Modern Restaurant Management

MARCH 27, 2024

Reward Loyal Guests with Special Offers Incentives and loyalty programs are becoming increasingly popular, especially amongst the millennial crowd. Punch cards, coupons, point systems, and even exclusive products can keep customers coming back. Seventy five percent of consumers say they favor companies that offer rewards.

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Indoor Media

MAY 28, 2020

Great advertising can make you feel on top of the world! A successful advertising investment should return 4-5 times your initial investment and drive increased business from both new and existing customers. Unfortunately, not every advertising campaign is created equally. We’ve all seen that one “special” ad. Repetition.

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Indoor Media

JULY 8, 2021

Truth in advertising is of crucial importance. If a customer sees an ad that suggests your business has a special “half-off all food during happy hour” deal, and then they come to your restaurant and find that the deal only applies to french fries…they’re not going to be too happy, and they probably won’t come back to your business.

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Indoor Media

MARCH 11, 2021

Today, whether you’re running a print ad or advertising through an online platform — you’re going to want to design the best dry cleaning coupons possible. Coupons are one of the easiest promotions to keep track of because customers must turn them in to take advantage of your special. Why Use Coupons?

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Indoor Media

JANUARY 16, 2019

Which is why just about every restaurant either considers offering or actually runs special discounts through coupon advertising. Did you notice we said coupon advertising ? Whether you think of it this way or not, a coupon is actually an ad for your restaurant with an incentive attached. That’s right.

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7 Shifts

AUGUST 18, 2024

It's easy to focus on getting customers through the door with advertisements and discounts, but if you're not working on keeping them there—and bringing new ones back—then your business could be at risk. People love coupons because they allow them to try something they might not have otherwise tried. End with a launch party!

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Indoor Media

AUGUST 1, 2017

Despite the fact that you operate a restaurant in a hyperconnected, digitally driven society, recent research shows that deals and special offers still drive more than one-third of the conversation on where to eat out. more…) The post The Biggest Misconceptions About Coupon Advertising appeared first on IndoorMedia.

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7 Shifts

JANUARY 31, 2023

This makes the day the perfect occasion for restaurants to offer special menus or wine pairings and to celebrate romance with their customers. Restaurants can make Valentine’s Day a profitable holiday by offering special menus and promotions that cater to couples celebrating a first date or an anniversary. Have a special for kids.

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Modern Restaurant Management

DECEMBER 13, 2019

I may own Our Town America, a national direct mail marketing franchise, specializing in reaching people who have just moved to the community, but I recognize there are other ways to market your business. In 1917, things really took off when the Direct Mail Advertising Association was founded, which is now the Data & Marketing Association.

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7 Shifts

JULY 10, 2020

Stay tuned for a few special tips from Melissa Bensky, one of Toronto’s most prolific foodgrammers with her account, @tastethesix. Frequency and repetition will help your advertisements get noticed. Advertise! ?? Here’s how to plan your restaurant’s grand opening (or re- opening) to get back to business with a bang.

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SpotOn

NOVEMBER 21, 2024

Your offerings can range from seasonal starters and holiday drinks to multiple courses and specials. Some people stay home for the holidays, while others look for special experiences. The holidays are the perfect time to send a special discount or promotion to spread holiday spirit. Photo by Juliette F on Unsplash.

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The Rail

AUGUST 28, 2024

Organizing special events, such as an open house or a grand opening , will help attract both existing and new customers. Online advertising, such as targeted social media ads and contextual advertising, can also attract attention to your business.

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Indoor Media

DECEMBER 9, 2020

Why don’t we see more dry cleaning advertisements? Advertise locally, and hone in on your image within your community. All it takes is a little research into the best ways to advertise your business, and that’s where we come in. The trick is to offer an enticing but profitable coupon or promotion that drives the customer to action.

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7 Shifts

JUNE 16, 2024

These strategies can combine traditional restaurant advertising techniques like pamphlets, billboards, and radio promotions with modern ideas like running paid ads, advertising on social media, and collaborating with influencers. However, setting up a food truck requires a huge investment and elaborate planning.

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Indoor Media

JULY 1, 2020

With the right car wash coupons, you can set yourself apart from that “other” car wash down the street. There are ways to get your coupon in the hands of those dirty car-owners in your community. But first, let’s take a look at some examples of coupons that can attract customers to YOUR car wash. Great Offer.

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Indoor Media

SEPTEMBER 19, 2017

billion on advertising according to research from 2013. With so much being spent on advertising we have to wonder, “How much of that $6.4 billion is spent on advertising tactics that actually work?” Let’s review three types of restaurant advertising that have a great track record and are easy on the wallet.

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Indoor Media

DECEMBER 30, 2020

This pandemic has led many salons to get creative with their advertising. From highlighting their best work to curating a confident social media presence, beauty insiders are often leading the way in smart, trendy advertising. More often than not, local businesses turn to coupon advertising, and salons are no different.

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Goliath Consulting

MAY 31, 2023

Conversion Zones Tracks this progress with Conversion Zones, which are a powerful tool for tracking online to offline conversion in mobile restaurant advertising. For example, you can send a special offer or coupon to customers who are within a certain distance of your restaurant. How can Geo-fencing Help Restaurants?

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Indoor Media

FEBRUARY 1, 2021

One of the reasons it’s so difficult for small businesses to compete with national chains is the sheer amount of advertising resources big brands have in their pocket. These specials don’t have to be exclusive per se but can rather piggyback on a community event. Try Unconventional Print Advertising . Locals Only.

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Indoor Media

SEPTEMBER 26, 2017

Sure, friends and family were supportive when you started, and colleagues in the industry gave you advice, but it wasn’t until you were in the weeds that you fully understood the requirements of running (and advertising) your counter-service restaurant. Ready to try Facebook advertising for your restaurant? Learn more.

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Indoor Media

SEPTEMBER 26, 2017

What is the best restaurant advertising campaign you can run? Traditional advertising tends to have a broad reach. Here are 5 restaurant advertising ideas you can use locally for a higher return on investment. Register Tape Coupon Advertising for Restaurants. Learn more. Custom-Printed Receipts. Learn more.

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Modern Restaurant Management

FEBRUARY 5, 2024

However, the best available coupon and fastest delivery time tied in second place. Offering special Big Game Day and National Pizza Day coupons that highlight speedy delivery and quality ahead of time can help restaurant owners maximize orders. Normally, 42 percent of diners expect their pizza to arrive within 30 minutes. .

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Touch Bistro

JULY 26, 2021

We’re sharing ideas for Labor Day restaurant specials that will help you maximize profits and make your restaurant a Labor Day destination for years to come. In this article you’ll learn: How Labor Day can impact your restaurant How to plan Labor Day promotions 14 Labor Day restaurant specials to try this September. All hands on deck?

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Focus POS

OCTOBER 1, 2020

They include special coupons, certain days where menu items are priced more affordably, and even tailored savings and offers specifically for individual customers. While you can send customers coupons and specials offers, these are also great ways to keep them in the loop about happenings with your business.

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Indoor Media

NOVEMBER 15, 2017

Auto shop advertising campaigns demonstrate that you are an anchor of your local community. Without marketing and advertising, it’s tough to spread the word about your great business and bring in new customers. Here are 4 auto shop advertising campaigns that are sure to win over customers—and turn them into loyal brand advocates.

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Indoor Media

APRIL 23, 2018

To grow your client base and maximize your profits, invest in the proven and profitable technique of coupon advertising. Why Coupons Work. Coupon advertising that is distributed to this hyperlocal area makes the most of your advertising spend by targeting consumers who are actually qualified to buy.

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Touch Bistro

MAY 26, 2021

The short answer is offering enticing 4th of July specials. The right 4th of July specials will drive traffic to your restaurant, helping you take advantage of one of the biggest celebrations of the year. Planning 4th of July Specials for Your Restaurant. 4th of July Restaurant Specials and Promotion Ideas for 2021.

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Indoor Media

JUNE 28, 2021

The answer, as with any business, is advertising. The answer is with a multi-channel advertising strategy. However, if your friend, someone on the radio, and one of your customers all recommend that restaurant, plus you see an advertisement in the local paper, you’re going to be curious.

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Indoor Media

DECEMBER 4, 2020

If you’ve been to this blog before, you know that we believe different businesses need different advertising solutions. Most restaurants and salons will advertise in the “Awareness Phase” because it’s easy for these businesses to introduce a new product or need to people.

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Indoor Media

NOVEMBER 19, 2020

Countless companies failed to stay afloat, let alone expand, so it might be difficult to think about advertising right now. From here, you have to accept that if you’re not advertising, someone else is. Zero in on what makes your business special, and make this the focal point of your campaign.

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The Rail

JUNE 4, 2024

Direct mail marketing is a traditional marketing strategy that involves sending advertising mail directly and physically to potential consumers’ mailboxes through the postal service or other delivery service. Therefore, when sending out your restaurant menus, brochures, coupons, or loyalty cards , get everything right from the start.

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Indoor Media

AUGUST 22, 2017

A key to overcoming the fall slowdown is to get creative with advertising and marketing. Here are eight restaurant advertising tips for filling your tables this autumn: 1. This can come in the form of three fall-specific restaurant advertising tips: Boost the value of your coupons—maybe 30 percent off a meal instead of 20 percent.

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7 Shifts

NOVEMBER 1, 2022

Many local restaurants have never touched advertising or social media; they've been the neighborhood's go-to spot for decades. Knowing they have a lunch special on Wednesdays is invaluable knowledge and can inform your decision-making. This is where special offers, newsletters, and SMS marketing can come in handy.

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7 Shifts

JUNE 4, 2021

During slow times, you may opt to cut shifts and run specials to bring more customers in your door. In the restaurant industry, it can be applied to social media ads, local print advertising, coupons or deals, and more. Customer Acquisition Costs. What is customer acquisition cost?

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Indoor Media

MARCH 5, 2018

So, she sends out a ton of coupons for just three months, let’s everyone know about it on Facebook, and sits back making plans to spend the incoming profits on another great cause! But, 6 months later, customers are still showing up with a version of the coupon. Coupons, like teenagers, find their own way.

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Indoor Media

AUGUST 26, 2020

You also can hire someone to do it all for you, like services that specialize in email marketing for auto shops. Keeping that in mind, here are some ways you can use email marketing to increase your ARO: Encourage Visits through Coupons. Email marketing is just a small part of auto repair advertising. Long-time customers.

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Restaurant Engine

OCTOBER 14, 2020

Nextdoor lets you choose the neighborhoods you want to reach, and you can even use their paid advertising options to reach more people. To make a great deal, offer the food blogger coupons for free meals in exchange for a presence on their food blog. You have a lot of opportunities to advertise in your local area. tweet this).

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