7 Shifts

JULY 30, 2021

From stand-out social media accounts, to good old-fashioned mail marketing, we'll walk you through 12 unique customer-driving ideas! From managing your budget to accounting and bookkeeping for national holidays and events, this document will be your year-long guide to tracking your restaurant's promotional strategy. Social Media.

Email Marketing 370

Email Marketing Social Media Loyalty Program Website Management 370

Hot Schedules

NOVEMBER 3, 2021

What Hotel Menu Trends Will Define 2022? For these travelers, the dining experience will be back on the menu. You have lots of choices on which companies supply your restaurant inventory, but how do you spot and manage great food suppliers? The foodservice distribution industry is hypercompetitive and robust. Heart Care.

Hotels 148

Hotels 2022 Menu Tip Distribution 148

Modern Restaurant Management

APRIL 10, 2024

Full-service menu prices climbed 4.5 While factors such as convenience impact that decision, the experience of dining out is important. While factors such as convenience impact that decision, the experience of dining out is important. In 2024, restaurants should make the dining-out experience worth the price tag.

2023 181

2023 2024 Loyalty Program Point of Sale 181

Goliath Consulting

FEBRUARY 29, 2024

From streamlining operations to enhancing customer experiences, a plethora of cutting-edge technologies are reshaping the restaurant landscape like never before. Smart Menus and Personalized Dining Experiences Leading the charge are platforms like Popmenu, revolutionizing how diners interact with menus.

2024 147

2024 Technology Kitchen Safety Website Management 147

Modern Restaurant Management

SEPTEMBER 21, 2023

When it comes to attracting customers to restaurants, local SEO is crucial and can optimize their online presence to attract more local customers. First, it's an effective way to attract local customers who are looking for restaurants. Verify your business to confirm that you are the owner or manager.

SEO 189

SEO Website Management Email Marketing Online Ordering 189

Modern Restaurant Management

APRIL 15, 2024

Restaurant managers balance several responsibilities while taking care of staff and guest needs. One of the most important parts of being a successful restaurant manager is having the ability to hear their customers’ concerns. However, it can sometimes take time to get customers to respond to surveys they're given.

Management 176

Management Management Loyalty Program Social Media 176

Open for Business

MAY 16, 2024

Diners are doing more research than ever and a restaurant website is a critical touchpoint of the guest experience. There’s a common misconception that building a restaurant website will incur significant expense or require advanced technical skills. Why is a restaurant website important?

Website Management 78

Website Management Email Marketing SEO Seasonal Menu 78

Sante

DECEMBER 7, 2020

Simple adjustments to your restaurant menu can help increase profits during the pandemic. Your menu plays a bigger role in this than you’d think. As a restaurant owner, how often do you audit your menu to maximize profits? MAKE YOUR MENU WORK FOR CURRENT TIMES. You work tirelessly in order to keep your doors open.

Menu 130

Menu Seasonal Menu Small Business Audits 130

Modern Restaurant Management

JANUARY 22, 2024

But precisely, how can you determine what customers want? How can you adjust your B2C marketing strategy to align with their needs and provide an elevated culinary experience? How do you manage your restaurant in a modern and efficient way? The Big Question: What Do Modern Diners Really Want?

Loyalty Program 139

Loyalty Program Dietary Restrictions Mobile Ordering Social Media 139

Modern Restaurant Management

JANUARY 31, 2024

To delve more into the results, Modern Restaurant Management (MRM) magazine reached out to Matt Zibell, VP Technology at TouchBistro. I think I was most surprised by the fact that 72 percent of FSR operators said they had a dedicated website – I thought this would be higher. What results did you find surprising and why?

2024 194

2024 Online Ordering Website Management 2023 194

Goliath Consulting

MAY 22, 2024

Handling restaurant reviews effectively is crucial for maintaining a positive online presence and fostering customer loyalty. Tips for Handling Restaurant Reviews Respond Promptly and Professionally: Quick responses show customers that you value their feedback. These potential customers are likelier to visit a restaurant with a 4.5

Website Management 78

Website Management Customer Experience Online Ordering Point of Sale 78

Modern Restaurant Management

OCTOBER 21, 2019

There’s no question that the restaurant delivery and reservations experience has become increasingly digitized in recent years, and there’s no sign of this trend slowing down in the future. Despite the number of customer calls that come in, 62 percent of them go unanswered. Not so fast.

Customer Experience 92

Customer Experience Online Ordering Customer Service Reservations 92

7 Shifts

AUGUST 15, 2022

We've also included a roundup of interview best practices you should be aware of before showing up to speak to the hiring manager. Walk the interviewer through your experience working in restaurants, the roles you've held and your responsibilities. Can you tell me about a time when you had to deal with a difficult customer?

Customer Experience 397

Customer Experience Website Management Hiring Back of House 397

Culinary Cues

MARCH 26, 2022

Again, turn to the National Restaurant Association for guidance. [] PRICING YOUR MENU BY COMPARISON. These are the restaurateurs who call me up and ask: “My dining room is full, why am I not making any money?”. [] NOT UNDERSTANDING HOW TO PLAN EFFECTIVE MENUS. Don’t assume anything until your experience proves that it is warranted.

Cash Management 369

Cash Management Social Media Restaurant Law Communication 369

Modern Restaurant Management

MARCH 8, 2023

From the rise of Instagram food bloggers and selfie walls to paying outrageous prices for the #SaltBae experience , consumers are now expecting restaurants to deliver an experience beyond flavor. In a world still recovering from a pandemic and economic crisis, consumers long to escape into experiences of delight and togetherness.

Social Media 171

Social Media Customer Experience Website Management Customer Service 171

Modern Restaurant Management

OCTOBER 20, 2023

To attract customers while accommodating tightened budgets, restaurants should consider employing marketing strategies that leverage data-driven insights to tailor messaging according to consumer needs. However, to best promote potential discounts, they’ll need high-quality insights into what customers want.

Marketing 190

Marketing Loyalty Program Email Marketing Coupons 190

Modern Restaurant Management

JANUARY 24, 2023

In the digital age, online reputation management is critical for business success. This creates the necessity for restaurant reputation management strategies to amplify positive reputation while downplaying negative criticism. ORM gives you direct access to customer feedback. ORM helps you gain customer trust.

Social Media 191

Social Media SEO Website Management Audits 191

Modern Restaurant Management

NOVEMBER 1, 2022

Restaurant guests in cost-saving mode are eating out less and more conscious of menu prices, according to Restaurants: Consumer Trends Fall 2022/Winter 2023 a report produced by Provoke Insights in collaboration with Modern Restaurant Management (MRM) magazine.

Fine Dining 176

Fine Dining Seasonal Menu Social Media 2022 176

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It is your roadmap to attracting and retaining customers. Identify Target Customers. Restaurant owners and operators wear a lot of hats. Table of Contents.

Seating 221

Seating Email Marketing Marketing SEO 221

Modern Restaurant Management

SEPTEMBER 28, 2020

What is the ongoing goal for all restaurant owners and managers? To always, continuously search for ways to improve the guest experience. Whether that be via restaurant operations, menu improvements, or services, there are quite a few criteria that restaurant owners constantly juggle to create the perfect balance.

Operations 219

Operations Website Management Social Media Customer Service 219

Modern Restaurant Management

FEBRUARY 9, 2021

Valentine’s Day is often a busy time for restaurants, but many are now dealing with various challenges amid the pandemic, like no indoor dining or limited capacity as well as more customers opting for carry out. Make Your Menu the Main Course. Give Your Website All of the Love.

Marketing 219

Marketing Email Marketing Website Management Social Media 219

Modern Restaurant Management

JANUARY 4, 2022

From the moment they set foot inside your restaurant to the first time they log onto your website, your customers are sharing vital pieces of information that can fundamentally change how your brand operates. To understand what customer intelligence is, we have to define what it means for restaurants.

Point of Sale 208

Point of Sale Customer Service Email Marketing Website Management 208

Next Restaurants

OCTOBER 9, 2019

Your point-of-sale (POS) system should evolve as your customer base transitions into more of a “cashless society.” A bulky or slow legacy system will prevent your business from creating a positive customer experience, so keep up with the business world as it changes. Personalized experience Enhanced outreach.

Customer Experience 61

Customer Experience POS Mobile Ordering Point of Sale 61

7 Shifts

AUGUST 18, 2021

You may serve the best food on the block, but if your restaurant doesn't match its dishes with plausible customer service, your customers may never come back. That's why it's important to provide an outstanding dining experience from the second your customer's enter your restaurant, till the moment they leave.

Customer Service 369

Customer Service Customer Experience Online Ordering Loyalty Program 369

Modern Restaurant Management

OCTOBER 27, 2022

The last couple of years have proven that digital experiences will continue to play a central role for quick-service restaurant (QSR) operators. Luckily, QSRs have no shortage of technologies at their disposal to help them achieve the sort of customer personalization that drives profits. Easing Customer and Employee Friction.

Mobile Ordering 184

Mobile Ordering Online Ordering Front of House Fine Dining 184

Embrace the Suck

MAY 14, 2023

In my years of experience both as a restaurant consultant and a restaurant owner, I've observed the industry from multiple angles. This recipe of deficiency, when left to simmer, becomes a potent brew of dissatisfaction and disengagement, both among staff and customers. Restaurant Excellence Guideline #21: Regularly innovate your menu.

Leadership 221

Leadership Customer Service Loyalty Program Customer Experience 221

Modern Restaurant Management

DECEMBER 10, 2021

While your restaurant may feature a diverse menu, delicious food, a great ambiance, and excellent customer service, you will still struggle to build a customer base without promoting it. Others tend to emphasize their cheaper menu options. Both approaches might cause your restaurant to fail in attracting new customers.

Marketing 214

Marketing SEO Front of House Website Management 214

7 Shifts

JULY 16, 2021

Create a Menu. Get to know your future customers, before they even step foot in your door. You may discover that your target customers enjoy an afternoon pick-me-up and are sensitive to price. See why 500,000+ restaurant pros choose 7shifts for scheduling and team management. Expected menu prices. Obtain Funding.

License 459

License Hiring Equipment Point of Sale 459

7 Shifts

JANUARY 20, 2023

This means big business for restaurants, and a surge in customers and sales. While some restaurants may see a decrease in business on Super Bowl Sunday due to the game being televised, many others see it as an opportunity to bring in more customers. It's hard enough to manage a higher workload without delivery.

Specials 195

Specials 2023 Social Media Email Marketing 195

Modern Restaurant Management

DECEMBER 20, 2021

The COVID-19 pandemic has brought endless changes to the restaurant industry, but perhaps the most significant has been the rise of the contactless dining experience. With customers opting for alternatives to dine-in, restaurants adapted to build solutions to offer takeout, delivery and curbside pickup options.

Mobile Ordering 222

Mobile Ordering Online Ordering Consumer Goods Customer Experience 222

Modern Restaurant Management

DECEMBER 29, 2022

Guest experience is more important than ever as a likely recession increases competition for business. Here are six things I see coming in 2023: Labor pressure is easing, but operators are still looking for labor management. However, operators who didn’t have a labor management system in place will prioritize finding one.

2023 208

2023 Technology Back of House Customer Experience 208

Bingage

JANUARY 29, 2021

It’s no secret that the customer experience is one of the most important parts of running a restaurant. If you don’t have happy customers, they won’t come back! A common complaint among restaurant owners is that customers don’t feel like they’re getting enough attention. How does it work?

Customer Experience 52

Customer Experience Email Marketing Demo Loyalty Program 52

7 Shifts

FEBRUARY 26, 2021

These fees, when not managed, cut deep into razor-thin margins, and in some cases, can contribute to a restaurant closing for good. This comes with two huge advantages: high margins and owned customer data. Owning your customer and delivery data is invaluable. Without existing apps, this lives on your restaurant’s website.

Online Ordering 341

Online Ordering Ordering Customer Service Food Order 341

Modern Restaurant Management

NOVEMBER 3, 2022

Sometimes customers will naturally come to your Google My Business profile and drop you a review – especially if they had a negative experience. But you’re missing out on a ton of opportunity if you’re not asking your customers for a review of your product or service. Collect Reviews via Your Website.

Email Marketing 193

Email Marketing Customer Service Website Management Customer Experience 193

Modern Restaurant Management

NOVEMBER 30, 2022

In fact, according to link management service Bitly, QR code downloads increased by 750% over an 18-month period starting in 2021. As hospitality professionals reap the rewards of QR code implementation, they must be on guard against cyber attacks which can put their reputation and customer trust on the line.

Hospitality 173

Hospitality Download Website Management Customer Service 173

7 Shifts

JULY 10, 2020

You want to have a big enough budget that your target customers will be exposed to your ads multiple times in a short period (two weeks) prior to the grand opening…he “newness” of the business and special offers related to the grand opening should increase the responsiveness of potential customers.” Mel Bensky, @tastethesix.

Events 351

Events Social Media Kitchen Safety Seating 351

Modern Restaurant Management

NOVEMBER 7, 2023

It allows businesses to engage with current customers and help build organic brand ambassadors while also serving up content in front of new customers. Prioritize Building and Managing Your Website There’s a new trend where restaurants are opening locations without creating a website.

Marketing 198

Marketing Social Media SEO Front of House 198