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15 Must-Have Restaurant Marketing Tools in 2024

7 Shifts

But the revenue restaurants get from digital channels like their mobile apps and websites surpasses the 32% of revenue they generate onsite and 26% over the phone. This is why Jim McCormick, Toast's SEO Lead , emphasizes how “SEO is one of the most effective marketing channels restaurants can use.”

2024 221
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Digital Marketing Strategies for Restaurants in the Digital Age

Goliath Consulting

Local SEO: Claim Your Territory When “best restaurants near me” is searched, your restaurant should be the top recommendation. Local SEO also benefits from: Regularly updating Google My Business listings. If a diner always orders vegan dishes, they should receive updates on vegan specials.

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11 Restaurant Marketing Strategies That Work in 2021 & 2022

7 Shifts

In that sense, make sure to double-check your NAP across the web to ensure its consistency and accuracy, as this directly influences your SEO ranking and search visibility. According to brightlocal , at least 87% of internet users are influenced by reviews and comments. Engagement on Social Media. Special Offers and Promotions.

Marketing 397
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Restaurant Marketing for Inflationary Times

Modern Restaurant Management

It combines different online and offline strategies to promote a restaurant and increase orders. Most prospects use Google search to find a local restaurant, so make SEO optimization a priority. SEO (search engine optimization) covers strategies to improve the website positions in search results.

Marketing 198
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5 Tips to Boost Your Restaurant’s Online Orders with Stellar Website Design

Next Restaurants

Sure, it might be about the reviews or the type of food you serve, but your website’s design also plays a critical role in influencing the visitors’ decisions. . When it comes to ordering food online, website design is that much more important. . Optimize for Mobile Devices .

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How Important Is Professional Photography for Your Restaurant

Modern Restaurant Management

While we do live in a mobile world where smartphone pictures have become the norm, professional photography is still needed for restaurants. Consider the fact that nearly 50 percent of diners are influenced by social media. Managing SEO. But, chances are you got into the restaurant business to manage or cook, not to market.

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13 Restaurant Marketing Ideas and Tips for Driving More Customers

Restaurant365

Prioritize local SEO. Local Search Engine Optimization (SEO) is optimizing your local restaurant website to rank highly on Google pages for the keywords that local area users will search about your city or state (like “best pizza Chicago”). Local SEO is not simple to do, but it can have big rewards.