ChowNow

FEBRUARY 13, 2025

You find one that looks promising, but theres no websitejust a few scattered social media posts. A common mistake among restaurant operators is thinking that a social media account alone will be enough to satisfy customersbut there are problems. Here are the seven biggest benefits of having a website for your restaurant.

Social Media 195

Social Media Online Ordering SEO Email Marketing 195

ChowNow

FEBRUARY 7, 2025

Increase sales by promoting high-margin menu items and special offers. Promotions, local SEO, and social media ads can help bring more people through your door. A strong social media presence, community partnerships, and local events can get your name in front of more potential customers.

Marketing 195

Marketing Email Marketing Social Media Loyalty Program 195

ChowNow

FEBRUARY 21, 2025

Leverage Local SEO and Direct Online Ordering When people are hungry and searching for a place to eat, they usually turn to Google. Thats where local SEO and direct online ordering come in. Promote Online Ordering Through Social Media and Email Marketing On social media, showcase your food in a way that makes people crave it.

Online Ordering 195

Online Ordering Ordering Email Marketing Mobile Ordering 195

ChowNow

FEBRUARY 12, 2025

Today, customers rely on Google searches, online reviews, and social media to decide where to eat. By defining your ideal customer, you can tailor your branding, social media content, and promotions to resonate with the right peoplerather than wasting marketing dollars on an audience that isnt a good fit.

2025 195

2025 Marketing Email Marketing Operations 195

7 Shifts

OCTOBER 22, 2024

To do so, you must have an optimized website and engaging social media profiles. Local SEO strategies, like targeting location-specific searches, will help your site show up when people look for nearby dining options on search engines. Use it to share updates, special events, or new menu items.

Book 195

Book Marketing Email Marketing Social Media 195

Modern Restaurant Management

DECEMBER 10, 2021

Make Use of Local SEO and Content Marketing. If you’re trying to grow your customer base, you don’t need to go all-out with your SEO campaign. Instead, use local SEO to target people in your area who are more likely to drop by and try out your dishes. Provide Free Meals on Special Occasions.

Marketing 567

Marketing SEO Front of House Website Management 567

7 Shifts

OCTOBER 28, 2024

For example, if you run a social media campaign or pay for online ordering integrations, all of these contribute to your overall marketing expenses. If you run a burger joint near a college campus, you could create social media content and promotions tailored to students' preferences and budgets.

Loyalty Program 195

Loyalty Program Fast Casual Social Media Email Marketing 195

ChowNow

MARCH 21, 2025

Lifestyle Choices: Do they prefer fast, casual meals or long, social dining experiences? Key behavioral factors include: Dining Habits: Do they eat out frequently or only for special occasions? Do they rely on social media, local events, or partnerships with delivery services? How Are They Marketing?

Marketing 195

Marketing Social Media Email Marketing Loyalty Program 195

Modern Restaurant Management

JUNE 24, 2021

Can they read about weekly specials or see photos of your most popular dishes? Website SEO – Ensure your website ranks higher in search engines and that your customers can find you. Establishing, monitoring, posting, and maintaining social media accounts such as Instagram and Facebook. Can customers find you?

Marketing 508

Marketing Social Media Mobile Ordering Website Management 508

Modern Restaurant Management

SEPTEMBER 16, 2020

Blaze Bullock, SEO Strategist, Blaze Digital Marketing. If they have outdoor dining and require all of their staff to wear masks and gloves, practicing social distancing in the restaurant, they should prominently display those things everywhere. Lastly, put up a sign that says your restaurant is open and practicing social distancing.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

Modern Restaurant Management

MAY 28, 2021

Plus, using pictures of your restaurant and food on social media is a great way to get noticed and spark digital conversations. Consider the fact that nearly 50 percent of diners are influenced by social media. Optimizing your website and social media pages. Managing SEO.

Social Media 546

Social Media Website Management Mobile Ordering Food Order 546

Modern Restaurant Management

JUNE 10, 2020

The last few months have been very uncertain for people all over the world, with every country implementing social distancing rules to flatten the curve and reduce the number of infections. Your conference facilities may not be the most exciting thing to post about on social media right now, but what about your other facilities?

Hospitality 518

Hospitality Marketing Social Media SEO 518

7 Shifts

AUGUST 12, 2020

There are many restaurants who’ve never touched advertising or social media, and they’ve been the neighborhood’s go-to spot for decades. See how they’re branding themselves online and across social media, and what kind of promotions they’re running throughout the week. Create a blog section on your website.

Marketing 418

Marketing 2020 SEO Loyalty Program 418

ChowNow

JUNE 20, 2024

That’s where SEO for restaurants comes in and can be incredibly important. SEO can feel incredibly technical and overwhelming, especially if it’s new to you, but this beginner’s guide will help you get started. What is SEO? Why is SEO for restaurants so important?

SEO 195

SEO Social Media Website Management Mobile Ordering 195

Goliath Consulting

JANUARY 1, 2020

With more than 79% of the US population now using Facebook, Instagram or Twitter 1 and users projected to increase to 257 million by 2023, restaurants can no longer afford not to invest in their social media presence. In fact, more than 63% of restaurants reported to have used social media to market their business in 2018 2.

Social Media 230

Social Media 2006 2016 Website Management 230

Modern Restaurant Management

JUNE 23, 2023

Are you trying to reach the after-work dinner crowd, leisurely weekend brunch groups, or families looking to celebrate a special occasion? Is your concept a fun dessert spot, do you provide an upscale dining experience, or do you specialize in authentic international cuisine? business park or neighborhood shopping plaza).

Franchise 450

Franchise Franchising Marketing Social Media 450

Modern Restaurant Management

OCTOBER 4, 2021

Manage Social Media. More consumers are looking to interact with brands on social media platforms. But just as important as starting your own social media account is claiming and managing the pages for the restaurant on Yelp, Google, and other similar sites. Make Your Specials Really Special.

Marketing 474

Marketing Loyalty Program Social Media Online Ordering 474

Modern Restaurant Management

JUNE 18, 2020

The rapidly-shifting cultural and social trends are challenging for all types of business, but it can be particularly frustrating for established businesses that were enjoying success up until recent events. But there's little to be gained by dwelling on disappointments, and optimism is required now more than ever. Creativity.

Marketing 568

Marketing Social Media Email Marketing Innovation 568

ChowNow

APRIL 25, 2025

With a restaurant email list, operators have a direct line of communication with guests that cant be blocked by third-party platforms that hide your customer data or social media algorithms that no one really understands. So why does it work? The more specific and enticing your offer, the more likely guests are to opt in.

Email Marketing 195

Email Marketing Marketing Loyalty Program Online Ordering 195

7 Shifts

AUGUST 12, 2021

In that sense, make sure to double-check your NAP across the web to ensure its consistency and accuracy, as this directly influences your SEO ranking and search visibility. Engagement on Social Media. The key is in the way they handle their social media. Special Offers and Promotions. Loyalty Rewards.

Marketing 397

Marketing Email Marketing Loyalty Program Social Media 397

The Rail

FEBRUARY 7, 2025

As a restaurant owner, you can capitalize on these trends by showcasing seasonal menu items, behind-the-scenes kitchen prep , chef interviews, clips of special events, and customer testimonials to provide an authentic glimpse into the restaurant operations that fosters trust. Special events make for good video content as well.

Marketing 130

Marketing Serving Loyalty Program Social Media 130

ChowNow

MARCH 14, 2025

Leverage local SEO and help customers find your restaurant. Local SEO (Search Engine Optimization) ensures your website ranks higher in local searches. of the US population on social media, your restaurant has a huge opportunity to capture orders directly from customers as they scroll through their feeds. With 72.5%

Ordering 195

Ordering Mobile Ordering Online Ordering Email Marketing 195

Modern Restaurant Management

OCTOBER 31, 2019

If you are struggling with content for social media, running a contest can spur photographic masterpieces. Social Media Integration. You may question the cost and resources on actively posting on Facebook, Instagram and Twitter but three out five Centennial’s buying decisions are influenced by social media.

SEO 318

SEO Social Media Email Marketing Point of Sale 318

Modern Restaurant Management

APRIL 15, 2022

Instagram has become one of the most popular social media platforms for marketing. Despite not being a platform that depends a lot on search engine optimization (SEO), search engines rely on hashtags to rank your post on their search result pages. On such occasions, social media activity is also often at its peak.

Marketing 493

Marketing Influencer Social Media Food Supply 493

The Rail

DECEMBER 12, 2024

Think of your website and social media profiles as digital billboards for your brand they should reflect everything new about you. SEO is crucial here; make sure your website is optimized for local searches so you pop up when people in the area are looking for businesses like yours. Local media can be a huge help here.

SEO 130

SEO Customer Service Social Media Email Marketing 130

7 Shifts

MAY 31, 2024

Best restaurant marketing tools, software, and platforms for your business We rounded up and categorized various restaurant marketing tools by type, including email marketing, SEO, SMS, and social media tools. According to McCormick, their own SEO strategy even brings in a whopping 250,000 users to their website monthly.

2024 221

2024 Marketing Email Marketing SEO 221

7 Shifts

OCTOBER 23, 2020

These social networks don't have the capabilities your restaurant needs to become an online business. All of the websites Bentobox designs for its clients are mobile-friendly and incorporate SEO to help them stand out in local searches. The platform integrates with many marketing tools and comes with SEO features.

Website Management 370

Website Management Online Ordering Hiring SEO 370

Social Hospitality: Restaurants

MARCH 27, 2020

Offer them a special deal for a later time. Provide special rates, free upgrades, and other perks that help you clinch those reservations. Personally reach out to everyone that canceled an event and present your special offer to them. This is one way to promote perks and encourage future reservations. . Consider Your Employees.

Hospitality 454

Hospitality Marketing Travel Hotels 454

7 Shifts

NOVEMBER 1, 2022

Many local restaurants have never touched advertising or social media; they've been the neighborhood's go-to spot for decades. What social media platforms do they use? See how they're branding themselves online and across social media and what kind of promotions they're running throughout the week.

Seating 221

Seating Email Marketing Marketing SEO 221

Goliath Consulting

SEPTEMBER 7, 2023

Local SEO: Claim Your Territory When “best restaurants near me” is searched, your restaurant should be the top recommendation. Beyond basic information, include detailed menus, daily specials, and an events calendar. Local SEO also benefits from: Regularly updating Google My Business listings.

Marketing 195

Marketing SEO Email Marketing Mobile Ordering 195

7 Shifts

JANUARY 7, 2021

There are many restaurants who’ve never touched advertising or social media, and they’ve been the neighborhood’s go-to spot for decades. See how they’re branding themselves online and across social media, and what kind of promotions they’re running throughout the week. Create a blog section on your website.

Marketing 195

Marketing 2021 SEO Loyalty Program 195

ChowNow

SEPTEMBER 9, 2024

It all comes down to marketing, whether it’s a social media post or an email blast. From a Sprout Social survey , 68% of consumers say they use social media to learn about products and brands. Special offers and upsells let you shine a spotlight on your most profitable items.

Marketing 195

Marketing Email Marketing Social Media Loyalty Program 195

7 Shifts

MAY 23, 2024

In this digital age, good plating can serve as your marketing tool if customers love what they see, snap a photo, and upload it to social media. Some of the best SEO practices you can adopt include integrating the proper keywords into your content, ensuring your website is mobile-friendly, and producing quality content.

Social Media 195

Social Media Loyalty Program Email Marketing Seasonal Menu 195

7 Shifts

OCTOBER 9, 2019

Awareness Campaigns Awareness campaigns include social media ads such as Facebook and/or Instagram ads that reach out to a specific audience in a specific location (for example, people between 20 to 55 years old living within a 5km radius of your restaurant). The graph trend speaks for itself.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

7 Shifts

AUGUST 18, 2024

They should also be outgoing and able to socialize with customers. Once your post is ready, you can share it directly with employees in the 7shifts app, as well as on social platforms. Bars are social, vibrant, and entertaining places so consider how your design will showcase this. Step 2: Track job candidates.

Bar 370

Bar License Email Marketing Customer Service 370

Goliath Consulting

AUGUST 24, 2023

Invest in search engine optimization (SEO) to ensure your restaurant appears prominently in local online searches. Engage customers on social media platforms like Facebook, Instagram, and Twitter to keep them informed about promotions, events, and new menu items.

Loyalty Program 195

Loyalty Program Marketing Email Marketing SEO 195

Web Diner

MARCH 21, 2025

Local SEO isn’t just another marketing buzzwordit’s the digital equivalent of having your restaurant on the most visible intersection in the neighborhood. Our expertise in restaurant-specific local SEO has made them the go-to partner for businesses seeking to dominate their local digital landscape.

SEO 36

SEO Website Management Audits Mobile Ordering 36