7 Shifts

NOVEMBER 24, 2024

Let’s take the guesswork out of starting your food business and set your establishment up for success. Do you want to find out which food items your customers love the most? Here, you take a look at the GDP growth, unemployment rates, and inflation in the restaurant industry. Start by deciding what you need to know.

Marketing 370

Marketing Social Media SEO Customer Service 370

Modern Restaurant Management

FEBRUARY 25, 2022

To stand out and get more customers means focusing more on marketing. If you’re looking for ways to up your restaurant marketing game, here are the practical steps you should be taking in 2022. It needs to be visible to casual browsers who simply won’t take the time to download information that should be easily accessible.

2022 531

2022 Marketing Email Marketing Social Media 531

ChowNow

FEBRUARY 21, 2025

In fact, its going to be a lot easier than you think, and there are steps you can take starting today that will give you real results by tomorrow. Optimize Your Website and Online Ordering Experience If your restaurants website isnt easy to use, youre probably losing out on online orders. Next, take a look at your menu.

Online Ordering 195

Online Ordering Ordering Email Marketing Mobile Ordering 195

ChowNow

FEBRUARY 28, 2025

The next step to optimizing your online presence is to take advantage of SEO so more customers find you. Leverage Local SEO to Get Found Local SEO (search engine optimization) is how customers in your local area find you online. Here are two ways to make a big impact on your local SEO.

2025 195

2025 Email Marketing Social Media Loyalty Program 195

Modern Restaurant Management

OCTOBER 1, 2022

But is it so simple to stand out from the crowd in 2022? Most prospects use Google search to find a local restaurant, so make SEO optimization a priority. SEO (search engine optimization) covers strategies to improve the website positions in search results. Restaurant marketing revolves around making your business known.

Marketing 508

Marketing Email Marketing Social Media SEO 508

Modern Restaurant Management

JANUARY 24, 2023

When your website has tons of quality backlinks, its SEO strategy gets a boost, and your pages start showing up on the first page of search results. Big data analytics and Artificial Intelligence (AI) tools track your brand mentions across the web and reveal where your customers hang out. © Modern Restaurant Management, 2023.

Social Media 493

Social Media Website Management SEO Customer Experience 493

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. While these local favorites are great at attracting their neighbors to visit again and again, to out-of-towners, they’re just another restaurant that looks like it could do with some renovations. So, where do you start? Need a napkin?

Marketing 418

Marketing 2020 SEO Loyalty Program 418

Modern Restaurant Management

DECEMBER 10, 2021

Providing top-quality food and service should remain your restaurant’s foremost priority, but you also need to get the word out and attract new customers. While you are waiting to be seated, the hostess fans out a deck of cards containing four jokers. Train your staff to build other taking points. Net result?

Marketing 567

Marketing SEO Front of House Website Management 567

ChowNow

FEBRUARY 12, 2025

New concepts, ghost kitchens, and delivery-only brands are popping up constantly, making it harder for any single restaurant to stand out. If your restaurant isnt showing up in search results, maintaining strong reviews , or engaging on platforms like Instagram and TikTok, youre missing out on a huge segment of potential diners.

2025 195

2025 Marketing Email Marketing Operations 195

Modern Restaurant Management

MAY 27, 2022

Well, keep reading this article to find out exactly how to incorporate images into your promotional emails. So make sure you either hire a professional photographer or use a high-quality in-house photographer to take pictures of your dishes. JPEG: JPEGs are low quality, but are more compressed and take up less space.

Email Marketing 508

Email Marketing Marketing SEO Social Media 508

Modern Restaurant Management

JUNE 10, 2020

Take a Measured Approach. Maintaining your social media, SEO and blogging efforts represent the bare minimum needed to remain relevant in your customer’s eyes. Now is the time to pay more attention to your website, take advantage of the downtime your hotel may have to audit this too. But be ready, how will you stand out?

Hospitality 518

Hospitality Marketing Social Media SEO 518

Modern Restaurant Management

MAY 28, 2021

It’s also not enough to pull out your smartphone, snap a few dishes, and call it a day. Managing SEO. In some cases, whoever you hire to take care of marketing could be an experienced photographer, themselves. Or, you might consider outsourcing a freelance photographer to regularly take updated photos.

Social Media 546

Social Media Website Management Mobile Ordering Food Order 546

Modern Restaurant Management

FEBRUARY 22, 2021

This is done through creating high quality content on your website and leveraging the power of on-page SEO. A closer will reveal that your restaurant’s name is not taking center stage. Eventually technology wins out and analog methodologies are put to pasture. Next task is letting Google find you.

Online Ordering 568

Online Ordering Point of Sale POS SEO 568

Next Restaurants

AUGUST 5, 2021

Since people nowadays take YouTube as one of the major information sources online, having a channel about your restaurant will help you reach out to a broader audience. Using food bloggers to review your restaurant will significantly help you connect to new audiences as well as attract them to check out your place. . Conclusion.

SEO 177

SEO Social Media Online Ordering Email Marketing 177

ChowNow

FEBRUARY 7, 2025

To get the most out of your marketing budget, be very clear with your goals. Promotions, local SEO, and social media ads can help bring more people through your door. Without it, youre just driving around aimlessly, burning fuel without knowing if youre getting anywhere. Are you trying to increase foot traffic?

Marketing 195

Marketing Email Marketing Social Media Loyalty Program 195

7 Shifts

OCTOBER 28, 2024

One thing to remember when doing A/B testing is to roll out changes one element at a time. Social media, SEO, and word-of-mouth are powerful tools for attracting new customers without spending a fortune. SEO (Search Engine Optimization): Optimizing your restaurant’s website for search helps people find you online.

Loyalty Program 195

Loyalty Program Fast Casual Social Media Email Marketing 195

Modern Restaurant Management

FEBRUARY 13, 2025

Last Year, By the Numbers Whether you're celebrating a romantic evening out or opting for a cozy night in, one thing is clear—Valentine’s Day is big business for restaurants as diners splurge on premium meals, wine and desserts. However: 41 percent said they planned to dine at home instead of dining out.

2024 221

2024 Fine Dining Book Reservations 221

Modern Restaurant Management

JULY 19, 2024

Google’s I/O Conference on May 14th proves they’re taking generative AI seriously. ” Google’s AI will then return a list of businesses that are relevant for every part of this query, taking into consideration distance and services to make a tailored list for the searcher.

Customer Experience 492

Customer Experience SEO Customer Service Take-out 492

Modern Restaurant Management

NOVEMBER 3, 2022

To help you out, here's what this SEO expert has to say. But you’re missing out on a ton of opportunity if you’re not asking your customers for a review of your product or service. You don’t want to be annoying with the requests, but it normally can take a few tries to get a response.

Email Marketing 508

Email Marketing Customer Service Website Management Customer Experience 508

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Extra side, desert, take-home dressing, etc. Blaze Bullock, SEO Strategist, Blaze Digital Marketing. Restaurants should advertise what precautions they're taking to keep people safe.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

Restaurant365

MARCH 4, 2022

Search Engine Optimization, or SEO, is a great way to increase your revenue by growing your customer base with patrons who may not have otherwise found your restaurant. Search Engine Optimization, or SEO, is a great way to increase your revenue by growing your customer base with patrons who may not have otherwise found your restaurant.

SEO 156

SEO Email Marketing Website Management Consumer Goods 156

7 Shifts

OCTOBER 9, 2020

Here are six steps to take before opening any restaurant website builders. Restaurant website design: Taking a DIY approach vs. hiring a web development team Consider whether you want to build your restaurant's website or hire someone to do it for you. Check out this example from Barcelona Wine Bar for inspiration.

Design 397

Design Online Ordering Social Media Mobile Ordering 397

Social Hospitality: Restaurants

FEBRUARY 25, 2021

Check out these six different channels that will define your restaurant’s marketing moving forward. There is a variety of restaurant technologies out there to help. Familiarize yourself with general and local SEO to learn how to optimize your site for these users. Mobile Menus.

2021 434

2021 Social Media Mobile Ordering Online Ordering 434

Modern Restaurant Management

OCTOBER 31, 2019

Strong enough to take the risk and I commend you!, You may question the cost and resources on actively posting on Facebook, Instagram and Twitter but three out five Centennial’s buying decisions are influenced by social media. Focus on SEO. If you want to ensure that your restaurant is busy SEO is a win, win.

SEO 318

SEO Social Media Email Marketing Point of Sale 318

Social Hospitality: Restaurants

MARCH 27, 2020

Let’s focus on steps you can take to market your hotel or restaurant during the coronavirus crisis. There’s still an audience out there that will eventually re-engage with your brand; the key is to connect with them. With so many employees out of work, now would be the perfect time to reward their loyalty.

Hospitality 454

Hospitality Marketing Travel Hotels 454

ChowNow

MARCH 14, 2025

Operators who ignore this opportunity risk losing significant revenue to their competitors while missing out on the chance to build a stronger connection with their customers. Even when they manage to attract online orders, a lack of repeat business makes sustained growth feel out of reach. Make the check out process simple and easy.

Ordering 195

Ordering Mobile Ordering Online Ordering Email Marketing 195

EATER

MAY 2, 2024

In the last decade, though, the smells and flavors of Korean food have been trickling out beyond Pequeño Seúl. And new restaurants are pushing a variety of takes on Korean cuisine into neighborhoods like Roma, Polanco, and Condesa. Minae Seo in her kitchen. The carbonara-like fideos de kimchi at Jowong. The bar at Kasína Café.

SEO 301

SEO Café Fine Dining Customer Experience 301

Modern Restaurant Management

APRIL 15, 2022

The restaurant industry is also not shying away from taking advantage of this opportunity on Instagram. Nonetheless, photos remain the core focus of the platform, mastering the art of photography allows you to take your branding to a whole new level. A good hashtag strategy will also improve the optimization of your content.

Marketing 493

Marketing Influencer Social Media Food Supply 493

Modern Restaurant Management

JANUARY 10, 2023

TikTok marketing yields undeniable power, especially with Gen Z as it helps mitigate choice paralysis by giving users immersive, vertical videos that take them inside a business instantly, rather than sifting through text-heavy sites. Leverage SEO techniques so your restaurant shows up in search results on the app.

Marketing 531

Marketing Social Media Small Business Cash Management 531

Modern Restaurant Management

FEBRUARY 7, 2020

Word of mouth publicity might once have been enough to persuade diners your restaurant was the best in town, but nowadays you need to make sure your business stands out online, too. One way to do this is to use specialist SEO tools, like SEMrush or Google Keyword Planner, to work out which words and phrases get the most search.

Mobile Ordering 361

Mobile Ordering SEO Customer Experience Online Ordering 361

7 Shifts

AUGUST 12, 2021

In that sense, make sure to double-check your NAP across the web to ensure its consistency and accuracy, as this directly influences your SEO ranking and search visibility. Restaurant email campaigns and newsletters enable you to reach out to both current and potential consumers. Engagement on Social Media. Push Notifications.

Marketing 397

Marketing Email Marketing Loyalty Program Social Media 397

7 Shifts

OCTOBER 23, 2020

Cons: Creating your website can take up a lot of time out of your busy schedule. With so many website designers and developers out there, how do you know whom to trust? All of the websites Bentobox designs for its clients are mobile-friendly and incorporate SEO to help them stand out in local searches.

Website Management 370

Website Management Online Ordering Hiring SEO 370

ChowNow

MARCH 21, 2025

Without a well-defined target market, restaurants risk wasting resources on strategies that dont connect and menu offerings that dont selltrying to appeal to everyone, but standing out to no one. Climate & Seasonality: Does the weather impact what people order or when they dine out?

Marketing 195

Marketing Social Media Email Marketing Loyalty Program 195

The Rail

DECEMBER 12, 2024

Lets explore how you can use relocation to take your brand to the next level, ensuring your move becomes more than just a change in scenery. Take the opportunity to make sure that your new visual identity matches your business goals. Optimizing local SEO will help bring in new customers who may not have known about you before.

SEO 130

SEO Customer Service Social Media Email Marketing 130

7 Shifts

MAY 31, 2024

To help you out, we've listed some of the most used tools that even beginners in digital marketing can easily navigate. Best restaurant marketing tools, software, and platforms for your business We rounded up and categorized various restaurant marketing tools by type, including email marketing, SEO, SMS, and social media tools.

2024 221

2024 Marketing Email Marketing SEO 221

7 Shifts

OCTOBER 22, 2024

Nowadays, running a successful restaurant takes more than great food and good service. If your website isn’t optimized for mobile, you could be losing out on potential customers. You can also reach out to other local businesses or organizations to provide further context to search engines about your restaurant’s location.

Book 195

Book Marketing Email Marketing Social Media 195

Modern Restaurant Management

JUNE 23, 2023

Every brand has a story, and that’s what makes customers, employees and franchisees take notice, choose you and keep coming back. Social Media A good story, or a mouth-watering photo or video of a signature dish, makes audiences stop scrolling and take action. Yet, there is nothing common about your specific brand.

Franchise 450

Franchise Franchising Marketing Social Media 450