The Restaurant Group

DECEMBER 28, 2024

Introduction Social media has transformed the restaurant industry into a dynamic, interactive space. By adopting strategic social media practices, you can expand your reach, attract diners, and create a loyal community around your restaurant. A strong social media presence is like your restaurants digital storefront.

Social Media 78

Social Media Customer Experience Seasonal Menu Online Ordering 78

Modern Restaurant Management

DECEMBER 20, 2023

A well-crafted narrative is essential in enhancing brand identity through various social channels and e-newsletters. Creating limited-time offers (LTOs) or promotions with these food-inspired holidays taps into the current social climate, fostering a buzz that resonates with your target audience.

Customer Experience 493

Customer Experience Innovation Social Media Seasonal Menu 493

Modern Restaurant Management

APRIL 29, 2025

To drive more data-driven decisions and reservations, Yelp Guest Manager now includes an enhanced traffic attribution dashboard that breaks down covers by source, time, and day of the week. With guaranteed seating, guests can now reserve specific areas like the patio or bar, which helps set expectations and reduce time at the door.

Operations 221

Operations Front of House Seating Reservations 221

Modern Restaurant Management

MARCH 3, 2025

Social media, online reviews, and delivery platforms make digital branding just as important as physical branding. We wanted it to feel high-end but also lively and social. For instance, your menu needs to have the same voice as your social media. Don’t just rely on organic social media.

Social Media 251

Social Media Customer Experience Email Marketing Loyalty Program 251

ChowNow

FEBRUARY 12, 2025

Today, customers rely on Google searches, online reviews, and social media to decide where to eat. Between online reservations, third-party delivery apps, and direct ordering from your website, digital interactions often happen before a guest ever steps through your doors. Consumer behavior is constantly evolving.

2025 195

2025 Marketing Email Marketing Operations 195

Goliath Consulting

APRIL 18, 2025

Hospitality in a Digital World With online reservations, mobile ordering, and QR menus, its easy for the human touch to get lost. A warm welcome at the door, personalized follow-ups via email , and even thoughtful social media interactions can bridge the gap between technology and connection.

Hospitality 221

Hospitality Email Marketing Mobile Ordering Customer Service 221

Modern Restaurant Management

FEBRUARY 12, 2024

The challenge then becomes finding and purchasing a new domain name appropriate for the restaurant, updating all of the collateral branding pieces, online listings, social media, (possibly email accounts) and starting from scratch with SEO. hours, offerings, website link, ordering link, reservations and reviews).

Social Media 454

Social Media SEO Online Ordering Website Management 454

Modern Restaurant Management

MARCH 25, 2022

Despite the growth in online marketing through email and social media, direct mail remains one of the best tools for promoting your restaurant. Boost Social Media. Clearly, social media allows you to reach potential customers where they spend their time, but growing your following can be an uphill battle.

Social Media 539

Social Media Mobile Ordering Email Marketing Kitchen Safety 539

Modern Restaurant Management

SEPTEMBER 16, 2020

If they have outdoor dining and require all of their staff to wear masks and gloves, practicing social distancing in the restaurant, they should prominently display those things everywhere. Lastly, put up a sign that says your restaurant is open and practicing social distancing. Doing these things accomplishes that and then some.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

Modern Restaurant Management

DECEMBER 31, 2024

Check out some of the insights driven by the social response below: Gen Z says ranch is overrated, but there’s a catch. TikTok-To-Table : As soon as August arrived, so did a wave of consumer obsession for social media’s viral “Cucumber Salad” trend.

2025 450

2025 Beverage Fine Dining Guest Recovery 450

ChowNow

FEBRUARY 7, 2025

Promotions, local SEO, and social media ads can help bring more people through your door. A strong social media presence, community partnerships, and local events can get your name in front of more potential customers. Are you trying to increase foot traffic? Do you want to drive more online orders?

Marketing 195

Marketing Email Marketing Social Media Loyalty Program 195

Modern Restaurant Management

NOVEMBER 4, 2024

Restaurants are going digital, with innovations like contactless ordering, reservation apps, and personalized marketing driven by data. This kind of marketing is all about personal connection—think community events, social media shoutouts, and customer engagement. But it’s not just about convenience.

Loyalty Program 221

Loyalty Program Social Media Small Business Customer Experience 221

Modern Restaurant Management

NOVEMBER 25, 2019

Ignoring the Power of Social Media. When you refuse to promote your business with social media marketing, you're missing out on the significant impact that this can have for your restaurant. With the right kind of social media marketing, your restaurant can start to build a customer base through word of mouth.

Social Media 440

Social Media Marketing Customer Experience Customer Service 440

Modern Restaurant Management

AUGUST 28, 2024

Recent reports of possible portion-size discrepancies at Chipotle are a cautionary tale for brands, highlighting a few critical issues in the restaurant industry: consistently meeting customer expectations and the swift power of social media. What does the Chipotle situation say about the power of social media to keep brands in check?

Social Media 442

Social Media Loyalty Program Customer Service Customer Experience 442

ChowNow

FEBRUARY 12, 2025

Email marketing might not be as flashy as social media marketing, but for restaurants, its possibly the most effective way to stay connected with customers. Unlike social media platforms, where the algorithm overlords dictate who will and will not see your posts, emails go straight to your customers inboxeswhich they check daily.

Email Marketing 195

Email Marketing 2025 Marketing Online Ordering 195

Modern Restaurant Management

JANUARY 12, 2023

In fact, in a 2022 study, 53 percent of millennial TikTok users said they had visited a restaurant after seeing it on the social media platform, showcasing the power of new platforms in driving business. A diner who wants to order directly through a restaurant’s website one day, may pivot to making a reservation the next.

2023 493

2023 Online Ordering Social Media Website Management 493

Modern Restaurant Management

MAY 21, 2020

However, as long as you keep the spotlight on food safety – sanitization, employee health monitoring and personal hygiene, and social distancing – your restaurant won’t be a hub of contagion. Keep customers from congregating in waiting areas by adopting a reservations-only business model. Protect Your Employees.

Social Media 539

Social Media Food Safety Cash Management Customer Service 539

Modern Restaurant Management

FEBRUARY 9, 2021

By sharing your menu across all digital platforms including your website, review pages and social channels, customers have ample opportunities to see it and therefore decide to make a buying decision—whether that be making an in-person dining reservation or ordering food for delivery.

Marketing 553

Marketing Email Marketing Website Management Social Media 553

Modern Restaurant Management

JUNE 24, 2021

Here are five additional benefits to outsourcing your restaurant’s digital marketing activities: Cost Savings : Instead of hiring an in-house digital and/or social media manager, outsourcing marketing efforts to an agency will ultimately be the better investment.

Marketing 508

Marketing Social Media Mobile Ordering Website Management 508

Modern Restaurant Management

AUGUST 3, 2021

That means the digital experience is of the utmost importance as more consumers are accustomed to researching online, reading reviews and turning to social media for what’s new and hot in their area. Create and/or cultivate your social media presence as well. Build Social Proof. Keep it Fresh.

Customer Experience 539

Customer Experience Email Marketing Social Media Online Ordering 539

Modern Restaurant Management

FEBRUARY 10, 2022

You’ve decided to focus on your restaurant's social media marketing. In this post, we'll explain what it is, why you need one, and what links you can add to give your social media marketing a jumpstart. Social Media platforms only allow you to attach one link to your bio which can be inconvenient.

Social Media 474

Social Media Online Ordering Email Marketing Seasonal Menu 474

Modern Restaurant Management

MAY 17, 2022

Promote Online Ordering and Reservations. Restaurants can also offer customers a pre-order option during the reservation process. In addition to placing their food order within the app, allowing patrons to reserve their table within your app frees them from calling the restaurant.

Marketing 530

Marketing Mobile Ordering Online Ordering Customer Experience 530

Modern Restaurant Management

JANUARY 26, 2022

On Valentine’s Day, restaurants fill up quickly with reservations from couples eager to spend a romantic night together. In order to attract more customers, advertise your prix fixe Valentine’s Day menu on social media, flyers, and more. To attract new customers, use outreach methods like social media.

Social Media 563

Social Media Seasonal Menu Advertising Events 563

Modern Restaurant Management

OCTOBER 1, 2022

Implement a chatbot to assist users with making reservations, getting information, and answering frequently asked questions. Communicate with Customers on Social Media. Meet your guests on social media. Such content showcases the brand favorably and works as social proof.

Marketing 508

Marketing Email Marketing Social Media SEO 508

Modern Restaurant Management

JANUARY 22, 2024

It’s critical to provide a seamless eating experience, which includes simple payment choices and online reservations. Engage consumers using social media, storytelling, and events to create a deep emotional tie that extends beyond the plate. People want service that is quick, easy, and hassle-free.

Loyalty Program 453

Loyalty Program Mobile Ordering Dietary Restrictions Social Media 453

Modern Restaurant Management

APRIL 13, 2020

Get the word out on social media, and give your community a new experience with your food. This can also be a great time to reach out to your community, build a better social media presence, reply to each comment and engage locally. Take a look at what you have, and what you can provide. Research Newest Restaurant Trends.

Social Media 508

Social Media Take-out Training POS 508

EATER

APRIL 3, 2023

Given the rise of these platforms in New York , I doubt I’m alone in feeling a bit reservationed out. I then made a new private list on Google Maps and used it to save all the places that seemed interesting, skipping sit-down places that I suspected needed a reservation.

Reservations 363

Reservations Food Truck Social Media Travel 363

ChowNow

APRIL 11, 2025

Whether someones deciding where to make a reservation or who gets their lunch order, what others say about you online carries real weight. Social proof shows youre legitimate People trust other people. Local media outlets, food bloggers, and influencers often use review platforms to scout out new places to feature.

Online Ordering 195

Online Ordering Social Media Customer Service Customer Experience 195

Modern Restaurant Management

FEBRUARY 9, 2022

. “We are booked and have been since shortly after posting about the lunch on our social media channels,” said Sally Davis, General Manager of Eliza Restaurant & Bar in Baton Rouge, Louisiana. "Reservations "Reservations are a mix of regulars and fresh faces as well.

Events 474

Events 2010 Social Media Reservations 474

ChowNow

FEBRUARY 21, 2025

They help with reservations and table management, staff scheduling and time management, inventory tracking, rewards programs, automated marketing, and more. Reservation and table management apps. Managing reservations and walk-in traffic can be one of the trickiest parts of running a restaurant.

2025 195

2025 Loyalty Program Mobile Ordering Online Ordering 195

ChowNow

JANUARY 23, 2025

Using a guests namewhether in greetings, reservations, or loyalty program interactionscreates a sense of familiarity and respect. Here are the most effective ways to accomplish this: Stay active on social media: Share updates about your menu, highlight special events, or give followers a behind-the-scenes look at your restaurants operations.

2025 195

2025 Loyalty Program Operations Email Marketing 195

ChowNow

APRIL 25, 2025

With a restaurant email list, operators have a direct line of communication with guests that cant be blocked by third-party platforms that hide your customer data or social media algorithms that no one really understands. So why does it work? If its not helping you collect guest emails during checkout, its time to switch.

Email Marketing 195

Email Marketing Marketing Loyalty Program Online Ordering 195

Modern Restaurant Management

OCTOBER 10, 2023

These apps facilitate reservations and deliveries and enable loyalty program access, enhancing user experience. Techniques like content marketing, SEO optimization, and social media campaigns can work wonders when applied correctly. Harnessing the Power of Mobile Apps Mobile apps are revolutionizing the restaurant industry.

Loyalty Program 486

Loyalty Program Franchising Franchise Social Media 486

Modern Restaurant Management

AUGUST 24, 2022

These team members act as a virtual front desk for restaurants, taking reservations, takeout orders, etc. Need more customers but don’t have the time to manage your social media, website, or marketing campaigns? Customer Service. Co-sourcing Customer Service employees is extremely popular in the restaurant industry.

Sourcing 450

Sourcing Social Media Front of House Customer Experience 450

ChowNow

JUNE 5, 2024

Follow Up Via Email or Text: For restaurants that collect customer emails through reservations or online ordering platforms, sending a follow-up email post-visit can be an effective way to request reviews. Social Media Engagement: Remind followers to leave reviews using your social media platforms.

Email Marketing 394

Email Marketing Social Media Website Management Online Ordering 394

Modern Restaurant Management

JUNE 18, 2020

The good news is that, as a restaurant owner, you've probably had to build up your reserves of these qualities already. The rapidly-shifting cultural and social trends are challenging for all types of business, but it can be particularly frustrating for established businesses that were enjoying success up until recent events.

Marketing 568

Marketing Social Media Email Marketing Innovation 568

Modern Restaurant Management

APRIL 6, 2020

Social and review management has become an incredibly important part of the marketing mix in the restaurant industry, thanks to the growing proportion of online searches for dining experiences, as well as the increase in patrons making online reservations. Expectations of dining guests are on the rise.

Management 403

Management Management Fine Dining Social Media 403