Modern Restaurant Management

DECEMBER 10, 2020

Some of these strategies include: Optimizing the Website. Optimizing restaurant websites is an important part of driving sales in any business climate but is critical in the pandemic environment. Optimized websites have a clean, uncluttered, navigable design and, most importantly, are Google-friendly. Keep them updated.

Marketing 563

Marketing Social Media SEO Website Management 563

Modern Restaurant Management

MARCH 3, 2025

For a deeper dive into brand messaging, strategy, and authenticity, creating unified guest experiences, and the orchestration of physical and experiential touchpoints, Modern Restaurant Management (MRM) magazine reached out to The Plaid Penguin’s Founder and Sir Idea Man Joe Haubenhofer. Having a digital presence is critical.

Social Media 251

Social Media Customer Experience Email Marketing Loyalty Program 251

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Keegan Brown, Marketing Manager Easy On Hold & Brand Music. What’s working right now: Hours should be updated everywhere: Facebook, google my business, yelp, your website, etc.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

7 Shifts

OCTOBER 22, 2024

To do so, you must have an optimized website and engaging social media profiles. Build a mobile-friendly restaurant website In 2024, roughly around 63% of all web traffic came from mobile devices. If your website isn’t optimized for mobile, you could be losing out on potential customers.

Book 195

Book Marketing Email Marketing Social Media 195

Modern Restaurant Management

FEBRUARY 14, 2020

This preference for environmentally conscious brands makes it critical for restaurants to find ways to integrate sustainability into operations and develop a plan to promote these sustainability initiatives through various channels including digital, marketing materials, and streamlined internal communications and messaging.

Recycling 567

Recycling Sustainability Loyalty Program Social Media 567

Modern Restaurant Management

JULY 14, 2020

As a restaurant owner, social media is one of the cheapest and most-accessible ways to connect and engage with your diners—and drive more business through your virtual or real-life doors. You need to adapt your restaurant’s social media marketing approach in the “new normal” of COVID-19.

Marketing 539

Marketing Social Media Influencer Online Ordering 539

Modern Restaurant Management

AUGUST 7, 2024

"It’s important to think long term," HungerRush's SVP of Marketing Shannon Chirone told Modern Restaurant Management (MRM) magazine. "Cutting " For cost-effective marketing, Chirone advises operators to leverage social media channels such as Yelp and local Google ads, utilize email and seek out local partnerships. "You

Marketing 471

Marketing Email Marketing Social Media Coupons 471

Modern Restaurant Management

JANUARY 24, 2023

In the digital age, online reputation management is critical for business success. Many depend on social media reviews and posts about a particular restaurant before deciding whether they will dine there or not. Nearly half of your market depends on social media comments for their restaurant reviews.

Social Media 493

Social Media Website Management SEO Customer Experience 493

ChowNow

FEBRUARY 28, 2025

For restaurant operators, this presents both an opportunity and a challenge: how to implement an online ordering system that maximizes revenue while maintaining control over their customer relationships. Customers expect to browse menus, place orders, and pay for their meals with just a few taps of their phones. However, theres a trade-off.

Online Ordering 195

Online Ordering Ordering Email Marketing Mobile Ordering 195

Modern Restaurant Management

MAY 1, 2024

Restaurant brands need to pay attention to evolving media consumptions in order to better engage with potential customers, according to results of a year-long study conducted by Digital Turbine in collaboration with Qrious Insight. Mobile gaming-first audiences were shown 61 percent fewer ads than social media-first audiences.

Social Media 450

Social Media Mobile Ordering Advertising Website Management 450

Modern Restaurant Management

FEBRUARY 25, 2022

Having a website, learning even a little about search engine optimization (SEO), and filling out your Google My Business (GMB) template should all be something you already have in place. Build and Optimize Your Website. If you do already have a website, you need to ensure it loads quickly and is easy to navigate.

2022 531

2022 Marketing Email Marketing Social Media 531

ChowNow

MARCH 14, 2025

Operators who ignore this opportunity risk losing significant revenue to their competitors while missing out on the chance to build a stronger connection with their customers. Many restaurants struggle with high third-party app fees, low website traffic, and clunky ordering experiences that drive customers away.

Ordering 195

Ordering Mobile Ordering Online Ordering Email Marketing 195

EATER

FEBRUARY 17, 2023

The pink sauce, as it now appears on Walmart’s website. From the creator fund to sponsored content and upstart new businesses seeking to capitalize on a newly massive social media following, influencers are cashing in. going viral on social media can get even businesses that are doing things right in trouble.

Social Media 258

Social Media Influencer Food Kitchen Safety 258

Modern Restaurant Management

NOVEMBER 7, 2023

The landscape of digital marketing is constantly evolving, presenting both challenges and opportunities for restaurant operators. Invest in an Online Presence Social media platforms provide an unparalleled opportunity to get in front of the right audience at the right time. In many cases, trends are a good thing.

Marketing 508

Marketing Social Media SEO Front of House 508

7 Shifts

FEBRUARY 8, 2024

Restaurants turned to restaurant management apps to navigate this change, and it appears there’s no going back. 7shifts Most managers are familiar (and frustrated) with traditional paper scheduling techniques. 7shifts Most managers are familiar (and frustrated) with traditional paper scheduling techniques. Apple | Android 3.

Management 367

Management Management Operations Mobile Ordering 367

Modern Restaurant Management

JULY 30, 2020

In early March at Oracle's Food & Beverage conference held prior to the COVID-19 outbreak shutdown, Modern Restaurant Management (MRM) magazine discussed the company's plans for products and services designed to help Mom and Pop restaurants with Chris Adams, VP of Strategy for Oracle F+B about their future plans in the above video.

Technology 383

Technology Operations Loyalty Program Point of Sale 383

Modern Restaurant Management

JUNE 2, 2020

I’ve had the opportunity to support restaurant operators that have stayed open throughout the COVID shutdown. The public is watching operators very closely to see if they are doing all the things to make safety your #1 priority. Here’s a few steps operators are currently working through, that you may want to consider.

Training 545

Training Kitchen Safety Food Safety Website Management 545

Modern Restaurant Management

JUNE 24, 2021

Here are five additional benefits to outsourcing your restaurant’s digital marketing activities: Cost Savings : Instead of hiring an in-house digital and/or social media manager, outsourcing marketing efforts to an agency will ultimately be the better investment. Google Rankings and Google My Business.

Marketing 508

Marketing Social Media Mobile Ordering Website Management 508

Modern Restaurant Management

JANUARY 12, 2023

In fact, in a 2022 study, 53 percent of millennial TikTok users said they had visited a restaurant after seeing it on the social media platform, showcasing the power of new platforms in driving business. A diner who wants to order directly through a restaurant’s website one day, may pivot to making a reservation the next.

2023 493

2023 Online Ordering Social Media Website Management 493

Modern Restaurant Management

AUGUST 28, 2024

Recent reports of possible portion-size discrepancies at Chipotle are a cautionary tale for brands, highlighting a few critical issues in the restaurant industry: consistently meeting customer expectations and the swift power of social media. What does the Chipotle situation say about the power of social media to keep brands in check?

Social Media 442

Social Media Loyalty Program Customer Service Customer Experience 442

7 Shifts

FEBRUARY 8, 2024

Restaurants turned to restaurant management apps to navigate this change, and it appears there’s no going back. 7shifts Most managers are familiar (and frustrated) with traditional paper scheduling techniques. 7shifts Most managers are familiar (and frustrated) with traditional paper scheduling techniques. Apple | Android 3.

Management 352

Management Management Operations Mobile Ordering 352

Modern Restaurant Management

FEBRUARY 12, 2024

Beyond the brick and mortar, there are many digital assets to manage during the transition phase. The challenge then becomes finding and purchasing a new domain name appropriate for the restaurant, updating all of the collateral branding pieces, online listings, social media, (possibly email accounts) and starting from scratch with SEO.

Social Media 454

Social Media SEO Online Ordering Website Management 454

Modern Restaurant Management

OCTOBER 28, 2021

Both owned and earned media are available to nearly every restaurant that promotes itself to the public. These media should be leveraged to communicate in a style and voice that is authentic to your business and your policies so there is no guesswork on the part of your customers. Today’s Pandemic Special.

Communication 506

Communication Social Media Menu Loyalty Program 506

Modern Restaurant Management

MARCH 27, 2020

Why are we not throwing in the towel and ceasing operations, at least for the time being? In terms of promotions, Mighty Quinn’s is offering 15 percent off of all delivery and takeout orders placed through our website and app. We’ve gotten great feedback online and lots of thank-yous on social media.

Healthcare 536

Healthcare Social Media Online Ordering Website Management 536

ChowNow

SEPTEMBER 24, 2024

Maintaining an engaging social media presence is more important than ever for growing restaurants to attract new diners and drive orders on your preferred channels. In fact, 39% of diners use social media to help determine if they want to order from a restaurant.

Social Media 195

Social Media Front of House Back of House Seasonal Menu 195

Modern Restaurant Management

MARCH 11, 2025

"As awful as it was, the pandemic pushed restaurants to completely rethink their operations in order to survive, and some of the changes they made during the pandemic have continued to be beneficial to those restaurants and industry at large." The pandemic made speed, accuracy, and seamless ordering non-negotiable.

Mobile Ordering 221

Mobile Ordering Kitchen Safety Fine Dining Food Safety 221

Modern Restaurant Management

MAY 21, 2020

The news may raise concerns for both customers and operators alike because it’s no secret just how contagious COVID-19 can be in public places. Be open and transparent with your employees – tell them about the changes in your operations and use additional measures to keep your employees safe: Provide Safety Gear.

Social Media 539

Social Media Food Safety Cash Management Customer Service 539

Modern Restaurant Management

JANUARY 27, 2022

Ghost kitchens allow operators to utilize commercial kitchens – sometimes in shared spaces with other brands – without the overhead of a full restaurant space and staff. Promote your safe practices on social media. Therefore, post your health inspection reports on your website and social media platforms.

Kitchen Safety 530

Kitchen Safety Food Safety Audits Food 530

Modern Restaurant Management

APRIL 8, 2020

In this Q&A with Modern Restaurant Management (MRM) magazine, Washcovick offers some ways restaurants can engage their customers and their community in these unprecedented times. From social media, to your website to email and your Yelp page, there are endless opportunities to reach your audience with relevant and timely information.

Small Business 508

Small Business Social Media Consumer Goods Communication 508

Modern Restaurant Management

JULY 3, 2024

A well-crafted website serves as the virtual storefront for your restaurant, providing potential diners with a glimpse into your establishment's unique offerings, ambiance, and culinary delights. Stunning visuals play a significant role in enticing visitors to explore your website further.

SEO 489

SEO Website Management Online Ordering Mobile Ordering 489

ChowNow

FEBRUARY 21, 2025

For operators, restaurant apps mean higher sales, greater customer retention, and smoother day-to-day operations. Beyond mobile ordering, restaurant apps support operations in ways that were never available before. These apps make it easier to manage digital orders, streamline kitchen operations, and reach more customers.

2025 195

2025 Loyalty Program Mobile Ordering Online Ordering 195

Modern Restaurant Management

JUNE 8, 2020

” The COVID-19 pandemic has changed the way businesses operate, and the restaurant industry is now learning to navigate this “new normal.” Enforce social distancing and require appropriate personal protective equipment (PPE) based on the guidelines for your jurisdiction. Manage Visibility.

Food Safety 507

Food Safety Social Media Website Management Food Supply 507

Modern Restaurant Management

MARCH 19, 2020

Any person with a social media account can be considered an influencer, so where should you begin? Influencers typically carve out a specific niche that they operate within, so be careful when aligning their brand with yours as you may find some of their qualities are transferred across when they promote your restaurant.

Influencer 532

Influencer Marketing Social Media Online Ordering 532

Modern Restaurant Management

FEBRUARY 25, 2021

. “We’re seeing restaurants shift to a model that places more emphasis on the kitchen as the central hub of the operation,” said Bruce Bell, head of Square for Restaurants. 58 percent of restaurants prefer to use their own app or website for delivery. 62 percent of revenue to come through those online channels.

Social Media 395

Social Media Retail Website Management Online Ordering 395

Modern Restaurant Management

DECEMBER 10, 2021

You can then use these photos on your menu, Instagram and Facebook page, website, and other listing platforms that feature your restaurant. How much do you spend on creating your website and promoting it online? This information includes your location, hours of operation, menu, and reviews. Create a Conversation Trigger.

Marketing 567

Marketing SEO Front of House Website Management 567

Modern Restaurant Management

JULY 14, 2021

It can be tedious to manage your job postings on each platform separately, ensuring that you’re driving enough eyeballs / traffic and interest to each of your different roles, so there are different technologies out there that will help you know where the next best dollar is spent to get the most qualified candidates into your hiring funnel.

Recruiting 531

Recruiting Hiring Marketing Advertising 531

Modern Restaurant Management

MAY 14, 2020

With social distancing guidelines specifying six feet of distance between customers in essential businesses, and most states ordering stay-at-home and shelter-in-place mandates, many restaurants that previously focused only on exceptional dine-in experiences, or those that thrived on foot traffic, have been forced to shutter.

Customer Experience 558

Customer Experience Online Ordering Social Media Mobile Ordering 558