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Optimizing Your Restaurant Merch Game

Modern Restaurant Management

Merch might a somewhat newer term in a restaurant owner's lexicon, but having a focused merchandising effort can connect a person to a brand as well as be a great way to build awareness and put buts in seats. So, how can restaurants use merchandise as an effective marketing tool to tap into local brand ambassadors and build awareness?

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8 Tips for Selling Merchandise at Your Coffee Shop

Lavu

Coffee shops have a unique customer base that stands and waits patiently (we hope) for their lattes—and not selling merchandise is a lost business opportunity. Those minutes could be spent checking out your café’s merchandise instead of idly scrolling through Instagram feeds. How to Merchandise a Café. Travel Mugs.

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The American Restaurant 2022 (Post Pandemic)

Culinary Cues

Renting shelf or cooler space for your product places the merchandising, collection of cash and credit, and facilities maintenance in the hands of the store. Placing your product in a location where customers visit anyway opens the door for spontaneous sales providing your packaging and point of sale merchandising is top shelf.

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Merch with a Mission: Creating Brand Ambassadors

Modern Restaurant Management

"Merchandise is more than just a revenue stream — it’s a way to deepen the connection with your customers and expand your brand’s reach." Merchandise became a natural extension of this vision, offering customers a way to carry the brand with them and become ambassadors for the experience.

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Your guide to the best restaurant merchandise ideas

Clover - Restaurants

One of the most effective ways to boost your business and generate additional revenue is by offering restaurant merchandise. From trendy accessories to gourmet muffin mixes, the right merchandise can turn your loyal diners into ambassadors, spreading the word about your eatery. Why offer restaurant merchandise?

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Top Tips to Show Appreciation for Your Employees This Year

Modern Restaurant Management

Merchandise and Prizes. Some examples include the boss’ parking spot, coupons, wine or company merchandise. Extra PTO shows employees that their hard work translated into time away while still being paid. Even small prizes can go a long way in making your employees feel seen and wanted.

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MRM Research Roundup: Year-End 2020 Edition

Modern Restaurant Management

While restaurants looked after frontline workers, diners lended their own efforts to support restaurants and their staff in 2020, offering donations, gift cards, tickets towards online classes and merchandise purchases. Find the ones with the best margins, then concentrate on marketing and merchandising them.

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