7 Shifts

OCTOBER 22, 2024

With 90% of diners checking a restaurant online before visiting, you also need a strong online presence to attract and boost reservations. Let’s explore 26 proven online marketing strategies to help your restaurant thrive. A smooth mobile experience keeps people engaged and leads to more online bookings.

Book 195

Book Marketing Email Marketing Social Media 195

ChowNow

FEBRUARY 13, 2025

Is online ordering inefficient? Too many missed reservations? A smart reservation and waitlist system can help. Experiencing over-ordering or last-minute shortages? Are you aiming to speed up service, cut labor costs, or increase online sales? Are labor costs too high? Do you lose money due to food waste?

2025 195

2025 Technology Loyalty Program Mobile Ordering 195

Modern Restaurant Management

MARCH 11, 2025

"As awful as it was, the pandemic pushed restaurants to completely rethink their operations in order to survive, and some of the changes they made during the pandemic have continued to be beneficial to those restaurants and industry at large." The pandemic made speed, accuracy, and seamless ordering non-negotiable.

Mobile Ordering 221

Mobile Ordering Kitchen Safety Fine Dining Food Safety 221

ChowNow

MARCH 7, 2025

With a few key optimizations, your restaurant can rank higher on Google, get noticed by people searching for places to eat, and ultimately drive more foot traffic and online orders. Restaurants that rank higher in local search results get more foot traffic, online orders, and reservations.

SEO 195

SEO Online Ordering Mobile Ordering Website Management 195

ChowNow

FEBRUARY 12, 2025

A well-crafted email can remind a past guest to stop by again, encourage reservations for a new seasonal menu, or even boost online orders with a limited-time discount. A well-timed email with a special offer, new menu item, or exclusive promotion can be the nudge they need to place another order.

Email Marketing 195

Email Marketing 2025 Marketing Online Ordering 195

ChowNow

MARCH 7, 2025

Every online order, email sign up, and reward program interaction generates valuable insightsbut if that data just sits there, youre missing a major opportunity. Think about it: What if you could automatically send a special offer to a customer who hasnt ordered in a while? Restaurants collect a ton of customer data.

Loyalty Program 195

Loyalty Program Email Marketing Online Ordering Point of Sale 195

Modern Restaurant Management

MAY 17, 2022

Promote Online Ordering and Reservations. Online menus are one of the best ways to utilize technology within a restaurant. Using QR codes on tables, counters or even doors offers a touchless alternative to physical menus, minimizing the need for direct interaction with wait staff and encouraging speedy ordering.

Marketing 530

Marketing Mobile Ordering Online Ordering Customer Experience 530

ChowNow

MARCH 14, 2025

Restaurant operations management is the art and science of keeping a restaurant running smoothly, creating order in a naturally chaotic environment. Successful restaurant operators use data-driven ordering, reliable supplier relationships, and waste-reduction strategies to keep inventory lean without sacrificing quality.

Operations 195

Operations Management Management Front of House 195

Modern Restaurant Management

FEBRUARY 13, 2025

Takeout orders increased 46 percent Shift in Guest Dining Preferences for Valentine's As restaurants prepare for Valentine's Day, new data from Tock reveals a clear shift in guest dining preferences and booking patterns. Analyzing data from full-service restaurants on Feb. contributing 21 percent of total transactions.

2024 221

2024 Fine Dining Book Reservations 221

ChowNow

FEBRUARY 12, 2025

Today, customers rely on Google searches, online reviews, and social media to decide where to eat. People want convenience, transparency, and a connection to the brands they support, and that starts with how you market your restaurant online. A strong online presence means more visibility, more orders, and, ultimately, more revenue.

2025 195

2025 Marketing Email Marketing Operations 195

Modern Restaurant Management

JUNE 16, 2022

As a result, the use of self-ordering kiosks and QR codes during the pandemic went up by 750 percent, with 77 percent of survey respondents saying they would prefer contactless ordering and payment once the pandemic ends. consumers being new to ordering meal delivery services (up from 47 percent in March 2021).

Online Ordering 472

Online Ordering Point of Sale Management Management 472

Modern Restaurant Management

JULY 28, 2022

Some great examples for restaurants are: How often the customer orders. What the customer orders. Which of your locations the customer orders from most. What the customer orders. How the customer prefers to order (for delivery, for pick-up or to dine-in). How many people does the customer orders for at a time.

Loyalty Program 520

Loyalty Program Mobile Ordering Email Marketing Online Ordering 520

Modern Restaurant Management

JANUARY 12, 2023

We’ll see the consolidation of restaurant tech solutions into all-in-one platforms that can leverage approved guest data to build direct relationships, deliver exceptional experiences, and increase repeat visits and orders. How will restaurants further embrace an omnichannel approach to ordering next year?

2023 493

2023 Online Ordering Social Media Website Management 493

Modern Restaurant Management

MARCH 25, 2022

Some restaurants even took safety a step further by eliminating in-person ordering and offering contactless payment. At least 45 percent of Americans preferred reading the menu, ordering, and paying with their phone to reduce touch points during the pandemic, according to an online survey of 2,081 people conducted by Appetize.

Social Media 539

Social Media Mobile Ordering Email Marketing Kitchen Safety 539

Modern Restaurant Management

FEBRUARY 4, 2022

For restaurant owners, this structure means much lower overhead costs, no service staff, using ghost -kitchen POS system, and delivery-only ordering. The main thing they should invest in is creating a good website for their restaurant and building a strong online presence. We’re way beyond ordering in on a lazy night.

2022 547

2022 Customer Service Online Ordering Website Management 547

Modern Restaurant Management

FEBRUARY 3, 2022

From managing an off-premise presence with online ordering platforms to navigating the labor shortage and keeping costs down, it’s clear from the emerging trends we are seeing that technology is at the heart of helping FSRs not only survive but make gains during these extremely challenging times.”

Loyalty Program 486

Loyalty Program Online Ordering Cash Management Point of Sale 486

Modern Restaurant Management

JULY 12, 2022

Offer Easy Online Ordering. Consumer behaviors are changing rapidly, but there’s one thing you can count on: online ordering. It’s important to note that not all online ordering platforms are created equal. And that’s not different during Restaurant Week. Be In Charge of Your Own Marketing.

Loyalty Program 558

Loyalty Program Online Ordering Point of Sale Customer Experience 558

Modern Restaurant Management

FEBRUARY 12, 2021

Your restaurant website needs to help your guests find you online, inform them about your menu and, possibly, help them reserve a table or order a delivery directly from you. Implement an online reservation system. Contactless ordering and payment available. Implement an Online Reservation System.

Design 520

Design Online Ordering Mobile Ordering Reservations 520

Modern Restaurant Management

DECEMBER 1, 2021

Henry is ready to order some dinner. He visits your restaurant’s app and orders his favorite dish on the menu. He receives an estimated wait time for his order of 45 minutes. As he is about to enter the restaurant, let’s consider the technology that he will encounter along his journey to pick up his order.

Technology 508

Technology Front of House Back of House Point of Sale 508

Modern Restaurant Management

JULY 15, 2021

That said, the processes that became norms during the pandemic, such as online ordering and contactless pickup, are here to stay for the convenience of hungry customers. Beyond the applications that customers use to order, there are a myriad of other apps that keep restaurants running on the backend that should never be compromised.

Customer Experience 531

Customer Experience Online Ordering Mobile Ordering Point of Sale 531

Modern Restaurant Management

JULY 3, 2024

Crafting a Captivating Website Experience Your restaurant's website is the first point of contact for many potential customers, making it crucial to create a captivating online experience. Ensure that your site is intuitive and easy to navigate, with clear menus, contact information, and reservation options readily accessible.

SEO 489

SEO Website Management Online Ordering Mobile Ordering 489

Modern Restaurant Management

APRIL 17, 2023

Automation tools also provide value through mobile ordering apps, AI solutions, digital reviews apps, and online reservation software. Mobile Order Applications Mobile smart order apps for waiters help to speed up the service and manage the orders right at the guest’s table.

Mobile Ordering 518

Mobile Ordering Cash Management Online Ordering Front of House 518

Modern Restaurant Management

FEBRUARY 12, 2024

The challenge then becomes finding and purchasing a new domain name appropriate for the restaurant, updating all of the collateral branding pieces, online listings, social media, (possibly email accounts) and starting from scratch with SEO. hours, offerings, website link, ordering link, reservations and reviews).

Social Media 454

Social Media SEO Online Ordering Website Management 454

Modern Restaurant Management

SEPTEMBER 14, 2020

Given the persistent uncertainty, now is also a good time to upgrade the customer experience and streamline operations with better online ordering, delivery and/or curbside pickup processes. You can also ask staff to complete online questionnaires to assess COVID-19 risks. Optimizing Online Ordering.

Online Ordering 493

Online Ordering Kitchen Safety Food Safety Customer Experience 493

Modern Restaurant Management

JANUARY 19, 2021

But, along the boulevard of online ordering, new locations are built with a handful of pixels, not a truckload of bricks. Finally, find a place to cook and start filling orders, often alongside tickets from a traditional front-of-house. New idea, online menu, real food. Welcome to the age of virtual restaurants.

Front of House 530

Front of House Online Ordering Food Order Small Business 530

Modern Restaurant Management

MARCH 12, 2021

Restaurants have made great strides in the digital realm—from contactless payments to online ordering—but 32 percent of them feel like they could add to their technology stack to optimize operations. Restaurants should have a robust marketing strategy and strong online presence to attract new customers these days.

Mobile Ordering 493

Mobile Ordering Front of House Communication Online Ordering 493

Modern Restaurant Management

FEBRUARY 9, 2021

By sharing your menu across all digital platforms including your website, review pages and social channels, customers have ample opportunities to see it and therefore decide to make a buying decision—whether that be making an in-person dining reservation or ordering food for delivery.

Marketing 553

Marketing Email Marketing Website Management Social Media 553

Modern Restaurant Management

AUGUST 13, 2020

By incorporating technology-driven solutions, like direct online ordering for delivery and pickup , operators can own and utilize guest data to not only gain access to key customer insights, but also engage with them in new, unique ways. And the benefits don’t stop there. Operators must also get creative with guest offerings.

Dietary Restrictions 493

Dietary Restrictions Online Ordering Customer Experience Dine-in 493

Modern Restaurant Management

SEPTEMBER 23, 2020

Businesses have been forced to pivot away from on-premises dining to offer on-line ordering and take-out services. The people that answer the phone for takeout orders are now your frontline for customers. They need to be attentive to customer needs and develop the ability to upsell or offer alternatives while taking orders.

Customer Experience 598

Customer Experience Customer Service Fast Casual Mobile Ordering 598

Modern Restaurant Management

JANUARY 22, 2024

It’s critical to provide a seamless eating experience, which includes simple payment choices and online reservations. Using technology to facilitate contactless payments, online ordering, and quick table rotation can increase consumers’ satisfaction and loyalty.

Loyalty Program 453

Loyalty Program Mobile Ordering Dietary Restrictions Social Media 453

Modern Restaurant Management

JUNE 24, 2021

Creating and deliver engaging content, maintaining customer communications, establishing an online presence, reviewing data-driven analytics, setting up paid advertising initiatives…all of these important steps take time. Think for a moment about your restaurant’s current online presence. Can they view your menu online?

Marketing 508

Marketing Social Media Mobile Ordering Website Management 508

Modern Restaurant Management

SEPTEMBER 11, 2023

Automated Ordering AI-powered chatbots can handle customer orders, reducing the need for human intervention. Chatbots can accurately process orders, suggest menu items, handle special requests, and even provide personalized recommendations based on customer preferences.

Technology 538

Technology Seasonal Menu Online Ordering Customer Service 538

Modern Restaurant Management

MARCH 7, 2023

If you run a bar or restaurant, you already know how important it is to have an online presence. In today's competitive market, you must ensure your business can be easily found online. Here are ten reasons why your bar and restaurant needs SEO: Boost Your Online Visibility Put your business on the map with SEO!

SEO 493

SEO Bar Online Ordering Social Media 493

ChowNow

JANUARY 23, 2025

Its significantly more cost-effective to keep your regulars walking through the door than it is to get a new customer every time you take an order. Customers earn rewards by meeting thresholds you define, whether its the number of orders or total dollars spent. All you have to do is keep them happy. And when you do?

2025 195

2025 Loyalty Program Operations Email Marketing 195

Modern Restaurant Management

AUGUST 31, 2021

From poor ordering experiences to flooded phone lines , unsatisfactory communication during this transition time threatens to be a deal-breaker for restaurant-goers. percent of the population is now vaccinated , restaurants need to be prepared to handle a rush of reservations while simultaneously sustaining takeout operations.

Customer Experience 480

Customer Experience Customer Service Online Ordering Food Safety 480

Modern Restaurant Management

MAY 20, 2020

What you might not realize is that even if you're a primarily a dine-in restaurant, the chances are high that the majority of your orders and/or reservations are still coming from these mobile devices. In no uncertain terms: if it isn't super easy for someone to see your menu on their phone, they aren't going to order.

Mobile Ordering 585

Mobile Ordering Email Marketing Online Ordering Point of Sale 585

Modern Restaurant Management

JANUARY 31, 2024

Many operators are starting to realize that this omni-channel approach is increasingly essential to guest engagement in order to ensure they’re top of mind from the moment customers discover your restaurant (which often begins online) until well after their meal ends.

2024 508

2024 Online Ordering Website Management 2023 508