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. “Every guest touchpoint–whether it’s a dine-in experience, an online order, or even a response to a review – can influence future business,” Mike Eng, Senior Director of Vertical Expansion at Klaviyo, told Modern Restaurant Management (MRM) magazine.
Aside from improving restaurant customer experience , market research also helps you make informed decisions about location, pricing, and marketing strategies. increase in average wholesale food prices compared to last year, you might want to update your pricing strategy. With the 4.5%
Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their views on what trends and challenges owners and operators can expect to see in 2025. When consumers order more food online, it’s clearly good for business – but it can also make it harder for businesses to manage inventory.
At the same time, a rise in fast-food prices driven by inflation is reshaping consumer behavior, with many customers now treating fast food as a splurge rather than a convenience. Start with areas where AI can make a measurable impact, such as inventory management or targeted promotions.
In this article, youll learn: How menu management software streamlines menu updates and eliminates manual errors Why outdated or inconsistent menus can impact customer satisfaction and revenue Key features to look for when choosing the right software for your restaurant Lets explore why every restaurant needs menu management software.
Running your own online ordering system gives you complete control over pricing, promotions, and customer data, helping you maximize profits while still offering convenience. So, if instant exposure and hands-off management are what youre looking for, third-party platforms can help bring in orders without requiring much on your end.
This means customers place orders through your own website or appnot a third-party platform. Third-party ordering platforms, such as Uber Eats and DoorDash, manage the entire ordering process on your behalf. With first-party, customers place orders directly through your restaurants own website or branded mobile app.
Devote a Section of Your Website to Catering I find that, usually, customers would rather interact with a well-designed and functional website than have to try to get someone on the phone to discuss catering. The website should allow them to enter the type of event they want catered, date, location and number of expected guests.
An inventory management system with automated restocking alerts keeps your stock levels in check. A higher-priced system that saves time and reduces errors might be more valuable than a cheaper, less effective alternative. Plus, their reliance on high fees forces restaurants to either raise menu prices or accept smaller profits.
Between online reservations, third-party delivery apps, and direct ordering from your website, digital interactions often happen before a guest ever steps through your doors. What price points are they comfortable with? Look at their pricing, menu offerings, branding, and customer reviews.
It just goes to show how important drink pricing and cost management are to maximizing profits. Bars that effectively manage their inventory and reduce waste tend to maintain higher margins. Bar profit margin and pour cost Some high-performing bars can reach higher margins by optimizing their costs and pricing strategies.
Many restaurants struggle with high third-party app fees, low website traffic, and clunky ordering experiences that drive customers away. Even when they manage to attract online orders, a lack of repeat business makes sustained growth feel out of reach. But growing online order volume isnt always easy.
Adapt to Growing Price Fatigue Since the pandemic, controlling food costs has been a major challenge for restaurant operators. When prices for staple ingredients like chicken rose dramatically in 2023, restaurant operators were forced to increase their prices. Full-service menu prices climbed 4.5
AI isnt about replacing peopleits about making everyday tasks faster, smarter, and easier to manage. Thanks to user-friendly software and integrations, many AI tools are now built specifically for independent restaurants and multi-location operators, allowing restaurant managers to implement these tools without needing an IT department.
Having a website, learning even a little about search engine optimization (SEO), and filling out your Google My Business (GMB) template should all be something you already have in place. Build and Optimize Your Website. If you do already have a website, you need to ensure it loads quickly and is easy to navigate.
We’ve come up with several tips that can help save your business money while improving it at the same time: Use technology to reduce labor costs : Through online management systems, waitlist kiosks, and QR codes that lead to your menu or website. You can speed up tables and free up your employees’ time.
To delve more into the results, Modern Restaurant Management (MRM) magazine reached out to Matt Zibell, VP Technology at TouchBistro. I think I was most surprised by the fact that 72 percent of FSR operators said they had a dedicated website – I thought this would be higher. What results did you find surprising and why?
Restaurant guests in cost-saving mode are eating out less and more conscious of menu prices, according to Restaurants: Consumer Trends Fall 2022/Winter 2023 a report produced by Provoke Insights in collaboration with Modern Restaurant Management (MRM) magazine.
In terms of promotions, Mighty Quinn’s is offering 15 percent off of all delivery and takeout orders placed through our website and app. We have redistributed staff for greater capacity to fulfill pickup and delivery orders through our app and website. Of course, we are also maintaining our hygiene and food safety standards.
Restaurants will also explore delivery options beyond costly third-party partnerships, and hike delivery menu prices to make the channel more lucrative as off-premise demand holds steady. A short menu can slim down the food costs through streamlined inventory management, as well as reduced food waste. Simplified Menus.
Managing multiple third-party delivery platforms can feel like running several businesses at once. Each platformUber Eats, GrubHub, DoorDashrequires its own tablet, login, and order management system. Order management issues. When managing multiple delivery platforms, keeping track of incoming orders becomes a major challenge.
Small changes in menu layout, descriptions, and pricing can encourage diners to spend more and order more often. Make the Most of Your Restaurant Website Your restaurant website isnt just a handy place to post your business informationwhen used correctly, you can turn online visitors into immediate customers with a few strategic adjustments.
Let’s say the price of beef goes up. Reviewing your data from past menu adjustments may reveal an increase in the price of a chicken sandwich would create less of an impact on sales than bumping up the price of a hamburger. Glean data insights to help manage and build your team.
Instead of promoting items according to price or margin, promote what your customers love. You can then use these photos on your menu, Instagram and Facebook page, website, and other listing platforms that feature your restaurant. How much do you spend on creating your website and promoting it online? The logic here is simple.
Modern Restaurant Management (MRM) magazine caught up with co-owner Stuart Snyder to discuss the Southwest Harbor, Maine landmark’s past, present and future. They created “Beal’s at Home,” a direct-to-consumer service, shipping its lobsters via its website and through Goldbelly. What is the Beal’s story?
In-House vs. Third-Party Delivery In the past, customers had to call or fill out forms on the restaurant's website to get food to their doorsteps. When Developing Custom Ordering Software Customers can now place orders directly through a restaurant's website or application. More users prefer the convenience of online ordering.
Please send questions to Modern Restaurant Management (MRM) magazine Executive Editor Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com. Add notifications on your website, delivery service sites, and social media platforms. Simplify Pricing. Communicate. You have enough to deal with. As always, stay safe.
How do you manage your restaurant in a modern and efficient way? Make sure your website is mobile-friendly, provide online reservations, and think about building a user-friendly mobile app. Conduct market research to verify that your pricing corresponds to perceived value.
Not only were thousands of restaurants required to close for a period of time, but inventory prices have increased and the Centers for Disease Control and Prevention has recommended potentially expensive new sanitation processes and reduced capacities. Make posts on your website and/or social media pages announcing the surcharge.
Pricing events for happy hours and special occasions. Performed manually, these tasks eat up dozens of hours from a high-level manager on a recurring basis. Mobile phone manager alerts for voids and pricing event approvals. Leverage Your Restaurant’s Website. Employee scheduling. Employee time-off requests.
While staffing has always topped the list of restaurant owner/manager pain points, it now seems to be at crisis proportions. Instead of belaboring the issue, Modern Restaurant Management (MRM) magazine went to the experts for some solutions. These features help make employees' (and managers’) lives easier.”
They help with reservations and table management, staff scheduling and time management, inventory tracking, rewards programs, automated marketing, and more. These apps make it easier to manage digital orders, streamline kitchen operations, and reach more customers. Reservation and table management apps.
For example, let’s imagine an online reviewer who exclusively reviews low-priced fast food restaurants. Something like: “Hi [name], I’m the manager here at [restaurant name]. ” Alternatively, you can create a contact form for your website so that influencers can come to you!
From the rise of Instagram food bloggers and selfie walls to paying outrageous prices for the #SaltBae experience , consumers are now expecting restaurants to deliver an experience beyond flavor. On the other hand, the spoils are evident: Customers will pay up to a 16 percent price premium if they know they’ll get excellent service.
Again, turn to the National Restaurant Association for guidance. [] PRICING YOUR MENU BY COMPARISON. More often than not – the success of your restaurant begins with effective menu planning, proper pricing, and consistent execution. Every business requires controls in pricing, consistency, quality, and cash handling.
2023 brought new challenges to the table for the restaurant industry, from rising food prices due to inflation to continued disruptions in the supply chain. But, according to the same report, about 40 percent of consumers agree that with rising grocery store prices, it’s not necessarily cheaper to eat at home.
As the general manager of Yelp for Restaurants , my job is to help restaurants succeed. After speaking with restaurant owners and operators, we realized we needed to expand our product offering beyond just helping manage their front-of-house better with Yelp Waitlist and Yelp Reservations. Neither did mine.
Framing the thoughtful end-to-end management of all aspects of delivery app services as a top priority can empower restaurants to cultivate fruitful partnerships and capitalize on opportunities from a powerful stance of planned execution rather than reactionary necessity.
The restaurant industry is still dealing with pandemic-related issues, including supply chain disruptions, new COVID variants and surging cases, labor shortages, rising prices, and a shift in consumer demand. Therefore, post your health inspection reports on your website and social media platforms. Commit to ongoing training.
Modern Restaurant Management (MRM) magazine connected with Kim Lawton, founder and CEO of New York City-based marketing agency Enthuse to discuss social media accountability, safeguarding a brand, best practices and more. Solicit feedback and involve your guests in the planning process.
Restaurants have endless third-party ordering app options, but those do come with a price, approximately five-twenty percent of each sale. POS and restaurant management software have made it easier than ever to set up your own system and cut out the need to reach out to a third-party whenever there are issues. Landing Pages.
Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Keegan Brown, Marketing Manager Easy On Hold & Brand Music. What’s working right now: Hours should be updated everywhere: Facebook, google my business, yelp, your website, etc.
The Consumer Price Index for September shows an 8.5 Automating order management. Restaurants who update their menu on their website to reflect recent changes but fail to do so on their app or on third party delivery sites (e.g., They still have time to set themselves up for success and higher tipping potential.
This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features news of LTO impact, influencer impact and no-show fees. As a result, they are making hard decisions to adjust prices and make menu changes. Adjusting Priorities Restaurant365 released findings from its midyear industry survey.
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