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Resurrect Your Dead Times and Fill Seats with Marketing Innovations

Modern Restaurant Management

Dead times are a hit to your wallet as a business owner as empty seats represent wasted capital investment. Seeing empty seats in your restaurant is disheartening, but the impact goes beyond just losing money. marketers have witnessed business growth by using personalized messaging. Surprisingly, 88 percent of U.S.

Seating 450
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From Empty Tables to Full House: Expert Advice on Avoiding Restaurant No Shows

Modern Restaurant Management

No-shows plague the UK hospitality industry, with 12-14 percent of restaurant reservations going unfulfilled, resulting in an estimated £17.6 Beyond the immediate lost revenue from empty reserved tables, these missed bookings disrupt carefully planned kitchen and staffing operations.

Book 385
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26 Proven Ways to Market Your Restaurant Online and Increase Bookings

7 Shifts

With 90% of diners checking a restaurant online before visiting, you also need a strong online presence to attract and boost reservations. Let’s explore 26 proven online marketing strategies to help your restaurant thrive. To do so, you must have an optimized website and engaging social media profiles.

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Pandemic Reflections: What Lessons Has the Restaurant Industry Learned?, Part One

Modern Restaurant Management

These changes have become permanent shifts in how they target customers, market themselves, and design their offerings." The focus now is finding the minimum necessary seating capacity while maximizing kitchen efficiency and service throughput. The pandemic changed how businesses market, no doubt about it.

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Pandemic Reflections: What Lessons Has the Restaurant Industry Learned?, Part Three

Modern Restaurant Management

Workforce : COVID fundamentally changed the labor market. Point-of-sale systems needed seamless integration with online ordering platforms and third-party delivery services, while customer relationship management tools facilitated personalized marketing and loyalty programs. more an hour.

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Why Your Restaurant Is Invisible Online – And How to Fix It Before It’s Too Late 

Modern Restaurant Management

This shift demands a new approach to local marketing – one that prioritizes and enables nuanced queries, hyper-local engagement, and AI-powered discovery. Here, restaurants must ensure they provide accurate information, such as hours, contact details, and attributes like outdoor seating or delivery options.

SEO 324
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Five Benefits of Outsourcing Your Restaurant’s Digital Marketing Efforts

Modern Restaurant Management

As a restaurant owner, digital marketing can be a daunting task that takes up valuable time, energy, and resources. Most simply do not have the time needed to research digital marketing strategies, let alone implement them. This often means marketing and advertising efforts are done on-the-fly or simply 86’d. A double win!

Marketing 508