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Merch with a Mission: Creating Brand Ambassadors

Modern Restaurant Management

." That's what Jason Cortellesso, Partner & Creative Director at Sport & Leisure , told Modern Restaurant Management (MRM) magazine when discussing the merch program at his latest estabilshment in East Greenwich, Rhode Island that is seeing people to line up before they open on drop days to get their hands on the items.

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It’s All in the Glass: Selecting the Right Glassware to Complement Your Restaurant’s Vibe

Modern Restaurant Management

Newer wine glasses sport sheer rims that allow the wine to roll seamlessly on the palate, enhancing its body and flavor. During the holiday season, for example, drinks like apple cider, warm bourbon cocktails, and spiked hot chocolate become even more special when served in distinctive, themed glassware of varying shapes, colors, and sizes.

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MRM Research Roundup: Super Bowl LIX Edition

Modern Restaurant Management

This "Super" special edition of Modern Restaurant Management (MRM) magazine's Research Roundup has a Super Bowl theme. MVP Menu Performances More than 200 million people tuned in to the Super Bowl last year—many with a plate of wings in front of them. Toast analyzed data from restaurants on Sunday, Feb.

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How to Create a More Interactive Dining Experience for Guests

Modern Restaurant Management

Other options for designated singles nights could include themed nights based on niche interests like sports or music. Present Quarterly Tasting Nights A tasting menu offers an exclusive and exciting experience for all guests. Businesses should consider a singles night where everyone can mingle with others.

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What To Do When Your Guests Have Sticky Fingers

Modern Restaurant Management

Among the reasons restaurants fail (poor location, inadequate marketing, lack of staff and inventory control, uninspired menu, unreasonable pricing), customer theft is rarely on the radar. A note in the menu noting that guests will be charged would go a long way toward discouraging sticky fingers. Ask your server how to purchase them.”

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7+ Awesome Restaurant Super Bowl Specials and Promotions for 2023

7 Shifts

There are a few things restaurants can do to get ready for the Super Bowl: Stock up on supplies: Make sure you have enough food, drinks, and utensils to accommodate the increase in customers.Think of what's most likely to sell out first: finger foods, wings, pizza, kegs, napkins, special items, etc. Offer discounts and specials.

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10 Email Marketing Ideas for Restaurants to Drive Sales

ChowNow

Profile a special dish. Have you updated your menu recently with a seasonal treat? Feature a mouthwatering photo in your email, describe what makes the dish special, and tell your guests how to order it. Create a secret menu item. Promote a discount or special dish for a holiday. Tell your guests about it!