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Menupricing isnt just about covering costsits about finding that sweet spot where profitability, customer perception, and operational reality meet. Set prices too low, and youre leaving money on the table. Fast-casual spots usually dont have that luxury, so pricing needs to be tighter and more dialled in.
Prices have surged to unprecedented levels, driven by a combination of disease outbreaks, increased production costs, and regulatory changes. Understanding the factors behind rising egg prices and implementing strategic solutions is critical for navigating this volatile landscape.
By combining proactive planning, strategic menu adjustments, operational efficiency, and strong vendor relationships, businesses can effectively manage these challenges while prioritizing customer satisfaction and food safety. What are the best practices for dealing with food costs for recipes when necessary items are fluctuating in price?
But it goes beyond figuring out how to source the freshest ingredients at the best price. Extreme Weather: By 2035, experts predict that higher temperatures alone will push up worldwide food prices by between 0.9 Negotiate Strategically : Don't be afraid to negotiate on price, payment terms, and delivery schedules.
"Restaurants thinking about implementing surge pricing need to balance the revenue upside with the potential brand backlash," says Savneet Singh, CEO of PAR Technology. "While Modern Restaurant Management (MRM) magazine asked Singh to elaborate on his views on where the pricing model is headed in the QSR landscape.
Due to many factors including inflation and supply chain challenges, restaurant owners and operators have been faced with tough choice about raising menuprices. As food prices rise, restaurants should try to stay within their target ratio for food cost to gross food revenue in order to maintain target profits.
Instead of constantly playing defence with menu updates, imagine a centralized system that allows you to make menu changes instantly across every delivery app and direct ordering platform. What is Menu Management Software? Think of menu management software as the control center for all your restaurants menus.
Dynamic pricing would add friction to the guest experience, according to Capterra’s 2023 Dynamic Pricing in Restaurants. Sixty-five percent of consumers say dynamic pricing would make the decision of where and when to eat more difficult; 63 percent say it would make it harder to budget their restaurant spending.
Eighty-one percent of diners said they would either stop going to a restaurant altogether or alter their dining hours to avoid prices surging during peak hours and 64 percent said they have a negative reaction to restaurants using surge and dynamic pricing, according to a HungerRush’s National Restaurant Price Surging Survey.
The data also supports what RMS has been advising: pricing must be strategic. Insights from transactional POS data specific to locations and customer segments can help operators assess where item sensitivities are low or high, indicating which items might have further pricing opportunities and which don’t.
In 2024, restaurant traffic slowed while price sensitivity grew. Moreover, three out of four respondents believe restaurant prices are higher and high prices are the primary reason for cutting back on restaurant spending. Sustained loyalty is the goal in this highly competitive, price-driven market. Continued trepidation.
These chefs might know how to source the finest ingredients, but no one’s taught them how to negotiate the price of those ingredients or keep suppliers from quietly eating away at their profits. Sales reps may come back with a price comparison guide that shows lower prices on specific items. Be wary of common tactics.
While restaurants have always been intentional about food waste, menu offerings, and purchasing, I see operators doubling down on looking for any efficiency to help save money right now. Tap Into Technology to Make Menu Engineering Easier. Get Real Visibility Into Your Food Costs. Reinforce Employee Training.
To reduce menu confusion and minimize price sensitivity, Ori’Zaba’s Scratch Mexican Grill recently rolled-out a rengineered and easier-to-read menu. The Ori’Zaba team told Modern Restaurant Management (MRM) magazine they watched people walk in and have a physical reaction to the three pricing tiers.
While working hard to bring customers back into the restaurant is very important for success, it has become more important to figure out the third-party equation in terms of pricing, commissions and fees, and value – which is ultimately the difference between success and failure. Supporting your staff is crucial.
Striking a balance between value and price. As inflation continues to pummel businesses and consumers, QSRs are searching for ways to make their menus work harder. Is it possible to strike a balance between value and price to satisfy both parties? Have We Hit a Price Ceiling? Putting Value Back on the Menu.
In 2024, food prices have been high and consumer spending has been stretched thin, making it even more difficult for restaurants to attract new customers. Restaurants succeed or fail based on loyalty, which is a direct result of customer experience.
Not all menu items are created equal, nor do they contribute the same profit to the bottom line. To take advantage of everything a menu has to offer, operators can use menu engineering, a technique that consists of analyzing each item’s contribution to the profit against how often it is purchased.
Restaurant owners looking to purchase an existing license can face prices up to $1 million depending on demand. A beer and wine license allows restaurants to craft a unique cocktail menu featuring wine-based liquors without the need for liquor insurance or the extensive paperwork associated with a full liquor license.
Behind the scenes, strategic decisions greatly impact a restaurant's bottom line, and at the forefront of these is the art of menu engineering. Far from just a list of dishes, a well-engineered menu is a powerful tool that can significantly increase a restaurant's efficiency and profitability.
The NCR Voyix 2024 Digital Commerce Index revealed nearly half (48 percent) of consumers dine out less than they used to because inflation is top of the menu. Thirty-one percent said they get faster overall service, 25 percent cited shorter lines and 23 percent liked exploring the menu at their own pace. The top reasons?
This approach feels like a suggestion, not a sales pitch, and helps customers discover menu items they might have otherwise missed. Heres how it works: Instead of pricing items individually, menus show a combined price that offers a slight discount compared to ordering each item separately. Why do bundles work?
Gathering and analyzing data lets you tailor your menus, services, and overall atmosphere to better meet diners' needs. Aside from improving restaurant customer experience , market research also helps you make informed decisions about location, pricing, and marketing strategies. Decide how you will measure the success of your research.
Of course, running a restaurant is difficult, wholesale prices of ingredients have risen dramatically since the pandemic, labor costs are out of control, and landlords have no mercy when it comes to establishing lease arrangements. Here are some thoughts: PRODUCT: Take a hard look at your menu.
At the same time, a rise in fast-food prices driven by inflation is reshaping consumer behavior, with many customers now treating fast food as a splurge rather than a convenience. This reduces waste and ensures menu availability, even during busy periods. Menu innovation has become a key way to deliver value.
The unfortunate answer is price increases in general for both food and drink and narrower margins than already experienced by restauranteurs. Most of these increases in costs will be passed on to the consumer by higher menuprices. Tariffs on agave products from Mexico could see significant prices increases.
Understanding your target market is the foundation of making smart decisions for your menu, pricing, and overall guest experience. Without a well-defined target market, restaurants risk wasting resources on strategies that dont connect and menu offerings that dont selltrying to appeal to everyone, but standing out to no one.
Instead, you’ll see signage about the health benefits of plant-based eating — the “primary drivers of consumer choice are personal benefit,” says Goldman — and the menu board, designed like any one in other fast-food chains. The bottom of the Yang’s Kitchen menu notes to diners, “We are working with Zero Foodprint to restore the planet.”
How each area contributes to the whole is a lesson learned in large properties like hotels, resorts, and clubs. [] MENU DIVERSITY A multi-outlet hotel, as an example, will likely have a breakfast restaurant, a family oriented mid-priced restaurant, and a fine-dining operation.
Fast food chain Wendy’s has announced plans to test “dynamic pricing” at its locations across the country, beginning in 2025. According to CNN, the move is a part of the chain’s $20 million investment in digital menu boards, which will allow it to tweak the price of a Biggie Bag or Frosty in real time. restaurants.”
. "Value is a broader tent than price, but price is an important value platform when consumers are faced with high inflation or a personal economic situation such as a job loss," Tim Fires, president of global foodservice at Circana, told Modern Restaurant Management (MRM) magazine. "We
Revenue growth in 2024 was largely driven by menuprice adjustments. Although concerns about customer sensitivity influenced pricing decisions, only 9 percent of restaurants did not change prices in 2024, down 19 percent from 2023, indicating a stronger shift towards strategic price increases.
However, 30 percent of high-income consumers are dining at TSRs more frequently than before, signaling room for premium offerings at the right price. Value Isn’t Just About Price—It’s About Experience Price sensitivity may be at an all-time high, but focusing solely on discounts risks missing the bigger picture.
We can expect to see a prolonged period of higher egg prices through the Easter and well into 2025, according to a repor t from CoBank. Approximately 70 percent of the menu items at the breakfast and brunch brand with 34 locations features eggs as an ingredient. Other things to do: manage food waste and examine your P&L. "It's
Starbucks hasn’t had a hit new drink in years Starbucks has, outside of a few new flavors and latte options, failed to successfully innovate its drink menu over the last decade or so. In October, Starbucks announced that it would discontinue the drinks , which didn’t even make it two years on the menu. This hasn’t always been the case.
Jaya Saxena, correspondent Outages and supply chain challenges mean higher prices The early days of the pandemic were marked by unexpected price hikes (a run on flour and yeast) and unpredictably empty shelves (the great bucatini shortage of 2020 ). food prices have risen by 23.6 food prices have risen by 23.6
Some brands may consider that they can offer an experiential focused bar menu for a more approachable price point for the consumer who may not opt for a full dining experience. Positioning the bar as a brand extension and understanding the role it plays within the experience is a critical component.
Menu and Price Points. Your menu cannot be too similar to other restaurants, but neither should it be gimmicky. This includes places that may be a price point above or below yours. Take home a copy of their menu, or take a picture if you can’t get a copy. They will still be competing for your diners.
We can expect to see a prolonged period of higher egg prices through the Easter and well into 2025, according to a repor t from CoBank. Approximately 70 percent of the menu items at the breakfast and brunch brand with 34 locations features eggs as an ingredient. Other things to do: manage food waste and examine your P&L. "It's
This is where a buying group brings that advantage, helping source at the best price, quality, and then creating sourcing redundancy when mother nature gets in the way of supply with fresh agricultural products. Having many team members mean there are many salaries being paid and those salaries are accounted for in the service price.
It just goes to show how important drink pricing and cost management are to maximizing profits. Bar profit margin and pour cost Some high-performing bars can reach higher margins by optimizing their costs and pricing strategies. Keep in mind that certain drinks can be priced higher due to their popularity or unique ingredients.
Many of the restaurant brands on the list, like Dave’s Hot Chicken and Cava, are thriving by offering high-quality, and on-trend food at accessible prices. At the same time, more traditional value-focused brands like McDonald’s and Taco Bell continue to see strong engagement, with their value menus charting highly this year.
By accurately tracking ingredient costs and streamlining menupricing, it helps restaurants minimize waste, maintain profit margins, and make data-driven decisions. Dynamic pricing : Adjust menuprices based on fluctuating ingredient costs to protect profit margins.
Restaurants can optimize their menu by highlighting delivery-friendly items, improve kitchen workflows through better station organization, and track prep times to identify bottlenecks. Menu Updates: Introducing new items or making existing offerings more appealing can attract more customers. Portion size.
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