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‘Marketing Doesn’t Stop at Getting Customers in the Door’

Modern Restaurant Management

. “Every guest touchpoint–whether it’s a dine-in experience, an online order, or even a response to a review – can influence future business,” Mike Eng, Senior Director of Vertical Expansion at Klaviyo, told Modern Restaurant Management (MRM) magazine.

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The Importance of Being Present

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine reached out for a a deeper dive into Ashcraft’s franchising journey, learning why she feels it’s important to be present in her shop every day. I went with my husband and two sons, and I think we ordered about seven different sandwiches! After that, I was hooked.

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What are Online Ordering Considerations During COVID-19?

Modern Restaurant Management

Please send questions to Modern Restaurant Management (MRM) magazine Executive Editor Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com. If you’re selling grocery or paper items via your restaurant, make sure you make those items available through your online ordering channel.

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MRM Research Roundup: Seasonal Hiring, Online Ordering and Feeding the Workplace

Modern Restaurant Management

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features news on summer restaurant employment, indecisiveness ordering, online ordering trends, and the world's best cities for food. percent stating these hikes have changed their ordering decisions.

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Best Practices for Dealing with Fluctuating Food Costs

Modern Restaurant Management

Vice President of Brand Strategy for Sunny Street Cafe, tells Modern Restaurant Management (MRM) magazine. Utilize suggestive selling techniques and promote these items through specials and online ordering platforms. Menu Engineering Feature Stable Ingredients : Highlight dishes with ingredients less susceptible to price swings.

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Delivery Fraud: Fighting Scams to Protect Your Restaurant

Modern Restaurant Management

For example, an app might offer 15% off your first order. When done on a large scale, this wastes the platform’s marketing budget and eventually leads them to cut down on promotions, slowing order volumes for restaurants. A big one is promotion abuse. Promotion abuse can take other forms as well.

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‘Great Partners Build Great Brands’

Modern Restaurant Management

Ballas shares his insights with Modern Restaurant Management (MRM) magazine and discusses issues that must be on the radar for franchises and brands including AI, automation, sustainability, staffing, training, and more. What are some key trends you expect to affect the franchise landscape this year and in years ahead?