyal regulars. A well-designed rewards program does just that, turning one-time customers into loyal regulars.

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Modern Restaurant Management

FEBRUARY 3, 2022

Inventory and Menu Management : Though 47 percent of operators say that all or most of their suppliers increased prices during the pandemic, two-thirds of restaurants maintained or increased their menu offerings. Now, more than half of all operators (57 percent) report offering a loyalty or rewards program of some kind.

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Focus POS

OCTOBER 1, 2020

With a loyalty program that resonates with what your customers value, you open the doors to greater communication with your customer base that translates to much more than just increased revenue. How loyalty programs have evolved. Modern loyalty programs add a lot more than a free item after so many purchases.

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Modern Restaurant Management

APRIL 22, 2024

Fast food restaurants are all about convenience with the latest step in providing convenience for guests being the welcoming of digital payments and corresponding loyalty apps. First, reward programs turn physical goods into digital goods that are easy to move around, have no upper-value limit, and barely need monetization.

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Modern Restaurant Management

OCTOBER 13, 2022

Rising inflation has impacted businesses for the better part of the year, leading many to modify their menus and increase prices in the face of higher ingredient costs. Put Loyalty Rewards Into Customers’ Hands with a Branded Mobile App.

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EATER

OCTOBER 21, 2024

PLNT Burger further incentivizes plant-based purchases by turning that data into a loyalty program, rewarding customers with free food for amounts of water or land “saved.” And this was on top of general griping about his restaurant’s high prices compared to other Asian restaurants in the San Gabriel Valley, says Yang.

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Modern Restaurant Management

JANUARY 31, 2025

The research found that businesses worldwide – particularly restaurants – intend to experiment more in 2025, especially with customer retention programs like loyalty, as they face the triple challenge of sustained high inflation, shrinking consumer wallets and the need to raise prices across the board.

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