ChowNow

MARCH 21, 2025

Understanding your target market is the foundation of making smart decisions for your menu, pricing, and overall guest experience. Without a well-defined target market, restaurants risk wasting resources on strategies that dont connect and menu offerings that dont selltrying to appeal to everyone, but standing out to no one.

Marketing 195

Marketing Social Media Email Marketing Loyalty Program 195

Modern Restaurant Management

APRIL 8, 2025

While there was a brief dip in consumer awareness of menu price increases in late 2024, the spring of 2025 has seen a moderate rise, affecting dining habits and consumer perceptions of value. Millennials and parents also over-index in restaurant visits, with a strong inclination toward nightlife activities and premium dining experiences.

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2025 Fast Casual Consumer Goods Seasonal Menu 417

ChowNow

FEBRUARY 12, 2025

Email marketing might not be as flashy as social media marketing, but for restaurants, its possibly the most effective way to stay connected with customers. When used correctly, restaurant email marketing keeps your restaurant top of mind, turning occasional diners into loyal regulars.

Email Marketing 195

Email Marketing 2025 Marketing Online Ordering 195

ChowNow

FEBRUARY 7, 2025

Building a restaurant marketing budget can feel overwhelming. With tight margins, unpredictable cash flow, and endless marketing options, its hard to know how much to spendor where to spend it. Creating an effective marketing budget doesnt have to be all that complicated. The good news?

Marketing 195

Marketing Email Marketing Social Media Loyalty Program 195

Modern Restaurant Management

DECEMBER 5, 2024

High-end wine glasses that enhance the drinking experience are filling a market gap left post-COVID. Seasonal and specialty cocktail glasses that make signature drinks stand out. Newer wine glasses sport sheer rims that allow the wine to roll seamlessly on the palate, enhancing its body and flavor.

Fine Dining 405

Fine Dining Consumer Goods Presentation Seasonal Menu 405

Modern Restaurant Management

DECEMBER 10, 2021

While your restaurant may feature a diverse menu, delicious food, a great ambiance, and excellent customer service, you will still struggle to build a customer base without promoting it. Others tend to emphasize their cheaper menu options. A quick look at your POS data will identify the top three selling items on your menu.

Marketing 567

Marketing SEO Front of House Website Management 567

Culinary Cues

OCTOBER 24, 2020

Consider this – the menu is the most important component of a successful restaurant and once designed it can, and should, impact every other aspect of the business. YES – the menu is that important! The menu comes first and should reflect the philosophy of the owners and chef and how the operators expect to be perceived by the public.

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Menu Seasonal Menu Front of House Café 481

Modern Restaurant Management

SEPTEMBER 3, 2020

To further emphasize creativity in the kitchen, Ocean Prime encouraged its associates to compose a seasonal pairing menu through an immersive leadership development program. “Our goal was to showcase the whole process, and the menu was the main vehicle. .”

Marketing 474

Marketing Seasonal Menu Leadership Coaching 474

Modern Restaurant Management

JANUARY 7, 2021

Also, there is no other marketing medium that can reach your customers as best and as affordable as email marketing. Video email marketing makes a lot of sense. Video Email Marketing: What is it and Why Should You do it? This is not some special type of email marketing. Highlight Your Menu.

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Email Marketing Marketing Customer Experience Seasonal Menu 572

Modern Restaurant Management

DECEMBER 31, 2024

From salted egg yolks and chili crunch fusions to mushroom-infused teas and freeze-dried fruit powder garnishes, Kimpton’s in-house experts share the standout ingredients, menu items and techniques that will come to the table in 2025. Move over “swicy.” ” “Swalty” has entered the chat.

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2025 Beverage Fine Dining Guest Recovery 450

ChowNow

APRIL 25, 2025

Building a restaurant email marketing list might be the single most underrated move an operator can make to grow their business. And unlike paid ads or delivery apps, your email marketing list is something you fully own. When you send a marketing email, it goes straight to your guests inboxno middleman, no guesswork.

Email Marketing 195

Email Marketing Marketing Loyalty Program Online Ordering 195

Modern Restaurant Management

DECEMBER 11, 2024

It's not just the merch on the menu that is driving traffic to the brand with a misison to create spaces that blend sports and leisure and offer innovative cocktails, next-level architecture and high-end designer decor with elevated bar bites, retro games, and exclusive event nights.

Merchandise 419

Merchandise Sports Social Media Seasonal Menu 419

Modern Restaurant Management

JANUARY 31, 2025

Nearly two-thirds (65 percent) say they plan to increase their number of locations in 2025, and 74 percent plan to expand their menu offerings, leaning into new experiences and experimentation to power their growth. However, increased investments in marketing and promotions to drive traffic could offset operational efficiency gains.

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Marketing Loyalty Program 2025 2024 221

Modern Restaurant Management

AUGUST 7, 2024

That's where old-fashioned consistent marketing efforts comes into play. "It’s "It’s important to think long term," HungerRush's SVP of Marketing Shannon Chirone told Modern Restaurant Management (MRM) magazine. "Cutting A balanced mix of online marketing and local marketing is ideal. "Make

Marketing 471

Marketing Email Marketing Social Media Coupons 471

Modern Restaurant Management

JULY 7, 2021

The food service segment is facing countless obstacles on the road to post-COVID recovery, and prioritizing menu innovation is a key component to remaining top of mind with guests as restaurants compete for “share of stomach.” Once you’ve sourced your seasonal ingredients look to incorporate them into your menu.

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Seasonal Menu Guest Recovery Innovation Menu 493

Goliath Consulting

FEBRUARY 19, 2025

Understanding the Fractional CFO Role A fractional CFO is a seasoned financial expert who partners with businesses on a part-time or contract basis. Strategic Cash Flow Management Restaurants often grapple with cash flow challenges due to seasonality, fluctuating customer demand, and variable/fixed costs.

Cash Management 243

Cash Management Leadership Seasonal Menu Sustainability 243

Modern Restaurant Management

APRIL 16, 2025

is a modern Japanese restaurant offering an authentic kaiseki tasting experience, as well as a seasonal cocktail bar with Japanese-inspired plates, and a members-only Japanese whiskey lounge. Unlike omakase, which centers on raw fish, kaiseki is a cooked and composed tasting menu that flows with the rhythm of the seasons.

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Back of House Customer Experience Customer Service Hospitality 340

Modern Restaurant Management

FEBRUARY 17, 2025

“Egg demand was relatively stable in the early 2000s and seasonality played a much bigger role in peak demand periods than it does today,” said Brian Earnest, lead animal protein economist with CoBank. “While seasonality remains an influencing factor, egg use has grown dramatically over the last 20 years.

Hospitality 221

Hospitality Food Supply Seasonal Menu 2025 221

Modern Restaurant Management

DECEMBER 5, 2024

These classic flavors are beloved by many, but there’s also an appetite for innovative twists and new sensations that capture the essence of the season in exciting ways. Today’s consumers are on the hunt for bold and unique flavor combinations that enhance their seasonal experiences.

Seasonal Menu 221

Seasonal Menu Consumer Goods Customer Experience Social Media 221

The Rail

FEBRUARY 7, 2025

Video marketing is an essential tool to captivate audiences, drive foot traffic, and win the fierce battle for online attention. Leveraging engaging and authentic video content allows restaurants to showcase their menu offerings, build a recognizable brand identity, and create a loyal base of regulars and word-of-mouth referrals.

Marketing 130

Marketing Serving Loyalty Program Social Media 130

Modern Restaurant Management

NOVEMBER 26, 2024

But what if your menu was telling your guests something about luxury? In the January 23, 2024 New York Times article,“The Menu Trends That Define Dining Right Now,” the publication gathered 121 menus from restaurants all over the United States.

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Seasonal Menu 2024 Customer Experience Menu 251

Modern Restaurant Management

FEBRUARY 24, 2020

Advances in phone camera technology and the ease of uploading to the internet have made video marketing not only a possibility for most businesses, but a necessity. In 2017, Facebook founder and CEO Mark Zuckerberg discussed the importance of video to the future of internet marketing. Video Tour of Your Menu. Tasty-Style Videos.

Marketing 569

Marketing Seasonal Menu Consumer Goods Blog 569

ChowNow

MARCH 7, 2025

When used strategically, customer data can help you personalize marketing, streamline operations, and create a better dining experience for your guests. The more you understand your customers, the better you can fine-tune your marketing and pricing strategies. Or adjust your staffing schedule based on peak ordering times?

Loyalty Program 195

Loyalty Program Email Marketing Online Ordering Point of Sale 195

Modern Restaurant Management

FEBRUARY 17, 2025

“Egg demand was relatively stable in the early 2000s and seasonality played a much bigger role in peak demand periods than it does today,” said Brian Earnest, lead animal protein economist with CoBank. “While seasonality remains an influencing factor, egg use has grown dramatically over the last 20 years.

Hospitality 221

Hospitality Food Supply Seasonal Menu 2025 221

EATER

OCTOBER 21, 2024

Instead, you’ll see signage about the health benefits of plant-based eating — the “primary drivers of consumer choice are personal benefit,” says Goldman — and the menu board, designed like any one in other fast-food chains. The bottom of the Yang’s Kitchen menu notes to diners, “We are working with Zero Foodprint to restore the planet.”

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Sustainability Sourcing Consumer Goods Seasonal Menu 329

Modern Restaurant Management

DECEMBER 3, 2020

Many restaurants have had to alter how they serve customers, and some have had to close their indoor dining and become creative with extending patio season. Offering both physical and digital gift cards (also known as eGift cards) is a great tactic to help increase revenue during the holiday season. Make Your Menu Seasonal.

Loyalty Program 539

Loyalty Program Seasonal Menu Social Media Email Marketing 539

EATER

FEBRUARY 18, 2025

More recently, as chefs have been working up seasonal menus to highlight local specialties and homegrown bars have been remixing native spirits, Sri Lanka drew millions of tourists in 2024 , announcing the islands comeback on the global stage after a few years of economic uncertainty. Travel around and youll be rewarded.

Hotels 287

Hotels Seasonal Menu Back of House Small Business 287

Culinary Cues

SEPTEMBER 30, 2024

Here are some thoughts: PRODUCT: Take a hard look at your menu. Ah…now this is where a well-seasoned, talented chef can help to save the day. Assign the task to your chef to create a menu that is exciting, innovative, delicious, accessible, and financially tolerable. Reverse engineer your menu from this perspective.

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Pricing Marketing Insurance Seasonal Menu 413

Modern Restaurant Management

OCTOBER 23, 2024

Restaurant operators searching for something versatile that will cross the dayparts need to look no further than their breakfast menu as waffles have been breaking out of the morning. Profitability: Waffles are a low-cost, center-of-the-plate item and one of the most profitable breakfast item menu offerings.

Back of House 221

Back of House Seasonal Menu 2024 Customer Experience 221

Modern Restaurant Management

MARCH 17, 2022

One such solution has been shrinking restaurant menus. This past year, 60 percent of restaurants reported reducing their menu size , citing a 23 percent drop in the number of items. A smaller menu might limit ordering options but not the ability for restaurants to wow their guests. Advanced Customization On- and Off-Premise.

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Seasonal Menu Mobile Ordering Food Order Menu 472

Modern Restaurant Management

AUGUST 25, 2020

However, for many states and cities in climates that experience a full four seasons of weather, cooler weather is fast approaching and with it, another chance to make operational changes. So, what are some additional ways restaurant operators can swing with the seasons and make additional revenue? Then, work to fill those gaps.

Seasonal Menu 493

Seasonal Menu Outdoor Customer Service Catering 493

Modern Restaurant Management

NOVEMBER 24, 2020

As a seasonal business, we must manage a budget that includes almost all revenue during those busy months and very little or no cash flow during the slow months. With slow seasons also comes the need to navigate seasonal layoffs and the task of hiring all the best people back the next season. Plan for Gaps in Your Budget.

Cash Management 576

Cash Management Social Media Seasonal Menu Food Truck 576

Modern Restaurant Management

JUNE 23, 2023

Franchise brands have many goals in common: enter a new market; attract new franchisees, employees and loyal customers; increase average unit volume (AUV); and accelerate franchise expansion strategies. Digital Marketing Digital content can take several forms, from your website to search ads and email marketing.

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Franchise Franchising Marketing Social Media 450

Modern Restaurant Management

APRIL 30, 2024

For consumers, LTOs often bring to mind seasonal offerings that have become synonymous with specific times of the year. Any quick-service restaurant endeavoring to increase consumer engagement and create a dynamic brand needs to consider making LTOs a significant part of their menu development. All the tasting doesn’t hurt either.

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Food Supply Seasonal Menu Supplies Design 493

Modern Restaurant Management

JULY 31, 2024

While the restaurant industry has been focused on value meals so far this summer, Pumpkin Spice Latte (PSL) season has snuck up on us with independent restaurants leading the orange-colored way. With the pumpkin spice market forecast to be worth $2.4 " There’s no denying the power in pumpkin. year over year.

Seasonal Menu 474

Seasonal Menu Point of Sale 2024 Email Marketing 474

Modern Restaurant Management

JULY 1, 2024

There are a number of proven strategies for being proactive about possible supply chain shortages including menu optimization, building partnerships and LTO maximization. Creating strategic LTOs is a great way to keep customers interested each season on the brand, but it's also important to be strategic about the recipes you create.

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Supplies Seasonal Menu Retail Food Supply 427

Goliath Consulting

JANUARY 25, 2025

Limited-Time-Only Menus Seasonal, health-inspired items offered on limited-time-only (LTO) menus are driving customer engagement. By focusing on nutrient-dense dishes, restaurants can reduce waste, optimize ingredient sourcing, and provide curated choices that align with current wellness trends.

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Dietary Restrictions Food Email Marketing Customer Experience 221