7 Shifts

NOVEMBER 24, 2024

Let’s take the guesswork out of starting your food business and set your establishment up for success. Do you want to find out which food items your customers love the most? For instance, "Discover which menu items are most popular among our target market" is a clear and focused goal.

Marketing 370

Marketing Social Media SEO Customer Service 370

Modern Restaurant Management

DECEMBER 31, 2024

From salted egg yolks and chili crunch fusions to mushroom-infused teas and freeze-dried fruit powder garnishes, Kimpton’s in-house experts share the standout ingredients, menu items and techniques that will come to the table in 2025. That’s where the NEXT Flavor Report comes in.

2025 450

2025 Beverage Fine Dining Guest Recovery 450

Modern Restaurant Management

MARCH 17, 2025

Building a Competitive Menu We’ve seen that with chains building out a competitive menu featuring specialty items and showing off their culinary skills to attract customers. So let’s take this a step further. Generalized or Specialized?

Food Supply 221

Food Supply Customer Service Back of House Small Business 221

Culinary Cues

JANUARY 26, 2025

The next time you walk through your local supermarket, butcher shop, fish market or bakery, take a moment to think about this. Putting aside the challenge of bird flu and the work and demands surrounding the care of animals, cost of feed, and process of harvesting and preparing eggs for market even at todays price this works out to around $.50

Food 424

Food Hotels Fine Dining Agriculture 424

7 Shifts

OCTOBER 22, 2024

Nowadays, running a successful restaurant takes more than great food and good service. If your website isn’t optimized for mobile, you could be losing out on potential customers. .” Photos of your menu items, ambiance, and even happy customers will give potential guests a glimpse of the dining experience you offer.

Book 195

Book Marketing Email Marketing Social Media 195

Modern Restaurant Management

OCTOBER 28, 2021

Your Response Menu. Today’s Pandemic Special. Others might be taking a graduated approach, from enhanced cleaning procedures to social distancing, to masking, limited outdoor dining, take-out only service or requiring proof of vaccination from all patrons. In some instances, the restaurants have no choice.

Communication 506

Communication Social Media Menu Loyalty Program 506

Modern Restaurant Management

MARCH 11, 2025

On a positive note, people developed a deeper appreciation for social connection and the experience of dining out, making for more guests joining us in our restaurants. Wages have risen roughly 13 percent since early 2023, leveling out at $13.62 Restaurants have had to rethink hiring, wages, and benefits to attract and retain talent.

Mobile Ordering 418

Mobile Ordering Kitchen Safety Fine Dining Food Safety 418

Modern Restaurant Management

DECEMBER 13, 2022

Having some choice specials on hand is an excellent way to stand out from the crowd. Let’s start out with what gets the crowd going for New Year’s: Champagne! This easy-to-make sangria is sure to be a fruity hit to add to your menu. Garnish with a toasted marshmallow to really bring out that winter feeling. .

Specials 449

Specials Seasonal Menu Menu Take-out 449

EATER

MARCH 27, 2025

population that dined out at least once in the past month, hoping to better understand how Americans are approaching dining out in this new era. Theres no overall trend driving dining culture, with diners pretty evenly split on what inspires them to dine out. The Vox Media Insights and Research team surveyed over 2,000 U.S.

Social Media 285

Social Media Fine Dining Online Ordering Dine-in 285

EATER

MARCH 14, 2025

This year, Del Taco is offering three seafood specials through April 23, which Del Taco president Tom Rose calls the perfect combo for Lent season. Arbys has a limited time menu of crispy fish sandwiches. Its enough for fast-food restaurants to take notice.

Seasonal Menu 298

Seasonal Menu Dietary Restrictions Catering Social Media 298

ChowNow

FEBRUARY 12, 2025

A well-crafted email can remind a past guest to stop by again, encourage reservations for a new seasonal menu, or even boost online orders with a limited-time discount. A well-timed email with a special offer, new menu item, or exclusive promotion can be the nudge they need to place another order.

Email Marketing 195

Email Marketing 2025 Marketing Online Ordering 195

Modern Restaurant Management

FEBRUARY 9, 2021

The National Retail Federation estimates that 41 percent of consumers will celebrate Valentine’s day with a special dinner or celebration at home. Make Your Menu the Main Course. With the Marketing Rule of 7 , it takes an average of seven interactions with a brand before a purchase takes place.

Marketing 553

Marketing Email Marketing Website Management Social Media 553

ChowNow

FEBRUARY 28, 2025

To get the timing right, you need to send out emails at strategic moments, such as: After a first order: Send a welcome email thanking the customer, followed by a series of other emails reminding them to order again and then other ways they can place orders with your restaurant.

Ordering 195

Ordering Email Marketing Social Media Online Ordering 195

ChowNow

MARCH 21, 2025

Understanding your target market is the foundation of making smart decisions for your menu, pricing, and overall guest experience. Without a well-defined target market, restaurants risk wasting resources on strategies that dont connect and menu offerings that dont selltrying to appeal to everyone, but standing out to no one.

Marketing 195

Marketing Social Media Email Marketing Loyalty Program 195

ChowNow

JANUARY 23, 2025

We searched high and low for every restaurant event idea out there, then boiled them down to what we believe are the most exciting and effective restaurant events to keep regulars ecstatic and new customers talking. You can start by ruling out events that wont fit your venue. First, ask what type of event would best fit your venue.

Events 195

Events Seasonal Menu Social Media Customer Experience 195

Modern Restaurant Management

JANUARY 26, 2022

Holidays provide restaurants with the opportunity to capitalize on the special moment by offering specials, events, and so much more exclusive to the holiday. Create a Prix Fixe Menu. A prix fixe menu also gives off an air of elegance. Upsell with Valentine’s Day Specials. Offer a Gift Card with Purchase.

Social Media 563

Social Media Seasonal Menu Advertising Events 563

Modern Restaurant Management

JULY 12, 2022

With deep roots in the restaurant industry, we’ve worked with our clients to test a number of strategies to take on Restaurant Week as an opportunity to attract new customers. Review and Revise Your Menu Offerings. Before Restaurant Week kicks off, craft a menu that is friendly to both your bottom line and your customers.

Loyalty Program 558

Loyalty Program Online Ordering Point of Sale Customer Experience 558

Lavu

MARCH 28, 2025

Managing special occasion promotions is easier than ever with the best POS system features and integrated online ordering. Loyalty Programs : Built-in systems to reward customers and trigger special occasion perks automatically. For example, you could offer a 20% discount on desserts for customers celebrating their birthdays.

POS 78

POS Specials Loyalty Program Inventory 78

Modern Restaurant Management

DECEMBER 10, 2021

While your restaurant may feature a diverse menu, delicious food, a great ambiance, and excellent customer service, you will still struggle to build a customer base without promoting it. Others tend to emphasize their cheaper menu options. A quick look at your POS data will identify the top three selling items on your menu.

Marketing 567

Marketing SEO Front of House Website Management 567

Modern Restaurant Management

JANUARY 21, 2020

If you don’t have a social media strategy for your restaurant , you’re missing out on potential revenue. A well-thought-out social media marketing strategy can earn you additional customers and increase your overall income. Don’t make patrons work to find out more information. But how do you get started?

Social Media 613

Social Media Marketing 2020 2019 613

ChowNow

FEBRUARY 28, 2025

The next step to optimizing your online presence is to take advantage of SEO so more customers find you. This includes hours of operation (including holiday updates), your website link, phone number, and menu. To get started collecting Google reviews, check out our article on How to Get More Google Reviews from Customers.

2025 195

2025 Email Marketing Social Media Loyalty Program 195

ChowNow

MARCH 7, 2025

Think about it: What if you could automatically send a special offer to a customer who hasnt ordered in a while? You can also use sales trends to adjust menu pricing and share customer-favorite menu items, helping you get the most out of high-demand dishes. Optimize your menu based on sales trends.

Loyalty Program 195

Loyalty Program Email Marketing Online Ordering Point of Sale 195

Modern Restaurant Management

NOVEMBER 1, 2022

Restaurant guests in cost-saving mode are eating out less and more conscious of menu prices, according to Restaurants: Consumer Trends Fall 2022/Winter 2023 a report produced by Provoke Insights in collaboration with Modern Restaurant Management (MRM) magazine. The study was in-field from Autumn 2022.

Fine Dining 473

Fine Dining Seasonal Menu Social Media 2022 473

Modern Restaurant Management

MAY 20, 2020

It should contain all the obvious items like the extra sanitary practices you're going through, your adjusted hours of operation, and an overview of any special services you're offering like curbside pickup or no-contact delivery. Don't give someone an opportunity to run straight into the arms of one of your competitors.

Mobile Ordering 585

Mobile Ordering Email Marketing Online Ordering Point of Sale 585

Modern Restaurant Management

FEBRUARY 5, 2025

This "Super" special edition of Modern Restaurant Management (MRM) magazine's Research Roundup has a Super Bowl theme. MVP Menu Performances More than 200 million people tuned in to the Super Bowl last year—many with a plate of wings in front of them. Vegas Jackpot, New Orleans Next?

2024 309

2024 Food Order Delivery Sports 309

Modern Restaurant Management

OCTOBER 6, 2022

Since most happy hours take place during the week, you can use them as an opportunity to draw in people who might not normally come out to your establishment. Make a Special Menu, Don't Include Everyday Things. So keep this fact in mind while creating your happy hour menu. Load Up the Menu With Shareables.

Loyalty Program 508

Loyalty Program Social Media Point of Sale Customer Experience 508

Modern Restaurant Management

DECEMBER 5, 2024

As we approach the busiest time of year for in-store bakeries, flavors like pumpkin and peppermint take center stage across the country. Taking Advantage of Limited-Time Offerings Seasonal flavors extend beyond mere calendar changes; they are driven by consumer desires for limited-time offerings (LTOs).

Seasonal Menu 221

Seasonal Menu Consumer Goods Customer Experience Social Media 221

ChowNow

APRIL 4, 2025

Lets take a closer look. That includes taking the order, processing payments, setting up delivery, and even stepping in on customer support. That includes taking the order, processing payments, setting up delivery, and even stepping in on customer support. It also gives you more freedom to price your menu the way you want.

Ordering 195

Ordering Online Ordering Mobile Ordering Customer Experience 195

Modern Restaurant Management

NOVEMBER 3, 2020

Modernizing menus by digitizing them is a great place to start. This can help restaurants meet mandated accessibility requirements and guests’ safety concerns, while simultaneously reengineering the overall menu for a better, more modern experience. Here are three ways that digitizing menus can help improve accessibility.

Front of House 547

Front of House Certification Back of House Menu 547

Modern Restaurant Management

OCTOBER 11, 2021

According to the National Restaurant Association's 2021 State of the Restaurant Industry report , 70 percent of consumers reported they would likely take a table outside if the conditions were right. Customized and Tailored Promotions.

Outdoor 493

Outdoor POS Front of House Seasonal Menu 493

Modern Restaurant Management

MARCH 18, 2021

While there are clear benefits to an all-digital menu system, to get the most out them, you must first take a step back to re-examine what your menu means to you. Your menu: Part love letter, part manifesto, instructions for use and a bill of goods, all rolled into one. Should your menu move to the cloud?

Back of House 474

Back of House Seasonal Menu Customer Experience Fast Casual 474

Modern Restaurant Management

DECEMBER 6, 2021

Customers can also be more hesitant to dine out as their everyday expenses are going up. We’ve come up with several tips that can help save your business money while improving it at the same time: Use technology to reduce labor costs : Through online management systems, waitlist kiosks, and QR codes that lead to your menu or website.

Loyalty Program 493

Loyalty Program Insurance Website Management Customer Experience 493

Modern Restaurant Management

AUGUST 16, 2021

They remind us not only that there are great people out there, but also that many of them work for us! When the chef and general manager found this out, they immediately jumped into action. They showed her how to clean the affected area and change her bandages, and they made sure she was taking her medication properly.

Front of House 520

Front of House Cash Management Back of House Hiring 520

Modern Restaurant Management

OCTOBER 12, 2022

It brings out the child-like playfulness, creativity, and spirited excitement in just about everyone. As a restaurant, you’ve got the opportunity to feed into that joyful excitement with special events for the season, so grab the chance before the winter holidays takeover! Serve Special (Spooky) Food and Drinks.

Advertising 491

Advertising Social Media Food Truck Seasonal Menu 491

Modern Restaurant Management

JULY 14, 2020

This gives restaurant brands a unique opportunity to focus their attention on social media so they can remain a constant in the diners life online—and be top of mind when they’re ordering in or ready to go out again. Take Advantage of #foodstagram. Post pictures of your menu, daily specials, take-out, and delivery specials.

Marketing 539

Marketing Social Media Influencer Online Ordering 539

Modern Restaurant Management

JULY 10, 2024

Among the reasons restaurants fail (poor location, inadequate marketing, lack of staff and inventory control, uninspired menu, unreasonable pricing), customer theft is rarely on the radar. And yet, the diner who walks out with your logo beer mug is damaging your restaurant’s bottom line. And yet, as a Washington, D.C.,

Back of House 491

Back of House Fine Dining Take-out Social Media 491

Modern Restaurant Management

DECEMBER 29, 2020

Go All Out with Online Ordering. Furthermore, customers can leave notes on special requests, while you can make recommendations for pairing and upselling dishes. Digitize Your Menu. With the onset of the pandemic, many restaurants pared down their menus in order to avoid food wastage and reduce costs.

2021 520

2021 Technology Online Ordering Email Marketing 520