Modern Restaurant Management

APRIL 16, 2025

”It’s not just about the caviar—it’s about the experience, the storytelling, and the attention to detail that make a meal at Costa special.” Unlike omakase, which centers on raw fish, kaiseki is a cooked and composed tasting menu that flows with the rhythm of the seasons.

Back of House 340

Back of House Customer Experience Customer Service Hospitality 340

Modern Restaurant Management

DECEMBER 10, 2021

While your restaurant may feature a diverse menu, delicious food, a great ambiance, and excellent customer service, you will still struggle to build a customer base without promoting it. Others tend to emphasize their cheaper menu options. A quick look at your POS data will identify the top three selling items on your menu.

Marketing 567

Marketing SEO Front of House Website Management 567

Modern Restaurant Management

APRIL 8, 2025

While there was a brief dip in consumer awareness of menu price increases in late 2024, the spring of 2025 has seen a moderate rise, affecting dining habits and consumer perceptions of value. “With rising prices tied to eggs and imported goods, restaurants will need to think creatively about their menus,” Fink said.

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2025 Fast Casual Consumer Goods Seasonal Menu 417

Modern Restaurant Management

JANUARY 7, 2021

Also, there is no other marketing medium that can reach your customers as best and as affordable as email marketing. Video email marketing makes a lot of sense. Video Email Marketing: What is it and Why Should You do it? This is not some special type of email marketing. Highlight Your Menu.

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Email Marketing Marketing Customer Experience Seasonal Menu 572

Modern Restaurant Management

AUGUST 7, 2024

That's where old-fashioned consistent marketing efforts comes into play. "It’s "It’s important to think long term," HungerRush's SVP of Marketing Shannon Chirone told Modern Restaurant Management (MRM) magazine. "Cutting A balanced mix of online marketing and local marketing is ideal. "Make

Marketing 471

Marketing Email Marketing Social Media Coupons 471

ChowNow

APRIL 25, 2025

Building a restaurant email marketing list might be the single most underrated move an operator can make to grow their business. And unlike paid ads or delivery apps, your email marketing list is something you fully own. When you send a marketing email, it goes straight to your guests inboxno middleman, no guesswork.

Email Marketing 195

Email Marketing Marketing Loyalty Program Online Ordering 195

Modern Restaurant Management

SEPTEMBER 3, 2020

To further emphasize creativity in the kitchen, Ocean Prime encouraged its associates to compose a seasonal pairing menu through an immersive leadership development program. “Our goal was to showcase the whole process, and the menu was the main vehicle. .”

Marketing 474

Marketing Seasonal Menu Leadership Coaching 474

Modern Restaurant Management

DECEMBER 11, 2024

It's not just the merch on the menu that is driving traffic to the brand with a misison to create spaces that blend sports and leisure and offer innovative cocktails, next-level architecture and high-end designer decor with elevated bar bites, retro games, and exclusive event nights.

Merchandise 419

Merchandise Sports Social Media Seasonal Menu 419

The Rail

FEBRUARY 7, 2025

Video marketing is an essential tool to captivate audiences, drive foot traffic, and win the fierce battle for online attention. Leveraging engaging and authentic video content allows restaurants to showcase their menu offerings, build a recognizable brand identity, and create a loyal base of regulars and word-of-mouth referrals.

Marketing 130

Marketing Serving Loyalty Program Social Media 130

Modern Restaurant Management

DECEMBER 5, 2024

These classic flavors are beloved by many, but there’s also an appetite for innovative twists and new sensations that capture the essence of the season in exciting ways. Today’s consumers are on the hunt for bold and unique flavor combinations that enhance their seasonal experiences.

Seasonal Menu 221

Seasonal Menu Consumer Goods Customer Experience Social Media 221

Modern Restaurant Management

DECEMBER 31, 2024

From salted egg yolks and chili crunch fusions to mushroom-infused teas and freeze-dried fruit powder garnishes, Kimpton’s in-house experts share the standout ingredients, menu items and techniques that will come to the table in 2025. Move over “swicy.” ” “Swalty” has entered the chat.

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2025 Beverage Fine Dining Guest Recovery 450

Modern Restaurant Management

JANUARY 31, 2025

Nearly two-thirds (65 percent) say they plan to increase their number of locations in 2025, and 74 percent plan to expand their menu offerings, leaning into new experiences and experimentation to power their growth. However, increased investments in marketing and promotions to drive traffic could offset operational efficiency gains.

Marketing 221

Marketing Loyalty Program 2025 2024 221

Goliath Consulting

FEBRUARY 19, 2025

Understanding the Fractional CFO Role A fractional CFO is a seasoned financial expert who partners with businesses on a part-time or contract basis. Strategic Cash Flow Management Restaurants often grapple with cash flow challenges due to seasonality, fluctuating customer demand, and variable/fixed costs.

Cash Management 243

Cash Management Leadership Seasonal Menu Sustainability 243

Modern Restaurant Management

JUNE 23, 2023

Franchise brands have many goals in common: enter a new market; attract new franchisees, employees and loyal customers; increase average unit volume (AUV); and accelerate franchise expansion strategies. Are you trying to reach the after-work dinner crowd, leisurely weekend brunch groups, or families looking to celebrate a special occasion?

Franchise 450

Franchise Franchising Marketing Social Media 450

ChowNow

MARCH 7, 2025

Think about it: What if you could automatically send a special offer to a customer who hasnt ordered in a while? When used strategically, customer data can help you personalize marketing, streamline operations, and create a better dining experience for your guests. Or adjust your staffing schedule based on peak ordering times?

Loyalty Program 195

Loyalty Program Email Marketing Online Ordering Point of Sale 195

Modern Restaurant Management

FEBRUARY 24, 2020

Advances in phone camera technology and the ease of uploading to the internet have made video marketing not only a possibility for most businesses, but a necessity. In 2017, Facebook founder and CEO Mark Zuckerberg discussed the importance of video to the future of internet marketing. Video Tour of Your Menu. Tasty-Style Videos.

Marketing 569

Marketing Seasonal Menu Consumer Goods Blog 569

ChowNow

JANUARY 27, 2021

If your restaurant isn’t using email marketing, now is the ideal time to start. Restaurant email marketing is one of the most cost-effective ideas to stay top of mind, engage with your customers, and increase sales. . To make it easy, we’ve rounded up 10 ideas to fuel your restaurant’s email marketing. Profile a special dish.

Email Marketing 370

Email Marketing Marketing Online Ordering Front of House 370

Modern Restaurant Management

DECEMBER 3, 2020

Many restaurants have had to alter how they serve customers, and some have had to close their indoor dining and become creative with extending patio season. Offering both physical and digital gift cards (also known as eGift cards) is a great tactic to help increase revenue during the holiday season. Make Your Menu Seasonal.

Loyalty Program 539

Loyalty Program Seasonal Menu Social Media Email Marketing 539

ChowNow

FEBRUARY 28, 2025

In this article, you will learn: How to improve your restaurants visibility so more people discover you Engagement strategies that turn first-time visitors into repeat customers Practical marketing tactics to fill more tables and increase takeout orders Here are eight strategies proven to attract more customers to your restaurant.

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2025 Email Marketing Social Media Loyalty Program 195

Culinary Cues

SEPTEMBER 30, 2024

Here are some thoughts: PRODUCT: Take a hard look at your menu. Ah…now this is where a well-seasoned, talented chef can help to save the day. Assign the task to your chef to create a menu that is exciting, innovative, delicious, accessible, and financially tolerable. Reverse engineer your menu from this perspective.

Pricing 413

Pricing Marketing Insurance Seasonal Menu 413

Modern Restaurant Management

JANUARY 26, 2022

Holidays provide restaurants with the opportunity to capitalize on the special moment by offering specials, events, and so much more exclusive to the holiday. Create a Prix Fixe Menu. A prix fixe menu also gives off an air of elegance. Upsell with Valentine’s Day Specials. Offer a Gift Card with Purchase.

Social Media 563

Social Media Seasonal Menu Advertising Events 563

EATER

FEBRUARY 18, 2025

More recently, as chefs have been working up seasonal menus to highlight local specialties and homegrown bars have been remixing native spirits, Sri Lanka drew millions of tourists in 2024 , announcing the islands comeback on the global stage after a few years of economic uncertainty. Travel around and youll be rewarded.

Hotels 282

Hotels Seasonal Menu Back of House Small Business 282

Goliath Consulting

DECEMBER 12, 2024

The holiday season brings bustling crowds, higher sales, and festive celebrations, making it a prime time for restaurants and bars. These best practices can help you maintain a safe and enjoyable environment during this busy season. These best practices can help you maintain a safe and enjoyable environment during this busy season.

Bar 195

Bar Cash Management Seasonal Menu Email Marketing 195

Modern Restaurant Management

AUGUST 22, 2023

Based on all the buzz, it’s touted as AI-mazing for marketing. This has led many businesses to view it as a marketing magic bullet to solve their revenue woes. AI can be used to analyze social media data to identify trends and user sentiment, monitor customer feedback and track the success of marketing campaigns.

Marketing 419

Marketing Social Media Point of Sale Customer Service 419

Modern Restaurant Management

NOVEMBER 26, 2024

But what if your menu was telling your guests something about luxury? In the January 23, 2024 New York Times article,“The Menu Trends That Define Dining Right Now,” the publication gathered 121 menus from restaurants all over the United States.

Seasonal Menu 251

Seasonal Menu 2024 Customer Experience Menu 251

ChowNow

JANUARY 23, 2025

Pick your event idea by looking at your: Venue size and layout Customer demographic Available resources Time of year (season) Community Write out each of these factors, and a picture will emerge of which restaurant event idea will best fit your location. Get the word out to regulars and people curious about your restaurant.

Events 195

Events Seasonal Menu Social Media Customer Experience 195

Modern Restaurant Management

AUGUST 25, 2020

However, for many states and cities in climates that experience a full four seasons of weather, cooler weather is fast approaching and with it, another chance to make operational changes. So, what are some additional ways restaurant operators can swing with the seasons and make additional revenue? Then, work to fill those gaps.

Seasonal Menu 493

Seasonal Menu Outdoor Customer Service Catering 493

Modern Restaurant Management

JULY 31, 2024

While the restaurant industry has been focused on value meals so far this summer, Pumpkin Spice Latte (PSL) season has snuck up on us with independent restaurants leading the orange-colored way. With the pumpkin spice market forecast to be worth $2.4 " There’s no denying the power in pumpkin. year over year.

Seasonal Menu 474

Seasonal Menu Point of Sale 2024 Email Marketing 474

Modern Restaurant Management

FEBRUARY 5, 2025

This "Super" special edition of Modern Restaurant Management (MRM) magazine's Research Roundup has a Super Bowl theme. MVP Menu Performances More than 200 million people tuned in to the Super Bowl last year—many with a plate of wings in front of them. The steepest decline happened between 6-9 p.m.,

2024 309

2024 Food Order Delivery Sports 309

Modern Restaurant Management

SEPTEMBER 11, 2023

Personalized Marketing AI enables restaurants to create personalized marketing campaigns based on customer data. By analyzing customer preferences, dining habits, and feedback, AI chatbots can send personalized messages to engage customers with new menu items, exclusive offers, and meal recommendations.

Technology 538

Technology Seasonal Menu Online Ordering Customer Service 538

Modern Restaurant Management

NOVEMBER 23, 2021

By leveraging advanced tech solutions that enhance guest experiences and deepen customer relationships, operators can increase guest loyalty to lock in key customers as spending habits change and the holiday season ramps up. Use marketing automation tools to send an email letting them know about an upcoming holiday dessert tasting menu event.

Loyalty Program 474

Loyalty Program Email Marketing Customer Experience Seasonal Menu 474

ChowNow

FEBRUARY 21, 2025

Offer exclusive deals and menu items: If customers know they can only get certain specials, discounts, or limited-time menu items by ordering direct, theyll have a strong reason to keep doing it. This could be anything from a special discount on family meals to a secret menu item available only through your website or app.

Ordering 195

Ordering Email Marketing Online Ordering Social Media 195

ChowNow

FEBRUARY 13, 2025

It puts you in control of your brand, helps customers find you online, and makes it easier for them to view your menu, book a table, or place an orderand thats just the beginning. The hours arent clear, theres no menu, and youre not even sure if the place is still open. Frustrating, right?

Social Media 195

Social Media Online Ordering SEO Email Marketing 195

Modern Restaurant Management

MAY 26, 2022

Many restaurants are doing this by raising prices, cutting costs, taking items off the menu, and making do with lean crews. We have worked with a client that specialized in another category, but when it came to produce, they were not sure how to improve.

Management 457

Management Management Webinar Seasonal Menu 457

Modern Restaurant Management

JULY 1, 2024

There are a number of proven strategies for being proactive about possible supply chain shortages including menu optimization, building partnerships and LTO maximization. Creating strategic LTOs is a great way to keep customers interested each season on the brand, but it's also important to be strategic about the recipes you create.

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Supplies Seasonal Menu Retail Food Supply 427

Modern Restaurant Management

FEBRUARY 17, 2022

Winter can be a tough season for restaurant and bar owners. Here are a few ideas for restaurant and bar owners to consider in an effort to continue to serve up good eats and top-tier service during the winter season. Offer Specials and Competitive Pricing. Consider Adding Festive Menu Items.

Social Media 474

Social Media Seasonal Menu Customer Service Delivery 474

Modern Restaurant Management

FEBRUARY 10, 2022

You’ve decided to focus on your restaurant's social media marketing. In this post, we'll explain what it is, why you need one, and what links you can add to give your social media marketing a jumpstart. A Link Page solves this problem by hosting a menu of links accessible with one evergreen link. Link in bio.”

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Social Media Online Ordering Seasonal Menu Email Marketing 474