7 Shifts

OCTOBER 23, 2020

Did you know that three in four customers will visit a restaurant's website before dining at that restaurant? These social networks don't have the capabilities your restaurant needs to become an online business. Restaurant website builders make your website easy to update and maintain.

Website Management 370

Website Management Online Ordering Hiring SEO 370

Next Restaurants

JULY 23, 2021

Hence, here are the five tips to write an SEO plan for your restaurant’s website. #1 The first and probably most important rule of creating a great SEO plan is research. When you know who your competition is and what they are doing, it is much easier to set up your own SEO strategy to get ahead of your competitors.

SEO 179

SEO Website Management Email Marketing Social Media 179

Modern Restaurant Management

DECEMBER 10, 2020

Some of these strategies include: Optimizing the Website. Optimizing restaurant websites is an important part of driving sales in any business climate but is critical in the pandemic environment. Optimized websites have a clean, uncluttered, navigable design and, most importantly, are Google-friendly. Focusing on local SEO.

Marketing 225

Marketing Social Media SEO Website Management 225

7 Shifts

OCTOBER 22, 2019

In a social media-heavy world, the visual appeal of a restaurant has become more important than ever. With social media, we're able to reach people around the globe—it's so important. It's also important that what you put on social media is the same product you get [in person].

Marketing 284

Marketing Social Media SEO Consumer Goods 284

Modern Restaurant Management

FEBRUARY 25, 2022

Having a website, learning even a little about search engine optimization (SEO), and filling out your Google My Business (GMB) template should all be something you already have in place. Build and Optimize Your Website. If you do already have a website, you need to ensure it loads quickly and is easy to navigate.

2022 212

2022 Marketing Email Marketing SEO 212

Modern Restaurant Management

JANUARY 24, 2023

In the digital age, online reputation management is critical for business success. Many depend on social media reviews and posts about a particular restaurant before deciding whether they will dine there or not. Nearly half of your market depends on social media comments for their restaurant reviews.

Social Media 197

Social Media Website Management SEO Customer Experience 197

Modern Restaurant Management

FEBRUARY 12, 2024

Beyond the brick and mortar, there are many digital assets to manage during the transition phase. If a domain name is lost, the valuable search engine optimization (SEO) associated with it is erased. The same applies to websites on other platforms like WordPress or Drupal.

Social Media 181

Social Media SEO Online Ordering Website Management 181

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. Many local restaurants have never touched advertising or social media; they've been the neighborhood's go-to spot for decades. Do they prefer takeout or dine-in?

Seating 221

Seating Email Marketing Marketing SEO 221

Social Hospitality

MARCH 27, 2020

Hilton Hotels had to furlough much of its staff and has set up a website for those employees to find work. Take advantage of campaign management software to schedule these posts ahead of time and keep your messaging aligned. Consider upgrades to premium rooms or combine some form of a package deal that’s all-inclusive.

Hospitality 454

Hospitality Marketing Travel Hotels 454

7 Shifts

OCTOBER 22, 2024

To do so, you must have an optimized website and engaging social media profiles. Build a mobile-friendly restaurant website In 2024, roughly around 63% of all web traffic came from mobile devices. If your website isn’t optimized for mobile, you could be losing out on potential customers.

Book 195

Book Marketing Email Marketing Social Media 195

Modern Restaurant Management

JUNE 24, 2021

Here are five additional benefits to outsourcing your restaurant’s digital marketing activities: Cost Savings : Instead of hiring an in-house digital and/or social media manager, outsourcing marketing efforts to an agency will ultimately be the better investment. Google Rankings and Google My Business.

Marketing 203

Marketing Social Media Mobile Ordering Website Management 203

Modern Restaurant Management

MAY 28, 2021

Plus, using pictures of your restaurant and food on social media is a great way to get noticed and spark digital conversations. Consider the fact that nearly 50 percent of diners are influenced by social media. But, chances are you got into the restaurant business to manage or cook, not to market. Managing SEO.

Social Media 218

Social Media Website Management Mobile Ordering Food Order 218

7 Shifts

MAY 23, 2024

This is a restaurant revenue management strategy that can help ensure optimal ingredient usage and prevent over-portioning. It can also be a great step to creating more accurate inventory management! Check your menu pricing Did you know that 35% of diners consider price to be the second most important factor when choosing a restaurant?

Social Media 195

Social Media Loyalty Program Email Marketing SEO 195

Modern Restaurant Management

NOVEMBER 7, 2023

If you’re not marketing yourself online or devising a powerful local search engine optimization (SEO) strategy, how are they going to find you? Invest in an Online Presence Social media platforms provide an unparalleled opportunity to get in front of the right audience at the right time.

Marketing 203

Marketing Social Media SEO Front of House 203

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Keegan Brown, Marketing Manager Easy On Hold & Brand Music. What’s working right now: Hours should be updated everywhere: Facebook, google my business, yelp, your website, etc.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

7 Shifts

OCTOBER 17, 2019

While Instagram in particular has taken the food and restaurant communities by storm, it’s still important to have a website to serve as your restaurant’s official home on the internet. Fortunately, website design platforms like WordPress, Squarespace, and Wix are lowering the barrier to entry to web design. Not convinced?

Demo 240

Demo Website Management Online Ordering SEO 240

7 Shifts

AUGUST 18, 2024

Specialty bars focus on a particular type of drink or theme, such as wine bars or cigar bars, but can be much more expensive to manage. Hiring a Strong Team You'll need a manager, bartenders, waiters, and security. They should also be outgoing and able to socialize with customers. Step 2: Track job candidates.

Bar 370

Bar License Email Marketing Customer Service 370

Modern Restaurant Management

DECEMBER 10, 2021

You can then use these photos on your menu, Instagram and Facebook page, website, and other listing platforms that feature your restaurant. Make Use of Local SEO and Content Marketing. How much do you spend on creating your website and promoting it online? Let the pictures speak a thousand words. Create a Conversation Trigger.

Marketing 226

Marketing SEO Front of House Website Management 226

7 Shifts

OCTOBER 28, 2024

For example, if you run a social media campaign or pay for online ordering integrations, all of these contribute to your overall marketing expenses. You can also integrate your restaurant's POS system with customer relationship management (CRM) software to better understand your customer base.

Loyalty Program 195

Loyalty Program Fast Casual Social Media Email Marketing 195

Modern Restaurant Management

JUNE 10, 2020

The last few months have been very uncertain for people all over the world, with every country implementing social distancing rules to flatten the curve and reduce the number of infections. A pandemic of this magnitude may not have been something they considered when they wrote their crisis management plan. Work on Your Website.

Hospitality 207

Hospitality Marketing SEO Social Media 207

Modern Restaurant Management

AUGUST 28, 2024

Recent reports of possible portion-size discrepancies at Chipotle are a cautionary tale for brands, highlighting a few critical issues in the restaurant industry: consistently meeting customer expectations and the swift power of social media. What does the Chipotle situation say about the power of social media to keep brands in check?

Social Media 176

Social Media Loyalty Program Customer Service Customer Experience 176

ChowNow

JUNE 20, 2024

That’s where SEO for restaurants comes in and can be incredibly important. SEO can feel incredibly technical and overwhelming, especially if it’s new to you, but this beginner’s guide will help you get started. What is SEO? Why is SEO for restaurants so important?

SEO 78

SEO Social Media Website Management Mobile Ordering 78

7 Shifts

OCTOBER 22, 2024

Traditional marketing strategies, like national TV ads, billboards, or widespread social media campaigns, can generate awareness, but they aren’t that effective when it comes to connecting with local customers. Use local keywords in your social media posts, too. Keep the entry process simple.

2025 195

2025 Marketing Social Media Email Marketing 195

7 Shifts

AUGUST 26, 2021

The fast-paced nature of the restaurant industry makes it difficult for owners and managers to sit down, let alone read reports, restaurant magazines and blog posts to gain industry knowledge. podcast website. podcast website. podcast website. Walchef, founder of Cali BBQ and Cali BBQ Media. podcast website.

Coaching 195

Coaching Website Management Email Marketing Retail 195

Goliath Consulting

JANUARY 1, 2020

With more than 79% of the US population now using Facebook, Instagram or Twitter 1 and users projected to increase to 257 million by 2023, restaurants can no longer afford not to invest in their social media presence. In fact, more than 63% of restaurants reported to have used social media to market their business in 2018 2.

Social Media 92

Social Media 2006 2016 Website Management 92

7 Shifts

JUNE 16, 2024

Restaurant marketing strategies combine online and offline techniques to help managers create a strong brand identity, attract new customers, retain old diners, promote their restaurants, and ultimately increase revenue. Customers today strongly believe in the importance of social responsibility. a boycott).

Marketing 195

Marketing 2024 Email Marketing Social Media 195

Indoor Media

AUGUST 1, 2020

Creating and claiming auto repair local listings can have a significant impact on your shop’s local SEO. In just one week, you can put your business on the map (literally and figuratively) by tackling the online directories that pack the most local SEO punch. Your NAP plays an essential role in your local SEO strategy.

SEO 147

SEO Social Media Website Management Customer Service 147

Cheetah

JANUARY 27, 2022

As 2022 kicks off, operators that wish to stay competitive must upgrade their website and social media presence to keep up with the changing restaurant world. Many digital marketing agencies provide website design and maintenance, engaging social media content, and online interaction with patrons.

Social Media 78

Social Media 2022 Website Management Online Ordering 78

Modern Restaurant Management

OCTOBER 4, 2021

Manage Social Media. More consumers are looking to interact with brands on social media platforms. But just as important as starting your own social media account is claiming and managing the pages for the restaurant on Yelp, Google, and other similar sites. Start a Food Blog.

Marketing 189

Marketing Loyalty Program Social Media Online Ordering 189

Restaurant Engine

OCTOBER 11, 2023

1: Regularly Share Reviews on Social Media One of the best ways to leverage reviews to boost your online following is to post them regularly on your social media accounts. You can also direct people to your website to see more of your Google reviews. Are they on your website?

Social Media 110

Social Media Email Marketing SEO Website Management 110

Next Restaurants

SEPTEMBER 4, 2024

Positive reviews act as social proof, encouraging new customers to try your restaurant. However, it’s not just about collecting reviews; it’s also about managing them. A well-maintained blog can drive organic traffic to your website by providing engaging content such as recipes, cooking tips, and behind-the-scenes stories.

SEO 122

SEO Online Ordering Customer Experience Website Management 122

The Restaurant Times

SEPTEMBER 30, 2021

Social media presence is an important part of running a contemporary business, and it’s quickly becoming a popular restaurant marketing tool for attracting new customers and converting them into regulars. Transform Your Restaurant’s Social Media Presence Into A Huge Success . Source: Thrillax. Timing matters .

Social Media 59

Social Media Website Management Online Ordering Customer Service 59

Restaurant Engine

FEBRUARY 22, 2023

Update your content regularly to encourage repeat website visits. According to experts, nearly 80% of people will visit a restaurant’s website before dining in or taking out food. This is one of the many reasons your website is the centerpiece of your marketing efforts. This also adds new content to your website every day.

Website Management 110

Website Management Social Media SEO Email Marketing 110

SpotOn

AUGUST 12, 2024

You’ll also find out how to integrate social media accounts into your business profile, upload the best images, respond to reviews and comments most effectively, and find relevant keywords. What is local SEO? With strong local SEO, your business profile will be matched with users exploring relevant searches.

SEO 98

SEO Social Media Website Management Customer Service 98

Indoor Media

AUGUST 5, 2020

While few would argue that an auto shop website isn’t necessary, the range of what qualifies as a “website” is pretty broad. Whichever route you choose to take, be it build your own or hire a professional, here’s a checklist to help you create an effective, traffic-driving auto shop website. Choose a Website Builder.

SEO 117

SEO Website Management Customer Service Advertising 117

Restaurant365

APRIL 9, 2020

Prioritize local SEO. Local Search Engine Optimization (SEO) is optimizing your local restaurant website to rank highly on Google pages for the keywords that local area users will search about your city or state (like “best pizza Chicago”). Then, focus your website development on ranking for these terms.

Marketing 88

Marketing Social Media Mobile Ordering Email Marketing 88

SpotOn

MAY 1, 2024

Small businesses can use paid ads, social media promotion, and other clever tactics to lure curious local customers to try a new food spot. To get some extra recognition online, restaurants can complete a few simple changes to their website and Google Business Profile to improve how guests discover their business online.

SEO 52

SEO Definition Online Ordering Website Management 52